CINTHOL refreshed - Godrej | Consumer Products - … premium experiences CINTHOL delivers...
Transcript of CINTHOL refreshed - Godrej | Consumer Products - … premium experiences CINTHOL delivers...
Connect to an energetic young India!
India is getting refreshed. It’s getting younger by the minute. More in the today. More experience-seeking. This is the young India CINTHOL will reach, connect and appeal to.
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Building a personal grooming portfolio
CINTHOL is not just a soap: it’s a personal grooming brand. A serious player in bath and fragrancing spaces : deo sprays, talcs and shower gels with strong functional performance products. The adjacencies that CINTHOL would enter could even be nascent, but ones that celebrate the brand space. For consumers, this will mean access: now they can experience CINTHOL in newer formats of their choice.
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Delivering premium experiences
CINTHOL delivers functionally and experientially superior benefits, perceptible by consumers. We believe that the young Indians are ready to spend money for what they value. Hence the new CINTHOL products have been designed to deliver great value and premium experience.
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Amazingly fresh experiences Great fragrances + High TFM soaps + with deodorant + Ergonomic shape
Soaps
TFM : Total fatty matter in a soap. Higher the TFM better the cleaning ability.