Chickasaw Nation WIC NWA 09 Presentation 2
-
Upload
mom-circle -
Category
Education
-
view
680 -
download
1
description
Transcript of Chickasaw Nation WIC NWA 09 Presentation 2
Welcome
Video
Destination: MOMcircle
• Setting up a conference call
• Promoting your MOMcircle
• Recruiting / Inviting moms
• Discussion Guides
• Facilitating Connection Calls
• Simple evaluation to stay on track
• Support via phone and web
Mapping Your Journey
• Easy at InstantConference.com
• No sales pitch or hidden fees
• 7¢ per minute
• Recording is easy
• Late-comer lockout
Conference Calls
Promotion
• Pedometer with direct phone number
• T-shirts
• Telling Friends / Word of Mouth
• Round MOMcircle cards
• Video loops in clinics
MOMcircle Promotion
• Hip design
• NO reference to WIC
• Something the moms would like
Special T-shirts
• Includes all contact info
• Brief description of MOMcircle
• Info on how to join
• Unique shape to get attention
MOMcircle Cards
• Pedometer with direct phone number
• Greeting message for MOMcircle
Pedometer
Video
• Licensed Core Health step tracker
• Funded to create custom step tracker
• Testimonies / Recipes / Blogs
• ROAR Creative - consultant
MOMcircle Website
• Best way to get message out
• How did you hear about us?
• Pilot study showed power of WOM
• 73% of moms told someone else
• Personal invitation
Word of Mouth
• Community-wide launch• Post signs in public places:
• Walmart• Laundromats• Libraries• Daycare facilities
• Create community buzz• Lots of moms out there
What’s Next?
Who’s In?
• Moms know if you’re “selling”
• WIC training
• Fully understand MOMcircle
Be Real and Inviting
Training You to Talk
Facilitator needs to know
Training You to Talk
Get moms involved inthe first five minutes
Training You to Talk
Know when to be quietas a facilitator
Training You to Talk
Start with emotions
Training You to Talk
Trust the group andtheir ability to
support each other
Training You to Talk
Authenticity...Be real with
tears and laughter
What If?Off Topic
MisinformationQuestions
Staying On Track
• 90% on track
• Discussion guide makes it easy
• Real-life issues
February 10, 2009February 10, 2009
groupssmall
• Telephone survey
• Listen to client (consumer) feedback
• List strengths and stretches
Measure Your Success
• 4 calls with Pam and Connie
• Any interest?
• Encourage and Support
Conference Call Training
Video
Q&A