8/2/2019 Cheat Sheet SEO for Wordpress v2

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ByMarkusWalter,Munich2012,V2.0 CheatSheet:SEOforWordpresspoweredbyhDp://www.tekka.de

1

1.InstallWordpress

chooseanintelligentdomainandtheright

TLD

installWP,hereisaguide

2.robots.txt

createafile&nameitrobots.txt

putitintherootdirectoryofWP

installaAon

insertatleastthelinesof#1inyour

robots.txt

becarefulwiththeuseofrobots.txt,you

canharmyourblogbyusingitthewrong

way,beCerreadthisgreattutorial

3..htaccess

createafile&nameit.htaccess

putitintherootdirectoryofyourWP

installaAon

WPwillalsouse.htaccesstocreate

speakingURLs,insertcodeyougetby

creaAngpermalinksinWPproperAes

touse.htaccess,yourapachewebserver

havetosupportsmod_rewrite

4.URLstructureforposts

opAmizeyourURLstructurebyusingthe

properAesofWP(permalinks)

dontincludethecategoryinyourpost-

URLs,perhapsifyouchangethecategoryof

apostlater,WPwillnotcreateanewURL

byincludingafour-digitnumber,yourpost

URLisopAmizedforGoogleNews(perhaps

youwanttogetinthere)dontincludetoomuchfolders

forexampleyoucansetyourpostURLby

using#2

5.Chooseyourtheme

ifpossible,useapremiumWPtheme

youcanfindmanythemes,herearesome

greatresourcesforfreeandpremium

themes:WooThemes(premium)

SimpleThemes(premium)

ElegantThemes(premium)

WPThemeViewer(free)

andyollege(free)

WordpressThemes(free)

downloadsomethemesyoulike,butalso

inspectthesourcecodeofthetheme:be

surethatthesourcecodeiswellstructured

Ad:SEOTool

Example&CodeArea

#1: User-agent:*

isallow:*/feed/

isallow:*/trackback/

isallow:/ext/

isallow:/wp-admin/

isallow:/wp-includes/

#2: /666%post_id%-%postname%/

6.OpHmizetheme:Body

removethelinkofyourpostsheadline

useheadlinestohighlighttextpassagesas

important,nottostyleyouryourdesign(also

removethe-headlinesfromyour

sidebardefineyoursidebar

7.Musthaveplugins

WordpressSEObyYoastfreeall-in-oneSEO

PluginforWP

achify:cachingpluginwhichisveryeasytouse

GooglenalyAcsforWordpresseasilyinsert

nalyAcscode

ReallysimpleFacebookTwiCerSharebuCons

socialmediabuConsforyourtheme

WordpressDatabaseBackupeasilybackupyour

WPdatabaseautomaAcally

8.Usertracking

installausertrackingsystemtoanalyseyour

traffic(forexampleuseGooglenalyAcs),youcan

usethepluginabove

9.Addingasitemap

addyoursitemapinGoogleWebmastertools,to

generateasitemapusethepluginWordpressSEO

Followtheauthor

Hint:moredetailedresourcetoopAmize

yourWPblog:JoostdeValk

Hint:

allthestepsofthischeatsheetareonly

somebasics

withthischeatsheetitispossibleto

createawordpress,nearlyopAmizedfor

searchengines

PremiumWordpressThemes

CheetSheat:SEOforWordpress

Author:

MarkusWalterisworkinginMunichat1&1Mail&MediaGmbH,a

subcompanyofthe1&1InternetG.ThereMarkusisresponsibleforSEO.

Contact:

Skype:m-walter/Website:hCp://www.tekka.de

Freitag, 3. Februar 12

http://www.tekka.de/ext/woothems/http://www.tekka.de/http://www.tekka.de/http://www.tekka.de/ext/woothems/http://www.tekka.de/ext/woothems/http://www.tekka.de/ext/woothems/http://www.tekka.de/ext/woothems/http://www.tekka.de/ext/woothems/http://www.tekka.de/ext/woothems/http://www.tekka.de/ext/woothems/http://www.tekka.de/ext/woothems/http://www.tekka.de/ext/woothems/http://www.tekka.de/ext/woothems/http://www.tekka.de/ext/woothems/http://www.tekka.de/ext/woothems/http://www.tekka.de/ext/woothems/http://www.tekka.de/ext/woothems/http://www.tekka.de/ext/woothems/http://www.tekka.de/ext/woothems/http://www.tekka.de/ext/woothems/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/elegant-themes/http://www.tekka.de/ext/elegant-themes/http://www.tekka.de/ext/elegant-themes/http://www.tekka.de/ext/elegant-themes/http://www.tekka.de/ext/elegant-themes/http://www.tekka.de/ext/elegant-themes/http://www.tekka.de/ext/elegant-themes/http://www.tekka.de/ext/elegant-themes/http://www.tekka.de/ext/elegant-themes/http://www.tekka.de/ext/elegant-themes/http://www.tekka.de/ext/elegant-themes/http://www.tekka.de/ext/elegant-themes/http://www.tekka.de/ext/elegant-themes/http://www.tekka.de/ext/elegant-themes/http://www.tekka.de/ext/elegant-themes/http://www.tekka.de/ext/elegant-themes/http://www.tekka.de/ext/elegant-themes/https://twitter.com/MarkusWalterhttps://twitter.com/MarkusWalterhttps://twitter.com/MarkusWalterhttps://twitter.com/MarkusWalterhttps://twitter.com/MarkusWalterhttps://twitter.com/MarkusWalterhttps://twitter.com/MarkusWalterhttp://de.linkedin.com/in/markuswalterhttp://de.linkedin.com/in/markuswalterhttp://de.linkedin.com/in/markuswalterhttp://de.linkedin.com/in/markuswalterhttp://de.linkedin.com/in/markuswalterhttp://de.linkedin.com/in/markuswalterhttp://de.linkedin.com/in/markuswalterhttp://www.tekka.de/+http://www.tekka.de/+http://www.tekka.de/+http://www.tekka.de/+http://www.tekka.de/+http://www.tekka.de/+http://www.tekka.de/+http://www.facebook.com/markus.walterhttp://www.facebook.com/markus.walterhttp://www.facebook.com/markus.walterhttp://www.facebook.com/markus.walterhttp://www.facebook.com/markus.walterhttp://www.facebook.com/markus.walterhttp://www.facebook.com/markus.walterhttp://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://www.tekka.de/ext/search/http://yoast.com/articles/wordpress-seo/http://yoast.com/articles/wordpress-seo/http://austinmatzko.com/wordpress-plugins/wp-db-backup/http://austinmatzko.com/wordpress-plugins/wp-db-backup/http://www.whiletrue.it/en/projects/wordpress/22-really-simple-facebook-twitter-share-buttons-per-wordpress.htmlhttp://www.whiletrue.it/en/projects/wordpress/22-really-simple-facebook-twitter-share-buttons-per-wordpress.htmlhttp://yoast.com/wordpress/google-analytics/http://yoast.com/wordpress/google-analytics/http://playground.ebiene.de/cachify-wordpress-cache/http://playground.ebiene.de/cachify-wordpress-cache/http://yoast.com/wordpress/seo/http://yoast.com/wordpress/seo/http://wordpresstemplates.name/http://wordpresstemplates.name/http://www.candy-college.com/web/30-atemberaubende-blog-designs/http://www.candy-college.com/web/30-atemberaubende-blog-designs/http://themes.wordpress.net/http://themes.wordpress.net/http://www.tekka.de/ext/elegant-themes/http://www.tekka.de/ext/elegant-themes/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/simple-themes/http://www.tekka.de/ext/woothems/http://www.tekka.de/ext/woothems/http://tools.seobook.com/robots-txt/http://tools.seobook.com/robots-txt/http://tools.seobook.com/robots-txt/http://tools.seobook.com/robots-txt/http://tools.seobook.com/robots-txt/http://tools.seobook.com/robots-txt/http://codex.wordpress.org/Installing_WordPresshttp://codex.wordpress.org/Installing_WordPresshttp://www.tekka.de/http://www.tekka.de/

8/2/2019 Cheat Sheet SEO for Wordpress v2

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Createaweeklyarchive

createanewstaAcpageandinsertthe

code#1fortheweeklyarchiveoverview

page

linktothatweeklyarchiveoverviewpage

fromeverypageofyourblog(sameforyour

html-sitemap

linktotheweeklyarchivebyincluding#2

onallyourpostsbycreaAngaweeklyarchiveyoucan

opAmizeyourinternallinks

Sidebarcontent

youdonthavetoputthesamesidebar-elementsonallkindsofpages,forexemple

theelementNewpostsisnotnecessaryonhome(thereyoualreadyhavethenew

posts)

forexampleputthefollowingelementsatyoursidebar

bynotlinkingtoallthecategoriesfromallpages,youcancreateclustersofpages

withsametopics

bylinkingtothexnewpostsfrommanypagesyoucanacceleratetheindexingof

thesepostsbynotlinkingtoallthearchivepages(aer2yearsbloggingyouhave24linksto

monthlyarchives)youcanusethepowerofeachpostmoreintelligent

thelatestcommentsonyourpagesmakesure,thatthereisacAononyourpages

Home

categories

archive(monthly)

latestcomments

Post

newposts(iprefer3-5newposts)

categories

monthlyarchieveslatestcomments

Archives,Pages

newposts

categories

monthlyarchives

latestcomments

ByMarkusWalter,Munich2012,V2.0 CheatSheet:SEOforWordpresspoweredbyhDp://www.tekka.de

2

Example&CodeArea

#1:

#2: