CDW Presents the Future of IT - The Power of the Pen
13
OCTOBER 21 Brian Hall GM, Surface Sales and Marketing Microsoft
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Don't underestimate the power of the pen. Microsoft's Brian Hall believes the future of mobile technology will still rely on tried-and-true tools, like the pen.
Transcript of CDW Presents the Future of IT - The Power of the Pen
OCTOBER 21
Brian Hall GM, Surface Sales and Marketing
Microsoft
I want a tablet I need a laptop
I use a Pen
71% use pen and paper for at least 1 hour per day.
“Zebra Pen 005” by J Wynia licensed under CC BY 2.0
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Learning
A Learning Secret: Don’t Take Notes with a Laptop “…taking notes by hand forces the brain to engage in some heavy 'mental lifting,' and these efforts foster comprehension and retention.”
— Scientific American
69% write things down to help us remember.
78% take notes during times of high concentration.
68% Choose pen and paper over devices because it’s quicker to get started
39% Write things down to help think through issues.
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62 meetings per month.
50% of time considered ‘a waste of time.’
39% of the working hours.
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Creation
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Creation
53% of us doodle at least once a week.
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Creation & Conceptualization
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Adobe MAX Conference 2014
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The Future of Pen in Business
THANK YOU
