Castelli Custom Design Guide · “Place Sweetbody logo on right sleeve at the same location as the...
Transcript of Castelli Custom Design Guide · “Place Sweetbody logo on right sleeve at the same location as the...
D E S I G N G U I D EC U S T O M D I V I S I O N
— GET INSPIRED FOR YOUR DESIGN AND SHARE SOME IMAGES AND NOTES WITH US.— USE OUR DOWNLOADABLE TEMPLATES AS A WAY TO SKETCH OUT IDEAS.— WE USE YOUR NOTES AND IMAGES TO GUIDE THE PROCESS, SO GET CREATIVE.— ANYTHING SCRIBBLED DOWN IS A GOOD START (EVEN NAPKIN SKETCHES!)
”Our concept is to really have the colors pop
and the logos should blend in a bit”
“We envision a black jersey with these shapesplaced in good locations to not be limited by seams”
”Large logo at front chest to start”
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— GATHER YOUR PREFERRED COLORS AND MATCH THEM TO OUR COLOR CHART OR A PANTONE NUMBER. — THIS ENSURES THE COLOR YOU ARE HOPING FOR IS EXACTLY WHAT YOU GET ON THE FINISHED GARMENT.— YOU CAN ALSO SEND IN A GARMENT THAT NEEDS TO BE MATCHED EXACTLY.
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— SUBMIT YOUR LOGOS & WORDMARKS IN VECTOR FORMAT (.EPS, ADOBE ILLUSTRATOR .AI, EDITABLE .PDF’S).— THIS ENSURES WE CAN SCALE AND RECOLOR THEM ACCURATELY IN PRODUCTION.— RASTER IMAGES ARE PIXEL BASED AND CANNOT BE USED ACCURATELY (.PNG, .JPG, .TIFF).— THERE IS A MINIMUM SCALE REQUIREMENT FOR LINES AND TEXT. WE WILL ADVISE YOU AS TO WHAT WILL PRINT THE BEST AND MAKE SURE THE LOGOS ARE ALL LEGIBLE.
VECTOR ARTWORK
RASTER IMAGE
Vector art allows us to scale withoutany loss of resolution.
— WE CAN USE RASTER IMAGES IF THERE IS NO ALTERNATIVE, BUT WE NEED THEM TO BE VERY LARGE FILES TO PRINT WITHOUT APPEARING PIXELATED.
— THERE IS A CHANCE THAT THE COLORS IN THE IMAGE MAY REPRODUCE DIFFERENTLY ON OUR VARIOUS FABRICS.
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— WE WILL SEND YOU YOUR DESIGNS ON OUR LINE ART TEMPLATES AND SUGGEST PLACEMENT AND POSSIBLE DESIGN DIRECTION.
“Let us know if this scale
works for the shapes”
“Do you want some shapes or logos on the side panels?”
“Let us know your suggested placementfor the other logos”
Graphics will not align across seams
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“Let’s place the Latigo logo on the sleeve. Maybe vertical?”
“Place Sweetbody logo
on right sleeve at the same
location as the Metropolis logo.”
“Lets have some shapes
on the side panels.” “Place below collar on back panel.White probably stonds out the best.”
— LOOK OVER THE DESIGNS AND GIVE US FEEDBACK— ANY LOGO ADDITIONS OR COLOR CHANGES SHOULD BE NOTED.— WE PREFER TO DELIVER ONLY 3 ROUNDS OF REVISIONS TO EXPEDITE YOUR ORDER PROCESS.
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— AFTER ALL REVISIONS ARE COMPLETE, WE SEND THE FINAL DESIGNS TO YOU FOR APPROVAL.
— GIVE THEM THE THUMBS UP AND WE CAN GET ROLLING INTO PRODUCTION!
LEGIBILITY AND SPELLING
COLORS
LOGO PLACEMENT
LOGO SCALE
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