Castelli Custom Design Guide · “Place Sweetbody logo on right sleeve at the same location as the...

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DESIGN GUIDE CUSTOM DIVISION

Transcript of Castelli Custom Design Guide · “Place Sweetbody logo on right sleeve at the same location as the...

Page 1: Castelli Custom Design Guide · “Place Sweetbody logo on right sleeve at the same location as the Metropolis logo.” “Lets have some shapes on the side panels.” “Place below

D E S I G N G U I D EC U S T O M D I V I S I O N

Page 2: Castelli Custom Design Guide · “Place Sweetbody logo on right sleeve at the same location as the Metropolis logo.” “Lets have some shapes on the side panels.” “Place below

— GET INSPIRED FOR YOUR DESIGN AND SHARE SOME IMAGES AND NOTES WITH US.— USE OUR DOWNLOADABLE TEMPLATES AS A WAY TO SKETCH OUT IDEAS.— WE USE YOUR NOTES AND IMAGES TO GUIDE THE PROCESS, SO GET CREATIVE.— ANYTHING SCRIBBLED DOWN IS A GOOD START (EVEN NAPKIN SKETCHES!)

”Our concept is to really have the colors pop

and the logos should blend in a bit”

“We envision a black jersey with these shapesplaced in good locations to not be limited by seams”

”Large logo at front chest to start”

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Page 3: Castelli Custom Design Guide · “Place Sweetbody logo on right sleeve at the same location as the Metropolis logo.” “Lets have some shapes on the side panels.” “Place below

— GATHER YOUR PREFERRED COLORS AND MATCH THEM TO OUR COLOR CHART OR A PANTONE NUMBER. — THIS ENSURES THE COLOR YOU ARE HOPING FOR IS EXACTLY WHAT YOU GET ON THE FINISHED GARMENT.— YOU CAN ALSO SEND IN A GARMENT THAT NEEDS TO BE MATCHED EXACTLY.

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Page 4: Castelli Custom Design Guide · “Place Sweetbody logo on right sleeve at the same location as the Metropolis logo.” “Lets have some shapes on the side panels.” “Place below

— SUBMIT YOUR LOGOS & WORDMARKS IN VECTOR FORMAT (.EPS, ADOBE ILLUSTRATOR .AI, EDITABLE .PDF’S).— THIS ENSURES WE CAN SCALE AND RECOLOR THEM ACCURATELY IN PRODUCTION.— RASTER IMAGES ARE PIXEL BASED AND CANNOT BE USED ACCURATELY (.PNG, .JPG, .TIFF).— THERE IS A MINIMUM SCALE REQUIREMENT FOR LINES AND TEXT. WE WILL ADVISE YOU AS TO WHAT WILL PRINT THE BEST AND MAKE SURE THE LOGOS ARE ALL LEGIBLE.

VECTOR ARTWORK

RASTER IMAGE

Vector art allows us to scale withoutany loss of resolution.

— WE CAN USE RASTER IMAGES IF THERE IS NO ALTERNATIVE, BUT WE NEED THEM TO BE VERY LARGE FILES TO PRINT WITHOUT APPEARING PIXELATED.

— THERE IS A CHANCE THAT THE COLORS IN THE IMAGE MAY REPRODUCE DIFFERENTLY ON OUR VARIOUS FABRICS.

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Page 5: Castelli Custom Design Guide · “Place Sweetbody logo on right sleeve at the same location as the Metropolis logo.” “Lets have some shapes on the side panels.” “Place below

— WE WILL SEND YOU YOUR DESIGNS ON OUR LINE ART TEMPLATES AND SUGGEST PLACEMENT AND POSSIBLE DESIGN DIRECTION.

“Let us know if this scale

works for the shapes”

“Do you want some shapes or logos on the side panels?”

“Let us know your suggested placementfor the other logos”

Graphics will not align across seams

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Page 6: Castelli Custom Design Guide · “Place Sweetbody logo on right sleeve at the same location as the Metropolis logo.” “Lets have some shapes on the side panels.” “Place below

“Let’s place the Latigo logo on the sleeve. Maybe vertical?”

“Place Sweetbody logo

on right sleeve at the same

location as the Metropolis logo.”

“Lets have some shapes

on the side panels.” “Place below collar on back panel.White probably stonds out the best.”

— LOOK OVER THE DESIGNS AND GIVE US FEEDBACK— ANY LOGO ADDITIONS OR COLOR CHANGES SHOULD BE NOTED.— WE PREFER TO DELIVER ONLY 3 ROUNDS OF REVISIONS TO EXPEDITE YOUR ORDER PROCESS.

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Page 7: Castelli Custom Design Guide · “Place Sweetbody logo on right sleeve at the same location as the Metropolis logo.” “Lets have some shapes on the side panels.” “Place below

— AFTER ALL REVISIONS ARE COMPLETE, WE SEND THE FINAL DESIGNS TO YOU FOR APPROVAL.

— GIVE THEM THE THUMBS UP AND WE CAN GET ROLLING INTO PRODUCTION!

LEGIBILITY AND SPELLING

COLORS

LOGO PLACEMENT

LOGO SCALE

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