CAPTCHA: Productivity Wasteland or Wasted Opportunity?

You know those security checks you see on websites when trying to post a comment or purchase tickets? Those are called CAPTCHAs

People Hate Them!They frustrate website visitors and cause people to abandon the site or their action.

More than 280 million CAPTCHAs are solved on the web EVERY DAY

Each one takes an average 15 seconds to solve

That’s 1,166,000 hours that Internet users are forced to waste, every single day, solving CAPTCHAs

That’s 426,000,000 hours of valuable, undivided consumer attention wasted online each year

Imagine if that time was spent doing something more useful!

In the amount of time consumers spend solving CAPTCHAs each year, we could have instead built…

830 Boeing 747 airplanes

270 Eiffel Towers

Or even the Great Pyramid!

(It takes nearly 500,000 labor hours to make a Boeing 747)

(It took approx. 1,560,000 labor hours to build the Eiffel Tower)

(It took approx. 1,5nearly 350,000,000 labor hours to build the Great Pyramid)

More consumer attention is paid to CAPTCHAs annually than to a full week of primetime Olympic coverage, or even the Super Bowl.

Nearly as much time is spent solving CAPTCHAs each year, as 133.4 million consumers spent watching the movie Titanic in the theater.

That’s more than $300 Billion in advertising being wasted!

Instead of wasting millions on online advertising that is mostly ignored, businesses should leverage the 1.16 million hours of undivided consumer attention spent

solving CAPTCHAs every day.

Why show your online customers this?

When you could show them this

CAPTCHAs are a must-see medium online.

Website visitors must actively engage with CAPTCHA anyway, in order to post a comment, upload content or complete their purchase.

Use that undivided, focused attention for branding and online advertising!

Guaranteed impressions and consumer engagement! (Unlike banner ads and other online advertising, which is ignored)

Confident CAPTCHA is a picture-based CAPTCHA that stops bots and spam,and is easy for people.

• End user frustration, increase conversion rates

• Highly customizable

• Foreign language support

• Fail open/ Fail close

• Audio option

• Ideal for use on mobile devices

Optional: • Brand Confident CAPTCHA with your logo or

promotional messages

• Earn revenue by allowing third parties to advertise in the CAPTCHA on your website.

To learn more about Confident CAPTCHA and how to get it on your website for free, visit:

www.ConfidentTechnologies.com