04/12/2023

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Provides an environment for juniors and seniors in high school with real-world experiences in multiple areas of interactive design. Each student is provided at least two projects each semester to work on, and hone their skills.

CAPS Student: Claudia Houghton & Jordan Nowell

04/12/2023CAPS Student: Claudia Houghton & Jordan Nowell

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Agenda

• Who we are• Claudia Houghton• Jordan Nowell

• Who Does What• Website, Social Media, College information sheet.

• Details about our Client’s requests• CAPS Interactive Design Class

• Objective• Target audience• New message is• How your strategies plan to serve them.

04/12/2023

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Agenda

CAPS Student: Claudia Houghton & Jordan Nowell

• Our Timeline• From now To December 9th

• Competitor Research• School of Science and Engineering and Magnet• School for the Talented and Gifted magnet• http://www.thedailybeast.com/newsweek/features/2011/americas-best-

high-schools.htm• Samples of Work

• We created a facebook group where you can get information about the group, where the students can share their projects, and even where you got this powerpoint.

• How we beat our competition• How we get things done efficiently• Our Client Pitch• Client Approval

04/12/2023CAPS Student: Claudia Houghton & Jordan Nowell

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Your Business

Target Audience Problem/Barrier How We Help

• College admissions.

• Update our website and send something along with student college applications that informs and directs the college admissions.

• How to Get them our information so they have a better understanding of what the Interactive Design course at CAPS is about.

04/12/2023CAPS Student: Claudia Houghton & Jordan Nowell

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Client Objective(s)

To make our selves known to College Additions

Prepare students for the professional world

04/12/2023CAPS Student: Claudia Houghton & Jordan Nowell

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List of Deliverables

• Re-Design Interactive Design Website• Create a Facebook Group for the Interactive Design Class

where kids can post their work and get professional critiques.

04/12/2023CAPS Student: Claudia Houghton & Jordan Nowell

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Requirements & Assumptions

Requirements Assumptions• To Re Design The Blue Valley

CAPS Interactive Design Website

• To Create a Facebook page for the students and Mentors.

• Create a information sheet/pamphlet/video send to to Colleges the Students Apply to.

• Make it more attractive and make it clear why they should admit these CAPS students versus other kids.

• Allow the students and mentors to talk about recent projects.

• To inform Colleges on what the students have done that would deem them qualified for their school.

04/12/2023CAPS Student: Claudia Houghton & Jordan Nowell

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Project Plan/Timeline

• Complete Facebook Group and Like page.

• Send the send a longs with the students college applications.

• Print What needs to be printed.

• Design the send along and have everything else needed ready.

• Complete the Website.

• Have ideas for the College send along and the Website.

October 12thOctober 4th

November 2nd

November 4

November 17th October 30th

04/12/2023CAPS Student: Claudia Houghton & Jordan Nowell

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Competitor Research

• Named 2011 National Blue Ribbon School by U.S. Secretary of Education Arne Duncan (September 2011).

• Ranked #1 Public High School in America-Newsweek Magazine (June 2011).• Ranked #1 Public High School in America- Washington Post High School Challenge (May

2011). • Ranked #1 Public High School in the State of Texas by Children at Risk organization

(2009 - 2010). • U.S. News & World Report Gold Medal School (2009 - 2010) • SEM continues to be rated “Exemplary” by the Texas Education Agency. It has

maintained this rating for over eleven consecutive years. • Named an EXEMPLARY school by the College Board in the 6th Annual AP® Report to

the Nation (2009-2010) The School of Science and Engineering had the largest number of Latino students from the class of 2009 who scored a 3 or higher on the AP® Calculus AB Exam.

School of science and engineering magnet SEM Accomplishments

04/12/2023CAPS Student: Claudia Houghton & Jordan Nowell

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Our Plan

• We plan to blow our completions out of the water. • We have started out by making a Facebook Group for our Interactive Design class. • We’ve also created a Like page. Our next course of action will be to take the website

we have right now and make it better by adding new features like an interactive video about the class and its students.

• We will also be creating a page for our student art show and our accomplishments.

04/12/2023CAPS Student: Claudia Houghton & Jordan Nowell

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How we beat the competition

• What They Do! • What we will do To Beat them!!

• They use a bunch of links to get to a bunch of info about the school and its accomplishments

• They are just kind of average sites.

We are taking our site much further by adding interactive items like videos and an updating status of student projects and a virtual art show.We’ve created a Facebook Group and Like Page.We are working towards creating an Interactive CAPS tour.

04/12/2023CAPS Student: Claudia Houghton & Jordan Nowell

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What we will do first to get started

• We are creating our website and upgrading it with a bunch of interactive material

• We have set up a Facebook group that we will update and change with iwipa to make is like a mini website and Facebook like page.

04/12/2023CAPS Student: Claudia Houghton & Jordan Nowell

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Client Pitch

• We shall pitch our project results to our clients via Facebook.

04/12/2023CAPS Student: Claudia Houghton & Jordan Nowell

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Client Approval

• We will be uploading our findings into updates on basecamp so our clients can look at our work and approve them.

• We will also use text, email, and other communications to make sure everything is approved.