Canvas Media Company Profile
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CANVAS MEDIA
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Transcript of Canvas Media Company Profile
CANVAS MEDIA
BACKGROUND
EVERY SINGLE DAY,
THE WORLD
CONSUMES MORE & MORE
INFORMATION AT A
RATE WE’VE NEVER
SEEN BEFORE.
INFORMATION REVOLUTION
ACCESSIBILTIY
WITH JUST THE FLICK
OF A FINGER,
CONSUMERS CHOOSE
HOW, WHERE AND WHEN
THEY ENGAGE WITH
INFORMATION.
OUR PURPOSE
WE STRIVE TO ACHEIVE A BALANCE BETWEEN CREATING
THE CONTENT AND HOW IT’S RECEIVED.
AT THE CORE...
...WE’RE A COLLECTIVE
THAT HELPS BRANDS LIVE CLOSER TO THEIR CONSUMERS.
THE COLLECTIVE
OUR INTERGRATED CREATIVE DIVISION RESPONSIBLE FOR THROUGH THE LINE BRAND DEVELOPMENT INCLUDING DIGITAL AS WELL AS CREATIVE DEVELOPMENT ON ALL OUR
ONLINE MEDIA PROPERTIES.
WE WERE BRIEFED TO DEVELOP A CORPORATE IDENTITY FOR A NEW PREMIUM PROPOERTY GROUP LAUNCHING IN SOUTH AFRICA.
THE BRIEF: CLEAN, CLASSIC & SIMPLE.
ECOMIST AIR SANITISERS - THE BRIEF WAS TO DEVELOP A VISUAL TREATMENT TO DEMONSTRATE THE EFFICACY OF THE PRODUCT TO ELIMANTE ODOURS THROUGHOUT THE HOME.
ECOMIST AIR SANITISERS - THE BRIEF WAS TO DEVELOP A VISUAL TREATMENT TO DEMONSTRATE THE EFFICACY OF THE PRODUCT TO ELIMANTE ODOURS THROUGHOUT THE HOME.
ECOMIST AIR SANITISERS - THE BRIEF WAS TO DEVELOP A VISUAL TREATMENT TO DEMONSTRATE THE EFFICACY OF THE PRODUCT TO ELIMANTE ODOURS THROUGHOUT THE HOME.
EXPERIENCE ONLINE MEDIA IS OUR INTERNATIONAL ONLINE MEDIA PLATFORM DIVISION. WE OWN ONLINE PROPERTIES ON THE .COM / .CO.UK/ .CO.ZA DOMAINS.
LIVE ONLINE PROPERTIES
JHBTIMES.COM is our latest offering. Launched in April 2015, our readership and following is growing every day. One of
our flagship properties, we strive to create a balance of content between negative news and positive growth stories.
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Target Market:
Ages: 18 – 65+
Ethnicity: All Races
LSM: 4 -10
Target Audience by Location: SOUTH AFRICA, AFRICA, LDN
NY
Featured Content:
Local News
Opinion(News Analysis) Business/ Markets
Industry/ Press Office Arts & Culture
Lifestyle
ONLINE PROPERTIES COMING SOON
A COMPETITOR BRAND TO NEWS 24, NEWS WEEKLY WILL BE A ROUND UP OF THE WEEK’S NEWS AND HAPPENINGS
THROUGHOUT AFRICA AND AROUND THE GLOBE.
BREAKING NEWS AND LIVE CURRENT AFFAIRS COMMENTARY
TARGET MARKET:
MEN AGES: 18 – 65
ETHNICITY: ALL RACES
LSM: 4 -10
FEATURED CONTENT:
BREAKING NEWS:
LOCAL INTERNATIONAL
ONLINE TRENDING NEWS BUSINESS MARKETS SPORTS
ENTERTAINMENT
STUDD MAGAZINE IS A MEN’S ONLINE LIFESTYLE & GLAMOUR MAGAZINE.
TARGET MARKET:
MEN AGES 25 – 40
ETHNICITY: ALL RACES
LSM: 6 -10
FEATURED CONTENT:
MENSWEAR
SWIMSUIT/ MODEL PROFILES TECH INNOVATION
CAR REVIEWS FITNESS & SPORTS
FILM & TELEVISION
FRAME 4 FRAME IS OUR FILM DIVISION RESPONSIBLE FOR SHOOTING OUR
COMMERCIALS, CORPORATE AV’S AND TELEVISION PROJECTS.
IN ASSOCIATION WITH PULP FILMS, WE ARE
DEVELOPING THE SOUTH AFRICAN VERSION OF THE SECRET MILLIONAIRE.
WE ARE CURRENTLY SEEKING A SPONSOR.
MEDIA STORE IS OUR OUT OF HOME/ OUTDOOR ADVERTISING DIVISION WITH SITES IN LINDEN, JAN SMUTS AVE, HYDE PARK, KYALAMI, ILLOVO, EDENVALE &
PRETORIA.
STRATEGIC PARTNERS
