Bus 411

DAY 23

ETS testing

All junior and senior business majors should take the ETS business major test. It will be offered free of charge on Wednesday April 18 in room NA 109 from 9 to 11 a.m. and from 1 to 3 p.m.

Please cajole or intimidate your students into taking the test. In the future, this test must be taken prior to a student taking a capstone course. It will be a prerequisite for Bus 409, Bus 411, and Bus 430 in the new catalog. It will cost the students money to take this test in the future.

Also, taking the test now will help us set a base line for our institution, and help us to get the program accredited. This should be a selling point for students since it will enhance the market value of their degree.

Roger Roy

Agenda

Freddo Ice Cream Case Study Team work

Send me your presentation at least 30 min prior to class

All presentation will be uploaded to class slides directory for further use and evaluation.

General Feedback

teams Team 1

J. Harbison N. Lozier M. Martin

Team 2 C. Brusig C. Pennine T. Nhundu J. Jalbert

Team 3 K. Beaulieu M. Doucette D. Lemon

Timeline

April 17 Team 3 Case Study Seven Freddo

(Ice Cream Co.) Case study team work General Feedback

April 20 Second round Scores received Student choose Last Case

Send e-mail of 1St and 2nd choice Team 1 Case Study 19 JetBlue

Airlines Case study team work

April 24 Course evaluations Team 2 Case Study 20 AirTran

Airways Case study team work

April 27 Team 3 Case Study 21 USA Truck Case study team work

Last 3 cases are student choice May1 and 4 Take home portion of Final exam

assigned May 8

in Class Final exam Take home portion of final exam

due Bring Calculators

General Feedback

Reread day 16 slides Watch the time practice the presentation Pick a DATE for the analysis and stick with IT

A good choice is the end of the last fiscal year for which you have data

Long term objectives alternative strategies recommended strategies annual objectives policies evaluation

Remember the scenario You are a team of consultants presenting a Strategic plan

to the board of directors of the company. Recommend a 3 year strategic plan

Case Presentation AnalysisCompany: Date:

Presenting Team Members:

Place comments after each rating. Ratings (circle the appropriate numbers).

CONTENT Poor Below Average

Average AboveAverage

Superior

1. Mission and Vision Statement 1 2 3 4 5

2. Thoroughness, accuracy, and depth of external analysis

1 2 3 4 5

3. Thoroughness, accuracy, and depth of internal analysis

1 2 3 4 5

4. Identification and evaluation of alternative strategies using matrices

1 2 3 4 5

5. Quality, quantity, feasibility, and relevance of recommendations

1 2 3 4 5

6. Justification and support for recommendations 1 2 3 4 5

DELIVERY

1. Organization of presentation 1 2 3 4 5

2. Professionalism of presentation 1 2 3 4 5

3. Use of visuals and color 1 2 3 4 5

4. Communication skills of team 1 2 3 4 5

5. Use of time (40 min presentation) 1 2 3 4 5

6. Handling of questions (up to 10 minutes) 1 2 3 4 5

OVERALL EVALUATION: 1 2 3 4 5

Numeric Score = 40 + (Avg * 12)

Peer Review for Case studies

Put your name and your team members’ names in the spaces provided, one name at the top of each column.

Names:

Ratings:

On time for all group meetings:

Helped keep the group cohesive:

Number of useful ideas contributed:

Quantity of work done:

Quality of work done:

+ + + +

Add Total Scores Here:

In rating yourself and your team members, use a one- to five-point scale, where 5 = superior, 4 = above average, 3 = average, 2 = below average, and 1 = really weak. Add the scores to obtain a total score for yourself and the other group members. Put any comments you like on the bottom or back of this page. Fold this sheet when you complete the ratings below. If you receive a poor rating on this evaluation, your final case average will be lowered one letter grade. A superior rating may add points to the final case average.

Format

Identify Mission, Vision, Objectives, Strategies

Develop New Vision and Mission Most are poor

Identify external opportunities and threats CPM EFE

Identify internal strengths and weaknesses IFE Financial ratios

Analyze SWOT Matrix SPACE BCG IE matrix Grand Strategy Matrix QSPM

Give advantage and disadvantages of alternative strategies

Recommend Strategies and long range

objectives Show cost

Specify how strategies are to be implemented and what results to expect

Recommend specific annual objectives (goal) and polices

Recommend procedures for evaluation

Be Original – Take chances But make sure it is realistic Remember business rewards risk taking

Be ready for Cross-examination