1. Buns in T-DotDecember 12,2011Christopher Sonwww.bunsintdot.blogspot.com

2. Internet + Marketing Canada Most engaged online audience Ontario 38% of users Top Social Media Sites Facebook and Blogger Advertisement on Social Networking +15.6 billion impressions 3. Internet + Marketing Categories Directories/Resources 18% 233% in minutes spent Entertainment Humour 25% Community Food 33% 4. Buns in T-Dot Why Burgers? Persona Blogs Facebook Twitter YouTube Performance 5. Buns in T-Dot Metrics Google Analytics Icerocket Twitter Facebook Hubspot Grader 6. Key Learnings Blog Flat linedwhy? Facebook Fun but uselessto a point Twitter Why bother? YouTube What? 7. Indicated Actions Blog Buns & Meat Facebook Fresh Toppings Twitter Cheese YouTube Zest 8. Recommendations Website? Changes to blog? SEO PPC Display Ads Social Media Campaigns Affiliate Marketing Press Release Email Marketing Mobile Marketing 9. Buns in T-Dot vs. Reality Demographics Not ideal for monetary gain Throwback Back to Word-of-mouth Tools are meant to speed things up Comfort food mentality Revenue from OTHER display ads on the site Offer posts in other publications 10. Final Words Simplicity Theory vs. Reality Time Contraints Future for Buns in T-Dot