Building a Culture of Storytelling Steve Edwards Coordinator of Policy, Records Management and...
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Transcript of Building a Culture of Storytelling Steve Edwards Coordinator of Policy, Records Management and...
![Page 1: Building a Culture of Storytelling Steve Edwards Coordinator of Policy, Records Management and Communications.](https://reader038.fdocuments.us/reader038/viewer/2022102923/551abd10550346b2288b5159/html5/thumbnails/1.jpg)
Building a Culture of Storytelling
Steve Edwards
Coordinator of Policy, Records Management and Communications
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“Everything begins with a story.”
-- Joseph Campbell,
American mythologist, writer and lecturer
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What I’ve Learned:
You will feel lost.You need to laugh.You must be honest.There are no normal kids.Teachers are humble.
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Stories are a critical element of any effective communications program.
Stories are the fundamental building block of communication.
Stories are authentic human experiences that connect us.
Stories create emotion and are remembered.
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“Stories have power. They delight, enchant, touch,
teach, recall, inspire, motivate, challenge. They help us understand. They
imprint a picture on our minds. Want to make a
point or raise an issue? Tell a story.” - Janet Litherland, author
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Building a Culture of Storytelling
Get buy-In from your Superintendent/ leadership team
![Page 7: Building a Culture of Storytelling Steve Edwards Coordinator of Policy, Records Management and Communications.](https://reader038.fdocuments.us/reader038/viewer/2022102923/551abd10550346b2288b5159/html5/thumbnails/7.jpg)
Building a Culture of Storytelling
Get buy-In from your Superintendent/ leadership team
Make it easy to share stories
![Page 8: Building a Culture of Storytelling Steve Edwards Coordinator of Policy, Records Management and Communications.](https://reader038.fdocuments.us/reader038/viewer/2022102923/551abd10550346b2288b5159/html5/thumbnails/8.jpg)
Building a Culture of Storytelling
Get buy-In from your Superintendent/ leadership team
Make it easy to share storiesMake stories visible
![Page 9: Building a Culture of Storytelling Steve Edwards Coordinator of Policy, Records Management and Communications.](https://reader038.fdocuments.us/reader038/viewer/2022102923/551abd10550346b2288b5159/html5/thumbnails/9.jpg)
Building a Culture of Storytelling
Get buy-In from your Superintendent/ leadership team
Make it easy to share storiesMake stories visibleModel the culture of storytelling you want
to create
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Storytelling Tips
Stories are about peopleLet the characters speak Make it engagingRemember the emotionShow, don’t tellHave an “Aha” momentHave a clear meaning
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The Benefits
Creating a positive atmosphere Building understanding Raising awareness about challenges
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CLICK HERE to view A.J.’s Story
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Stories can help draw attention to the many positive things in our
schools that are overlooked.
Start today- Share a story.
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Steve EdwardsFrederick County Public Schools (Va.)
Coordinator of Policy, Records Management and Communications
[email protected] x88235