“Budapest - magical, beautiful, an inviting door to the East.”

Budapest

HotelRadisson SAS Beke HotelTerez Korut, 43 H-1067 BudapestHungaryTel: +36 1 889 3900Fax: +36 1 889 3915

Contact InformationEnglish Hotline: 438-8080Ambulance (English): 311 1666Emergency: 112Fire: 105Police: 107

Origins of ISP: Interview with Professor Frederick D.S. Choiforeword.How did the ISP program come about?While I was Chairman of the International Business Area at Stern, a group of students from the International Business Association (IBA) approached me with their idea to organize a trip to visit countries in Southeast Asia because it was a very happening place in terms of business activity at the time. The students wanted the school to subsidize part of the trip on the basis that it would allow them to have a unique opportunity to observe firsthand these emerging economies. I asked them to give a presentation in front of a select group of international business faculty, including myself. We were deeply impressed…the students had done extensive planning and made a really strong case for the trip. Although the IBA advisor was skeptical of the feasibility of the program, I was confident of the students’ abilities and instructed them to plan for the trip that same year. The students raised a significant part of the funding and reviewed the applications of forty students, selecting nineteen they felt would be good ambassadors of Stern. Later that year, we made the trip to Thailand, Malaysia and Singapore, completely planned and coordinated by the students, that was packed with visits to company headquarters, stock exchanges and an orphanage as part of the Sternies’ public service project. During the course of the trip the students really bonded and

were successful in achieving the goals that they had set prior to the trip. They learned much about international business firsthand and did Stern proud, impressing everyone they met.

Is the funding for the program limited to a certain number of years and what is the future of the program in terms of cities?Stern alumnus Ed Barr and his lovely wife Nancy have endowed a significant part of the program so I believe the program will continue. Again the future itinerary is under the discretion of the current dean, Dean Sally Blount-Lyon who is doing an excellent job in enhancing the content of the program. As long as the students that participate in the ISP view it as a professional opportunity to learn and conduct themselves as responsible ambassadors of the Stern School, just as the first IBA group did, I am confident that the ISP program will continue to be a unique learning and cultural experience that sets the Stern School apart from every other undergraduate business program in the world.

Frederick D.S. Choi is Dean Emeritus and Distinguished Service Professor of Business at New York University Stern School of Business. He served as Vice Dean and Dean of the Undergraduate College at Stern from 1995-2004. He is currently serving as the chair of the Department of Accounting.

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home.

1. Cotton Club (resturant)2. House of Terror (Terror Haza)3. Süss Fel Nap (club, cheap)4. Hungarian State Opera House

5. Castle District6. Váci street (Váci utca)7. Great Market HallHome = Radisson SAS Beke Hotel

Getting around

bus tramsubway-less Buda riverside. Tram lines 2, 4, 6 and 19 are particularly useful for tourists in their beautiful views along the ride.

The best way to use a Taxi as your transportation in Budapest is to call a taxi company in your hotel to avoid possible overcharge. Tipping the taxi driver with 10% of the bill is also customary. Several taxi companies include:

Budataxi: 233-3333 Budapest Taxi: 433-3333

Budapest has a dense bus network, which also connects the agglomeration and suburban zones with several metro and train stations and the city center. Regular services have black or green numbering, while rapid or express services have red numbering. Due to recent number changes, an up-to-date bus map is especially important in making your way around Budapest.

Budapest’s 25 tram lines are a tourist-friendly way of getting around. They are more scenic than the subway and particularly useful on the nearly

Getting around

metrotaxiCitytaxi: 211-1111 Főtaxi: 222-2222

Budapest’s underground network is an excellent way to get around, it connects the suburbs with railway and autobus stations, several centrally located hotels, museums and sights. The system consists of three lines, crossing at Deák tér station.Metro 1 – yellow line: connects Mexikói út (Mexikói road, a transport hub in Central-Northeast Budapest) with Vörösmarty tér (Vörösmarty square in Pest’s commercial and touristy center).

Metro 2 – red line: connects Déli pályaudvar (Southern Railway Station, in Central Buda) with Örs vezér tere, and also takes you to Moszkva tér (Moszkva square, Buda’s biggest transport hub), Kossuth tér (Kossuth square, around the Parliament in Pest center) and Keleti Pályaudvar (Keleti Railway Station, in Pest).-Metro 3 – blue line: goes from Újpest-Központ to Kőbánya-Kispest (transport hub in Central-Eastern Pest, terminus of bus 200 to the airport), passing Nyugati Pályaudvar (Western Railway Station) and different stations in central Pest.

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food“Hungarian cuisine is the queen of excellent taste”. Geese, ducks and mouth-watering cakes are everyday fares on a trip to Budapest. Hungarian cuisine combines the Magyars’ tradition with the culinary influences of the Turks and of the Austro-Hungarian Empire. Not only are people heavy meat-eaters, but the delicious cakes and pastries are also some of the highlights in the talks of Hungarian gourmands.

What’s On The Menu?Look on the following page for some highly recommended dishes of the area:

SoupA Hungarian meal often starts with soup. Goulasch soup (Gulyás leves): This soup (and not a stew) is the most famous Hungarian dish world-wide. It is a dense paprika-based soup with blocks of beef and lots of vegetables. To make it more ’truly Hungarian’, try putting some Erős Pista in it (a chilli-like mix made of hot red paprika).

StewChicken stew with paprika (Paprikás csirke): Copious, sour cream-paprika based chicken stew, often made with mushrooms. Served with typical Hungarian pastry and together produce a mouthwatering taste.

Veal stew (Borjúpörkölt): Base of the goulasch soup, only here, less water is used. A paprika and onion style stew, served usually with galuska (typical Hungarian pastry). Copious dish.

DessertsPancakes - spicy or sweet (Palacsinta): Very thin, round pastry from eggs and flour, fried quickly, then filled with cottage cheese, jam or nuts served with vanilla or chocolate sauce. The famous Gundel pancakes (Gundel Palacsinta) are filled with nuts and chocolate sauce with the top of the pancakes creating a flambéed (set on fire).

BeveragesOne of the most common beverages is a dessert wine called Tokaji. The Tokaji wine comes from a Hungarian region of the same name. Here, wines are made of Furmint, Sárg, Muskotály adn Hárslevelü varieties. Every supermarket in Budapest offers a wide variety of Tokaji wine of different kinds and vintages. Therefore, you do not have to go to a special wine-shop. A little store at a street corner will do the job. Otherwise, you may order mineral water (víz) or soda (soda).

Múzeum ($6-13)Múzeum Körút 12. Tel. +36(1) 267-0375Great place to savor Hungarian cuisine and wines, this restaurant contains classical-style interiors that resemble a traditional deluxe atmosphere for a fancy meal. You will find both tourists dressed casually and locals in evening dresses as its costumers.

Fatál ($11-20)Váci utca 67, Tel. 266-2607Popular with tourists and locals alike, this restaurant has some unique traditions that are linked with “goose with dumplings”. Also famous for its huge portions of serving, this is where you can enjoy the solid meat-eating custom of Hungary. Vegetarian options are also available. Reservation is necessary for lunch and dinner.

Marxim ($4-10)Kisrókus utca 23. Tel. 316-02-31An atmospheric pub-like restaurant, it is usually packed with young locals. Its post-communist interior is an interesting highlight of this casual restaurant. You can also find pizzas with interesting names such as “Usonka” or “Lenin’s Favourite” (around 1000 Ft) on its menu.

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homeyTipping Always ask if a service charge is already included, as is often the case. If service charge is included, no tip is necessary (though locals usually round the bill up to make payment easier). If no service charge is included, add 10% to the bill for the tip.

Ruszwurm Cukraszda (Confectionery and Café) (less than $10)Szentháromság utca 7 (right across the street from St. Matthias Church), (36-1) 375-5284This tiny coffeehouse in the Castle District is the oldest café in the city and also probably one of the best pastry shops in Budapest. Ruszwurm is also a private family business since the early 20th century, and all the cakes are made on-premises.

Magyar Borok Háza ($41 and up)I. Szentháromság tér 6, Translated as House of Hungarian Wines, for a reasonable price (presently around 3500 ft) you get to wander around their cavern and taste selections from over 55 different kinds of wine. You even get to taste a variety of the divine Tokaji dessert wines, and will get a souvenir glass at the end.

Angelika ($11-18)I. Batthyány tér 7, Tel: 212 3784Café restaurant housed in the former crypt of St. Anne’s Church. The building’s ornate entrance sets the scene for the fine turn-of-the-20th-century interior complete with wood furnishings and marble flooring. Popular with Budapest locals, the cakes, a terrace is also a great spot to unwind after a hard day’s sightseeing.

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dessertTipping Always ask if a service charge is already included, as is often the case. If service charge is included, no tip is necessary (though locals usually round the bill up to make payment easier). If no service charge is included, add 10% to the bill for the tip.

Great Market Hall (Fővám Tér)Metro: Kálvin tér (M3 blue line)The oldest market in Budapest, the Great Market Hall is a center of Budapest market life and is housed in a 3-floor hall. The best time to see vibrant market life is Saturday morning, but if you want to avoid the crowds, come Monday morning. Paprika, saffron, salami, dried exotic fruits, and souvenirs are the best buys.

WestEnd City CenterAddress: VI. Váci út 1-3Located near the city’s Western railway station (Nyugati pu.) the WestEnd is the largest shop-ping mall in Budapest. Houses over 400 shops, 14-screen Palace Cinemas WestEnd, bowl-ing, travel agencies, cafes, restaurants, banks, ATMs, etc.

Duna PlazaAddress: XIII. Váci út 178The oldest shopping mall in Budapest. Contains over 120 shops, bowling rings, internet café, and 9-screen “Hollywood Multiplex” cinema.

Váci street (Váci utca)The most famous street of central Budapest. It features a large number of restaurants and fashion outlets. The Lonely Planet says “It’s tourist central, but the line of cafés and shops are worth seeing — at least once.” (Don’t con-fuse Váci utca with Váci út, which is an entirely separate street where a lot of modern stores are located.)

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Dokk ClubHajógyári Sziget 122, Tel: +361 457 1023Set on the Shipyard Island on the Buda side of the city with house music and visits of internationally known DJs. The club attracts many locals as well as European tourists. The entrance fee is around 1500 Forints, and dress to impress. Dokk also contains an outdoor pool, jacuzzi, palm trees, and even paddle boats for people to enjoy in the warmer seasons.

Home ClubHarsany Letjo 6, Tele: + 36 3 242 2888Attracting big name DJs and international clubbers, it’s a vast cavernous space with two main dance rooms and serene sci-fi style cor-ridors connecting the dance spaces and bars. Although located somewhat on the outskirt of Budapest, this is one of the biggest nightclubs of the city.

Fat Mo’s Music PubV. Nyári Pál u. 11. Tel: 267 3199If you’re looking for a fun, laid-back, yet still hop-ping place to hear live music, Fat Mo’s is a good choice. A favorite of tourists and locals alike, Fat Mo’s is a typical Budapest cellar-type bar, but with good live acts (usually jazz and blues) almost every night.

A38 Hajo Tel: 464 3940A restaurant and terrace bar by day, A38 is a live music venue and club by night, presenting some of most highly rated musicians in the world.

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House of TerrorAddress: 1062 Andrássy út 60. Tel: 374-2600A highly recommended museum that exhibits evidence of the Fascist and the Communist regimes in Hungary. The idea of Totalitarian op-pression and manufactured fear are some of the themes that you will find through your tour in this non-conventional “House”. This is one of the best places to learn about the history of Hungary and its past Communist society. Special features of the museum contain torture and living cells in the basement of the building where prisoners were trapped for long periods of time in tiny cells. The museum also features a life-size Soviet tank and many other interesting historical artifacts.

Liszt Ferenc SquareA popular summer hangout, known for its many restaurants, pubs and even a few dance ven-ues. Its popularity is also due the fact that it is a comfortable and convenient pedestrian street that is also very central. It is a good stopping ground for a drink or a bite before heading off on another adventure. Some notable places on in the vicinity include the retro restaurant Menza, and the most famous Ferenc Liszt Academy of Music.

Castle DistrictHours: Mon-Sat 10.00-21.00, Sat 10.00-18.00The Castle District is concentrated in art galleries, porcelain shops, and boutiques that cater to more expensive tastes and fat wallets, but may be worth checking out simply for the appreciation of the fin-est of Hungarian craftsmen. If you intend tobuy, be prepared to splurge, or avoid the shopping and check out the nearby castle instead.

Süss Fel NapV. Honvéd utca 40, Tel: 302 3799Laid back and wholly unpretentious, Süss Fel Nap is the sort of club where you can simply be your-self, hang out with friends and have a great time. The atmosphere is infectiously cheerful, drinks are cheap and grooves don’t let up before closing time. Recommended.

Gellert Bath (Gellért fürdő)Address: XI. Kelenhegyi út 4-6. Tel: 466 – 6166From as early as the 13th century, healing water from the location of Gellert has been recorded. Now, this is the site of one of the most elegant baths of Budapest, with decorations in mosaic tiles and marble columns. The complex contains indoor (segregated by gender) and outdoor pools (bring your swimsuits), saunas, and massage services.

Cruise on the DanubeReserve online via: http://www.budapestdanu-becruise.comSightseeing cruises on the Danube will take you through all the charming sights along the river. It is not simply a tourist experience, but a tour into the true beautiful of the city along with the gentle breeze on the Danube river.

Szechenyi Bath Address: XIV., Állatkerti út 11. Tel: 3633210One of the most beautiful and well known baths in Budapest. It contains three outdoor pools with different temperatures (hot, warm and cold). Spa facilities, sauna and steam baths are also available indoor. The entrance fee is around 2300 Forints. What to bring? Swimsuit, flip flops, and towel.

Fisherman’s CastleDesigned by architect Frigyes Schulek and built in 1905, the white-stoned Fisherman’s Bastion is described as a combination of neo-Gothic and neo-Romanesque - full of turrets, projections, parapets, and climbing stairways. The Fisherman’s Bastion is made up of seven towers - each one symbolizing one of the seven Magyar tribes that came to Hungary in 896. Most tourists consider the castle to have the best views all-around.The bastion sits in a neighborhood once known as Fisherman’s Town, thus the name. An old fish market also sat at this location during medieval times.

http://roundtable.typepad.com/

The Round Table is an entirely student run publication at New York University’s Leonard N. Stern School of Business.

Our mission is to promote greater awareness of global affairs within, but not limited to, the field of commerce; to provide a channel of expression for students in an effort to promote understanding and debate within the context of an increasingly globalized world. In additional to regular articles about world business, politics and events, the Round Table features blogs from students currently abroad.

The International Business Association (IBA) is a pre-professional student run organiza-tion at New York University’s Leonard N. Stern School of Business. Our mission is to pro-mote global thinking amongst the Stern student body. We do so by aligning our activities with, and complementing, the international study components of NYU Stern’s undergrad-uate curriculum. We also work to increase the awareness of global affairs and to foster the discussion and exchange of ideas amongst Stern students. Our professional program promotes the value of international careers, and tries to create a better understanding of business through events with experts from diverse fields.

The IBA Team:

President: Nancy Lin and Priya SharmaExternal Vice President: Aditya BothraInternal Vice President: Niyati ShahMarketing Vice President: Kevin NgMembership Chair: Prerna KejriwalTreasuer: James P DiBartoloInternational Programs Liaison: Shankar TripathiWebmaster: David Kazakov

Round Table Committee Chair: Zuhair AhmedHead of South Asia Regional Group: Yash DagaHead of Middle East Regional Group: Haseeb ChowdhryProject Management Group: Danyal Farooqi, Pranav Gupta, Albert Hong, Syed Naqvi, Yan Wu

ibacompass

Basic Hungarian WordsYes = IgenNo = NemThank you = KöszönömThank you very much = Köszönöm szépenYou’re welcome = SzívesenPlease = KéremExcuse me = BocsánatHello = Jó napotGoodbye = ViszontlátásraSo long = SziaGood morning = Jó reggeltGood afternoon = Jó napotGood evening = Jó estétGood night = Jó éjszakátNumbersZero = nullaOne = egyTwo = kettöThree = háromFour = négyFive = ötSix = hatSeven = hétEight = nyolcNine = kilencTen = tíz

Days of the weekMonday = HétföTuesday = KeddWednesday = SzerdaThursday = Csütörtök

Friday = PéntekSaturday = SzombatSunday = Vasárnap Useful phrases at your hotelHotel = Hotel, SzállodaRoom = SzobaReservation = FoglalásAre there any vacancies for tonight? = Van szoba ma éjszakára?No vacancies = MegteltPassport = ÚtlevélUseful phrases for getting aroundWhere is ...? = Hol van ...?How much is the fare? = Mennyibe kerül a jegy?Ticket = JegyOne ticket to ..., please. = Egy jegyet kérek ...-ba.Where are you going? = Hová mészWhere do you live? = Hol laksz?Train = VonatBus = BuszSubway, Underground = MetroAirport = RepülötérTrain station = Vasút állomás, PalyudvárBus station = Autobúsz megállóSubway station, Underground station = Metro megállóDeparture = IndulásArrival = ÉrkezésCar rental agency = Autó kölcsönzöParking = Parkoló

layout Albert Hong, Kevin Ng content IBA PMC: Albert Hong, Danyal Farooqi,

Pranav Gupta, Syed Naqvi, Yan Wu