Brief 01 Boards
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BRIEF 1 - FINE ART YEARBOOK BRIEF/CONCEPT BRIEF: To promote the current Fine Art students in the Leeds College of Art. This is a collaborative live brief with Natalie Jackson, Nick Morgan and Kirsty Hair. OUGD303 PROMOTION GEMMA BYRNE 01/06 The concept is Original Rework - taking an existing idea and remaking it to make it original.
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OUGD303 PROMOTION GEMMA BYRNE 01/06 BRIEF: To promote the current Fine Art students in the Leeds College of Art. This is a collaborative live brief with Natalie Jackson, Nick Morgan and Kirsty Hair. The concept is Original Rework - taking an existing idea and remaking it to make it original.
Transcript of Brief 01 Boards
BRIEF 1 - FINE ART YEARBOOKBRIEF/CONCEPT
BRIEF:To promote the current Fine Art students in the Leeds College of Art.This is a collaborative live brief with Natalie Jackson, Nick Morgan and Kirsty Hair.
OUGD303PROMOTION
GEMMA BYRNE
01/06
The concept is Original Rework - taking an existing idea and remaking it to make it original.
The concept on the left is what we first presented to the client - the idea was decided before I joined the group but I still had chance to work on my own visualideas to present. After this was rejected, we developed another concept.
INITIAL CONCEPTS
OUGD303PROMOTION
GEMMA BYRNE
02/06
BRIEF 1 - FINE ART YEARBOOK
ORIGINAL
REWORK
The front and back cover design to be printed onClosed cover dimensions: 210mm x 210mm
COVER DESIGN
OUGD303PROMOTION
GEMMA BYRNE
03/06
BRIEF 1 - FINE ART YEARBOOK
BA (Hons) Fine Art
Leeds College of Art 2012
Original R
ework
BRIEF 1 - FINE ART YEARBOOKFEATURE PAGES
OUGD303PROMOTION
GEMMA BYRNE
05/06
Sheila’s ‘Welcome Page’ features at the start of the book opposite the front inside cover - this magenta colour has been colour picked from the front cover. TheScottish Sculpture page is one of four ‘Special Projects’ that feature in the book.
A sample of the layouts I worked on.
TYPE AND LAYOUT
OUGD303PROMOTION
GEMMA BYRNE
04/06
BRIEF 1 - FINE ART YEARBOOK
Latin Modern RomanABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz1234567890.,/!?-@()&”’
HelveticaABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz1234567890.,/!?-@()&”’
BRIEF 1 - FINE ART YEARBOOKMAIL OUT/FLYER
OUGD303PROMOTION
GEMMA BYRNE
06/06
A6 postcard to be mailed out to potential visitors of the exhibition.
Original ReworkLeeds College of Art
Private View:Friday 15th June 201218:00 - 20:30
Exhibition open Saturday12:00 - 18:00
Monday - Wednesday09:00 - 20:00
Thursday09:00 - 17:00
Admission free
Blenheim WalkLeeds LS2 9AQwww.leeds-art.ac.uk
Touring to:Free Range Graduate Art Show
Private View:Thursday 28th June 201218:00 - 22:00
Exhibition open Friday to Sunday10:00 - 19:00
Monday10:00 - 16:00
Admission free
The Old Truman Brewery91 Brick LaneLondon E1 6QLwww.free-range.org.uk
