Brianna roberti fa102a, research and brand development
description
Transcript of Brianna roberti fa102a, research and brand development
![Page 1: Brianna roberti fa102a, research and brand development](https://reader034.fdocuments.us/reader034/viewer/2022051210/549c9509b47959a5318b47bc/html5/thumbnails/1.jpg)
Brianna Roberti
“FA102a, Research and Brand Development”
The Cleaning Robot Brianna Roberti
![Page 2: Brianna roberti fa102a, research and brand development](https://reader034.fdocuments.us/reader034/viewer/2022051210/549c9509b47959a5318b47bc/html5/thumbnails/2.jpg)
“A Robot that Learns How to Tidy Up After You”http://www.kurzweilai.net/a-robot-that-learns-how-to-tidy-up-after-you
Assignment One, ResearchBrianna RobertiThe Cleaning Robot
![Page 3: Brianna roberti fa102a, research and brand development](https://reader034.fdocuments.us/reader034/viewer/2022051210/549c9509b47959a5318b47bc/html5/thumbnails/3.jpg)
Researchers at Cornell’s Personal Robotics Lab have trained a robot to examine a room, identify all the objects, figure out where they belong, and put them away to their designated places.
Assignment One, Research
http://www.kurzweilai.net/a-robot-that-learns-how-to-tidy-up-after-you#!prettyPhoto
The Cleaning Robot Brianna Roberti
![Page 4: Brianna roberti fa102a, research and brand development](https://reader034.fdocuments.us/reader034/viewer/2022051210/549c9509b47959a5318b47bc/html5/thumbnails/4.jpg)
The robot stitches together images to develop an overall view of the room. It divides it into blocks based on gaps of color and shapes.
Assignment One, Research
http://www.kurzweilai.net/a-robot-that-learns-how-to-tidy-up-after-you#!prettyPhoto
The Cleaning Robot Brianna Roberti
![Page 5: Brianna roberti fa102a, research and brand development](https://reader034.fdocuments.us/reader034/viewer/2022051210/549c9509b47959a5318b47bc/html5/thumbnails/5.jpg)
Even though the robot can not identify the difference between a bowl and a globe; it is 80 percent accurate.
Assignment One, Research
http://www.kurzweilai.net/a-robot-that-learns-how-to-tidy-up-after-you#!prettyPhoto
The Cleaning Robot Brianna Roberti
![Page 6: Brianna roberti fa102a, research and brand development](https://reader034.fdocuments.us/reader034/viewer/2022051210/549c9509b47959a5318b47bc/html5/thumbnails/6.jpg)
A robot mind at work.
Assignment One, Description of Future Product or Service
The Cleaning Robot Brianna Roberti
![Page 7: Brianna roberti fa102a, research and brand development](https://reader034.fdocuments.us/reader034/viewer/2022051210/549c9509b47959a5318b47bc/html5/thumbnails/7.jpg)
Selected Words from Original Post:– Tidy– Responsive– Helpful– Clean
Generated Name Possibilities:– RoboTidy– Handful Helper
Selected Name:– RoboTidy
Assignment Two, Naming ProcessThe Cleaning Robot Brianna Roberti
![Page 8: Brianna roberti fa102a, research and brand development](https://reader034.fdocuments.us/reader034/viewer/2022051210/549c9509b47959a5318b47bc/html5/thumbnails/8.jpg)
Assignment Two, Brand Character Diagram
Character/ Persona
OrganizedAuthoritativeProfessional
Tidy
Tone
DirectPersonal
ResponsiveLoyal
Language
SimpleEssentialHelpfulSavvy
Purpose
CleanStack Help
Service
RoboTidy
The Cleaning Robot Brianna Roberti
![Page 9: Brianna roberti fa102a, research and brand development](https://reader034.fdocuments.us/reader034/viewer/2022051210/549c9509b47959a5318b47bc/html5/thumbnails/9.jpg)
The Cleaning Robot Brianna Roberti
Assignment Three, Logotype Research,, Word from Diagram
Clean
![Page 10: Brianna roberti fa102a, research and brand development](https://reader034.fdocuments.us/reader034/viewer/2022051210/549c9509b47959a5318b47bc/html5/thumbnails/10.jpg)
The Cleaning Robot Brianna Roberti
Assignment Three, Logotype Research
http://www.logodesignworks.co.uk/cleaning-logo-design.html
http://findlogo.net/show/detail/C/clean--clear-165-logo#.UOuPuaXU718
![Page 11: Brianna roberti fa102a, research and brand development](https://reader034.fdocuments.us/reader034/viewer/2022051210/549c9509b47959a5318b47bc/html5/thumbnails/11.jpg)
The Cleaning Robot
Assignment Three, Finished Logo TypeBrianna Roberti
RT
![Page 12: Brianna roberti fa102a, research and brand development](https://reader034.fdocuments.us/reader034/viewer/2022051210/549c9509b47959a5318b47bc/html5/thumbnails/12.jpg)
https://www.facebook.com/mycleanclear?sk=app_405681096161410
• My Clean and Clear
The Cleaning Robot
Assignment Four, Social Media Branding, ResearchBrianna Roberti
• Mr. Cleanhttp://www.facebook.com/mrclean
http://www.facebook.com/cleanmymac
• Clean my Mac
![Page 13: Brianna roberti fa102a, research and brand development](https://reader034.fdocuments.us/reader034/viewer/2022051210/549c9509b47959a5318b47bc/html5/thumbnails/13.jpg)
The Cleaning Robot
Assignment Four, Social Media Branding, Creating CommunityBrianna Roberti
To get the word out about RoboTidy, I texted my friends and asked them to help me with this assignment. They were happy to help, and was not a problem what so ever.
![Page 14: Brianna roberti fa102a, research and brand development](https://reader034.fdocuments.us/reader034/viewer/2022051210/549c9509b47959a5318b47bc/html5/thumbnails/14.jpg)
The Cleaning Robot
Assignment Four, Social Media Branding, Facebook PageBrianna Roberti
![Page 15: Brianna roberti fa102a, research and brand development](https://reader034.fdocuments.us/reader034/viewer/2022051210/549c9509b47959a5318b47bc/html5/thumbnails/15.jpg)
Brianna Roberti
Assignment Four, Social Media Branding, Facebook PageThe Cleaning Robot
![Page 16: Brianna roberti fa102a, research and brand development](https://reader034.fdocuments.us/reader034/viewer/2022051210/549c9509b47959a5318b47bc/html5/thumbnails/16.jpg)
The Cleaning Robot
Assignment Four, Social Media Branding, Facebook PageBrianna Roberti