Brands Obama
14
Parking lot What can brands learn from Obama?
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Transcript of Brands Obama
![Page 1: Brands Obama](https://reader033.fdocuments.us/reader033/viewer/2022061218/54b6b8b54a7959693c8b45b0/html5/thumbnails/1.jpg)
Parking lot
What can brands learn from Obama?
![Page 2: Brands Obama](https://reader033.fdocuments.us/reader033/viewer/2022061218/54b6b8b54a7959693c8b45b0/html5/thumbnails/2.jpg)
Have a clear goal, organise and plan ahead
![Page 3: Brands Obama](https://reader033.fdocuments.us/reader033/viewer/2022061218/54b6b8b54a7959693c8b45b0/html5/thumbnails/3.jpg)
Be positive and optimistic
![Page 4: Brands Obama](https://reader033.fdocuments.us/reader033/viewer/2022061218/54b6b8b54a7959693c8b45b0/html5/thumbnails/4.jpg)
Project success before you’ve made it
![Page 5: Brands Obama](https://reader033.fdocuments.us/reader033/viewer/2022061218/54b6b8b54a7959693c8b45b0/html5/thumbnails/5.jpg)
Be proud of where you’ve come from
![Page 6: Brands Obama](https://reader033.fdocuments.us/reader033/viewer/2022061218/54b6b8b54a7959693c8b45b0/html5/thumbnails/6.jpg)
Embrace new technology, go to where people are
and on their terms
![Page 7: Brands Obama](https://reader033.fdocuments.us/reader033/viewer/2022061218/54b6b8b54a7959693c8b45b0/html5/thumbnails/7.jpg)
Be inclusive & unifying and create
a sense of shared involvement
![Page 8: Brands Obama](https://reader033.fdocuments.us/reader033/viewer/2022061218/54b6b8b54a7959693c8b45b0/html5/thumbnails/8.jpg)
Create advocates & empower them to spread the word
![Page 9: Brands Obama](https://reader033.fdocuments.us/reader033/viewer/2022061218/54b6b8b54a7959693c8b45b0/html5/thumbnails/9.jpg)
Don’t be afraid to ask for
commitment
![Page 10: Brands Obama](https://reader033.fdocuments.us/reader033/viewer/2022061218/54b6b8b54a7959693c8b45b0/html5/thumbnails/10.jpg)
Obsess about the detail & use it to have an honest dialogue
![Page 11: Brands Obama](https://reader033.fdocuments.us/reader033/viewer/2022061218/54b6b8b54a7959693c8b45b0/html5/thumbnails/11.jpg)
Be relevant and local
![Page 12: Brands Obama](https://reader033.fdocuments.us/reader033/viewer/2022061218/54b6b8b54a7959693c8b45b0/html5/thumbnails/12.jpg)
Speak your mind and assert what
you believe
![Page 13: Brands Obama](https://reader033.fdocuments.us/reader033/viewer/2022061218/54b6b8b54a7959693c8b45b0/html5/thumbnails/13.jpg)
…and keep it simple
![Page 14: Brands Obama](https://reader033.fdocuments.us/reader033/viewer/2022061218/54b6b8b54a7959693c8b45b0/html5/thumbnails/14.jpg)
Thank you