BRAND // MARCA - The Lakota Group · KID˚FRIENDLY˜SITES FAMILY FRIENDLY˜PEOPLE THE˜WAVES...
Transcript of BRAND // MARCA - The Lakota Group · KID˚FRIENDLY˜SITES FAMILY FRIENDLY˜PEOPLE THE˜WAVES...
celebrate
THE LAKE
DIVERSITY & CULTURE
LAS PERSONASCOMUNIDAD LATINA
ECONOMIC/CLASS DIVERSITY
LA COMIDA AUTÉNTICA
THE CONNECTED COMMUNITY THAT WORKS TOGETHER
ACCESS TO L AND METRA
TREE-LINED STREETS
AFFORDABLEEATS
REAL NEIGHBORHOODS, REAL PEOPLE
INCLUSION ANDSOCIAL ACTION
THE ART SGREAT
ARCHITECTURE
PROXIMITYMY NEIGHBORS
KID-FRIENDLY SITES
FAMILY
FRIENDLY PEOPLE
THE WAVES
THE ANIMALS AND THE PEOPLE
WALKING TO THINGS INSTEAD OF DRIVING
we RP
BRAND // MARCAconcept a // concepto a
This concept draws on the existing “Celebrate Clark Street” banners and creates a brand inspired by its patterns and colors (shown bottom le�). The bold type can be used on its own, as can the colorful hand drawn elements.
Este concepto está inspirado en las banderas existentes "Celebrate Clark Street" y crea una marca que está inspirada en sus patrones y colores (abajo a la izquierda). El fuente en negrita se puede utilizar por sí mismo, al igual que los elementos de coloridos dibujados a mano.
CLARK STREET2 MIN WALK
MORSE STATION
DIVVY STATION
#22 BUS STOP
15 MIN WALK
5 MIN WALK
5 MIN WALK
BRAND // MARCAconcept b // concepto b
This concept is inspired by a mural spotted near the Loyola Red Line station. The design’s bright colors and organic elements celebrate the vibrancy of Rogers Park.
Este concepto está inspirado en un mural que está cerca de la estación Loyola Red Line. Los colores brillantes y los elementos orgánicos del diseño celebran la vitalidad de Rogers Park.
CLARK STREET2 MIN WALK
MORSE STATION
DIVVY STATION
#22 BUS STOP
15 MIN WALK
5 MIN WALK
5 MIN WALK