Brand Advocates Case study_Huggies China 2012

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description

Case study on how Huggies Diaper pants in China grew sales +161% using real consumer Advocates

Transcript of Brand Advocates Case study_Huggies China 2012

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We#create##Real#Consumer##Advocates#

# Between Friends!

Between Family!

Between Colleagues!

who$do$genuine$advocacy$$actions$for$you$

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Huggies#Diaper#pants#China#2012#

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We#create##Real#Consumer##Advocates#

# Between Friends!

Between Family!

Between Colleagues!

who$do$genuine$advocacy$$actions$for$you$

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