Bharat Petroleum Corporation Ltd.

Group 5:Nalbha (31) | Leena (34) | Deepika (13) | Sunayana (27)

Company Profile – Bharat

Petroleum Incorporated as BSR in 1952

Renamed to Bharat Refineries Ltd

(BRL) in 1975 and later to Bharat

Petroleum Corporation Ltd (BPCL)

Became a 100 % GOI holding in 1976

Fortune 500 & Forbes 2000 company

Sales Turnover Rs 85,150 crores; PAT Rs 292

crores

2 Refineries at Mumbai & Kochi and 1

subsidiary Refinery at Numaligarh

Large distribution network across India – 425

locations

Network of 8400 Retail Outlets and 2,200 LPG

Distributors

14200 employees

Company Profile – Bharat

Petroleum Company Profile – Bharat

Petroleum

Triple Bottom Line Indicators

TBL Reporting and Association

TBL Triple Bottom Line Reporting 3BL – People, Profit, Planet

Voluntary reporting by organisations on their economic, social and environmental impacts

Development of reporting indicators

Examine their whole set of values, issues and processes

GRI - organisation involving a variety of global government and non-government stakeholders who have come together to standardise TBL reporting

Why is business interested in TBL? 

Drivers for the reporting of non-financial performance :

• Licence to operate • Reputation • Regulatory Pressure • Supply Chain Pressure • Finance Sector • Corporate Governance • Enhancing External Communication• Benchmarking Performance• Risk Management

People

Employee and family well being

Employment opportunities

Procuring Goods and Services locally

Women Empowerment (Every village: Sakhi Shejarni )

Safety Ambassdors 

Grooming Children As Caretakers Of Next Generation 

Addiction-The Slow Poison

Grain Bank 

Infrastructure development

Planet

Rain water harvesting

Energy management

Clean Development Mechanism (CDM)

NISARG Energising lives, in harmony with nature

Health, safety and environment policy

Renewable Energy

Greening in Refineries

Bioremediation for Oil-Contaminated Sites

PROFIT

Source: BPCL’s Sustainability Report

TBL- Challenges to it Planet- Business success depends on the adaptability to climate change

- Organic growth in technological infrastructure - M & A lead to increase in apparent GHG emissions

Profit- Strategic, Liquidity, Credit, Market and Operational Risks- Crisis like Subprime

People- Human Capital Development- Operational Risk

Stakeholder Management• Direct stakeholder involvement through

communication and dialogues (frequent meetings and consultations

– Stakeholder Analysis – Stakeholder Planning

• Techniques involved:

– Identifying the stakeholders– Prioritizing the stake holders– Understanding key stakeholders

StakeholdersYour boss Shareholders Government

Senior executives Alliance partnersTrades

associations

Your coworkers Suppliers The press

Your team Lenders Interest groups

Customers Analysts The public

Prospective customers

Future recruits The community

Your family

Power –Interest Grid

Holistic ApproachMarket Place

• Operational Optimization• Transparency in Vendor Dealings• Smartfill – branded fuel debit cards

Work Place

• Rewards & Recognition• Gender Diversity• Approachable Management• Safety Ambassadors

Community

• Newsletter – Petro Daily• Infrastructure development• Sustainable Development

Environment

• Check on GHG emission• Project BOOND• Initiatives like CDM, NISARG

BPCL’s CSR Methodology

• Integrated with Business Strategy and Context• Leverage our Core competency –

People and Technology• Three way Execution model for Community Projects• Develop deserving Communities through ‘Focused’ &

‘Need based’ interventions –No ‘Giveaways’• Create ‘Sustainable Models’ which are Replicable &

Scalable

BPCL’s CSR Methodology

Objective of BPCL towards CSR• Building Sustainable Communities • Health and Safety • Environment • Employees – future leaders • Running socially responsible

business

Measurement Indicators

Direct Energy Consumption

Corporate Governance• Company’s philosophy on Code of

Governance

• Ensure fairness to the Stakeholders through – transparency– full disclosures– empowerment of employees– collective decision making

• Regular compliance with the listing agreements of Stock Exchange and of Dept. Of public Enterprises , GOI

Corporate Governance

Proactive Vigilance Against Corruption

• “Vigilance for Corporate Excellence”• Vigilance Awareness Week and seminars• Anonymous ‘whistleblower’ policy• Corporate On-Line Complaint Handling

System• Transparency in Vendor Dealings• Stance on Anti-competitive Conduct• Compliance with regulations

Awards & Recognitions

Green business Leaders Award 2009-10

NDTV’s Business Leadership Award in CSR category

A+ rating for the last two years for publishing corporate sustainability report

Challenges & Issues

Challenge of Privatization

Fluctuating Interest Rates

Volatile Oil prices

Under-recovery

Inventory valuation

Future Plans

Strategic Initiatives

Expansion of Processing capacity

Distribution Infrastructure

Exploration and production of oil & gas , R&D

Customer responsiveness

Alternate sources of power

“Project Dream Plan”

Stakeholder Management

Environmental Matters

Health and Human Rights Improvement

Regional Development

Economic Prosperity by education, asset building and job creation

Following Corporate Governance Code in true spirit

RECOMMENDATIONS FOR

SUSTAINABILITY

Bibliography

• www.bharatpetroleum.com• www.karmayog.org• www.papercamp.com• www.vinayahs.com

• Special Thanks to Ms Neha Rastogi, Alumnus, NMIMS 2006; Asst Manager, BPCL

THANK YOU