Best Practices for Blogs: Subdirectory vs. Subdomain [Infographic]
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✔ Use a subdirectory: • Static site • High-rank site • New blog • Related blog Advantage: Synergy • Links all point to one domain • Content updates help both • Improved usability • Simpler analytics ✔ Use a subdomain: • Unrelated blog • High-rank site & blog • Want to sell ads or site • eCommerce Advantage: Separation • Unique branding • Separate analytics • Appear 2 times in SERPs • Security Home Products About Contact Blog Home Products About Contact Blog Inbound Links: Mentions • Blogs • Directories • Forums • Bookmarks • PR • Answers • Reviews NEW = ≠ yourdomain.com/blog or blog. yourdomain.com Which is best for hosting your blog? © 2012 Scott Design Inc www.hotdesign.com SUBDIRECTORY VS. SUBDOMAIN
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Transcript of Best Practices for Blogs: Subdirectory vs. Subdomain [Infographic]
✔Use a subdirectory:
• Static site
• High-rank site
• New blog
• Related blog
Advantage: Synergy
• Links all point to one domain
• Content updates help both
• Improved usability
• Simpler analytics
✔Use a subdomain:
• Unrelated blog
• High-rank site & blog
• Want to sell ads or site
• eCommerce
Advantage: Separation
• Unique branding
• Separate analytics
• Appear 2 times in SERPs
• Security
Home Products About Contact Blog Home Products About Contact Blog
Inbound Links: Mentions • Blogs • Directories • Forums • Bookmarks • PR • Answers • Reviews
NEW
=
≠
yourdomain.com/blog or blog.yourdomain.com
Which is best for hosting your blog?
© 2012 Scott Design Inc www.hotdesign.com
SUBDIRECTORY VS. SUBDOMAIN