BenQ ASEC Report on SSE Evaluation

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    Integrating Human Responsibilities in the Framework of Social Solidarity Economy

    by Dr. Benjamin R. Quiones, Jr. 1

    Manila, February 2013

    Evaluation Report submitted to the Asian Solidarity Economy Council

    Abstract

    This evaluation report focuses on an action research conducted by the author in

    collaboration with partners of Asian Solidarity Economy Council (ASEC) and concluded in

    2012. The action research reveals the dynamics of responsibility sharing among economic

    stakeholders at the level of community-based supply chains. Crucial steps in developing a

    culture of shared responsibility are: (i) the co-creation by stakeholders of a shared vision

    of an inclusive, resilient, and sustainable community; (ii) the formulation of a road map to

    concretize the shared vision and which elaborates the responsibilities of stakeholders in

    proportion to their resources, power, and knowledge; and (iii) the establishment of a

    feedback mechanism that constantly informs the stakeholders of where they are in the

    journey.

    The process of formulating a feedback mechanism paved the way to the construction of an

    evaluation tool for conceptualizing, measuring, and evaluating Social Solidarity Economy

    (SSE) performance. In 2012, ASEC pilot tested the evaluation tool on a limited scale of 15

    case studies: 9 from Indonesia, 5 from the Philippines, and 1 from Cambodia. Discussed at

    ASEF (Asian Solidarity Economy Forum) Indonesia (Manado city, North Sulawesi, October

    103, 2012) and at ASEF Philippines (Angeles city, Pampanga, October 26-27, 2012), the

    case studies provided concrete basis for the formulation of a shared vision of SSE.

    The action research illustrated the usefulness of the value chain analysis in evaluating SSE

    performance and its advantages over the individual enterprise method of analysis incapturing the dynamics of shared responsibilities of economic stakeholders in a collective

    effort to build sustainable communities. But the evaluation tool can stand a lot of

    improvement. ASEC welcomes the collaboration of other organizations and networks in

    extending the action research to other countries.

    Conceptual framework of SSE

    An important objective of the action research was to highlight the articulation of the

    principles of human responsibilities in the conceptual framework of SSE. At first glance,

    this appears to be a not so difficult task because by its nature SSE is a development

    approach based on shared responsibilities among its stakeholders. What makes the task a

    bit more challenging is that the concepts and practices of SSE differ across continents, and

    consensus seems lacking on how to define SSE.

    SSE case studies presented at the last three events of ASEF (Manila 2007, Tokyo 2009, and

    Kuala Lumpur 2011) largely highlighted the performance of branded initiatives such as

    microfinance, fair trade, organic farming, etc. but they routinely failed to explain the

    alignment of these initiatives with SSE. Thus at the end of the event, participants amassed

    more knowledge about the individual development initiatives but their understanding

    about SSE remained superficial. This calls to mind the tale about a study visit to learn the

    1 The author is the President & CEO of ASEC (Asian Solidarity Economy Council) and Executive Coordinator

    of RIPESS (Intercontinental Network for the Promotion of Social Solidarity Economy). The views expressed

    in this paper are those of the authors and do not necessarily reflect those of the organizations he represents.

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    nature of a forest. As told, participants returned from the study visit with more knowledge

    about trees but they failed to see the forest.

    In this light, much of the authors workduring the period covered by this report (2012)devoted to tackling the fundamental issue of conceptualizing SSE. A closure of this task is

    of great importance inasmuch as only then can we begin to measure and evaluate SSE. The

    specific issue at the outset is: What are the dimensions of SSE? The American HeritageDictionary defines dimension as a measure of spatial extent- especially width, height, or

    length magnitude, or scope. The contemporary approach is to view the dimensions of an

    economy based on the concept of gross domestic product or GDP. An international

    agreement on the dimensions of GDP made comparative studies of GDPs possible across

    territories and over time. But this productivity-centric and growth-oriented concept of the

    economy is widely criticized for its lack of insight into the social and environmental

    aspects of development.

    The action research was initiated in the year 2010 to ascertain how the principles of

    human responsibilities contribute to the fleshing out of the SSE dimensions. The author

    was involved in the action both as a researcher and development worker while at the same

    time learning from it, which in turn enabled him to further inform the actors. From

    around 300 stakeholders from more than 100 organizations in the Philippines, a random

    sample of 100 individuals were selected and invited to participate in a focus group

    discussion on concepts of SSE in September 2010. A total of 63 individuals responded

    positively and participated in the focus group discussion. Subsequently, they identified 33

    descriptors of SSE. Of this number, 16 were the most common: at least two-thirds of the

    respondents cited each of the 16 descriptors as being part of their individual concepts of

    SSE. The 16 descriptors are shown in Table 2.

    Participants of the focus group discussion classified the descriptors into five groups, whichthen became known as the key dimensions of SSE. These are:

    - Socially responsible governance: SSE policies and practices of governance that guide and

    enable SSE stakeholders to protect the environment and meet their development rights in

    a sustainable way and in accordance with their common but differentiated responsibilities

    and respective capabilities.

    - Edifying Values/ethical principles: ethical principles that bind stakeholders to a concerted

    effort to demand and achieve their development rights and which prioritize the welfare of

    people and planet over profits and unsustainable growth.

    - Social development services to the community: services provided by SSE stakeholders to

    enhance the capacity of local citizens to live a dignified, sustainable ways of life.

    - Ecological conservation measures: steps or measures undertakento maintain

    environmental protection.

    - Economic sustainability: economic contributions of stakeholders that increase financial

    sustainability of SSE enterprises.

    The present report highlights the steps taken after the key dimensions of SSE have beenformulated.

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    Supply chain and the notion of shared responsibility

    The next crucial step after determining the key dimensions of SSE was to ascertain the

    appropriate scope of analysis. In contemporary economics, the scope of analysis is either

    at the microeconomic (the primary enterprise or household) level or the macroeconomic

    (aggregate of enterprises or households) level. At the 3rd Asian Solidarity Economy Forum

    (ASEF) on October 31 - November 2, 2011, ASEC members unanimously chose thecommunity-based supply chain as the basic SSE unit of micro-economic analysis. The

    macro-level SSE can then be perceived as the aggregation of SSE supply chain networks at

    the national and global levels.

    A supply chain is a fundamental unit of any economic system. It involves the basic

    economic activities of input supply, production, distribution/logistics, finance, and

    consumption, all of which contribute to the creation of value added to existing resources of

    a community. Such value added increases peoples welfare when it meets what AmartyaSen calls the peoples development rights. A supply chain also requires the cooperation ofvarious stakeholders (input suppliers, producers, distributors, financiers, and final users/

    consumers) to ensure that the resulting product is of good quality, it meets the needs of

    the people, and it is accessible.

    In other words, an important condition for the sustainability of a socially inclusive and

    resilient supply chain is that it meets the rights of stakeholders. But this is not sufficient.

    The sufficient condition is that stakeholders fulfill their responsibilities. In fact, ensuring

    the sustainability of a socially inclusive and resilient supply chain is a shared responsibility

    Towards the end of 2011, and owing to preparations for Rio + 20, the issue arose: Why is

    the notion ofshared responsibilities fundamental to the transition from a growth-oriented

    economic system to a new development model? This issue was relevant to the discussionsin Asia because SSE is seen in this continent as an alternative to the mainstream economic

    system that is oriented towards maximizing growth and personal gains.

    Incidentally, the Forum on Ethics and Responsibility (FER) has prepared well for this issue

    and provides some compelling reasons for the move towards the great transition. Thespecific arguments are well articulated in the FER documents Proposal for Charter of

    Universal Responsibilitiesand On Human Rights and Responsibilities, but two can bementioned here to summarize all, as follows: (1) the scope of todays necessary changes is

    out of range of individuals and implies that all people and all public or private institutions

    become involved in them; and (2) consideration of the interests of others and of the

    community, and reciprocity among its members are the foundations of mutual trust, a

    sense of security, and respect of each persons dignity and of justice.

    The Principles of Human Responsibilities embedded in the Ethical Principles of SSE

    One of the realizations in the early stages of the action research was that the principles of

    human responsibilities are embedded in the ethical principles of SSE. A shared

    responsibilities approach presupposes the adoption of common ethical principles asinspiration for the behavior and rules of the stakeholders of an economic system. These

    common ethical principles, articulated in FERs Universal Declaration of Human

    Responsibilities, can be summarized as follows: (1) Individual human beings andeveryone together have a shared responsibility to others, to close and distant

    communities, and to the planet, proportionately to their assets, power and knowledge; and

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    (2) the possession or enjoyment of a natural resource induces responsibility to manage it

    to the best of the common good.

    From this realization, it was evident that the shared responsibilities approach cannot be

    fully undertaken by just one sector of the economy alone. It is important for all sectors -

    the public sector, the private business sector (including micro, small, medium, and big

    enterprises), the civil society sector, and the self-managed enterprises of the poor, sociallyexcluded, and the economically disadvantaged - to collaborate in transforming the

    economy. Inasmuch as the public sector is heavily influenced by the market-oriented

    private business sector, and given that these two sectors together pursue the growth-

    oriented model of development, it is vital for the SSE movement to take the bold initiative

    of eliciting and consolidating support from sympathetic government agencies, private

    businesses, NGOs, and self-managed enterprises of the poor, socially excluded, and the

    economically disadvantaged.

    It is in this context that ASEC vigorously promoted the notion of the SSE supply chain as

    the focal unit of action for effecting shared responsibilities (solidarity) at the community/

    territorial level. A stylized supply chain is illustrated in Diagram 1 below. All economic

    supply chains take resources from the biosphere, including base metals and non-

    renewable energy, as inputs for commodity production. They also throw out wastes into

    the biosphere from every stage of production to end-user consumption. Because the

    supply of energy and base metals is not infinite, a development model oriented towards

    sustained growth will reach its limits as natural resources are depleted. Stakeholders of

    the supply chain will, therefore, have to take a decision whether to continue with the

    profit-growth model or to make a transition to the triple bottom line model.

    The SSE supply chain is unique because it includes self-managed enterprises of the poor,socially excluded, and economically disadvantaged as co-equal stakeholders.

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    Measuring and Evaluating SSE supply chains

    Following the 3rd Asian Forum in Kuala Lumpur in October 2011, ASEC sought to focus

    future case studies on measuring and evaluating SSE. The author suggested an evaluation

    system that uses the performance indicators of the 5-dimensional framework of SSE and a

    scorecard for each of the 16 descriptors of SSE. The scorecard assigns possible values of

    each performance indicator as follows: 0 - not practiced; 1 - weak practice; and 2 - strongpractice. Thus, a tool for evaluating SSE performance was constructed.

    On the first quarter of 2012, ASEC conducted roundtable discussions among local partner

    organizations in Indonesia, Malaysia, Philippines, Cambodia, and Sri Lanka to determine

    the extent to which their frameworks of SSE harmonize with the aforementioned 5 key

    dimensions of SSE. Surprisingly, participants of the roundtable discussions unanimously

    endorsed the 5 key dimensions of SSE as a common framework for defining SSE. They also

    agreed to use the 5-dimension framework and its accompanying tool for evaluating SSE

    cases in their respective countries.

    Capitalizing on this positive response, ASEC pilot tested the evaluation tool on 15 case

    studies (9 in Indonesia, 5 in the Philippines, and 1 in Cambodia) 2, all of which were

    subsequently presented at the Asian Forum Indonesia (Manado, North Sulawesi,

    Indonesia, October 1-3, 2012) and also at the Asian Forum Philippines (Angeles City,

    Pampanga, Philippines, October 26-27, 2012).

    Findings and Results

    Firstly, the action research disclosed the importance of creating a learning environment

    (i.e. ASEF and country level forums and/or roundtable discussions) where like-minded

    individuals can exchange ideas and share experiences. The ASEF and accompanyingroundtable discussions served as the media for communication and feedback on the

    promotion of SSE shared vision. Continuing forums and discussions allowed participants

    to consolidate their vision of SSE, to ascertain the gap between shared vision and current

    practice, and to take appropriate actions to close the gap. The role of a change agent in

    creating a learning environment cannot be overemphasized. Change agents for SSE have

    emerged in some Asian countries (e.g. Universiti Sam Ratulangi in Indonesia, the Jaringan

    Masyarakat Ekonomi Malaysia, and the On Eagles Wings Development FoundationPhilippines Inc.).

    It might be relevant to cite Daft (1998) that the process of change in organization

    development follows a peculiar pattern: from individual, to groups, to organization.

    Indeed, the SSE vision crystallized first in the minds of individuals, and as individuals

    shared their SSE visions with other people, groups of adherents were formed, and these

    groups in turn influenced organizations. It is also enlightening to cite Senge (1990) who

    pointed out that the sharing of mental models through open discourse facilitated by

    change agents is instrumental in cultivating positive attitudes towards the shared vision.

    2 Sixty (60) case studies were submitted by students of Sam Ratulangi Universiti under the guidance of Dr.Peggy Mekel, then Director of International Business Administration (IBA) for presentation at the Asian

    Solidarity Economy Forum (ASEF) in Manado, Indonesia held on October 1-3, 2012. The case studies were

    screened and only 9 qualified for evaluation by an international team comprising of representatives frominternational organizations. Each of the 5 case studies from the Philippines were evaluated by a team of 5

    composed of delegates of ASEF Philippines 2012 (Angeles city, Pampanga. October 26-27, 2012), while the

    lone case from Cambodia was evaluated by ASEC Vice-Chair Datuk Dr. Denison Jayasooria.

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    Secondly, the action research revealed marked differences in the performance of

    individual enterprises belonging to the same supply chain in terms of the 5 key

    dimensions of SSE. This is evident in the case study of free-range chicken supply chain by

    the On Eagles Wings Development Foundation Phil. Inc. Table 1 shows the distribution offunctions of the various stakeholders of the supply chain. Accordingly, the not-for-profit

    organizations (OEWF, NTM, and SVC) registered strong performance in the dimensions

    of socially responsible governance, edifying values/ethical principles, and socialdevelopment, whereas the for-profit companies (BDC, Agri Chexers, and BHF) were

    strong in the dimension of economic sustainability but weak in the areas where not-

    for-profit organizations were strong. Despite these differences, or perhaps because of

    them, the organizational stakeholders of the free range chicken supply chain sought for

    and found a way to collaborate, thus establishing a common ground for advancing SSE.

    Table 1. Inputs provided by various stakeholders of the free-range chicken projectInput Supply Production Market/

    consumption

    Type of input Partner Production

    process

    Product Destination

    Chicken BHF 99 hens, 11 cocks Chicks NTM

    Chicken coop Hardware shops Construction of

    chicken cage

    Chicken cage OEWF, NTM

    Production

    Technology

    BHF Raising of free

    range chicken

    Live chicken for

    sale

    OEWF, BDC,

    NTM, SVC,

    BCO

    Incubator Hardware shops Incubation of eggs Chicks for

    dispersal

    BCO

    Feeds,

    veterinary

    supplies

    Agrichexers Feeding of

    chicken

    Live chicken/

    chicks for sale

    NTM

    Training OEWF Capacity building Experts NTM

    Utilities Utilities company,

    coops

    Power, water

    supply

    Power, water NTM

    Human resource BHF, NTM, OEWF Workers Labor NTM

    Financing SVC, BDC Project finance Loan,

    investment

    NTM

    Project

    coordination

    OEWF, NTM Management Project

    Managers

    NTM. BCO

    Source of information: On Eagles Wings Development Foundation Phil Inc (2012)

    The above case illustrates a situation where different types of enterprises public utilityagencies, private business enterprises (e.g. BDC, BHF, Agrichexers) , NGOs (e.g. NTM,

    OEWF), and self-managed enterprises of the poor (e.g. SVC, BCO) are engaged in businesstransactions with each other to make the socially inclusive supply chain work. The

    broader implication of this finding is that within the supply chain, the sharing of risks and

    responsibilities among various stakeholders could spell the difference between success or

    failure of the supply chain as an SSE initiative.

    Thirdly, the action research provided some empirical evidence on the fit between the SSEshared vision and performance. Evaluation results (see Table 2) show that selected SSE

    cases from the Philippines and Cambodia garnered high performance scores, ranging from

    a low of 1.40 to a high of 1.78 (highest score is 2.0), and comparatively better than mostSSE cases from Indonesia. This implies that the Philippine and Cambodia SSE cases had

    features that closely resemble the ideal SSE. On the other hand, Indonesian cases had

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    lower scores (i.e. the SSE cases greatly differed from the ideal SSE) most probably because

    the student case writers were still grappling with the fundamental issue of how to

    distinguish SSE enterprises from those that are not.

    Fourth and lastly, the action research highlighted certain advantages of the value chain

    analytical approach. These are:

    Model of multi-stakeholder cooperation and solidarity: The value chain represents a multi-

    stakeholder model of cooperation and solidarity that is required for collective action to

    meet specific needs of the people.

    Complex socio-economic relationships: Value chain analysis helps in understanding the

    complexity of social and economic relationships among stakeholders within a given

    enterprise as well as among the several enterprises involved in the value chain.

    Shared risks and responsibilities: Value chain analysis enables deeper understanding of

    how risks and responsibilities are distributed and shared among the stakeholders in

    proportion to their resources, power, and knowledge. It also provides a broader view of

    the resilience of SSE generated by the mutually reinforcing actions of stakeholders.

    The burden of transitioning: Value chain analysis allows one to locate the cost burden of

    institutional change, in particular the cost of organization development, as the value chain

    transitions from the purely economic or financial (profit maximization) bottom line to the

    triple bottom line of social development, ecological conservation, and economic

    sustainability.

    Conclusion and Future Action

    The action research reported in this paper has explained the potential and limits of ASECs

    5-dimensional framework of SSE and its evaluation tool for conceptualizing, measuring,

    and evaluating the dynamics of responsibility sharing among economic stakeholders at the

    level of community-based supply chains. The co-creation by supply chain stakeholders of

    a shared vision is a crucial step in a shared responsibility approach to building inclusive,

    resilient and sustainable communities. The evaluation tool has illustrated the usefulness

    of the value chain analysis in SSE performance evaluation and its advantages over the

    individual enterprise method of analysis. But the evaluation tool can stand a lot of

    improvement.

    ASEC welcomes the collaboration of other organizations and networks for extending the

    action research to other countries. The collaborative effort will truly contribute to a broad,

    participatory creation of a global vision of SSE, which incidentally is the main agenda of

    the 5th RIPESS International Forum on the Globalization of SSE to be held on October 15-

    18, 2013 in Manila, Philippines It is hoped that this paper can make a modest contribution

    to the highly challenging process of advancing the transition to more inclusive, resilient

    and sustainable communities.

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    Table 2. Evaluation of 5 Dimensions of SSEs: Indonesia, Philippines, & Cambodia

    INDICATOR INDONESIA PHILIPPINES CAMB

    ODIA

    GEG KUD UDR CVR GRP PPB IVR VSM PPM FID CSS CBC OS FRC SEP

    1. Social Mission-oriented governance

    1.1 the poor participates in ownership &

    management of the enterprise

    1.67 1.00 1.00 0.33 0.33 0.33 0.33 0.33 0.67 1.4 1.0 2.0 1.6 1.4 1.4

    1.2 the poor shares profits of the enterprise 2.00 1.33 1.67 2.00 1.00 0.33 1.33 1.33 1.33 1.8 0.25 2.0 1.8 2.0 1.8

    2. Edifying values

    2.1 cares for & shares resources w/ poor 1.67 1.00 2.00 2.00 1.33 1.00 1.33 1.67 1.67 1.8 1.5 2.0 1.8 2.0 1.8

    2.2 strives to meet the needs of the poor 1.33 0.67 2.00 1.33 1.33 1.67 1.33 1.33 1.67 1.8 1.5 1.8 1.8 1.8 1.8

    2.3 just and fair in business transactions 0.67 1.00 1.67 1,67 1.33 1.67 1.67 1.67 1.33 1.6 1.5 1.8 1.4 1.6 1.2

    3. Social development services

    3.1 financing of enterprises of the poor 0.33 0.67 1.00 0.67 0.67 0.33 0.33 0.33 0.67 2.0 0.5 1.8 1.8 1.8 1.8

    3.2 marketing products of the poor 1.00 1.00 1.67 1.33 1.67 1.00 1.33 0.33 1.33 1.8 1.25 1.2 2.0 1.8 1.4

    3.3 skills & mngt training for the poor 1.67 3.00 2.00 1.67 2.00 1.67 1.33 1.33 0.67 1.4 1.25 1.8 1.8 1.6 1.8

    3.4 conduct values formation among poor 1.00 1.00 1.00 0.67 1.67 1.00 0.67 0.67 2.00 1.8 1.5 1.2 1.6 1.6 1.6

    4. Ecological conservation measures

    4.1 preserving biological diversity 1.67 1.00 1.00 1.00 0.67 1.33 0.33 0.33 1.00 0.8 2.0 1.8 1.6 2.0 1.2

    4.2 use of clean production technology 1.00 0.33 2.00 1.00 1.33 1.00 1.00 0.67 1.67 0.4 2.0 1.6 1.6 1.6 1.4

    4.3 reducing energy consumption 1.33 1.00 2.00 1.33 1.00 1.67 1.33 1.67 1.67 0.6 2.0 1.0 1.0 1.8 1.2

    4.4 recycling & re-use 1.00 1.00 1.67 2.00 1.00 2.00 0.67 2.00 2.00 0.2 1.0 0.8 0.8 1.8 0.8

    5. Economic sustainability

    5.1 creates entrepreneurial activities for the

    poor

    1.33 0.33 1.33 1.67 1.67 1.67 1.67 1.67 1.33 1.8 2.0 2.0 1.8 1.8 2.0

    5.2 the poor is part of enterprise supply chain 2.00 1.33 1.33 1,67 1.33 0.67 1.33 1.67 1.67 1.6 2.0 2.0 1.8 2.0 1.85.3 the poor gains financial benefits from the

    enterprise

    1.33 1.00 1.33 1.33 1.00 1.33 2.00 1.67 1.33 1.6 1.75 2.0 1.8 1.8 1.8

    SUM TOTAL Total Score 21.00 15.67 24.67 21.67 19.33 18.00 17.67 18.67 22.0 22.4 23.0 26.8 25.8 28.4 24.8

    Average Total Score 1.31 0.98 1.54 1.35 1.21 1.13 1.10 1.17 1.38 1.40 1.44 1.68 1.61 1.78 1.55

    Sources of basic data: Case studies from Cambodia, Indonesia, and the Philippines

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    International Forum on Ethics & Responsibility.( 2011). Universal Declaration of Human

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    On Eagles Wings Development Foundation Philippines Inc. (2012). Evaluation of the free-rangechicken supply chain: A social & solidarity economy case study from the Philippines.

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    Quiones, Benjamin Jr. (2012). Sowing the Seeds of Solidarity Economy: Asian Experiences.Kuala Lumpur: Social Entrepreneurship Centre, Binary University College.

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