« Africa no longer needs -...

2 www.asec-expo.africa

« Africa no longer needs ideological slogans, it needs

concrete and determined actions in the fields of peace,

security and human development. »

Extract from the speech of His Majesty King Mohammed VI

of the 29th Summit of the African Union in Addis Ababa

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« Together we should support the efforts of ownership made by Africa regarding its security issues. It’s together that we should work to strengthen our defenseand safety forces, in terms of preparing, training and equipment in order to deal withasymmetric conflicts.»

Senegalese President Macky Sall during the first international forumon peace and security in Africa - DAKAR 2014 -


The message of His Majesty King Mohamed VI, may God assist him, in the speech of the 64th anniversary of the Revolution of the King and the People on August 20th, reiterates the commitment of Morocco in regards to Africa, and the royal decree to pursue and achieve common development and shared progress.

Hence, Morocco has become, in a few years, an economic bridgehead for many African countries, and wants to be also a provider of knowledge and added value in different strategic areas, particularly that of security. Because security is one of the major and sensitive topics on which relys the reinforcement of Morocco’s links with Africa.

Indeed, the Moroccan kingdom has put security at the center of its concerns for nearly two decades, and is positioned today as the safest country in North Africa and one of the most stable countries on the African continent.

Morocco can therefore play an important role in raising awareness, promoting and setting up a security framework according to the most effective and developed standards on the regional and African level. Because nowadays it is no longer possible to turn your back on the strategic importance of Security in the Social, Political and Economic Development of African Countries.

This is why the ASEC EXPO supported by INTERSEC « African Security Exhibition and Conference, wants to be a platform for exchanges, ideas, knowledge, experiences, tactics,

information and demonstrations on equipment and new technologies that would support and coach African security policies.

It will also be an opportunity for meetings in the form of conferences and workshops covering matters of security in its different forms by internationnaly renowned consultants and specialists in the different segments of security (Electronics, cyber security,fire management, territorial security ....).

In this context, a prominent place will be given to Moroccan and African security experts and officials in order to benefit from all the technological innovations that exhibitors and international manufacturers present at the ASEC EXPO supported by INTERSEC.

CO N T E X T

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ASEC EXPO becomes ASEC EXPO supported by intersec

The second edition of the African Security Exhibition & Conference (ASEC EXPO), scheduled for April 2020 in Rabat,

will be held in partnership with intersec, the world’s largest exhibition dedicated to the sectors of security, safety and fire protection and organized by MESSE FRANKFURT, one of the world leaders in the organization of fairs in the world.

« Our desire is to make Morocco a professional and dynamic hub in the security technology industry, and the partnership with interse, the world leader in this field, will allow us to attract even more international manufacturers, but also more North African visitors »

Kerstin Horaczek, Group Show Director at Messe Franckurt « The intersec teams are delighted and confident to have signed this partnership with the organizers of ASEC EXPO. As acatalyst, market place and multiplicator to developers of technologies in several countries of the world, it seemed natural and important to share our expertise with this region of the African continent».

For more information : www.safety-security-fire.messefrankfurt.com.

A PROMISING 2020 EDITION !

intersec


DEMOGRAPHY• 1.3 billion inhabitants in 2017, or 17% of the world’s population• Population growth is exponential, population is expected to double in 26 countries between 2017 and 2050 (Nigeria, Ethiopia,

Democratic Republic of Congo ...).• 4.5 billion people in Africa expected in 2100 according to the UN

ECONOMY • Growth of Africa’s GDP expected at 3% in 2017, compared to 2.2% in 2016• 3.7% growth forecast in 2018• Stable domestic demand and public investment in infrastructure• East Africa remains the fastest growing region, rising from 5.1% in 2016 to 5.4% in 2017 and 5.8% in 2018• North Africa recorded the second highest growth rate of around 3.1% in 2016, due to economic recovery in Egypt (4.3% growth) and

Algeria (3.3%).• The growth in the North Africa region is expected to reach 3.6% in 2018 according to forecasts, due in particular to the start of a

recovery in economic growth in Morocco, which should thus register a rate of around 4% in 2018.

Ranking of the best African economic growth Rank Country GDP

1 Ethiopia 7,5%

2 Ivory Coast 6,9%

3 Senegal / Tanzania 6,8%

4 Ghana 5,8%

5 Kenya 5,3%

6 Uganda 5,0%

7 Madagascar 4,5%

8 Morocco 4,4%

9 Sudan / Cameroon 3,7%

10 Egypt / Zambia 3,5%

The variation of active population by pecentage(between 15 and 64) between 2015 and 2050

150

Least developedCountries

Other developingcountries

Sub-SaharanAfrica

Latin America& the Caribbean

Asia

125

100

75

50

25

0

K E Y F I G U R E S

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INFRASTRUCTURE DEVELOPMENT

• Africa has made progress in digital and mobile technologies, shaking up the banking industry, retail business and telecommunications.

These innovations in digital and mobile technologies affect both the productive sector as well as services, particularly the security

sector.

• Africa is now investing in infrastructure: 19 of the world’s 25 weakest infrastructure countries in the Global Competitiveness Report

of the 2017-2018 World Economic Forum are African.

• As a priority, an estimated investment of 324 billion EUROS in 2016 spread over 286 infrastructure projects.

The number of areas requiring professional security is rising along with infrastructure growth, thereforeleading to proportional increases in The number of disturbance-sensitive activities.

The development of technology radically changes the security sector in Africa, because technologies create opportunities for growth, as the improvement of infrastructure facilitates connections between hardware, software, and people.

Infrastructure disbursement in Africa, by region, 2016

REGION PARTS (%)

North Africa 20,7

West Africa 26,1

Central Africa 10,1

East Africa 21,0

Southern Africa (except South Africa) 10,4

south Africa 9,4

Pan-African 2,3

Disbursement for 62.5 billionEUROS infrastructures by sector in Africa, 2016

SECTOR DISBURSEMENTS (%)

Total disbursed

Transport 39,2

Water and sanitation 10,1

Energy 21,0

TIC 10,4

Multisectoral 9,4

Other unallocated sectors 2,3

K E Y F I G U R E S


Ghana, Ethiopia, Cote d’Ivoire, Djibouti, Senegal and Tanzania;

6 African countries in the TOP10 of the highest GDP growth in 2018!

GHANA

ETHIOPIA

INDIA

COTE D’IVOIRE

DJIBOUTI

CAMBODIA

BHOUTAN

SENEGAL

TANZANIA

PHILIPPINES

«QUARTZ» INTERNATIONAL MAIL SOURCES, WORLD BANK

TOP 10

14

8

52

9

GHANA

ÉTHIOPIE

CÔTED’IVOIRE

DJIBOUTI

TANZANIE

SÉNÉGAL

1

2

3

4

5

6

7

8

9

10

8,3%

8,3%

7,2%

6,9%

6,9%

6,9%

6,8%

6,7%

7%

7,3%

IN 2018, OUT OF THE TEN FASTEST -GROWINGCOUNTRIES, SIX ARE FROM AFRICA

GDP growth rate, 2018

T h e b e s t o f A f r i c a ’s g ro w t h

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We are at the heart of a paradigm shift in which technology is rapidly becoming smarter, more profitable and more and more applicable to security solutions. While the sector as a whole is always facing overwhelming pressure in terms of cost and efficiency, smart security becomes a priority choice.

Urbanization in Africa is leading to an increase in Population density, some socio-economic inequalities and an increase in crime rates.

The demand for solutions of effective safety remains high. An increasing number of sectors and regions are extremely sensitive to risks.

The increasing level of economic activity and prosperity in emerging regions is reflected in a bigger number of installations and sites requiring security services.

Infrastructure development leads to a demand for solutions from quality security in a increasing number of public places and in public transport.

Opportunities for growth in a competitive market

AFRICAN MARKET DRIVERS

North America Europe

Latin AmericaAfrica /

Middle East

Asia

Billion USD Billion USD

Billion USD Billion USD

Billion USD19 29

15 14

19

Security services, market size in 2014 (outsourced monitoring)Sources : Securitas et Freedounia

Security previously handeled internally is being more and more delegated to private security companies.

Increased levels of tension in Africa, combined with Poetic and social disorders, natural disasters and political instability, amplify the need for flexible and effective security.

T h e b e s t o f A f r i c a ’s g ro w t h


A S E C E X P O 2 0 1 9 re p o r t

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ASEC EXPO 2019 was held from 19 to 21 February 2019 in Rabat on the OLM Souissi esplanade

in the heart of the kingdom’s capital. An unprecedented edition for local and international

actors in the security sector who were able to exhibit their products and services, demonstrate

and discuss technical or strategic issues.

The organization of the show has kept all its promises given the quality and professionalism of

visitors and stakeholders.

We are proud of the work done by the whole team of the show and give you an appointment

in 2020 for a second edition even more technological and more innovative!

The team of ASEC EXPO

A FIRST SUCCESSFUL EDITION!



E X H I B I T I O N P R O F I L E

C H I F F R E S C L É S

Exhibition name : ASEC EXPO « African Security Exhibition & Conference »

Frequency : Annual

Sectors : Video surveillance, access control, facial recognition, intercom, perimetry, security of territories and cities, cybersecurity, security and hygiene, the

universe of integrators

Visitors : • Government and Regulatory Bodies • Public and private companies • Consulting Firms, Engineers, Architects, Financial Institutions

Location : OLM Souissi, Rabat.

Date : From 19 to 21 February 2019

Exhibitors : Manufacturers, builders, solution integrators, installers, distributors and security and safety professionals

2 0 0 0 m 2

7 0 0 m 21 0 0 1 5 0

4 5 0 0 6 0E x h i b i t i o n a re a

C o n f e re n c e a re a a n d B t o B L o u n g e s

I n t e r n a t i o n a l a n d n a t i o n a l j o u r n a l i s t s

V i s i t o r s S t a n d s

B r a n d s re p re s e n t e d


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Exhibitors cited various reasons why they wanted to participate in ASEC EXPO. These reasons include: cultivating new business opportunities, introduce new products and

innovations, and strengthen relationships with existing and potential customers

E x h i b i t o r s 60

Integrators

Builders

Distributors

Press

Local authorities, administrative and professional associations

Engineering offices

Industry

40%

25%

20%

5%

4%

4%

2%

exhibitors were satisfied with the development

of their client portfoliosor their new contacts

90%exhibitors are interested by the second edition

95%

SATISFACTION INDEX



V i s i t o r s 4500The visitors were 95% professional (except the press).

Professionals who visited the show are all involved in the purchase decision or the direct prescription of security products or services.

MOROCCAN VISITORS

20%OTHER

NATIONALITIES 80%Of the visitors were satisfied according to a satisfaction

study and count on revisiting the show and recommend it

to their contacts professional

90%

professionnals95%

Satisfaction index Country of origin

TARGET ALLOCATION


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NEXTAPPOINTMENT

2nd Edition

1 - 3April 2020

R A B A T - M o r o c c o



https://www.linkedin.com/company/asec-expo

facebook.com/asec.expo

#asecexpo www.asec-expo.africa

Tel. : 00 212 5 22 99 37 37

Mobile : 00 212 6 61 42 12 47

Fax : 00 212 5 22 98 48 00

Exhibitor contact : [email protected]

Partnership contact : [email protected]

Infoline : [email protected]

Please contact the service in charge

Email : [email protected]

Mobile : 00 212 6 79 82 05 50

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