Battle Card Original HP toner cartridges vs. non-HP · A printing system consists of HP printer,...

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Battle Card Original HP toner cartridges vs. non-HP Original HP. Good for your business Up to 70% of the printing technology is in the Original HP Toner Cartridge 1 Supplies are a vital part of the total printing system. Using Original HP cartridges means you don’t have to think about printing because Original HP toner cartridges just work. Dependable performance HP works the first time, every time. 2 Failure isn’t an option Spend more time printing, not dealing with problems. RELIABILITY Engineered excellence Help avoid downtime Over 3X as likely to make a service call when non-HP cartridges are used. 3 Exceptional quality Original HP cartridges tested delivered pages that were customer- ready 99% of the time. 2 Don’t settle Consistent reliability and outstanding print quality means fewer reprints and less waste. 4 QUALITY Legendary print quality Cheap has risks Over half of technicians problems caused by non-HP are due to print quality issues. 3 Indoor air quality matters HP voluntarily designs and tests its printing systems 6 to prevent emissions that exceeding eco-label standards and guidelines. Responsible recycling No HP cartridge recycled through HP Planet Partners goes to the landfill. 5 SUSTAINABILITY Reduce your impact Reduce your impact HP toner cartridges had a lower environmental impact compared to non-HP. 4 Reduce service calls All technicians surveyed said HP is important or essential to reducing service calls. 3 Count on HP Users are 50% more likely to have a problem with non-HP toner cartridges. 7 VALUE Depend on Original HP Help avoid hidden costs Hidden costs from poor performing cartridges can add up. 8 1 Based on Original HP color and monochrome all-in-one cartridges and the EP process steps required to print a page. 2 2019 NA SpencerLab Monochrome Reliability study, commissioned by HP, compared Original HP cartridges with 7 brands of non-HP cartridges sold in North America for HP Pro M402 & Pro M521 printers, HP 26A & 55A cartridges. See www.spencerlab.com/reports/HPReliability-NA-2019.pdf 3 2019 NA Market Strategies International study commissioned by HP. Results based on 222 surveys from HP ServiceOne Partners who have at least 6 months of experience servicing HP monochrome and Color LaserJet printers with HP and non-HP toner cartridges installed and have done so within the previous 12 months of the study. See www.marketstrategies.com/hp/NA-Technician2019.pdf 4 2018 NA Four Elements Consulting LCA study, commissioned by HP. Compared Original HP 80A & 83A monochrome toner cartridges with 3 new build brands, and 4 remanufactured brands, across eight environmental impact categories. See www.hp.com/go/NA-LJLCA-NBC-2018 AND www.hp.com/go/NA-LJLCA-2016. The LCA leverages a SpencerLab 2016 study, commissioned by HP, comparing Original HP toner cartridges with reman and new build brand cartridges sold in NA. See www.spencerlab.com/reports/HPReliability-NA-NBC2016NB.pdf AND www.spencerlab.com/reports/HPReliability-NA-RM2016.pdf 5 Planet Partner Recycling Program availability varies. See www.hp.com/recycle 6 A printing system consists of HP printer, paper, and toner cartridge. 7 2019 NA Market Strategies International study, commissioned by HP. Results based on 790 HP monochrome and 922 HP color LaserJet users who have used both Original HP and non-HP toner cartridges, of whom 174 (mono) and 194 (color) experienced problems with non-HP cartridges. See www.marketstrategies.com/hp/NA-Customer2019.pdf 8 HP calculations based on a 2019 NA SpencerLab Monochrome Reliability study comparing 7 brands of non-HP cartridges for the HP Pro M402 & Pro M521 printers, HP 26A & 55A cartridges. See www.spencerlab.com/reports/HPReliability-NA-2019.pdf. Calculations include paper, cartridge replacement and labor for reprints. Page use assumes 29% external, 46% internal, and 25% individual use. Labor rate from a 2018 Mercer Global Pay Study. Purchase price for HP cartridges is $163 and a 50% lower price for non-HP. Actual prices, costs, and savings may vary. Value Prop Brief Why HP? 4AA6-5083ENUC, April 2019 HP Confidential. For HP and Partner internal training purposes. © Copyright 2019 HP Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.

Transcript of Battle Card Original HP toner cartridges vs. non-HP · A printing system consists of HP printer,...

Page 1: Battle Card Original HP toner cartridges vs. non-HP · A printing system consists of HP printer, paper, and toner cartridge. 7. 2019 NA Market Strategies International study, commissioned

Battle Card

Original HP toner cartridges vs. non-HP

Original HP. Good for your business

Up to 70%of theprinting technology is in the

Original HP Toner Cartridge1

Supplies are a vital part of the total printing system. Using Original HP cartridges means you don’t have to think about printing because Original HP toner cartridges just work.

Dependable performanceHP works the first time, every time.2

Failure isn’t an optionSpend more time printing, not dealing with problems.

RELIABILITY

Engineered excellence

Help avoid downtimeOver 3X as likely to make a service call when non-HP cartridges are used.3

Exceptional qualityOriginal HP cartridges tested delivered pages that were customer- ready 99% of the time.2

Don’t settleConsistent reliability and outstanding print quality means fewer reprints and less waste.4

QUALITY

Legendary print quality

Cheap has risksOver half of technicians problems caused by non-HP are due to print quality issues.3

Indoor air quality mattersHP voluntarily designs and tests its printing systems6 to prevent emissions that exceeding eco-label standards and guidelines.

Responsible recyclingNo HP cartridge recycled through HP Planet Partners goes to the landfill.5

SUSTAINABILITY

Reduce your impact

Reduce your impactHP toner cartridges had alower environmental impact compared to non-HP.4

Reduce service callsAll technicians surveyed said HP is important or essential to reducing service calls.3

Count on HPUsers are 50% more likely to have a problem with non-HP toner cartridges.7

VALUE

Depend on Original HP

Help avoid hidden costsHidden costs from poor performing cartridges can add up.8

1 Based on Original HP color and monochrome all-in-one cartridges and the EP process steps required to print a page.2 2019 NA SpencerLab Monochrome Reliability study, commissioned by HP, compared Original HP cartridges with 7 brands of non-HP cartridges sold in North America for HP Pro M402 & Pro M521 printers, HP 26A & 55A cartridges. See

www.spencerlab.com/reports/HPReliability-NA-2019.pdf3 2019 NA Market Strategies International study commissioned by HP. Results based on 222 surveys from HP ServiceOne Partners who have at least 6 months of experience servicing HP monochrome and Color LaserJet printers with HP

and non-HP toner cartridges installed and have done so within the previous 12 months of the study. See www.marketstrategies.com/hp/NA-Technician2019.pdf4 2018 NA Four Elements Consulting LCA study, commissioned by HP. Compared Original HP 80A & 83A monochrome toner cartridges with 3 new build brands, and 4 remanufactured brands, across eight environmental impact categories.

See www.hp.com/go/NA-LJLCA-NBC-2018 AND www.hp.com/go/NA-LJLCA-2016. The LCA leverages a SpencerLab 2016 study, commissioned by HP, comparing Original HP toner cartridges with reman and new build brand cartridges sold in NA. See www.spencerlab.com/reports/HPReliability-NA-NBC2016NB.pdf AND www.spencerlab.com/reports/HPReliability-NA-RM2016.pdf

5 Planet Partner Recycling Program availability varies. See www.hp.com/recycle 6 A printing system consists of HP printer, paper, and toner cartridge.7 2019 NA Market Strategies International study, commissioned by HP. Results based on 790 HP monochrome and 922 HP color LaserJet users who have used both Original HP and non-HP toner cartridges, of whom 174 (mono) and 194

(color) experienced problems with non-HP cartridges. See www.marketstrategies.com/hp/NA-Customer2019.pdf8 HP calculations based on a 2019 NA SpencerLab Monochrome Reliability study comparing 7 brands of non-HP cartridges for the HP Pro M402 & Pro M521 printers, HP 26A & 55A cartridges. See

www.spencerlab.com/reports/HPReliability-NA-2019.pdf. Calculations include paper, cartridge replacement and labor for reprints. Page use assumes 29% external, 46% internal, and 25% individual use. Labor rate from a 2018 Mercer Global Pay Study. Purchase price for HP cartridges is $163 and a 50% lower price for non-HP. Actual prices, costs, and savings may vary.

Value Prop Brief

Why HP?

4AA6-5083ENUC, April 2019HP Confidential. For HP and Partner internal training purposes.

© Copyright 2019 HP Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.

Page 2: Battle Card Original HP toner cartridges vs. non-HP · A printing system consists of HP printer, paper, and toner cartridge. 7. 2019 NA Market Strategies International study, commissioned

3 reasons to avoid cheap non-HP toner cartridge substitutes

4AA6-5083ENUC, Apr2019

© Copyright 2019 HP Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.

May not go through the same rigorous indoor air quality testing.1

Poor print quality can often lead to reprinting and increased paper use.3

Original HP matters. Just ask printer technician

Using non-HP toner cartridges may undermine your purchasing department’s efforts to comply with indoor air qualification criteria1

Using non-HP cartridges can have an impact on our environment.2

Non-HP cartridges can be harder on the environment than you think.3

− larger carbon footprint − more energy used− more paper used for reprinting

Non-HP toner cartridges can lead to:3

In the end, using non-HP toner cartridges increases your chance of printer downtime by 70%.5

If your toner cartridge doesn’t meet indoor air quality requirements, it could be releasing indoor emissions over the allowed limits.1

May beBAD for indoor air quality

May be BAD for the environment

May be BAD for your printer

When surveyed about the use of non-HP toner cartridges technicians said4

2 in 3 said they clean the printer and replace the maintenance kits at least twice as often when non-HP is used.

3 in 4 said that HP LaserJets that use non-HP cartridges require more service than those that use Original HP.

Testing proved that non-HP toner cartridges exceed emissions limits1

Battle Card

Original HPGOOD for your business

HP voluntarily designs and tests its printing systems6

to prevent emissions that exceed eco-label standards and guidelines..

Voluntary testing

HP has free recycling to help ensure your cartridge never go to a landfill,7 and

100% of Original HP toner cartridges contain recycled content.8

Free Recycling

Across all areas studied, Original HP toner cartridges had a lower environmental impact compared with non-HP toner cartridges.3

Sustainable choice

9 of 10 technicians recommend Original HP toner cartridges,4 and

all said using Original HP is important or essential to reducing service calls.4

Experts recommend HP

Nearly 90% of toner cartridges sold by the remanufacturers surveyed, and 97% of the imitation cartridges will ultimately be thrown away.2

1 Aug 2017 UL Blue Angel Indoor Air Quality compliance study, commissioned by HP. The study tested 3 remanufactured and 2 clone toner cartridge brands for the HP LaserJet Ent. 500 Color M551: CE400A, CE401A, C402A, CE403A. The tests were in compliance with the methods described in Appendix S-M of the RAL-UZ 171 Blue Angel award criteria. See https://industries.ul.com/wp-content/uploads/sites/2/2017/08/2017.08.Printers_Toner_Cartridges_IAQ_Alternate.pdf - AND - Dec 2017 WKI Blue Angel Indoor Air Quality compliance study, commissioned by HP. The study tested 4 new build toner cartridge brands sold as substitutes for the HP LaserJet Pro MFP M425dn: with cartridge 280A. The tests were carried out in compliance with Blue Angel labelling of office equipment in accordance with RAL-UZ-205P. See http://h20195.www2.hp.com/v2/GetDocument.aspx?docname=4AA7-1981ENW

2 2018 NA InfoTrends Supplies Recycling study, commissioned by HP. Findings are based on average results of interviews with 7 remanufacturers, 2 new build manufacturers, 3 empty collectors and 3 distributors. See www.hp.com/go/NA-2018InfoTrends

3 2018 NA Four Elements Consulting LCA study, commissioned by HP. Compared Original HP 80A & 83A monochrome toner cartridges with 3 new build brands, and 4 remanufactured brands, across eight environmental impact categories. See www.hp.com/go/NA-LJLCA-NBC-2018 AND www.hp.com/go/NA-LJLCA-2016. The LCA leverages a SpencerLab 2016 study, commissioned by HP, comparing Original HP toner cartridges with reman and new build brand cartridges sold in NA. See www.spencerlab.com/reports/HPReliability-NA-NBC2016NB.pdf AND www.spencerlab.com/reports/HPReliability-NA-RM2016.pdf

4 2019 NA Market Strategies International study commissioned by HP. Results based on 222 surveys from HP ServiceOne Partners who have at least 6 months of experience servicing HP monochrome and Color LaserJet printers with HP and non-HP toner cartridges installed and have done so within the previous 12 months of the study. See www.marketstrategies.com/hp/NA-Technician2019.pdf

5 2019 NA Market Strategies International study, commissioned by HP. Results based on 790 HP monochrome and 922 HP color LaserJet users who have used both Original HP and non-HP toner cartridges, of whom 174 (mono) and 194 (color) experienced problems with non-HP cartridges. See www.marketstrategies.com/hp/NA-Customer2019.pdf

6 A printing system consists of HP printer, paper, and toner cartridge.7 Planet Partner Recycling Program availability varies. See http://www.hp.com/recycle 8 100% of Original HP toner cartridges contain between 5-38% post-consumer or post-industrial recycled content. Does not include toner bottles. See hp.com/go/recycledcontent for list.

HP Confidential. For HP and Partner internal training purposes.