BASF E Solutions

January 2012

E-Solutions –the easy way to do business

2

Agenda

BASF E-Solutions – the easy way to do business

E-Solutions – create benefit whatever business you are in

Two for you: ELEMICA and/or WorldAccount

ELEMICA: Profile and Benefits

WorldAccount: Profile and Benefits

How to choose the best: ELEMICA or WorldAccount

How to get connected

09.01.2012

3

Agenda








09.01.2012

BASF E-Solutions –the easy way to do business

In our today’s international business world E-Business has become state-of-the-art, with fast growing application areas

BASF was one of the first movers in implementing E-Solutions to help our customers to act more successfully

10 years after the introduction and the sustainable development of E-Solutions BASF has reached significant E-Shares distributed over all segments

BASF offers E-Solutions for nearly every type of business and customer

409.01.2012

Global development of the E-Sales volume 2000 – 2010

Development of BASF´s E-Performance

5

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010

16.000

10.000

2.000

0

Ord

er e

ntry

val

ue [i

n bn

. €]

PortalsEDI*ELEMICARegional and others

09.01.2012

*EDI: Electronic Data Interchange

6

Agenda








09.01.2012

E-Solutions –create benefit whatever business you are in

The flexibility of BASF‘s global E-Solutions supports every type of business

E-Solutions are customer oriented and the basis for profitable and sustainablegrowth in cooperation with customers and markets

User-friendly and intuitive state-of-the-art designed tools are essential for usage within a successful cooperation

BASF‘s philosophy is facilitating interaction combined with process optimization along the value chains of both: BASF and its partners

WorldAccount and/or ELEMICA are BASF‘s E-Solutions offering far more than transaction and information

The key question is: to select the most adequate E-Solution

7

… to help our customers to act more successful

09.01.2012

8

Agenda








09.01.2012


9

E-Business

09.01.2012

10

Agenda








09.01.2012

What is ELEMICA?

1109.01.2012

What is ELEMICA?

ELEMICA is an independent, company – founded in 2000 by more than 20 global players in the chemical industry (including BASF)

ELEMICA is a Business Process Integration Platform, dedicated to the efficient and strictly confidential transmission of business data

ELEMICA is a high and medium volume transaction channel

ELEMICA supports processes such as: order to cash Automotive VMI (Vendor management Inventory) logistic

ELEMICA connects the ERP systems of the partners using an electronic language to directly exchange order-, invoice- and logistic- data

1209.01.2012

ELEMICA: Direct Data Exchange between the ERP-Systems

1309.01.2012

System-Integration via ELEMICA(Order Management, Invoice Exchange, VMI etc.)

CustomerERP* System

BASFERP* System

Order Order change

Forecast Notification Inventory

Order confirmation Order change Delivery notification

Invoice E-Signature

ELEMICA: Connect Once – Connect to All

ELEMICA is the first choice when different suppliers need to be connected

ELEMICA offers a network structure comparable to the mail system of a telephone company

ELEMICA is comparable to a hub allowing customers to effectively utilize technology and standards to obtain and give better service as well as closer relationships with their customers and suppliers

1409.01.2012

Fully meshed architecture

Hub-based architecture

ELEMICA: A high and medium volume transaction channel

Standardization of processing

Reduction in routine tasks: more time for value added activities

Reduction in transaction costs

Transparency in ordering –and subsequent processes

Shortened response times

Increase in transaction speed

Reduction in error sources

15

+++ Benefits +++

09.01.2012

Every Customer can be an E-Customer

09.01.2012 16

Integrated neutral S2S* solution*(System2System)

Transaction channel

BASF‘s own web based portal

Transaction and Information channel

Five Reasons to use ELEMICA

09.01.2012 17

1. ELEMICA opens up many doorsThe connection to ELEMICA is your access to your most important suppliers in the chemical industry

2. ELEMICA saves time and moneyInstead of communicating your order data via phone or fax, your and your partners‘ Enterprise Resource Planning systems automatically exchange the required information

3. ELEMICA reduces IT expensesOne connection to ELEMICA is simpler and more cost-effective for you than different connections to many companies

4. ELEMICA – secure issue:All transactions via ELEMICA are encrypted and the content is hidden to ELEMICA and third parties. In addition, every connected partner must identify itself with an electronic signature

5. ELEMICA – future oriented:The pure exchange of order and invoice data is only the start. We are already working on a global network of entire value added chains, which will in turn lower your total process costs!

ELEMICA connected Partners

09.01.2012 18

Currently, more than 2500 leading multinationals use ELEMICA to get connected to the global supply chain

$60 billion of transactions are handled annually via ELEMICA

ELEMICA transforms over 300,000 documents every day

With offices in Atlanta, Amsterdam, Frankfurt, London, Seoul, Shanghai, Singapore, and Tokyo ELEMICA guarantees a widespread global support

The global headquarters of ELEMICA are situated in Exton, Pennsylvania

Founding members in 1999

19

Agenda








09.01.2012

What is WorldAccount?

WorldAccount is BASF`s global, web-based transaction and information platform completely integrated in our backend systems

With yearly more than 515.000 document downloads and 1.5 mio visits WorldAccount represents a platform valued by our customers

The yearly transaction volume via E-commerce amounts to € 15 bn and 575.000 order line items

WorldAccount offers its more than 20.000 registered customers access to a lot of free information and services around the world to make business with BASF easier and more successful(e.g. order status and history, product information etc.)

2009.01.2012

WorldAccount: One Stop Shopping

WorldAccount is first choice for customers having businesses mainly with BASF ordering low and medium volumes

WorldAccount is BASF’s efficient – One Stop Shopping – transaction andinformation channel for products and services including order entry and follow up processes

2109.01.2012

WorldAccount: low to medium leveltransaction and information channel

Standardization of processing

Reduction in routine tasks: more time for value added activities

Reduction in transaction costs

Increased transaction speed

Quick response times

Easy and error free data input and immediate order confirmation

One stop shopping at BASF

Available 24/7

22

+++ Benefits +++

Easy, intuitive use

12 language versions

Registration for secure data transfer

Transparent and flexible

Traceability of orders and delivery including order history

Personal order catalog

Individual Customer document sharing

Up-to-date product & order information

09.01.2012

Every Customer can be an E-Customer


Transaction channel

BASF‘s own web based portal

Transaction and Information channel

09.01.2012 23

Five Reasons to use WorldAccount

1. WorldAccount opens up many doors:To register for WorldAccount is your access to your main supplier to benefit from first class services.

2. WorldAccoount saves time and money: Instead of communicating your order data via phone or fax, just put in your order directly into WorldAccount

3.WorldAccount reduces IT expenses: Access to WorldAccount is free and offers –apart from transactions – a lot of information and valued services.

4. WorldAccount – is secure: All transactions via WorldAccount are encrypted and the access is controlled by a secure login process after registration

5. WorldAccount transaction and more: In addition to transaction features, WorldAccount offers BU specific information and services following the philosophy of: one stop shopping – free of charge!

09.01.2012 24

25

Agenda








09.01.2012

At a glance:ELEMICA and WorldAccount

ELEMICA WorldAccount Is an independent neutral company

dedicated to the transmission of commercial data – a Business Process Integration Platform

Connects partners’ ERP systems using electronic language for sharing data of orders, invoices, logistics

Supports: – Order to Cash– Automotive– Consignment– VMI– Logistic

Is a high and medium volume transaction channel

Is BASF’s own web-based one stop shopping solution:– Order entry via product catalog selection– Order Status– Order change – Order/ Invoice history– Ereporting

Is a low to medium transaction channel Valued Product Information e.g.:

– Data sheets – Certificates– Technical Information

Business Unit specific services Easy to use:

– Open 24/7 worldwide– Muliple languages– Free of charge

09.01.2012 26


27

E-Business


Transaction channel Different suppliers

BASF‘s own web based portal Transaction and Information

channel Main supplier BASF

09.01.2012

Two for you: Why not benefit from both

2809.01.2012

The Intelligent MixTransaction via ELEMICA

additional services via WorldAccount e.g.

Order status Product Information

29

Agenda








09.01.2012


Contact your E-Solution responsible person to discuss the possibilities andhow to register for WorldAccount and/or ELEMICA

3009.01.2012

Business contact:

www.worldaccount.basf.com www.elemica.com

3109.01.2012

Thank You!

BASF E Solutions

Documents

Transcript of BASF E Solutions