@snowdog

b2b Magento way…

@snowdog

b2b e-commerce in Poland

market value is 5 time bigger than b2c only 5-10% of all b2b transactions existing systems are more similar to online spreadsheets than e-commerce lot of b2b e-business is based on „brochure way” instead of live transactions

@snowdog

Time for new toolssmall amount of working b2b e-commerce systems is a big advantage!need for flexible and relatively easy to build system!need for improving business advantages with more precise targeting and personalization!automating most common customer service and documents flow tasks to reduce possible errors

@snowdog

b2b essentialsrestricted access catalog!less customers but larger carts!closer customer - store relationship!ability to quote before ordering!geographical restrictions / local dealers!detailed tracking of transactions history!warehouse management!complex pricing rules!multiple external systems integrations

@snowdog

Enterprise vs Community

quick add to cart by SKU feature!catalog restrictions!customer attributes!RMA

@snowdog

Step one - quick adjustments

access control - websites, groups and category trees combination!large orders - storing cart in frontend session till the last moment!order quotes - based on wish list functionality!simple warehouses management - local and external stocks with backorders!REST API - key for building fully functional b2b system

@snowdog

advanced searching & filtering with SOLR!attachments management!assigning sales persons and marketing representatives!customer support management!advanced warehouse management

Step further with ready extensions

@snowdog

additional payments model!additional quotes model!optimizing cart for real time stock & promotions sync!advanced geoip redirects with Nginx!simplified and customized admin access for sales representatives

Dive into customization

@snowdog

• responsive design VS native app ?!• responsive design AND native app !

Mobile & in-store future

@snowdog

almost impossible to use pre-warmed Varnish or full page cache!AJAX instead of punch holes!local storage usage wherever possible

Fun part - optimizing for performance

@snowdog

Thank You@snowdog

@snowdog