AXON Communications

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AXON Communicatio ns

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AXON Communications. Specialist healthcare consulting firm Healthcare arm of one of the largest independent communications firms in the world: NATIONAL Public Relations Global reach through affiliates WPP family Extensive network of independent specialist firms. - PowerPoint PPT Presentation

Transcript of AXON Communications

Page 1: AXON Communications

AXON Communications

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AXON International Reach

Specialist healthcare consulting firm

Healthcare arm of one of the largest independent communications

firms in the world: NATIONAL Public Relations

Global reach through affiliates WPP family Extensive network of independent specialist firms

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Unique, Integrated Offering

Media relations (digital/ traditional)

Patient and professional advocacy

Market access Issues preparedness Internal

communication

Patient recruitment and retention

Investigator motivation Phase IV programmes Health outcomes

Opinion leader mapping and engagement

Advisory boards Education events Congress activities –

symposia, etc. Content and

medical writing Publications planning

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Key Strengths (1)

Understanding of communications and education needs of brands at pre-launch, launch and as brands mature

Defining clear objectives then designing the optimal mix of educational and commercial communications strategies

Shaping strategy to deliver the right blend of education and communications at the right stage

Ability to translate complex science to multiple audiencesStrong KOL expertise

PhDs integrated into communications programmes

Strategic communications planning

Communicationsrooted in science

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Key Strengths (2)

Identification of key stakeholdersDesigning communications strategies to secure input earlier,

take ownership and participate fully

Utilising the right media for the right audiences at the right timeReinforcing and extending dialogue across media

Internal and external stakeholder engagement

Blending traditional and digital media approaches

Market access

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Effective, Targeted Communications

We design campaigns with the optimal communications mix for achieving your goals: leveraging significant expertise in print, broadcast, digital and live events

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Big Picture Thinking, Precisely Targeted

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Our Talented Team

Diverse backgrounds• Writers• Journalists• Ex-advocacy group• Marketers• Scientists• Consultants

Range of expertise• Communications

strategy• Education design

using adult-learning skills

• Technical and scientific messaging and writing

• Blending communications strategies and channels

• Digital communications

• Event management

Integrated counsel and support• Strategic consultancy• Client leadership• Day-to-day client

contact• Content/financial

oversight• Project management• Account support and

admin

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Quotes From Our Clients

‘I have been in this industry for almost 27 years and with Janssen-Cilag for 14 years and this educational symposium was the best I have attended. It puts us on the map as true educators of healthcare professionals.’ Director,

Medical Affairs

‘Thanks for

the very professional work and conduct of the media event.’

Chair

‘I think the entire team - including AXON - deserves a big congratulations. Organising the booth and the symposium in such a short timeframe was a real challenge.’

Director, Public Affairs and Communications

‘We had a very successful meeting yesterday: almost 500 attendees for our first commercial symposium and a lot of

traffic today at the booth to get the slides of the presentations. All USB memory sticks

were gone and we have a huge amount of demand! This meeting was our first key milestone towards a successful launch:

thanks to your hard work, flexibility and ideas we made it a success! ’

Product Director, Strategic Marketing

‘I would just like to say how very impressed I was and proud to have worked with [your team] last weekend. They were efficient and helpful all through the event and really are team players. I personally felt proud to be working with them as they obviously gave 200% to the cause and were always ahead of the programme, which ran effortlessly.’ Medical Education Manager,

UK‘Thanks so much to the Axon Team for your support and help setting up and delivering our Madrid symposium. Your professionalism, courtesy and attention to detail was all appreciated, and I heard many favourable comments from faculty and audience.’

VP, European Medical Affairs

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LONDON+44 20 8439 9459

[email protected]

TORONTO+1 416 586 0180

[email protected]

MONTREAL+1 514 843 7171

[email protected]

NEW YORK+1 914 701 0100

[email protected]

COPENHAGEN+45 4921 0588

[email protected]

www.axon-com.com @Axoncomms

Website | axon-com.comTwitter | @Axoncomms

Thank you