Avigora
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Landing page review with Netway
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Neurosciences Expertise for Bottom-Line Results | Case Study | www.netway.eu
Transcript of Avigora
![Page 1: Avigora](https://reader033.fdocuments.us/reader033/viewer/2022052400/559bdfe11a28ab39568b4688/html5/thumbnails/1.jpg)
Landing page review with Netway
![Page 2: Avigora](https://reader033.fdocuments.us/reader033/viewer/2022052400/559bdfe11a28ab39568b4688/html5/thumbnails/2.jpg)
Avigora.com in a nutshell
Avigora is the French market place fortelephone based “esoteric” counselling andhas the goal to become the # 1 in termof service quality and user satisfaction.
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150.000 members and more than 100 counsellors
![Page 3: Avigora](https://reader033.fdocuments.us/reader033/viewer/2022052400/559bdfe11a28ab39568b4688/html5/thumbnails/3.jpg)
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We’ve rebuild our landing pages …
![Page 4: Avigora](https://reader033.fdocuments.us/reader033/viewer/2022052400/559bdfe11a28ab39568b4688/html5/thumbnails/4.jpg)
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… with small conversion rate differences.
This is why we contacted Netway
![Page 5: Avigora](https://reader033.fdocuments.us/reader033/viewer/2022052400/559bdfe11a28ab39568b4688/html5/thumbnails/5.jpg)
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Netway re-design our landing pages through a scientific iterative process
Understanding user behaviour
Who is target audience
What’s the user mo5va5on
Flow analysis
Design
![Page 6: Avigora](https://reader033.fdocuments.us/reader033/viewer/2022052400/559bdfe11a28ab39568b4688/html5/thumbnails/6.jpg)
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We A/B tested the outcome
A/B Test
50%
50%
![Page 7: Avigora](https://reader033.fdocuments.us/reader033/viewer/2022052400/559bdfe11a28ab39568b4688/html5/thumbnails/7.jpg)
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Bottom line results : conversion rate increase by 233%