Availability: The Key Driver for Growth
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Transcript of Availability: The Key Driver for Growth
Page 1 COPYRIGHT © SYNCRON
Availability : The KEY Driver for Growth
23rd October 2014
Tony Abouzolof – Syncron co-founder
Page 2 COPYRIGHT © SYNCRON INTERNATIONAL AB 2014
Aftermarket inventory managers face a number of challenges
Many hurdles including: multiple systems, poor data quality, ownership of inventory, inventory management skills …
Expectation from the end customers for high levels of parts availability
Increasingly competitive aftermarket world
Aggressive targets for increases in parts sales and market share
Page 3 COPYRIGHT © SYNCRON INTERNATIONAL AB 2014
The goal is to control and improve the experience of the end customer, which is impacted by multiple factors
PERFORMANCE OF CAPITAL EQUIPMENT
PRICING
SERVICE CONCEPTS
AVAILABILITY
DELIVERYTIMES AND PRECISION
TECHNICAL SUPPORT
End Customer Experience
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Survey of 66 aftermarket professionals revealed greatest opportunity for improvement
Greatest opportunity for improvement through better spare parts management
were:
1. Increased availability/service levels
2. Improved inventory balance across my network
3. Integrated planning and management of consumable and repairable spares
Other areas of concern:
• Implementing common supply chain KPIs
• Improved order process and fulfillment
• Consistency in policy and procedures
• Lower operating costs from integrating and automating
• Planning the dealer, subsidiary or customers inventories
• Inventory Reduction
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In a fragmented supply chain, target service level degraded because planning doesn’t account for the extended supply chain
Stocking Policy & Target Service Level
EN
D C
US
TO
MER
S
Stocking Policy & Target Service Level
Stocking Policy & Target Service Level
Central Warehouse 1
Central Warehouse 2
Regional Warehouse 2
Regional Warehouse 3
Regional Warehouse 1Dealers
Dealers
Dealers
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Coordinated supply chain, improves target service level because planning is improved across the extended supply chain
Stocking Policy & Target Service Level
EN
D C
US
TO
MER
S
Stocking Policy & Target Service Level
Stocking Policy & Target Service Level
Central Warehouse 1
Central Warehouse 2
Regional Warehouse 2
Regional Warehouse 3
Regional Warehouse 1Dealers
Dealers
Dealers
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The Availability Challenge
Central Warehouse250,000 part numbers
98% Availability
Regional Warehouse30,000 to 100,000
part numbers95% Availability
Local Service Location3,000 to 5,000 part
numbers55% Availability
60%+ Rush orders
“customers are up to 50% less likely to consider the manufacturer in a future purchase if they have a poor repair
experience”
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OEM Research – Key Findings Dealer/Local Subsidiaries
Off the Shelf Availability
Stock Turns Stock Obsolescence
Stock / Emergency Order Ratio
Worst Depots 40% < 1 40–50% 10/90
Smaller Dealers 50–60% 1–2 30-40% 30/70
Best Dealers/Subsidiaries
85% 2–6 25% 70/30
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Typical Dealer Analysis Report
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1. OEM has a lot of vital information directly relevant to Inventory Management close to the Customer
2. Dealer/Distributor has a lot of vital information directly relevant to Inventory Management at DC/RDC level
OEM Research – Key Findings Dealer/Local Subsidiaries
System support is often lacking at the dealer/subsidiary level
Inventory Management skills are negatively correlated with distance from OEM/DC and the number of tiers away in the Supply Chain
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OEM has a lot of vital information directly relevant to Inventory Management close to the Customer:
• Recommended stock lists
• Critical stock lists
• Supersession information
• Experience from other markets
• Stock and excess stock visibility etc..
OEM Research – Key Findings Dealer/Local Subsidiaries
OEMSubsidiary
Dealer
There is often no or a very fragmented approach to ensuring that these dimensions are considered in the inventory management process close to the end customer
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Dealer/Distributor has a lot of vital information directly relevant to Inventory Management at DC/RDC level:
• Visibility of true customer demand.
• Local sales and marketing campaigns.
• Visibility of local stocks.
• Local competitive landscape.
OEM Research – Key Findings Dealer/Local Subsidiaries
OEMSubsidiary
Dealer
Often such intelligence is not used in the inventory management processes at the DC/RDS’s with disastrous results.
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The solution to better planning closer to end-customer
The solution is dependent on the business model. As well as, on how your company approaches the end-customer.
Optimal inventory availability from an end-customer perspective can only be achieved by a joint effort
OEMSubsidiary Dealer
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Dealers/Subsidiaries Research – Key Findings
The opportunity
Release cash by reduced stock levels.
Based on our analysis, Dealers/Subsidiaries can provide similar or better levels of off-the-shelf availability with large reductions in stock.
This will vary by Dealers/Subsidiaries, but reductions of at least 25% can be achieved.
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Dealers/Subsidiaries Research – Key Findings
The opportunity
Increase sales through better availability.
Industry analysis suggests that a 2% increase in off the shelf availability can lead to a 1% growth in sales, as customers become confident of the Dealers/Subsidiaries availability to provide what is needed.
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Dealers/Subsidiaries Research – Key Findings
The opportunity
Improve profits by reducing freight costs.
Landed cost factors for airfreight can be up to 40%, while sea freight can be as low as 10-15%. This can allow the Dealers/Subsidiaries to increase their competitiveness or to increase margins.
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Dealer/Sunsidaries Research – Key Findings
The opportunity
Reduce losses from dead stock write-off.
OEM will take back all parts ordered by the Dealers/Subsidiaries if not used within a 12 month period.
These parts will be taken back with no penalty / handling charge to the Dealers/Subsidiaries , and credited at current replacement cost.
The parameters for stock replenishment will be agreed between the Dealers/Subsidiaries and OEM inventory specialists.
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Case Study Automotive Company
PoC Results : Profile Stock
£-
£10,000
£20,000
£30,000
£40,000
£50,000
£60,000
£70,000
£80,000
£90,000
£100,000
Wk 4
8
Wk 1
2
Wk 1
5
Wk 1
8
Wk 2
1
Wk 2
4
Wk 2
7
Wk 3
0
Wk 3
3
Wk 3
6
Wk 3
9
Wk 4
2
Wk 4
5
Wk 4
8
Profile Healthy Profile Excess Profile Obsolete
PoC Logistics Efficiency: Order line Reduction
0%
20%
40%
60%
80%
100%
120%
83ki National All Parts 83ki APR Dlr All Parts 83ki APR Profile Parts
82ki Order line Level
+ 13%
- 17%
- 50%
PoC : Profile Parts Availability
40
50
60
70
80
90
100
Wk
48
Wk Wk Wk
17
Wk
21
Wk
25
Wk
29
Wk
33
Wk
37
Wk
41
Wk
45
Syncron Forecasted Availability Customer Actual Availability Check Target
Availability increased from 59% to +98% in 14 weeks
TOTAL - Parts Sales : APR vs National Trend
0
5,000
10,000
15,000
20,000
25,000
30,000
Profile Parts Competitive Parts
No
. of
pie
ces
Last Year This Year
Actual + 14%(National Trend + 7%)
Actual + 13%(National Trend + 8%)
139
+15% reduction in average inventory
50% reduction in logistics cost for profile parts
Pre APR: 59% availability
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Dealers running Syncron RIM September 2014
Central WarehouseDealership location
Volvo CE has systematically
implemented a RIM process and solution across the globe with
more than 90% of business volume
connected
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RIM Project Challenges
• Ownership of stocks
• Initial stock cleansing
• Project funding
• Integration to DMS systems
and data accuracy
• Scalability
• Selecting the right pilot
dealers
• Dealer incentive schemes
• Stock buy-back process
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Syncron has a strong value proposition
With Syncron, customers can orchestrate and streamline their end-to-end demand and supply processes using their existing IT investment thereby enhancing the performance of their global supply chains
This will typically yield performance improvements of 20-30% within a 6-12 month period in three major areas: customer service levels; supply chain process efficiencies; and stock level reductions
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Hosting at Syncron Data Center
Syncron Data Center
SaaS Applications
SaaS Platform
User verification, access management, fail-over application servers, clustrered database Redundant
firewalls
Global Inventory Management
Global Order Management
Global Price Management
MDM
Redundant Internet
connections
Internet
Web
Legacy
Connected Warehouses
Customer A
Customer A
Inventory Planners / Purchasers
http, https
FTP,sFTPMQ….
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How many of you could claim to have full visibility of inventories and availability across the extended
supply chain?
Page 25 COPYRIGHT © SYNCRON
Availability : The KEY Driver for Growth
23rd October 2014
Tony Abouzolof – Syncron co-founder