At 50+ Looking Back and Moving...

At 50+ Looking Backand Moving Forward

Mission

The vision of WWF-Indonesia for biodiversity conservation is:

Indonesia's ecosystems and biodiversity are conserved, sustainably and equitably

managed for the well-being of present and future generations.

WWF-Indonesia's mission is to conserve, restore and equitably manage Indonesia's ecosystems and biodiversity to create the bases of sustainability and well-being for all by:

· Applying and promoting best conservation practices based on science, innovation and traditional knowledge.

· Empowering vulnerable groups, building coalitions and partnerships with the civil society, and engaging with government and private sector.

· Promoting conservation ethics, awareness and action.

· Advocating and influencing policies, laws, institutions for better environmental governance.

WWF is one of the largest and most experienced independent conservation

organizations, with over 5 million supporters and a global network active in more than

100 countries. WWF’s mission is to stop degradation of the planet’s natural

environment and to build a future in which humans live in harmony with nature, by

conserving the world’s biological diversity, ensuring that the use of renewable resources

is sustainable, and promoting the reduction of pollution and wasteful consumption.

Edited by Amanda Balneg

Layout & Design by Emil Syahir

Front cover photo: ©WWF Indonesia/Natalie J Tangkepayung

Published in September 2014 by WWF-Indonesia, JakartaAll rights reserved

Contributors:

Aditya Bayunanda, Anwar Purwoto, Benja Mambai, Budi Wardhana, Chairul Saleh, Cristina Eghenter, Desmarita Murni, Devy Suradji, Hermayani, Imam Musthofa,Irwan Gunawan, Margareth Meutia, Muhammad Ridha Hakim, Nyoman Iswarayoga, Retno Utaira, Rosenda C Kasih, Rusyda Deli, Suhandri, Sunarto, Thomas Barano,Wawan Ridwan, Zulfira Warta

Vision

WWF HAS BEEN WORKING FOR AND IN INDONESIASINCE 1962 WITH THE JAVAN RHINO CONSERVATIONAS ITS PILOT PROJECT IN UJUNG KULON. SINCE THEN,WWF INDONESIA HAS GROWN BY LEAPS AND BOUNDS�IMPLEMENTING CONSERVATION INITIATIVES IN 28 SITES ACROSS THE NATION�FROM ACEH TO PAPUA HAND-IN-HANDWITH STAKEHOLDERS, COMMUNITIES, NGOs, MEDIA,PRIVATE SECTOR, LOCAL AND NATIONAL GOVERNMENTAND UNIVERSITIES. WITH A STAFF OF MORE THAN400 PERSONNEL, WWF INDONESIA IS BACKED BY A STRONGHOLD OF 60,000 SUPPORTERS. WWF INDONESIAAIMS TO CONSERVE, RESTORE AND EQUITABLY MANAGEINDONESIA'S ECOSYSTEMS AND BIODIVERSITY FORTHE WELL-BEING OF PRESENT AND FUTURE GENERATIONS.

Do you know?

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Papua has major ecosystem types, ranging from aquatic ecosystem,to coastal, lowland and upland forests, to snow-capped mountain peaks.

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The Coral Triangle is the most diverse marine region on the planet,home to 76 percent of the world's reef-building coral species.

Sumatra is the only place in the world wheretigers, elephants, rhinos and orangutans co-exist.

SUMATRA

PAPUA

CORAL TRIANGLE

BORNEOBorneo is home to the world's largest �ower, the world's largest orchid,the world's largest carnivorous plants and the world's largest moth.

We will need the equivalent of two planets by 2030if we do not change production and consumption pattern.

Nearly 70 percent of the Sumatran elephant's habitathas been destroyed in one generation.

Earth Hour in Indonesia has grown by leaps and boundsand is now observed in 31 cities.

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70%habitat lost

31cities

2earths

FOOTPRINT

FLAGSHIP SPECIES

PEOPLE POWER

BLUE ECONOMY

A MARKETTRANSFORMED

EDUCATION FORSUSTAINABLE

DEVELOPMENTPage 36 0

Page 32GREEN FOODPRINT

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+

OUR WORKSPACE

BORNEO

WWF-INDONESIA OPERATES FROM 28 FIELD OFFICES ALL OVER INDONESIA

SUMATRA

PAPUACORAL TRIANGLE

WWF-Indonesia Profile - Page 4

Let's take a moment to pause and celebrate our humble beginnings way back in 1962 as a small group of wildlife enthusiasts to where we are now, more than five decades later, spearheading change. The targets we set for ourselves are ambitious, aiming to influence development towards inclusive green growth, and sustain natural assets and healthy ecosystems for the future well-being of Indonesia. We are doing this by ensuring full integration of “place-based” approach and “strategic interventions,” and by reinforcing our campaign and advocacy work.

It is with pleasure and justified confidence in our mission and amazing team that I share our

profile, which aims to provide the highlight of our work. We seek to, among others, raise public awareness on the pressures on the biosphere, threats to the survival of species but also the plight of the habitats in which they live, spreading the message that “business as usual” is not an option.

Our past successes–highlighted in the following pages–prove that solutions do exist and can be enacted with the right combination of political, social and financial will.

We hope that this will influence the government, businesses and the public to work togther–to design and implement policies that can shift our economies for greener paths, as well as drive proactive collaboration–as forces for change in transitioning towards sustainability.

Our work would not be possible without support from our partners. Allow me to convey appreciation to all our partners who have provided support, critical in our conservation efforts.

Last but not least, as we chart the evolution of our efforts―the persistent search for new, more potent ways to spur change needed to support sustainability―it is my fervent wish that we achieve our commitment in creating a world in which people live in harmony with nature. With our strong team, and the support of other WWF offices, supporters and donors, I am confident we will deliver.

Dr. EfransjahCEO, WWF Indonesia

KNOWING THE MEANSTO A BETTER EARTH

WWF INDONESIA

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Preserve Natural Capital

BIODIVERSITYCONSERVATION

ECOSYSTEMINTEGRITY

FOOD, WATER ANDENERGY SECURITY

Restore damaged ecosystems and ecosystems services

Halt loss of priority habitats

Significantly expand the global protected areas network

Produce Better Significantly reduce inputs and

waste in production systems

Manage resources sustainably

Scale-up renewable energy production

Consume More Wisely Achieve low-footprint lifestyles

Change energy consumption partners

Promote healthy consumption patterns

Equitable ResourceGovernance Share available

resources

Make fair and ecologically-informed choices

Measure success beyond GDP

Redirect FinancialFlaws Value nature

Account for environmental and social costs

Support and reward conservation, sustainable resource management and innovation

�$

¥

ONE PLANET PERSPECTIVE

Ground Zerovs. DeforestationSUMATRA

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The world's sixth largest island, Sumatra’s tropical climate and diverse eco-regions have created habitats that house thousands of unique species, among which are the world's last remaining Sumatran tigers, orangutans, Sumatran elephants and Sumatran rhinos. Saving Sumatra's rainforests is urgent and crucial. Sumatra is the only place in the world where tigers, elephants, rhinos and orangutans co-exist. It is home to the forest with the greatest vascular plant diversity of any lowland forest ever studied. It is home to the planet's second largest temperate rainforest, where you'll find extraordinary tree species some more than 4,000 years old. But all these are facing a serious threat from deforestation.

Once known as the �Emerald of the Equator� for the density of its forests, Sumatra has lost over 50 percent of them in just 25 years.

Threats to Sumatra's SurvivalIndonesia ranks the third largest emitter of greenhouse gases in the world today. The majority of its emissions come from deforestation and drainage of peat soils. Sumatra Island has been Indonesia's absolute leader in deforestation and peat destruction. The Government of Indonesia estimates the island's total annual CO2 emissions from deforestation and peat to be 1.2 gigatons per year, exceeding the combined total annual emission reductions pledged under the Kyoto protocol.

Sumatra is home to two of the world's largest pulp mills, owned by Asia Pulp & Paper and APRIL. The pulp and paper and palm oil industries account for the vast majority of deforestation in Sumatra.

1.2 GigatonsAnnual CO2 emissions reachfrom deforestations and peat destruction

-50%

A di�erent war is being waged in Sumatra, the battleground for the soul of Indonesia;the Ground Zero for the global �ght against deforestation.

SUMATRA: GROUND ZERO


Dense canopy, lush rain forests of unbelievable biodiversity, and rolling hills that are home to two indigenous forest-dwelling tribes; housing the Sumatran tiger, orangutan and elephant co-exist in Thirty Hills, the large block of unprotected

forest wherein is central Sumatra's current deforestation hotspot.


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THE FIGHT GOES ON:THIRTY HILLS

Threats: Keeping watch on the tigers

Thirty tigers are estimated to survive here, nearly 10 percent of the surviving wild population. Bukit Tigapuluh's importance to the long-term survival of the species led a team of world-renowned tiger scientists to declare the Bukit Tigapuluh Landscape a “Global Priority Tiger Conservation Landscape” in 2006. The Government of Indonesia confirmed this selection when it announced at the International Tiger Forum in St. Petersburg on 24 November 2010, that Bukit Tigapuluh would be one of the six priority areas where it would focus its efforts for doubling tiger population. The tigers here share their habitat with more than 150 wild Sumatran elephants and 130 orangutans, thus far the only successful reintroduction program for the Sumatran orangutan. Former are central Sumatra's largest remaining herd of elephants, all others today being confined to fragmented forest blocks and in constant danger of being poisoned by oil palm growers.

Opportunities: Channeling energy and efforts to restoration concession

WWF is proposing Restoration Concession, a concession that can be managed by a company or an individual with the purpose of restoring and avoiding deforestation in the existing natural forests, allowing management of concessions without the requirement to log and protecting flagship species.

From a total of 320,000-hectare forest cover of the Thirty Hills landscape in 2010, only 42 percent is protected under Indonesian law as a National Park. The National Park (approximately 135,000 hectares) mostly covers the hilly areas and left the existing lowland forests ― which is the habitat of tigers, elephants and orangutans ― outside the National Park. Therefore, nowadays, tigers, elephants and orangutans are mostly living outside the National Park, which are threatened to be cleared by industrial plantation developers, encroachers and miners. Therefore, the proposed concession restoration is intended to save these areas and maintain the buffer zone of the National Park. If these forest blocks fail to be managed as ecosystem restoration, it is predicted that most of flagship species in this landscape will disappear due to loss of their habitat.

This restoration concession will include 125,000 hectares of land (92,000 hectares are in Jambi Province and 33,000 hectares in Riau province). WWF Indonesia has started the process to acquire the Ecosystem Restoration Concession for “Thirty Hills” landscape.

LAND INCLUDED INTHIS RESTORATION

CONCESSION

125,000 ha

SHARING THIS HABITATWITH THE TIGERS

150 SUMATRANELEPHANTS AND

130 ORANGUTANS

Bukit Tigapuluh, local parlance for Thirty Hills, is one of the last examples of the kind of landscape that earned Indonesia the nickname “Emerald of the Equator.”


RIMBA stands for the provinces of RIau, JaMbi and Sumatera BArat (West Sumatera).

Covering a vast area of 3.8 million hectares, the RIMBA Corridor contains four of the fourteen priority Tiger Conservation Landscapes. It is home to two of the four

species of gibbon found in Sumatra, as well as to a small population of Orangutan introduced to the Bukit Tigapuluh National Park. RIMBA encompasses remaining high-biodiversity mountain, lowland, and peat swamp forest, and includes three important watershed areas that serve one million hectares.

The Rimba Corridor helps conserve a vital area and extend the habitat of endangered species. This corridor connects wildlife, vegetation, national parks, habitats of tigers, elephants and birds. It covers not only protected areas but also production cultivation areas.

The RIMBA Corridor Regional Partnership Program is designed to develop Green Economy, aimed at achieving growth and equitable sharing in income and employment driven by public and private investments that:

reduce carbon emissions and pollution,

prevent the loss of biodiversity and ecosystem services,

sustain the long term functioning of ecosystems, while reducing social and environmental risks and ecological scarcities.

3,800,000 ha

RIMBA CORRIDOR:RAY OF HOPE

TIGER CONSERVATIONLANDSCAPES

4 OUT OF14 CONTAINS

COVERS

WATERSHED AREASSERVING 1,000,0000 ha

3


WWF successfully lobbied corporate partners and the Indonesian government to declare the Tesso Nilo tiger landscape a protected area in 2004. It is likely the last remaining block of lowland tropical rainforest for tigers in Sumatra. WWF's research and advocacy continued, resulting in the government doubling the size of the national park in 2008. Building on this success, WWF is working to get the Indonesian government

and corporations to commit to protecting the areas surrounding Tesso Nilo so tigers can safely roam in and out of the park.

It may sound like a Disney film, but the reality is anything but a fairy tale. Sumatran elephants are in danger. And WWF's Elephant Flying Squad is leading them to safety.

Flying Squad Flies High

Every time elephants approach a village in search of food, they unwittingly put themselves in grave danger. A desperate farmer could kill an adult male to protect his crop. Or fallen power lines could electrocute a young female.

Luckily, a few will be rescued ― by their own domestic brothers, dubbed the Tesso Nilo “Elephant Flying Squad”. It may seem unconventional, but thanks to WWF and partners including the ministry of forestry, a group of Asian elephants have been trained to ward off fellow wild elephants. Flying to the rescue, the squad is a rapid response unit made up of specially trained domestic elephants and their mahouts. The team patrols farmlands and on the edges of Tesso Nilo National Park and helps reduce human-elephant conflicts. The squad saves both the wild elephant and the farmer's crops, herding the animals back into the forest, so no one is injured. These squads are proving both successful and popular, not only in protecting the majestic elephants, but also in monitoring illegal activities in the park and teaching communities how to mitigate conflict.

TESSO NILO:IMPACT WHERE

IT MATTERS


RAPID RESPONSE SQUADOF TRAINED ELEPHANTS

FLYING SQUAD

HELPS REDUCEHUMAN-ELEPHANT

CONFLICT

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Heart of HumanityUnder AttackBORNEO

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The Southeast Asian island of Borneo is home to some of the world's most diverse rain forests and Southeast Asia's last intact forests.

Borneo is the world's third largest island, covering an area slightly larger than Texas. Borneo has more than 15,000 known species of plants, including more than 2,500 species of orchids. Southeast Asia's lowland forests, including Borneo's, are the tallest tropical rain forests in the world, and may have as many as 240 species of trees on a single four-acre site. Borneo is home to the world's largest flower, the world's largest orchid, the world's largest carnivorous plants and the world's largest moth. In the multi-level structure of Borneo's rain forest lives the world's largest collection of gliding animals: apart from several species of flying squirrels, there are flying lizards, flying colugos, flying frogs, and—the stuff of nightmares for some—flying snakes. Borneo also holds 53 percent of Indonesia's 4,300 million tons of recoverable coal reserves. rich metal and mineral resources, including tin, copper, gold, silver, coal, diamonds, and different types of sand and stone.

Sun bears and clouded leopards roam Borneo's forests, while two species of gibbons and eight species of monkeys climb in the trees. Considering the island's unsurpassed biodiversity—from orangutans to elephants and rhinoceroses—and the rate at which its forests are being lost, Borneo is one of our planet’s most critical conservation issue.

BORNEO: HEART OF HUMANITY

Borneo conjures images of dense tropical rainforests,a mosaic of varied habitats, unique species and massive rivers.But this image of Borneo may soon just exist in your imagination.

15,000+SPECIES OF PLANTS

2,500+SPECIES OF ORCHIDS

240 SPECIES OFTREES IN A SINGLE

ACRE OF RAINFOREST

WORLD�S LARGESTORCHID

WORLD�S LARGESTCARNIVOROUS

PLANTS

WORLD�S LARGESTMOTH

53% OF INDONESIA�S 4,300,000 TONSRECOVERABLE COAL RESERVES


ON ONE ISLAND:

The majestic forests of Borneo are vanishing in smoke and sawdust, but with WWF's vigilance, there's still hope for the island's fabled biodiversity.

The real Borneo is far from being picture perfect, with unruly forest giving way to neatly planted rows of oil palm trees, stretching for mile after mile in all directions. The arrival of two alien intruders in the 1950s ― the chainsaw and the caterpillar tractor ― have perhaps made more impact than any other introduced species. Its natural resources have been exploited and plundered.

Satellite studies show that some 56 percent of protected lowland tropical rainforests in Borneo were cut down between 1985 and 2001 to supply global timber demand – that's almost the size of Belgium.

Malaysia and Indonesia account for over 90 per cent of the world's total palm oil plantation area. As palm oil is the cheapest vegetable oil, the demand for this commodity as a source of food and energy is expected to rise rapidly. The demand for food alone is expected to double in the next decade, and the Indonesian government has responded by setting a target to increase oil palm production from 20 million tons in 2009 to 40 million tons in 2020.

When left undisturbed, Borneo's natural peatlands are not usually prone to fires. But as they are opened up by humans, they dry out and are increasingly susceptible to fires. In the highlands of the Heart of Borneo, the risks of fire are still small as few people live in this densely forested area. But with forest clearance progressing in several places in Borneo, the risk of fire is constantly increasing.

Without the maintenance of very large blocks of inter-connected forest, there is a clear risk that hundreds of species could become extinct. Large mammals such as orangutans and elephants are particularly affected because of the vast areas they require to survive.

Asia's Last Great Rainforest under Siege

OF BORNEO�S PROTECTEDLOWLAND RAINFORESTS

WERE CUT DOWN BETWEEN 1985-2001

56%

Together, the forestry and mining sectors are the main contributors to forest loss in Borneo.


OF THEWORLD�S OIL PALMPLANTATION AREA

IS IN INDONESIAAND MALAYSIA

90%

EXPECTED GLOBALFOOD DEMAND

INDONESIA�S PALMOIL PRODUCTION

20 MILLION TONS

40 MILLION TONS

IN 2009

IN 2020

DOUBLES

THE NEXT DECADE

TO

FROM

LIKEWISE

Imagine if the future generations will get to know orangutans only in archaeology museums where they share space with other extinct creatures. WWF is taking steps to prevent this sad plight from

WWF has developed an integrated Bornean orangutan conservation project for the most

populated Bornean orangutan sub-species Pongopygmaeuswurmbii found at large scale in the forest landscape known as “Arabela-Schwanner Landscape” in Kalimantan. The landscape spans an area of over four million hectares, covering at least 22 natural forest logging concessionaries. The project is significant in supporting conservation of Bornean orangutans who live outside protected areas since approximately 70 percent of the Bornean orangutan population live outside protected areas, mainly in natural forest logging concessionaries. The population of Borneo Orangutan is estimated between 46,000 to 59,000 individuals. The project aims to conserve at least 1,500 individuals of orangutans in the logging concessionaries within the Arabela-Schwanner landscape. It is also promoting the implementation of sustainable forest management through certification scheme both mandatory (PHPl and SVLK) and voluntary (FSC), and empowering the community, including the local Dayak communities who live in and around surrounding natural forest logging concessionaries.

THE ARABELASCHWANNERLANDSCAPE

46,000-56,000POPULATION

70% LIVE OUTSIDEPROTECTED AREAS

LANDSCAPE OF4,000,000 ha

AIMED TO CONSERVE1,500 INDIVIDUALS


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Threats: Deadly Trinity of Grenhouse Gas, Illegal Logging, and Forest Fires

Sebangau National Park is a peat swamp forest located in Central Kalimantan that was previously a Production Forest logged under 13 concessions from 1970 to 1995. After the end of logging concessions in the area in 1995, an era of illegal logging began. During this time, numerous canals were dug by illegal loggers to transport logs out of the peat swamp forest. These canals accelerate water flow from the peatland, causing peat drainage and decomposition along with the release of associated greenhouse gases (GHG).

SETTING THE STAGE FOR SEBANGAU

NATIONAL PARK

Step inside the last remaining peat swamp forest in Borneo. The park is home to orangutans and other endangered species, such as the Malayan sun bear, gibbons, horn bills and the clouded leopard. Hopefully, it will remain their refuge for generations to come.

Opportunities: A Glimmer of Hope in Peat Swamp Rewetting

The Sebangau National Park is included in the REDD+ Demonstration Activities implemented in conservation areas under Indonesia's National Action Plan to Reduce GHG Emission.


PREVIOUSLYPRODUCTION FOREST13 LOGGING

CONCESSIONS1970-1995

1995 ONWARDS,ILLEGAL

LOGGINGTOOK PLACE

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The project aims to reduce GHG emissions from peat decomposition by rewetting the drained peatland through technical means. The project facilitated canal blocking wherein a total of 1,775 dams are being established in drainage canals. Studies have shown that GHG emissions produced by tropical peat land are controlled by the ground water level in relation to the peat surface. Therefore, keeping the water level near the peat surface will reduce GHG emissions from peat decomposition.

Rewetting the peat will support vegetation regrowth, enabling the recovery and expansion of wildlife populations, including the endangered Bornean orangutan.

WWF has been working on restoring natural hydrological condition, which is a by-product of the recovery of the peat swamp forest ecosystem in Sebangau. The project aims to halt peat drainage and raise groundwater levels in three watersheds of Sebangau National Park. Additional reforestation will accelerate carbon storage, while raising groundwater levels will increase the natural buffering capacity of peat forests and minimize the risks of both forest fires and floods.

Forest restoration requires local community support. During the dry season, restoration areas in peatland are vulnerable to fires. To address this concern, WWF trained community fire brigades with the help of the local communities to manage forest fires.

Restoration of natural hydrological conditions and peatland ecosystem recovery will ultimately benefit local communities that depend on the peatland resource for their livelihoods. Marshlands are important spawning grounds for fish populations, therefore rewetting of marshlands that have been drained by the canals will result in more productive fishing for local fishermen.

WWF conducted orangutan population survey and found between 6,000 to 9,000 orangutans living inside the park, making Sebangau the area with the highest population of orangutan.

CANALS WERE DUGTO TRANSPORTWOOD DURING

ILLEGAL LOGGINGOPERATIONS

ESTABLISHMENT OFGHG EMISSION

PEAT SURFACEDECOMPOSITION

MORE LESS

GROUNDWATERLEVEL

INCREASES DECREASES

SHRINKS RISES


HASTENED THE RATE OF

THE ENSUINGPEAT DECOMPOSITION

CAUSES RELEASE OF GREENHOUSE GASES

1,775 DAMS

WATER DRAINAGEFROM THE PEATLANDS

IN THE DRAINAGE CANALSTO CONTROLGROUNDWATER LEVELTO REDUCE GHG EMISSIONAND STABILIZE THE ECOSYSTEM

World�s Last GreatWildernessesPAPUA

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The soaring mountain peaks and dense jungle of Papua has been called one of the world's last great wilderness areas. Papua has major ecosystem types, ranging from aquatic ecosystem and coral reef, coastal forest, mangrove, lowland swamp forest, lowland forest, upland forest, lower mountain forest, high mountain forest, sub-alpine, alpine and snow-capped mountain peaks. Its rich waters form part of the famed Coral Triangle. Culturally-speaking, Papua is so diverse it has 172 languages.

Papua in Peril

PAPUA: THE LAST FRONTIER

More than 80 percent of the indigenous people live close to the forests. Suffering from poverty, these people can be easily lured to give up their rights to their land and natural resources.

New autonomous regions have led to the formation of new villages in Papua, which triggered the shift of land ownership from the indigenous people to the migrant people.

The local governments are competing in increasing their local revenues, which may result in exploitation, disregard for forest conservation and the marginalization of indigenous Papuans whose lives depend on natural resources.

The central government's program to accelerate economic development in Papua, particularly on the sectors of mining, gas, oil, agriculture and energy, as well as its road infrastructure development plan have impacted the natural forest.

As great as the challenges are, WWF's efforts in Papua have paid off with notable progress

made in the following fields:

Preservation of natural capital with approximately 240,000 Ha of new protected area

Expansion of the habitat and nesting beach of leatherback turtles

Research on the potential threats to Birds of Paradise and white sharks

Equitable resource management with significant progress in the Merauke District Spatial Plan

Establishment of new protected area in Asmat District

Mangrove restoration in Asmat District

Green and Fair Products, including organic coffee and cacao beans

Increased revenue for the local community living in Lorentz NP

Promotion of Asmat wood carving and ecotourism in the Teluk Cenderawasih National Park

REDD+ Program Implementation in Papua and West Papua Province

Integration of environmental education into the school curricula

Blessed with diverse geographical conditions,Papua has a unique biodiversity and culture that is truly spectacular.


Proving that what’s good for the environment is good for business

WWF has facilitated the wood carving association in Asmat District to improve the quality of its products as part of the socio-economic management plan, as well as the natural resource (wood) conservation issue. The WWF-Indonesia and Lorentz NP Authority have indentified potential eco-tourism opportunities (trekking/walking trails). One area with potential is between Timika and Asmat, where every year, from May to October, birds, particularly pelicans, stop during their migration.

Community Forest Certification

WWF worked with four more community groups with concession permits. Led by local community leaders, such a Community-Based Forest Management (CBFM) forest certification initiative is well adapted to local social, cultural and economic conditions and landscapes. Unlike large export and community driven business model, CBFM is intrinsically tied to the community in which they operate. In addition to successful certification, WWF-Indonesia helped the groups develop their annual work and business plans, while facilitating capacity building among them.

Preservation and Integration of Indigenous Community Areas

WWF supports and maps the Indigineous Community Conserved Areas (ICCA) to provide data regarding the important places for the indigenous communities, which will be integrated into the spatial planning and other regional policy documents in each district.

The spatial planning of Asmat District accommodates the mapping of important places for the indigenous people of Asmat (12 sub-tribes). The spatial plan allocates 70 percent (1.8 million Ha out of 2.6 million Ha in total) for natural forest conservation. The important places of the Asmat people include their gardens, hunting places, swamp, water source, ancestral graves, sacred places, ancestral journey area, land assembly, and stopover journey area.

Meanwhile, in Merauke District, local communities entered into an agreement that the distance of the buffer zone from the core zone or important places should be 100 to 2,000 meters. They also established the criteria for the buffer zone area usage (forbidden, conditional, limited, allowable), which will be used in the spatial planning final map.

From the participatory mapping, the important locations were identified and recognized by clan leaders, the Head of Malind Anim Tribes and the village government staff.

Papua is a place where cultural, linguistic and biological biodiversity abounds. Its fragile environment calls for a delicate art of balancing economic prosperity, while saving the homeland of the natives.

:1,800,000 haOUT OF 2,600,000 ha

FOR NATURAL FOREST

70% ALLOCATIONS:

SPATIAL PLANNING:ASMAT DISTRICT

IMPORTANT PLACESFOR 12 SUB-TRIBES

OF THE ASMAT

THERE�S AN AREABETWEEN TIMIKA

AND ASMAT, WHEREPELICANS STOP DURING

ANNUAL MIGRATIONS

MAY TO OCTOBER



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(TOP) Meeting hall in Papua. (BOTTOM LEFT) Community leaders discussing spatial planning. (BOTTOM RIGHT) New trees sponsored by WWF.

Monitoring the Whale Shark Population

A draft of the manual for whale shark monitoring was produced by WWF in December 2013. To ensure the implementation of this monitoring manual,

trainings were conducted for Whale Shark Observers.


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Expansion of Nesting Beach for the Leatherback Turtle Habitat Area

WWF has assisted in carrying out studies related to the expansion of protected areas and the management of the leatherback sea turtle zoning areas in Abun sub-district – Tambrauw district, which consists of 82,500 Ha of marine area and 112,000 Ha of land area.

Where Birds of Paradise Roam Free

WWF is monitoring habitats, populations and threats to the Bird of Paradise population. Local communities poach the birds and use the feathers as clothes or ornaments in traditional events.


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The Coral Triangle―the nursery of the seas―is the most diverse marine region on the planet, covering some 6 million km2 of ocean across 6 countries in the Asia-Pacific region. This ecological wonder is home to 76 percent of the world's reef-building coral species—nearly 600 different species.

Over 2,000 different types of reef fish find refuge in these dazzling underwater gardens, and this is an important place for tuna to spawn. Whales, dolphins, porpoises, dugongs and whale sharks feed, breed and migrate in these waters. And the Coral Triangle is home to six of the world's seven species of marine turtles.

The spectacular landscapes and natural riches of the Coral Triangle hide darker stories:

over-exploited coral reefs climate change and coral bleaching depleted fish stocks, endangered species on the brink of extinction

Dawn of a New Threat

This isn't just a problem for marine biodiversity — human populations are also at risk. An estimated 120 million people live within the Coral Triangle, of which approximately 2.25 million are fishers who depend on healthy seas to make a living. These livelihoods are at risk. With a growing population and persistent poverty across Southeast Asia, corals reefs are being over-exploited through increased fishing pressure, and highly damaging techniques, such as blast and poison fishing.

REEFS AT RISK


CORAL TRIANGLEBOUNDARY ANDWWF-INDONESIA�SWORKING SITESACROSS INDONESIA

Creating Marine Sanctuaries

The Sunda Banda Seascape (SBS) Region is one of the world's most stunning underwater scene you'll ever dive into. Lying in the center of the Coral Triangle, the SBS hosts the world's highest marine biodiversity. And it covers an enormous area of more than six million hectares―about half the size of the United States.

WWF is working with the Indonesian Government to create a network of Marine Protected Areas (MPAs) in the Sunda Banda Seascape. This network of MPAs will span thousands of square miles and help protect the ocean environment. For thousands of species, Marine Protected Areas (MPAs) are safe havens from fishing fleets and wildlife traders, while for countless communities they provide a “bank” where fish stocks can recover.

A well-designed MPA can protect natural habitat and wildlife; protect ecological processes, such as replenishment of fish stocks; and meet the needs of local communities.

Protecting Marine Biodiversity in Alor

The process of obtaining Marine Protected Areas (MPA) designation for Alor mirrors that of East Flores, where WWF is establishing 150,000 hectares of protected area. Alor has one of the highest marine biodiversity in the world, serving as an important migration route for marine mammals such as 11 species of whales, four species of dolphins, turtles, manta, dugong and many more.


150,000 haPROTECTED AREA

ONE OF THE WORLD�SHIGHEST MARINE

BIODIVERSITY

6 MILLION haIN THE MIDDLE OF

THE CORAL TRIANGLE

SUNDA BANDASEASCAPE

THOUSANDS SQUARE MILES

MPA NETWORK�BANK� TO LET

FISH STOCKS RECOVER

The Coral Triangle is definedby marine zones containing at least500 species of reef-building coral

Value of global fish catch

Subsidies paid to support theworld�s commercial fisheries

Funding needed for a global network of MPAscovering 30% of the world�s oceans

US$ 80 billion annually

US$15-30 billion annually

US$12-14 billion annually

Establishment of Marine Protected Areashelps fish stocks to replenish and is more feasibleto maintain than unsustainable fishing practices


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(TOP) Massive gorgonian fan corals (Gorgonacea) and bright orange sponge with diver in background, New Britain, Papua New Guinea.

(BOTTOM) Dewi Satriani brought turtle education posters to tell the story of turtle life cycle to the kids of Kei. Kei Island, Moluccas, Indonesia. 25 November 2009

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Winning the Warfor ConservationFOOTPRINT

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MANAGING THE WORLD WE�RE STUCK WITHThink about what you use, consume and discard in an average lifetime. Calculate this for every Indonesian and then for every person on Earth. Humans have left their mark on 83 percent of Earth's surface.What can we do to reduce our environmental impact?

Humanity's use of natural resources — the so-called ecological footprint — has exceeded the regenerative capacity of Earth. We will need the equivalent of two planets by 2030 if we do not change production and consumption pattern. With a population of roughly seven billion, we are currently using about 50 per cent more resources than the Earth generates. Estimates predict that by 2050 we will be close to 10 billion people.

We are confronted with ecological overspending, using up far too much of the Earth's finite resources. By taking action now we can reverse the trend, live within our ecological limits and be better stewards of this one precious planet we call home.


CARBONGRAZING LANDFORESTFISHING GROUNDSCROPLANDBUILT-UP LAND

HUMAN PRINTON THE EARTH

REDD+ is a ray of hope in the battle against tropical deforestation and it has found a staunch supporter in WWF.

Redd+ is the New Green

Reducing Emissions from Deforestation and forest Degradation, or simply REDD+, comprises strategies that go beyond deforestation and forest degradation and include the role of conservation, sustainable management of forests and enhancement of forest carbon stocks in reducing emissions.

For WWF Indonesia, REDD+ is not just about reducing emission, but also safeguarding biodiversity, having fair and effective funding, clarifying rights of indigenous people and improving livelihood of communities that depend on forests. WWF Indonesia is carrying out REDD+ programs at various levels, including demonstration activities for unplanned deforestation in Tesso Nilo National Park, peatland re-wetting in Sebangau National Park and supporting large landscape priorities, such as the RIMBA corridor in Central Sumatra and the Heart of Borneo in Kalimantan. The work in Sebangau National Park has produced a successful methodology on emission reduction through the rewetting of 60,000 hectares out of 500,000 hectares of peatlands.

Carbon emission from forest and peatland in Indonesia is estimated to be more than one billion MtCO2-e per year, accounting for up to 87 percent of Indonesia's total emissions. Indonesia has commited to reduce its emission by 26 percent on its own and up to 41 percent through international cooperation.

Deforestation makes up 17% global carbon emissionIndonesia is the world’s third largest GHG emitter


REDD+CARRIED OUT

AT VARIOUS LEVELS:

DEMONSTRATIONAGAINST UNPLANNED

DEFORESTATIONTESSO NILO

NATIONAL PARKPEATLANDS

REHYDRATIONSEBANGAU

NATIONAL PARK

RIMBA CORRIDOR,HEART OF BORNEO

SUPPORTINGPRIORITY LANDSCAPE

Eyes on the Forest

Replicating the success of the NGO coalition “Eyes on the Forest” (EoF) in monitoring deforestation in Sumatra, WWF Indonesia facilitated the establishment of a similar forest monitoring NGO consortium in West Kalimantan, which promotes advocacy for forest and biodiversity conservation and civil society and community empowerment.

Sustainable Forest Management…Finally Mainstream

Established in 2003 to mainstream sustainable forest management, the Global Forest and Trade Network (GFTN) Indonesia, has successfully recruited 27 members who manage 1.4 million hectares of forest and process 1.4 million cubic meters round wood equivalent traded per year. Nearly 600,000 hectares are already FSC certified.

EYES ON THE FOREST:MONITORING FORESTS

IN SUMATRAA SIMILAR CONSORTIUM

ESTABLISHEDIN WEST BORNEO

GFTNESTABLISHED 2003

27 MEMBERS1,4 MILLION ha FORESTS

±600,000 haFSC CERTIFIED

Decentralized Energy Planning in Papua

One strategy to increase renewable energy access is through decentralized energy planning at local levels both district and provincial, which was implemented in two Papua districts. With easy energy access to renewable energy, including micro hydro, solar and biomass, the local communities enjoy an early transition to low carbon energy system. In 2013, WWF Indonesia and the Papua Provincial Government also launched “Papua Renewable Energy Vision: Papua's roadmap to maximize renewable energy utilization”, which is fast becoming a tool that drives changes towards low carbon energy in

Geothermal energy is an immense energy reservoir with enormous potential that is largely untapped. But that's about to change soon. The game changer? WWF.

Geothermal Energy: The power beneath us

WWF ignites the Ring of Fire as it unlocks Indonesia's geothermal potential. Indonesia has the world's largest potential for geothermal power plants, holding the key for an indigenous, clean, and renewable source of power in support of the nation's continuous strife for low carbon development. The Geothermal Ring of Fire program aims to achieve long-term utilization of geothermal energy in Indonesia and the Philippines by the year 2015. However, to accelerate the development of geothermal energy is somewhat of a herculean task for a developing country like Indonesia. This potential remains to be tapped because according to findings by the Ministry of Energy and Mineral Resources, close to 70 per cent of the country's geothermal resources are located in volcanic areas or within protected forests.

Geothermal energy use can ease Indonesia's high dependency on oil and consequently reduce the burden from heavy fossil fuel and electricity subsidies. Currently, more than 60 percent of Indonesia's current greenhouse gas emissions (GHG) come from forestry and land-use sectors, but experts predict increased carbon dioxide emissions from electricity generation by 2030, reaching 810 million tons of CO2 equivalent due to heavy dependence on coal. Apart from geothermal energy's positive economic impacts on energy security, energy poverty and GHG emissions savings, tapping the country's geothermal potential also brings additional government revenue and employment. It can generate one million jobs ― significantly more than other types of power generation.

Working towards achieving 100 percent global renewable energy target, WWF Indonesia published a book in 2012 containing guidelines on sustainability criteria and indicators for geothermal development with focus on improving the sustainability of the forest ecosystem where geothermal resources are located. In addition, in 2013, together with Indonesia Geothermal Association and the Ministry of Energy and Mineral Resources, WWF Indonesia held workshops in Banda Aceh and Bandar Lampung to strengthen the roles and capacity of the local government and the communities to support sustainable geothermal development.


MILLION TONSCo2 EQUIVALENT

EMISSIONS FROMELECTRICITY DUE TO

COAL DEPENDENCE

IN 2030,

GEOTHERMALRING OF FIRE

PROGRAMAIMS FOR LONG-TERMGEOTHERMAL ENERGYUTILIZATION BY 2015

TAPPING INDONESIA�SGEOTHERMAL ENERGY

CAN GENERATE1 MILLION JOBS

IMPLEMENTATION OFEASY-ACCESS

RENEWABLE ENERGY:MICRO HYDRO,

SOLAR AND BIOMASS

810

We need to live well and within the limits of the planet. There really is no other choice. To say that business as usual is no longer an option.Sustainability is ubiquitous ― it is on the news, touted on corporate websites, and marketed on the products we find on the shelf. The Harvard Business Review defined it as a business mega-trend. Sustainability used to conjure images of tree-hugging barefoot hippies, who have no place in boardrooms. But, thanks to the efforts of WWF and a

growing number of business leaders espousing responsible capitalism and sustainable business, attitudes are changing. WWF is changing markets so that conservation makes business sense. Today's better practices are after all tomorrow's norm. The challenge is to be smarter about how we produce and what we buy and sell. Commodities can be produced at affordable costs with measurably reduced environmental impacts, and by creating a significant demand for such products, entire commodity markets can be moved towards greater sustainability and deliver large-scale environmental outcomes.

WWF works with major companies and their supply chains to change the way key global commodities are produced, processed, consumed and financed worldwide. WWF focuses its efforts on commodities and sectors that most impact the planet's critical regions for biodiversity conservation and those that contribute to humanity's footprint. Successful engagement with key businesses has helped raise standards within whole industries ― from promoting better management practices to building demand for certified products. Choosing sustainable goods like palm oil labeled with the Roundtable on Sustainable Palm Oil (RSPO) logo, and wood that is certified by the Forest Stewardship Council (FSC) helps ensure products come from well-managed sources.

CHANGE ONTHE HORIZON:

A MARKETTRANSFORMED


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Palm Oil: A rainforest in your shopping

If you're eating a food that came in a wrapper while reading this, you're probably eating palm oil — at least there's a 50/50 chance you are. About half the packaged food found in a supermarket contains palm oil, and a lot of that product comes from the lush archipelago of Indonesia. It's in your mascara, your laundry detergent and even your branded cookies — the world is addicted to palm oil.

Indonesia as the largest producer of palm oil is now moving to be the largest consumer in the world. Palm oil plantations have savagely encroached the diverse rainforests, and slash-and-burn clearance for new plantations recently engulfed much of Southeast Asia in acrid smog. Illegal palm oil concessions are also driving the Sumatran tiger to the brink of extinction. Overall palm oil demand is expected to double by 2020, increasing the pressure on tropical forests and biodiversity, risking dangerous levels of greenhouse gas emissions from tropical peats and increased community conflict. But that does not have to be the way the industry grows.

The Roundtable on Sustainable Palm Oil (RSPO) shows that palm oil can expand sustainably ― and the role of retailers and manufacturers is to support that by buying RSPO-certified sustainable palm oil. The RSPO certification is not only for big industries but also for smallholders. This year, WWF Indonesia actively approached smallholder communities in Sumatra and Kalimantan to be RSPO certified. This included group certification for Asosiasi Petani Sawit Swadaya Amanah, an independent smallholder group in Riau, Sumatra, comprising 349 members who own a total of 768 hectares of palm oil area. Through active mentoring, WWF helped develop plantation maps and a database for the Asosiasi, as well as connect them for audit by a Singapore-based certification body. The Asosiasi legality is well organized – complete with land title, cultivation permits and environmental management, including high conservation value identification, management and monitoring report and future plan.

TO DOUBLEBY 2020

OVERALL PALM OILDEMAND EXPECTED

ROUGHLYHALF OF ALL

PACKAGED FOODIN SUPERMARKETSCONTAIN PALM OIL

THE RSPOSHOWS THAT PALM

OIL CAN EXPANDSUSTAINABLY


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ASOSIASIPETANI SAWIT

SWADAYA AMANAH349 MEMBERS

768 ha PALM OIL AREA

INDEPENDENTSMALLHOLDERS

THROUGH MENTORINGACHIEVED CERTIFICATION


Seafood Savers Saves the Day

WWF Indonesia's Seafood Savers is a business-to-business platform towards sustainable fisheries for producers, retailers and financial institutions. WWF has a long history of strategically engaging the private sector to achieve conservation goals. WWF Indonesia's Seafood Savers Program reached out to the country's most prominent players in the fisheries industry to take an active role in adapting sustainable fishing practices as depleted stocks threaten their survival.

In March 2013, Seafood Savers welcomed two members onboard: the UD. Pulau Mas and PT. Arta Mina Tama (AMT). The UD. Pulau Mas is a live reef fish exporting company that sources wild-caught groupers from 53 fishing sites across 10 Indonesian provinces to China and Hong Kong. It contracts about 2,650 Indonesian fishermen who are bound by the company's sustainable fishing practices, which include the use of handline fishing gear and the strict adherence to the ban on destructive fishing practices in accordance to the Fisheries Improvement Program facilitated by WWF Indonesia.

AMT, meanwhile, exports tuna products to the US market and has registered their yellow fin tuna with Seafood Savers. The fishery operates 15 long line vessels ― commonly used in pelagic fisheries ― in the Indian Ocean, which accounts for its annual catch of 500 tons of yellow fin tuna. To accelerate the implementation of Marine Stewardship Council (MSC) and Aquaculture Stewardship Council (ASC) certification in Indonesia, WWF Indonesia is collaborating with several of the most renowned certification bodies in the country to develop capacities of local fisheries experts to become licensed MSC and/or ASC auditors. This effort aims to reduce cost of both certifications, making it more affordable for them to get certified. Certifications are costly most of the time, which further hinder fisheries owners to pursue getting certified.

SEAFOOD SAVERSBUSINESS-TO-BUSINESSSUSTAINABLE FISHERIES

FOR ALL PARTIES

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Don’t Flush Tiger Forests!

Picture lush tropical forests: home to indigenous communities, orangutans, elephants, tigers, and the world's largest flower, the Rafflesia. Now picture those tropical forests besieged by chainsaws and bulldozers for toilet paper.

To eradicate illegal production of pulp and paper, WWF Indonesia focuses its advocacy on two of the biggest players in the sector, namely Asia Pulp and Paper (APP) and Asia Pacific Resources International Limited (APRIL).

APP is the largest paper company in Indonesia and was the fifth largest tissue producer in the world as of 2008. It oversees the largest commercial deforestation operation in Sumatra. Since APP started operating in Sumatra in 1984, the company is estimated to have pulped nearly 5 million acres of forests ― an area nearly the size of Massachusetts. After 27 years in operation, APP still does not have a sustainable plantation wood supply for its existing pulp mills due to its historically low investment in plantation development and a strong reliance on plantations located on peat soils and in areas with community conflict. It has set dates and then broken commitments three times to become 100 percent dependent on plantations with no more natural forest clearance to supply its pulp mills. Instead, the company depends on large-scale clearance of natural forests for some of the three million tons of pulp it produces annually.

WWF believes customers should not have to choose between tigers and toilet papers.


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How do you strike a balance between people, planet and profit?WWF has the answer.


The Blue Economy approach recognizes the need to safeguard not only biodiversity and ecosystems but also the people who rely on

them. It integrates such patterns and practices present in Green Economy: eco-friendly sources, eco-friendly processes, and eco-friendly results, but makes them all more affordable to all involved. Blue Economy encourages departure from economies of scale and business as usual in favor of lateral approach to recycling. Residual material from a given production process can be and is a potential production resource for a different, yet also profitable business. This suppresses exploitation, preserving the resources of a given region, while enhancing local livelihoods by giving value to what was previously thought of as “waste” that are available in abundance, proving that economic benefits and sustainability can and should come together.

The WWF Coral Triangle Global Initiative (CTGI) is mobilizing and facilitating collaboration among the private sector, government and communities. They are encouraged to co-invest and share responsibilities for building a Blue Economy framework that combine the protection of high-priority places with the reduction of unsustainable practices and the promotion of social and economic equity and environmental sustainability. Few places globally are more vulnerable to climate change than the Coral Triangle, and research indicates its impacts are potentially catastrophic for the region's people, resources, and environment.

BLUE ECONOMY:THE COLOR OF HOPE

BLUE ECONOMYFRAMEWORK

LOWERS PRICESOF ECO-FRIENDLY

PRODUCTS ANDPRODUCTION,

GIVING EVERYONEA CHANCE AT

CONSERVATION,PRESERVING RESOURCES

WHILE ENHANCINGLIVELIHOODS

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The Green Economy concept is explicitly based and presented in the context of sustainable development and poverty eradication, as stipulated in Para 56, The future we want, UNCSD 2012:

“We consider green economy in the context of sustainable development and poverty eradication as one of the important tools available for achieving sustainable development (…) We emphasize that it should contribute to eradicating poverty as well as sustained economic growth, enhancing social inclusion, improving human welfare and creating opportunities for employment and decent work for all, while maintaining the healthy functioning of the Earth's ecosystems.”

The Blue Economy:A Framework for Sustainable Development

WWF's Blue Economy approach is relevant to all coastal states and countries with an interest in waters beyond national jurisdiction. The Coral Triangle six countries have always been highly dependent upon the seas for their well-being. The relevance of WWF's Blue Economy approach, whilst encompassing the concept of ocean-based economies, goes far beyond that. It conceptualises oceans as “Development Spaces” where spatial planning integrates conservation, sustainable use, oil and mineral wealth extraction, bio-prospecting, sustainable energy production and marine transport.

Our Blue Economy approach breaks the mould of the business as usual “brown” development model where the oceans have been perceived as a means of free resource extraction and waste dumping; with costs externalised from economic calculations. It will incorporate ocean values and services into economic modelling and decision-making processes. Our paradigm constitutes a sustainable development framework for developing countries addressing equity in access to, development of and the sharing of benefits from marine resources; offering scope for re-investment in human development and the alleviation of crippling national debt burdens.

We've all heard of the terminologies “blue economy,” “green economy,”but what do they mean exactly?


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The Blue Economy espouses the same desired outcome as the Rio +20 Green Economy initiative namely: “improved human well-being and social equity, while significantly reducing environmental risks and ecological scarcities” (UNEP 2013) and it endorses the same principles of low carbon, resource efficiency and social inclusion, but it is grounded in a developing world context and fashioned to reflect the circumstances and needs of countries whose future resource base is marine.

Optimise the benefits received from the development of their marine environments e.g. fishery agreements, bioprospecting, oil and mineral extraction.

Promote national equity, including gender equality, and in particular the generation of inclusive growth and decent jobs for all.

Have their concerns and interests properly reflected in the development of seas beyond national jurisdiction; including the refinement of international governance mechanisms and their concerns as States proximate to seabed development.

The mainstreaming of equity at international and national levels offers scope for developing countries to realise greater revenue from their resources and reinvest in their populace, environmental management, reduce national debt levels and contribute to the eradication of poverty and hunger.

At the core of the Blue Economy concept is the de-coupling of socioeconomic development from environmental degradation. To achieve this, the Blue Economy approach is founded upon the assessment and incorporation of the real value of the natural (blue) capital into all aspects of economic activity (conceptualisation, planning, infrastructure development, trade, travel, renewable resource exploitation, energy production/consumption). Efficiency and optimisation of resource use are paramount whilst respecting environmental and ecological parameters. This includes where sustainable the sourcing and usage of local raw materials and utilising where feasible “blue” low energy options to realise efficiencies and benefits as opposed to the business as usual “brown” scenario of high energy, low employment, and industrialised development models.

Fundamental to this approach is the principle of equity ensuring that developing countries:


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Is your wake-up cup of coffee ethically sourced? Is there a bitter truth and dark side to your chocolate?WWF promotes eco-friendly consumption that is good for the people and good for the forests.

Green and Fair Products is WWF Indonesia's initiative, which was started five years ago as a community empowerment program for the communities living near conservation areas. WWF understands that that true sustainable development can only be achieved if economic, social and environmental aspects are effectively integrated, and implemented in ways that are locally relevant, inclusive, and equitable.

WWF Indonesia is working with several groups of women and men in villages around the archipelago to help promote and market products that make use of local natural resources. They are products that come from conservation areas managed together with local communities; they are products collected or cultivated in sustainable ways; they are products sold at a fair market value with an open policy on pricing; and they are products whose proceeds of sales go directly to the communities and producers. It's a win-win situation that protects significant biodiversity, while guaranteeing good livelihoods to communities living in and around conservation areas.

People think about fair trade sometimes like antioxidants. You know it's good for you, but you don't really know what it means. So what makes a product “Green” and “Fair”?

Green Fair“Green” products because they come from the forests, the sea,

and the fields of conservation areas that are managed together

with local communities

“Green” products because they are made of natural resources

that are harvested in a sustainable manner

“Green” products because they are agricultural products

cultivated by local farmers with minimal or no use of pesticides

and chemical fertilizers

“Fair” products because their sales enable local people to improve their livelihoods and continue to manage their land and resources in a sustainable way

“Fair” products because all proceeds from their sales go directly to local communities and help the local economy

”Fair” products because they are sold at real market value and fair price for the producers

“Fair” products because their production is appropriate to local conditions and is managed in ways that are socially sustainable and gender sensitive

FOOD FOR THOUGHT:THE GREEN FOODPRINT

“The main target is to urge people to choose

their products wisely. We try to educate them to

become more aware of where the products come

from, how they are processed, and who sell

the products. Furthermore, they need

to know the impact of the products they buy―who gets the benefits and do

the products cause environmental damage.”

--Cristina Eghenter, WWF Social

Development Senior Advisor


Gone in an instant?

Encroachment to grow robusta coffee has become the main threat to the integrity of Sumatra's Bukit Barisan Selatan National Park. Endangered elephants, tigers and rhinos will only be able to survive if coffee production is moved out of the park and their habitat is restored.

Not with Coffee Farmer Field School in Sumatra

To reduce encroachment at Bukit Barisan Selatan (BBS) National Park, WWF-Indonesia conducted Coffee Farmer Field School in the buffer zone of BBS. The school helps coffee farmers increase their productivity in the hope of changing their attitude towards sustainable agricultural practices. Participation is offered to coffee farmers who are willing to move out of BBS to the buffer zone area. About 13 villages with a total of 1,500 participants took part in the Coffee Farmer Field School program this year. One group, consisting of 300 farmers managing 450 hectares coffee plantation, received a Rainforest Alliance certification for their coffee and cocoa.

Wouldn't your cup of Joe taste more aromatic knowing it was sourced responsibly?

Sweet taste of success: Tesso Nilo Honey enters international market

Sialang Tree Honey, one of the major income resources for the people living around the Tesso Nilo forest, is now being exported to the international market. TLH Product Industries, a manufacturer of quality food supplement of bee-based product in Malaysia purchased one ton of organic honey from Tesso Nilo. TLH Product Industries expressed their interest through the Tesso Nilo honey website, which was developed by WWF and Tesso Nilo Honey Farmers Association (APMTN). Samples of honey were sent to them for laboratory testing and were found to meet international standards. TLH Product Industries then visited Tesso Nilo to witness the process of honey harvesting and extraction. Tesso Nilo honey processing adheres to the highest standards in terms of hygiene.

Since 2004, WWF Indonesia Riau Program has assisted groups of forest honey farmers by providing trainings on honey production under the Internal Control System (ICS) program, which guarantees that the Tesso Nilo honey is of superior quality, pure, and natural.


1,500PARTICIPANTS FROM

13 VILLAGES

IN 2014:

A NEED TO REDUCECONVERSION OF

FORESTS INTOCOFFEE PLANTATIONBUKIT BARISAN

SELATANNATIONAL PARK

ICS PROGRAMBY WWF INDONESIA

RIAU PROGRAM

SINCE 2004

ENSURES QUALITY OFTESSO NILO HONEY

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The Big Shift to non-timber products

To optimize and sustainably manage wild honey production, WWF, along with its partners, created an entrepreneurship center for wild honey in June 2013, which is managed and coordinated by the Heart of Borneo Working Group of Kapuas Hulu District.

Meanwhile, to promote sustainable rattan production, WWF Indonesia with support from IKEA facilitated capacity building for rattan farmers in 12 villages around Sebangau National Park and Bukit Raya Bukit Baka National Park. WWF also engaged with Non-Timber Forest Product Exchange Programme Asia Pacific, a network which develops standards to improve quality of cultivation, harvesting and the production of rattan.

Cajuput Oil: In harmony with nature

The Wasur National Park has great potential for non-timber forest commodity. Seventy percent of the area is naturally overgrown with cajuput trees, which can support the economy of the local communities. To tap this potential, WWF Indonesia Merauke office was established in the early 1990s to work with the community.

WWF is also conducting trainings on sustainable cajuput oil and distillation methods in Buru Island, Maluku, one of the most popular cajuput oil producers in the country. Various systems had been tested in order to achieve the best strategy to motivate the locals and increase their productivity.

Chocolate Factory

Chocolate and child slavery go hand in hand in Africa with incidents of human trafficking and abusive labor practices in the cacao industry. Thankfully, in this part of the world, you can indulge in your favorite chocolate without feeling guilty about it. WWF has exported ethically-sourced dried cacao beans weighing 1,159 kg to Original Beans Ltd in Switzerland, which produces chocolate with the brand name “Chocolate Kerafat”. WWF paid the farmers in Papua IDR 8,000 for each kilogram of beans, which is IDR 3,000 higher than the market price.


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We've captured photos of endangered animals... before they disappear. We call this the "Photo Ark", a snapshot of what we have at this point in time. Hopefully, it won't be an obituary for these animals. Let these photos be a call to action, for you to be a voice for the voiceless animals.

Threats are unique to each of the species. It could be habitat loss for elephants and tigers, close encounters with humans for elephants and tigers, and poaching for ivory or horn for elephants, rhinos, and tigers.

THE RACE AGAINST TIME

Species are vanishing at a scary rate. And this time the cause isn't asteroid or mega volcanoes. It's us.We're the cause � but we're also the solution.

Nearly 70 percent of the Sumatran elephant's habitat has been destroyed in one generation. The primary threat to these elephants is the continuous loss of forests. Mammals of their size require large areas to find sufficient food. Shrinking forests due to logging, expanding agriculture and palm oil plantations bring the elephants into more frequent contact with people, increasing human-elephant conflict.

Sumatran elephants typically have smaller tusks compared to their African cousins, but are enough to tempt poachers who kill the animals and sell their tusks on the illegal ivory market. Only male Asian elephants have tusks so every poaching event further skews the sex ratio and constraining breeding rates for the species. Sumatran elephants feed on a variety of plants and deposit seeds wherever they go, contributing to a healthy forest ecosystem.

Elephant DNA Research by WWF-Ekman Institute PartnershipDue to the sharp decline in the recorded Sumatran elephant population in Riau from 1,300 in 1984 to 300 in 2009, WWF Indonesia took the unprecedented move to enter into a partnership agreement with Eijkman Institute for Molecular Biology to make use of molecular genetics identification (DNA) for the conservation of Sumatran elephants. The DNA-based test was able to uncover the number of individuals, distribution, sex ratio and genetic relationship to one another of elephants.

Lobbying the Government to Conserve Elephant Habitat in Nunukan DistrictIn September 2013, The Nunukan District Government agreed to protect the Bornean elephant habitat. Two forest plantation companies were applying for permit to clear forest, which had the potential to damage the Borneo Elephant habitat. Regarding this issue, WWF compiled a report on spatial analysis for the Ministry of Forestry.

SUMATRAN ANDBORNEAN ELEPHANTS:

UNDER SIEGE


SUMATRANELEPHANTS

LIVING IN RIAU

1,300

300IN 2009:

SUMATRANELEPHANTS

LIVING IN RIAU

IN 1984:

WWF looks back at where we started:

Ujung Kulon, a place that will forever hold a special place in the

history of WWF Indonesia, for it was where we planted a

seed of hope that flourished with

passion and purpose.

Looking Back and Moving Forward: Ujung KulonThe Ujung Kulon National Park (UKNP) is located in the western tip of Java Island and is considered a prime habitat for the Javan rhino. Acknowledging its environmental significance and ecological importance, UKNP was

declared a UNESCO World Heritage Site in 1992. WWF has been working closely with the Ministry of Forestry, the national park authority, NGOs, local government and communities to support the habitat management at the UKNP. Our efforts in the park are focused towards preserving the Javan rhino and its habitat from destruction and fragmentation, supporting anti poaching activities, stopping forest encroachment and illegal resource extraction from the park.

Second Habitat for the Javan RhinoThe Establishment of a Second Population of Javan Rhino Workshop was held in June 2014. WWF has been appointed as coordinator for the second habitat preparation. This was a major breakthrough after years of lobbying for a second habitat. Some of the rhinos (pre-selected for health and reproductive viability) will be translocated to initiate a new population, while maintaining the original population in Ujung Kulon National Park.

Vanishing Act: Sumatran RhinoThe Sumatran rhino is the most threatened large mammal in the world. Once widespread across Southeast Asia, they have been lost almost entirely due to habitat loss and poaching. Hunted for their horn―a highly prized commodity in traditional Asian medicines due to belief that it can cure cancer―rhinos now hover on the brink of extinction. Javan rhinos appear to reproduce slowly and once populations are down, it takes a lot of time for populations of this sensitive creature to expand again. Currently it appears only 3-5 females are re-productively active in a population of around 35-40 rhinos. The Asian Rhino is considered an essential species within the complex ecosystems it inhabits. The loss of the rhino would damage many other animals and plants that rely on it to uproot old vegetation, overturn soil and expose new growth and food sources.

RHINO:VANISHING ACT

Indonesia has lost both the Bali tiger and the Javan tiger in the last 50 years. The Sumatran tiger, numbering fewer than 400 individuals in the wild, is found exclusively on the Indonesian island of Sumatra. Poaching and habitat fragmentation in Sumatra threatens the endemic Sumatran tiger in its last frontier.

Human-tiger conflict adds to the problem. As the habitat becomes more fragmented, tigers are forced to go near human settlement resulting in casualties among humans and tigers alike.

Human-Tiger Conflict MitigationThrough installation of camera and video traps, WWF identified tiger activity patterns, which show that they are likely to avoid meeting humans through dawn and dusk (05:00–09:00 and 16:00–21:00). WWF team in the field works actively to educate local people that conflicts with tigers are avoidable and should be prevented.

TIGER:GONE TOO SOON


LAST 50 YEARSINDONESIA HAS LOST

THE BALI TIGERAND THEJAVAN TIGER

3-5 FEMALESARE CAPABLE OF

REPRODUCTION

35-40INDIVIDUALS,

AMONG WHICH

200LESS THANINDIVIDUALS REMAIN

IN SUMATRA, MALAY PENINSULA,

AND BORNEO

>13%

ORANGUTANS:UNLICENSED HUNT

One of man's closest living relatives is hunted, sold, and pushed out of their forest homes. The culprit: humans.

Bornean orangutan populations have declined by more than 50 percent over the past 60 years, and their habitat has been reduced by at least 55

percent over the past 20 years due to logging and hunting. Today, 70 percent of the orangutan population in Kalimantan lives outside protected areas. Orangutans play a critical role in seed dispersal, keeping forests healthy. Over 500 plant species have been recorded in their diet.

Engaging Logging Concessions to Protect Orangutan LandscapeArabela Landscape project succeeded in protecting at least 1,000 individuals in three engaged natural forest logging concessions. This integrated orangutan conservation was then scaled up to cover the other logging concessions to form the Arabela-Schwanner Orangutan landscape, which consists of 22 natural forest logging concessions, protected forests and protected areas with a total area of around four million hectares.

Restoration of Orangutan HabitatWWF is working towards reforesting 1,000 ha of critical lands in Sebangau National Park, a critical habitat of orangutans by the end of 2017.

Government Commits to Protect Sharks

This year, Indonesian Minister of Marine Affairs and Fisheries Sharif C. Sutardjo announced the government's commitment to protect sharks by publishing Ministerial Decree, which aims for shark conservation status and management of some shark species, such as whale sharks which were previously not in the endangered species list. This change is in line with the updated list of shark species in the Convention on International

Trade in Endangered Species of Wild Fauna and Flora (CITES).

TRAFFIC report shows that Indonesia continues to be the biggest shark catching country in the world, based on UN Food and Agricultural Organization data in 2010. Indonesia's average annual shark catch in the past decade represents more than 13 per cent of the reported global catch.

Market Chain and Shark Consumption Survey

WWF conducted a survey in four major sharks trading and consumption cities in Indonesia. Survey results showed that some trading companies are exporting, as well as importing shark products to and from Asian countries. Indonesian domestic consumption is quite high, with each city selling up to 54,720 portions of shark's fin soup per year. Most restaurants serving shark's fin soup are located in hotels.

Besides consumption, the other main markets for shark products are shark skin for accessories in Bandung and shark teeth and bones for souvenirs in Bali. Having known the chain of custody, WWF will be able to develop a better strategy to reduce the trade and consumption.

SHARKS:THE NEW AGE

OF EXTINCTION


POPULATIONOVER 60 YEARS

-50%

-55%HABITAT

OVER 20 YEARS

INDONESIAAVERAGE ANNUAL

SHARK CATCH

10 YEARSOF GLOBAL CATCH

IN THE LAST

54,720SHARK FIN SOUP

PORTIONS SERVED ININDONESIAN CITIES

PER YEAR

In the ocean, green turtles face threats from entanglement in fishing gear and from marine debris. On land, turtle eggs are taken for sale and eggs and hatchlings are also eaten by predators.

Expansion of Nexting Beach for Leatherback Turtle HabitatWWF has assisted the research team from the State University of Papua to carry out academic studies related to the expansion of their protected areas and the management of the leatherback sea turtle zoning areas in Abun

District, Tambrauw Regency, which includes marine protection zone and sustainable fisheries zone. The results will be submitted to the Ministry of Forestry for further discussion.

Collaboration for Protection of Paloh Turtle Nesting BeachIn May 2014, an MOU was formulated to secure commitment of 13 parties to protect Paloh turtle nesting habitat in West Kalimantan and to prevent poaching of turtle eggs. Poaching and trading of turtle eggs is rampant here all the way across the border of Malaysian Borneo, which calls for collaboration among parties. The first patrol with this MOU resulted in the confiscation of 10 poachers on the hotspot of nesting beach. WWF facilitated and participated in the patrol, and assisted the media with information to expose the culprits.

Turtle Bycatch MitigationTurtle bycatch mitigation and handling training has been conducted to 1,194 longline fishermen, 180 trawl fishermen, and 33 gillnet fishermen. Many companies have shifted from longline to purse-seine fishing gear, which they found more promising for production, although it brings more concern to the tuna stocks. The shift also lead to the reduction of use of circle hooks, which are proven to prevent bycatch of turtles. With this recent development, WWF is working on a new bycatch mitigation technology for purse-seine fishery.

In the longline fishery, 285 turtles were caught as bycatch, of which 228 were alive and 220 were saved and released back to the ocean alive. In the trawl fishery, a total of 22 turtles were caught as bycatch, all of which were saved.

Prevention of Enroachment into Leatherback HabitatWWF stops at nothing when it comes to defending its cause… even if it means going to the courts. When it came to its attention that the construction of the Trans-West Papua Road was encroaching into the habitat of leatherback turtles, WWF took an active role in bringing the case before the law. The construction has since halted and the case is being investigated.

SEA TURTLES:PROTECTING

THE PREY FROMTHE PREDATOR


1,194 LONGLINEFISHERMEN

BYCATCH MITIGATIONAND HANDLING TRAINING

180 TRAWLFISHERMEN

33 GILLNETFISHERMEN

MAY 2014,

PROTECTINGPALOH TURTLE

NESTING HABITAT

MOU AMONG13 PARTIES

Indonesian Muslim Council IssuesFatwa to Protect Threatened AnimalsThe Indonesian Council of Ulema (MUI) signed a fatwa or edict, on January 22, 2014 requiring the country's 200 million Muslims to take an active role in protecting threatened species, including tigers, rhinos, elephants and orangutans.

The fatwa is the first of its kind in the world and it will be rolled out with education awareness programs to help local communities put it into practice.

The edict reinforces the Indonesian government's policies on preserving and protecting threatened animals and is aimed at providing legal certainty on the question of Islam's perspective on animals classified as “vulnerable”, “endangered” or threatened with extinction.

While not legally binding in Indonesian secular law, the fatwa is firmly based on Islamic Law and tradition and is binding within that context. It gives strong guidance to Indonesia's Muslim population on how wildlife protection fits in with their core beliefs and values.

The fatwa partly came about after a fieldtrip co-organized by UNAS (National University), WWF-Indonesia, ARC (Alliance of Religions and Conservation) and HarimauKita in September 2013. Muslim leaders of MUI visited field sites in Sumatra where there had been human-wildlife conflicts, and elephants killed in retaliation. They also visited Tesso Nilo National Park in Riau Province, home to critically endangered Sumatran elephants and tigers that face huge threats due to illegal palm oil development, forest fires, and human-wildlife conflict. WWF was also involved in and supported a series of discussions in the development process of the Fatwa, as well as its public communications.


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WWF is not a solitary warrior. It has reached major environmental milestones thanks to its army of supporters and generous donors and partners, who share their commitment to make the world a better, more sustainable place for us and all the amazing animals that live on it.

WWF continues to mobilize support and resources to create change, engaging people to work together towards a common purpose. Our planet is in peril and we're in this battle together to save the only planet we call home. By synergizing efforts and getting the much-needed support ― online and offline ― WWF is making great strides towards achieving its goals in climate change, sustainability, species and habitats.

Winning the hearts and minds of the people is vital when it comes to addressing the complex challenges of conservation. In 2013, WWF Indonesia showcased its ability to raise awareness and engage the public when it launched the Save our Sharks campaign, which reached seven million social media users in just two months after its launch.

Other creative vehicles utilized to deliver urgent messages to the masses include the Science Film Festival and Postcards for Tiger Rangers in Sumatra, a campaign which garnered 600 cards from Indonesia and around the world voicing appreciation to rangers for their dedication in safeguarding wild tigers in Sumatra.

Whether it's training local teachers, or reaching out to students throughout the country, WWF Indonesia is inspiring change on a massive scale.

Partners in Conservation

Paramount to WWF Indonesia's operations are its fundraising efforts and corporate partnerships. One of its most imaginative campaigns involve downloading of virtual orangutan stickers to garner donations from all sectors. WWF Indonesia is also supported by some of the biggest and most progressive corporations in the country.


STRENGTH IN NUMBERS

POSTCARDSTIGER RANGERS

GATHERED FROM INDONESIAAND ALL OVER THE WORLD

600

#SOSharks7 MILLION USERSIN SOCIAL MEDIAWITHIN TWO MONTHS

ORANGUTANVIRTUAL STICKER DOWNLOADSTO GARNER DONATIONFROM ALL SECTORS

In the Heart of Borneo, WWF Indonesia facilitates the implementation of Education for Sustainable Development (ESD) using a Whole School Approach. Currently, 35 schools at primary level are already implementing the approach, which applies not only to formal curricula but also stimulates sustainable practices in the teachers’ and students’ daily life. Also, through activation of school libraries, 7 learning centers called “Pustaka Borneo”

have been founded. They are made available to wider audiences, particularly communities around the schools. More info on Pustaka Borneo can be accessed at: www.pustakaborneo.com

EDUCATION FORSUSTAINABLE

DEVELOPMENT


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Gurano Bintang is a boat carrying WWF Indonesia’s conservation education mission around Teluk Cenderawasih National Park in Papua, serving 17 remote villages across 4 Districts. The vessel has been operational since April 2012. Activities onboard Gurano Bintang focus on marine conservation delivered through attractive and interactive methods such as games, videos and simulations.

On the road, six-wheeled trucks known as Panda Mobile are traveling public campaign and education units targeting students of age 7 – 15 years old. WWF Indonesia currently operates 2 Panda Mobile with identical content, each carrying an environmental library, education games, and multi-functional cabin for storytelling, 3R activities, coloring activities and other activities. Most of these activities can be conducted on-board. Panda Mobile visits schools and public spaces by schedule as well as on-request. Every visit of the Panda Mobile is tailor-made for the specific needs and situations of the destination. A visit to a school and one to a university would bring with it different sets of agenda, information, and activities.

For more information head to: http://www.wwf.or.id/cara_anda_membantu/pandamobile/

GURANO BINTANG

PANDA MOBILE


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From its humble beginnings with five participating cities in 2010, Earth Hour in Indonesia has grown by leaps and bounds and is now observed in 31 cities. On its fifth year, the Earth Hour campaign has become the country's largest grassroots environmental movement, akin to a pop culture. In the spirit

of “100 percent Indonesia”, Earth Hour Indonesia developed a local adaptation of the global 2013 “I Will If You Will” campaign. Indonesia's #iniAksiku (“This is my action!”) campaign attracted much buzz, making the nation the most active in social media for the campaign. Its call to action: Ini Aksiku! Mana Aksimu? (“This is my action! What is yours?”) was a challenge for commitment towards greener lifestyle choices: from efficient energy use to use of public transportation and paper waste reduction.

LIGHTS OUT FOREARTH HOUR


31 CITIESINDONESIA�S LARGEST

GRASSROOTSENVIRONMENTAL

MOVEMENT

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This initiative is part of WWF Indonesia's Sustainable Seafood Campaign, which seeks to reduce shark consumption. Sharks have garnered great attention due to its severe overfishing and sharp population decline. Indonesia was identified by the United Nations Food and Agriculture Organization as the world's number

one shark-catching country. The campaign launched in May 2013 had a twofold objective: to stop the sale of shark products in supermarket chains, restaurants and hotels and to stop the promotion of shark consumption. This was done through advertisements on national TV stations and social media. The online petition www.change.org/sosharks served as one of the primary campaign vehicles. The campaign received much attention and within just two months after its launch, its hashtag #SOSharks reached more than seven million Twitter and Facebook users. The campaign also engaged more than 20 public figures, including chefs, health experts, musicians, actors and movie producers to draw public attention. The campaign's biggest draw was from the Provincial Government of Jakarta, with the Vice Governor of Jakarta, Basuki Tjahaja Purnama, supporting the cause and announcing that a regulation will be in place for the prohibition of the sale of sharks' fin in restaurants in Jakarta. WWF Indonesia will assist the Jakarta government in developing the regulation.

#SOSharks:SAVE OUR SHARKS


CAMPAIGN TOREDUCE SHARKCONSUMPTION

20+ PUBLICFIGURES

CHEFS, HEALTH EXPERTS,MUSICIANS, ACTORS,

MOVIE PRODUCERS,AND VICE GOVERNOR

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WWF started in Indonesia as a Programme Office of WWF International in 1962. In 1998, the status of WWF-Indonesia as a National Organisation (NO) was formalized. As an independent, multi-cultural organisation in a global network, rooted in the Indonesian society, success in achieving our goals rests on working together in partnership with other civil

society organizations, indigenous people groups and communities, as key rights-holders and stakeholders in the management of natural resources. It depends on fruitful collaboration with the government and public institutions, as well as professional open engagement with the corporate sector committed to transforming management practices towards sustainability.

As a science based organization that puts strong emphasis on advocacy and influencing policies, laws, institutions for sustainable natural resources governance, as well as building coalitions and partnerships with civil society organizations to engage government and private sectors to ensure market transformation that is driven by responsible producers and wiser consumers, WWF-Indonesia strongly emphasizes on the development of its people. It is fully recognized that the conservation delivery in priority biodiversity places is spearheaded by the commitment, passion and innovation of the people working on the ground.

WWF-Indonesia positions organizational development as a priority to ensure continuous deliverables as set in our five-yearly strategic objectives. Enhanced capacity of external actors with whom we are partnering is another crucial factor to be addressed by direct programmatic intervention from various investors and stakeholders. The conservation group will need strong capacity in communication and advocacy, as well as better support management systems for more functionable and accountable people development, partnership, information and logistic management. Above all, our organization’s development will focus on vast development of conservation management, policy advocacy and communication capacity, and its supporting requirements

OURORGANIZATION


What do we want to achieve?

Through the integrated organization development strategy, WWF-Indonesia aims to continuously strengthen its conservation program and support systems capacities in response to the targeted growth (of 7 to 10% funding per annum), while delivering sustainable results on its Conservation Targets. Our priority is to emphasize People development. This requires an integrated organization development strategy that focuses on systematic people development program as presented in the current five-yearly strategic planning.

1962WE BEGAN AS

PROGRAMME OFFICE OFWWF INTERNATIONAL

1998WWF-INDONESIA

FORMALIZED AS ANATIONAL ORGANIZATION

EMPHASIZEPEOPLE

DEVELOPMENT

CONSERVATIONSTRENGTHEN


What is the pathway to achieve our vision?

In order to deliver conservation targets, WWF-Indonesia is strengthening its support systems (Human Resources, Monitoring Evaluation and Quality Assurance, Finance and Operation, Domestic Fundraising, Communication and Public Outreach, Program Development and Fundraising capacity). These require readiness of the People, Systems, Process, and Tools. Credible, accountable and relevant. We, at all times conduct ourselves in a transparent, responsible and respectful manner which brings credit to our organisation and our partners. We carefully and honestly custodians of the funds placed in our care, and constantly seek the most cost-effective solutions without, however, compromising the quality of our work nor the relations upon which our success is built. We always value the trust bestowed upon us by partners, communities and local constituencies, collaborators and supporters, and strive to ensure that our work and approach is relevant to our goals, mission and role as a civil society.

Where are we today?

Considering our large geographic span and spread of our resources throughout our Global Program Framework priority places (28 offices in 17 provinces), we believe that decentralized organization structure is the most effective way to deliver our conservation targets. Today, WWF-Indonesia has more than 400 staff working all over the Indonesian archipelago. To date, WWF-Indonesia has 144 managers and leaders, who are working in program/project implementations. Conservationists come from an array of disciplines, including environment, conservation, forestry, agriculture, fishery and marine sciences, economics, and social sciences.

64%FUNDING GROWTH

IN THE PAST 5 YEARS

6-10%ANNUAL GROWTH

EXPECTANCY

12%INCREASE IN

REGULAR STAFF357 IN 2009399 IN 2013

APPR. 100TEMPORARY STAFF

PER YEAR

73%DEGREE HOLDERS

59% BACHELOR12% GRADUATE

2% PhD

28 OFFICESTHROUGHOUT

17 PROVINCES

5-20 YEARSAVERAGE TENURE

OUR GROWING FAMILY

25-50 YEARSAVERAGE AGE RANGE

400+STAFF EMPLOYED

AT ANY GIVEN TIME

CREDIBLEACCOUNTABLE

RELEVANT

TRANSPARENTRESPONSIBLERESPECTFUL

AT ALL TIMES

OUR CONDUCT

ThROUGHOUT hISTORY, fOR aLL oUR sUCCESSES aNDiN tHE fACE oF aLL oUR cHALLENGES, oUR bEST aSSETShAVE aLWAYS bEEN aND wILL aLWAYS bE tHE pEOPLE.


There are two ways by which you can help now―as a monthly or regular donor, or as a one-time donor.

There are countless ways to support WWF's initiatives through your company― from new trees program, to marine projects, to project support (Green and Fair products from communities), and outreach programs like Earth Hour.

We want to raise awareness among children, as one can never be too young (nor too old) to understand that we need to care for our planet and other species.In our effort to make it most convenient for your school, your students, and your children, we reach out to you through our educational truck called Panda Mobile. We will travel far and wide to visit you. We understand that one size does not fit all―that each school is unique and that each age group has its learning style. Hence, we tailor fit our “edutaining” (entertaining and educational) program to cater to the audience.

SUPPORT US

SUPPORT THROUGH YOUR COMPANY

SUPPORT OUR OUTREACH PROGRAM

Email us so we can share the wide range of activities you can support at [email protected]

Be a Warrior With your monthly donation, you can support through adoption packages and be a proud and vigilant warrior for our flagship species: Orangutan, Tiger, Turtle and Elephant, just like our celebrity warrior ambassadors! Get an augmented reality plush tee-short, membership card, quarterly Living Planet magazine, and monthly e-newsletter.

SahabatBe a friend of our flagship species: Elephant, Tiger, Turtle and Orangutan through monthly virtual adoption packages and get a plush toy, membership card, quarterly Living Plant magazine, and monthly e-newsletter.

One-Time DonorA range of choices await one-time donors, including e-stickers; MyBabyTree, a virtual tree adoption program; and Gurano Bintang, a vessel boat that travels around 17 kampongs or villages in Teluk Cenderawasih to give kids environmental education.w as we confront bigger challenges ahead of us.

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The fate of all life on Earth over the next decade will be determined by the decisions, actions and inactions of one species: ours. Across the world, biodiversity and natural habitats are disappearing faster than ever before. The fate of our people and planet lies in your hands.

We are looking for champions who are ready to make a real difference by being influential philanthropists who are committed to solving today’s environmental challenges for tomorrow’s generations. Through a Major Donor Program, WWF offers the unique opportunity to individuals or groups take an active part in one of our conservation projects. The Major Donors Team at WWF Indonesia will be happy to work with interested supporters to match their geographical and thematic interests with an appropriate project. Wherever their specific nature conservation interests lie, WWF welcomes your dedication to the organization's environmental commitments.

JOIN FORCES AND BE A CHAMPION FOR PEOPLECOMMIT A LIVING PLANET TO FUTURE GENERATIONS

www.wwf.or.id/donate

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+62 21 576 10 70

Thank you for your support!

We need your helpReach us at

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wwf.or.id

Why we are here

To stop the degradation of the planet’s natural environment andto build a future in which humans live in harmony with nature.

+64,000Supported byover 64,000supporters

WWF startedworking inIndonesia

1962

WWF-Indonesiadelivers conservationfrom 28 field officesfrom Aceh to Papua

28+400Has more than400 staffworking all overthe Indonesianarchipelago

At 50+ Looking Back and Moving...

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