Astd mooc
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Realities of MOOCs The BEN BETTS CEO @ HT2 Inc. Research Engineer @ University of Warwick, UK
Transcript of Astd mooc
Realities of MOOCsThe
BEN BETTSCEO @ HT2 Inc.Research Engineer @ University of Warwick, UK
BEN BETTS
Massive Open Online Courses – two distinctions…
xMOOCs vs cMOOCs
What are MOOCs?
The Realities of MOOCs
An exercise in chaos?cMOOCs
No timetable
No set platform
Connectivist approach
BEN BETTS
The Realities of MOOCs
Chaos commercialized…xMOOCs
Set timetable
Content driven
Getting really popular viaCoursera, EdX etc…
BEN BETTS
The Realities of MOOCs
Sustainable Supply ChainsOur MOOC
An xMOOC with some cMOOC elements
4 modules, spread over 8 weeks
Lead by Prof. Simon Croom
BEN BETTS
The Realities of MOOCs
A ‘gamified’, social platform; really easy to create the course
BEN BETTS
The Realities of MOOCs
660 participants registeredSustainable Supply Chains
45 countries
Mostly executives working in large, blue-chip companies
Lots of different education backgrounds – high school, university, higher level degrees
BEN BETTS
The Realities of MOOCs
Stats breakdownSustainable Supply Chains
660 registered
56% logged on
18% made it halfway in module 1
14% made it to the end of module 1
BEN BETTS
The Realities of MOOCs
BEN BETTS
The Realities of MOOCs
Social was well usedSustainable Supply Chains
12,000 + comments
1,003 pieces of user-generated content
We ran some tests to investigate further…
BEN BETTS
The Realities of MOOCs
BEN BETTS
The Realities of MOOCs
1. Size doesn’t matterThree lessons we learned
Tests with classrooms of 300, 150 and 50 show no statistical difference in activity
BEN BETTS
The Realities of MOOCs
2. To finish, start.Three lessons we learned
We lost 87% before the end of module 1.
Just 3% dropped out after completing module 1.
BEN BETTS
The Realities of MOOCs
3. Educational history mattersThree lessons we learned
People with degrees were 3 times more likely to complete.
BEN BETTS
The Realities of MOOCs
Early days for MOOCs…Where’s the business model?
We’re making some $ from accreditation
Others making money from recruitment + data
Mostly seen as a cost of marketing
BEN BETTS
The Realities of MOOCs
Questions?Thanks for your time
Visit: http://www.sandiego.edu/business/centers/supply_chain_management/
To find out about our next MOOC!
Or come see us at booth 1146.
BEN BETTS
The Realities of MOOCs
