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Transcript of Assignment 2 fa102 a
Metaveillance Applications for Everyday Use
Heather Levinsky
FA102A, Research, Product Proposal, and TransMedia Explorations
Metaveillance Applications for Everyday Use Heather Levinsky
Assignment One, Research
“Code of Ethics on Human Augmentation: the three ‘Laws’”http://www.kurzweilai.net/code-of-ethics-on-human-augmentation-the-three-laws
Metaveillance Applications for Everyday Use Heather Levinsky
Code of Ethics
“Our greatest danger may be a ‘(sur)Veillance Divide’ where things and elites may record with perfect memory, while normal people are forbidden from…remembering.”
http://wearcam.org/code.htm
Metaveillance Applications for Everyday Use Heather Levinsky
Ubiquitous Surveillance
Smart cities allow for constant surveillance of their inhabitants
http://www.eyetap.org/docs/Veillametrics_JanzenMann2014.pdf
Metaveillance Applications for Everyday Use Heather Levinsky
Seeing SightUnderstanding the many types of veillances and how they interact
http://wearcam.org/kineveillance.pdf
Metaveillance Applications for Everyday Use
Heather Levinsky
Metaveillance (app)
• Live overlay display visualizing waves created by cameras/microphones
• Allows the user to see and record their own observation, in addition to identifying the source of the surveillance
• Application available for smartphone/VR eyepiece (google glass)
Heather Levinsky
Source for Brand Character Words
Radiohead
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Naming Process
Observance + Surveillance = Obsurveillance
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Brand Character Diagram
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Twitter Campaign Research 1
Focus• Know your audience• Specialize your brand• Quality content over quantity• Pick your platform
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Twitter Campaign Research 2
Watch your analytics• Use bit.ly and twitter analytics to see
which posts are most effective • Watch how competitors use their social
media effectively
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Tweet 1 – Twitter Campaign
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Tweet 2 – Twitter Campaign
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Bit.ly Analytics