Are you ready for intrapreneurship
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Transcript of Are you ready for intrapreneurship
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Intrapreneurship – are you ready?Neil FogartyBusiness writer & speaker
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A definition
“intrapreneurship is an organizational investment into developing a structured approach to using
improvement, innovation and invention to achieve something new and inspirational whether this is
for social or financial returns or both”
Cultural & attitudinal
Structured Approach
Organizational Investment
Social or financial returns
Encourages inspiration
Takes different routes
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What’s in it for me?
LeadersFocus on longer-term strategiesHave many stakeholders (and, possibly, shareholders) and you have to communicate quite a seismic shift in business activityIntrapreneurship drives new income, creates a natural efficiency / efficacy, encourages innovation – all within an organization built on strong team spirit
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What’s in it for me?
ManagersFocus on teams achieving set objectives in a compliant mannerPossibly see intrapreneurship as dismantling their current environment / domain / kingdomIn many cases, managers see intrapreneurship as a chance to stretch their mental muscle and to reinvigorate their careerConsider this: if you have been in a middle management role in the same organization for ten years, do you honestly see that opportunity for directorship / partnership?Intrapreneurship is an opportunity for managers to re-engineer themselves and remind the powers-that-be that they are inspirational, motivated and valuable.
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What’s in it for me?
TeamsFocus on accomplishment of tasksHave orders / instructions ‘passed down’ to themHave to fight for their ideas to be heardTend to see intrapreneurship as an opportunity to forge new career paths, new learning & development, self-determination in what they do, a reduction in (perceived) onerous bureaucracyCan have a natural inclination to be downbeat and pessimistic – “can’t be done”, “tried it before and it failed”, “I can’t see people wanting / liking it”
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Spark survey – rise of the intrapreneurs
We have a st
rong in
trapreneur c
ulture
We se
e our employees e
ngaged
We have a fo
cal p
oint for in
novation
We have a co
mmitment to
intra
preneurship
01020304050
2012 2013 2014
Percentage of respondents
1,720 responses 2,283 responses 2,679 responses
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Spark Intrapreneur Ecosystem
SIEMHolistic view of ecosystem
Helps to map current ecosystem and identify the gaps
Gives structure to an enterprise-wide initiative
Provides the environment that supports & guides the intrapreneur on their journey
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The Intrapreneur Pathway
PathwaySupported by the ecosystem
Has key stakeholders with authority & influence
Works to corporate timetables (can be delivered in as little as 14 weeks)
Aligns to corporate objectives
Remotivates, refocuses, reinvigorates your key asset: your people Pathway graphic courtesy of
Olivier Leclerc, Alcatel-Lucent
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Next Steps
www.sparkglobalbusiness.com
Determine vision for your ecosystemMap out current ecosystemProfile (current and required) stakeholdersFill the gapsDetermine a dedicated budgetKick off Phase II