Architecting Information Experience Through Videos

06-12-2014

Ayan BanerjeePrasad V Tadas

Juniper information Experience Team

Video Usage Statistics and Facts

Agenda

Juniper Networks iX Scenario

Implementation

Live Samples

Good Practices

Results

Challenges

References

Video Usage Statistics and Facts• More than 1 billion unique users visit YouTube each month.

• Over 6 billion hours of video are watched each month on YouTube—that's almost an hour for every person on Earth.

• 100 hours of video are uploaded every minute.

• Millions of subscriptions happen each day.

• The number of people watching videos daily is up more than 3 times since last year.Source: YouTube

Juniper Networks iX Scenario: Why We Included Video into Our Portfolio?

• Demand from customers• Easy access and availability• High bandwidth availability to view videos • Faster learning and better understanding of the products

and features• Better retention and recall

Implementation

1. Identify information that can be converted into videos.2. Identify topic types that can be good candidates for video.3. Prioritize videos into “must have” and “good to have.” 4. Identify various ways to create videos, such as actual shooting,

animated videos, or recording.5. Create video.6. Review video.7. Publish video.

Steps

How to Identify Candidate for Video?

You can create videos for:

• Concept• Task• Examples

Videos by Topic Types

•Yes - High = video is the ideal fit•Yes - Medium = video is a good fit •Yes - Low = video sometimes fits•No = video should not be used

Topic Type SubType Video Recommendation

Concept Concept Yes-MediumExample example-configuration Yes-HighExample example-simple NoReference glossary NoReference reference-safety Yes-MediumReference reference-standards NoReference reference-syslog-event Yes-LowReference reference-statement Yes-LowTask task-configuration Yes-HighTask task-verify Yes-HighTask task-install Yes-HighTask task-troubleshoot Yes-HighTask task-operational Yes-High

Actual Shooting vs Recording vs Animated Video

You can create videos by using:

• Actual Shooting: Examples and procedural tasks involving hardware equipments

• Recording: GUI events/Screens

• Animated Videos: Concepts

Live Samples

Sample: Video Shooting

Video Sample: 2

Video Sample: 3

Video Sample: 1

Video Standards

• Size: 720 X 420• Audio: mp3, 96 Kbps, 16-bit, 44.1k sample rate, Stereo• Video: mp4 video format (.mp4) using H.264 codec, On2 VP6 pro, 2-

pass CBR, 768 Kbps data rate, 24-30 frame rate• File Location: Juniper Channel on YouTube

YouTube Channel

Good Practices

• Software

• Camera placement

• Lighting

• Audio

Good Practices

Results

Results

• Inclusion of the video links into the Information System helped customer to better understand complex technical scenarios and saw a drop in Tech-Support calls.

• Customer Feedback scores – higher!

Challenges

Challenges• Need sufficient time to plan• Project phase in which video need to be created• Last-minute changes• Audio quality and recording equipments • Maintenance (post-release changes in products and features)• Necessary approvals from lab authorities for shooting the video• Cost

References

http://www.juniper.net/youtube

http://twitter.com/#!/junipernetworks

http://www.facebook.com/JuniperNetworks

http://www.linkedin.com/company/juniper-networks

http://forums.juniper.net/

http://www.juniper.net/techpubs

http://forums.juniper.net/

Questions?

Thank You!!