ARABIAN NIGHTS

ARABIAN NIGHTS PRESENTING TO YOUHUKKAH’S, AFNAN PERFUMES &

COMING SOON…… OUR VERY OWN

SPA AT HOME.

ARABIAN NIGHTS

COMPANY PROFILE

THE GROUP• SoeX India Pvt. Ltd. is part of the leading tobacco giant, Sopariwala Exports, one of the foremost

business groups dealing in tobacco products for about a century• The combined strength and business presence of the group has made SoeX India, a world renowned

leader in tobacco and tobacco-related products

THE COMPANY• A part of SoeX India Pvt. Ltd., Arabian Nights is the retail arm of the company

• It offers a wide array of premium designer hookahs, sourced from all over the world.

• Arabian Nights product range is known for its vast variety of flavored molasses, charcoal tablets,18-micron aluminum foils and all the relevant accessories that add a new flavor to the hookah experience.

• Arabian Nights introducing a large range of perfumes AFNAN.

• Arabian Nights started operations with a total of nine strategically located retail outlets in Mumbai, and outlets at Ahmadabad, Goa, Lonavala, Pune, Mangalore, Bangalore & Nasik. (also in Shoppers Stop, Palladium Mall, Oberoi Mall,(Mumbai) Garuda Mall(Bangalore)

OUR PRODUCTS

OUR PRODUCTS

Hookahs'Exquisitely designed to suit every one’s style

& thus a wide range to choose from.

Afnan PerfumeExquisitely designed to suit every one’s style

& thus a wide range to choose from.

OUR PRODUCTS

Spa at HomeExquisitely designed to suit every one’s style & thus a wide range to choose from.

OUR PRODUCTS

OUR TARGET CUSTOMERS

OUR TARGET CUSTOMERS

THE YOUTH• SoeX India Pvt. Ltd. is part of the leading tobacco giant, Sopariwala Exports, one of the

foremost business groups dealing in tobacco products for about a century• The combined strength and business presence of the group has made SoeX India, a world

renowned leader in tobacco and tobacco-related products

ARABIAN NIGHTS – EXPANSION PLAN

• Arabian nights would like to expand their base in India in four phases.

• During Phase I, they would like to extensively expand in Mumbai

• They would like to be present in High streets and Shopping malls(Ground floor) with good visibility

• Arabian nights would like to be present in all other major cities in the remaining three phases

ARABIAN NIGHTS – EXPANSION PLAN

BRANDING

OUTLET BRANDING• The Arabian Nights chain of stores is the only chain of branded showrooms spread

across Mumbai and is fast spreading to other locations.• The Arabian Nights outlet is a premium retail outlet offering the entire range of

hookahs, flavored molasses, accessories and other branded goods and merchandise.• The store hosts a variety of activity like sales promotions, hookah demos,sampling sessions to boost the retail sales and promotional campaigns.

BRAND PROMOS• Arabian Nights conducts sustained brand promotions round the year• Well-planned and innovative efforts are undertaken to make the ArabianNights brand a happening one

BRANDING

STORE PICTURES

STORE PICTURES

STORE PICTURES

KIOSK PICTURE

KIOSK PICTURE

THANK YOU