Anar Couture2011 Media Kit

About Brand

In Farsi ( Persian language ) they read and write from right to left. "Anar" is a mirror of "Rana" and it means "Pomegranate" which is Designer, Rana Ghezelayagh's favorite fruit. Anar Couture’s brand logo includes a graphic of Pomegranate. Anar-Couture draws anybody's passion for fashionable clothes and special designs that accentuate your specific requirement. About DesignerRana Ghezelayagh Rana Ghezelayagh, Iranian born, has been reinventing herself alongside her inspiring functional fashion designs since her arrival to the United States. Her sustainable designs celebrate her roots in Middle Eastern culture with class and innovation. Rana’s distinctive couture captures the essence of architecture and beauty. Designing and creating attire that is functional yet contemporary with sophistication is Rana’s dream.Rana’s formal training at the International Academy of Design and Technology in Seattle, along with years of experience freelance designing, set her apart with out-of-the-box creativity and functionality. One of her most memorable accomplishments was modeling her own designed and hand-made bridal gown in the “Imagine” 2009 fashion show in Seattle. Philosophy The philosophy which builds and sustains Rana’s creative energy is found in the human body and the celebration of women’s power. Her convictions set the tone for her fashion statements in that a woman’s body can be seductive and powerful without being over exposed. She believes the feminine silhouette is not just about the apparent beauty of women, but a source of strength and confidence. Her style of using beautiful and colorful patterned lining in her first collection, which included 20 trench coat dresses, reflects this inner beauty of a woman. Her second collection, which is a sustainable and reversible accessory line of obi belts, scarves, ponchos, and kimonos, effectively dazzles the eye while expressing her vision of women’s elegance and class both inside out. Services Rana’s imagination and ingenuity can be sparked by color and texture. If you have a special color scheme or fabric texture, she will custom design and create a unique, modern, and exotic look that belongs to you, set to no specific era or location. Collections Para & Pers Collection (2010)2010 collection includes 20 Trench Coat dresses made of mostly organic fabrics (Silk& Cotton) with very colorful and beautiful patterned lining. This collection was inspired by the architectural beauty of an ancient city called “ Persepolis” in Iran.

2010 collection could be daily wearable not only for those Seattleites that are fashion forward and stylish as a jacket (considering our cold and rainy climate), but also could be useful as evening dress for sophisticated and cutting edge women. The dresses are wearable and suitable in spring and fall.

To view more looks, Please visithttp://www.anar-couture.com/portfolio/view-all.html “Chic with Silk” Sustainable Accessories Collection (2011)ANAR COUTURE launched a new line of sustainable accessories that includes scarves, belts, wraps, capes and kimonos. This hand-crafted collection incorporates 100% silk animal prints with subtle 100% wool & cotton to give a cozy and functional, yet fashionable look to the trendy business woman while she is busy working at her office or out of town in a meeting.

To view more looks, Please visithttp://www.etsy.com/shop/anarcouturefashion

Event Chic with Silk - New Accessories Line & Online Store Launch Party - March 12th 2011“Chic with Silk” Party was held to celebrate Anar Couture’s new accessories line and online store launching. The party venue was located at Avalon Towers Bellevue, a luxury apartment complex club room on 15th floor, nearby Bellevue downtown.For more information about past events, please visit http://www.anar-couture.com/events/Chic-with-Silk/index.html Anar Couture Online Official Websitehttp://www.anar-couture.com/ Facebook Pagehttp://www.facebook.com/pages/Seattle-WA/Anar-Couture-Official-FB-Page/176806969014789 Twitterhttp://twitter.com/Anar_Couture Online Store at Etsy.comhttp://www.etsy.com/shop/anarcouturefashion Contact Anar Couturephone: 213-533-ANARemail: press@anar-couture.comweb: www.anar-couture.com Press Agency:YukaMurai Biz&Media LLCphone: 503-569-3189email: workroom@ymbiznmedia.comweb: www.ymbiznmedia.com