Analysis Salt

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    CHAPTER V

    ANALYSIS AND INTERPRETATION

    TABLE 5.1

    Age of the respondents No of Respondents

    21-30 7

    31-40 32

    41-50 51

    Above 50 10

    Total 100

    Inference:

    From the above table we infer that 7% of the respondents belong to the age group 21-30 yrs, 32% of the

    respondents belong to 31-40 yrs , 51% of the respondents belong to 41-50% and remaining 10% of the

    respondents belong to above 50 years age group

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    CHART 5.1

    7

    32

    51

    10

    0

    10

    20

    30

    40

    50

    60

    21-30 31-40 41-50 Above 50

    Age of the Respondents

    21-30

    31-40

    41-50

    Above 50

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    TABLE 5.2

    Gender No of Respondents

    Male 32

    Female 68

    Total 100

    Inference:

    From the above table we infer that 32% of the respondents are male and remaining 68% of the

    respondents are female

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    CHART 5.2

    32

    68

    Gender of the Respondents

    Male

    Female

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    TABLE 5.3

    Occupation of the Respondents No of Respondents

    Pvt Employee 60

    Govt Employee 2

    Small Business 12

    House Wife 26

    Total 100

    Inference:

    From the above table we infer that 60% of the respondents are private employees, 2% are government

    employees, 12 % run small business, and remaining 26% are house wife

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    CHART 5.3

    60

    2

    12

    26

    0

    10

    20

    30

    40

    50

    60

    70

    Pvt Employee Govt

    Employee

    Small

    Business

    House Wife

    Occupation of the Respondents

    Pvt Employee

    Govt Employee

    Small Business

    House Wife

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    TABLE 5.4

    Income per Month of Respondents No of Respondents

    Less Than Rs.2500 75

    Rs.2501 -Rs.5000 11

    Rs.5001 - Rs.7500 6

    Rs.7501 - Rs.10000 6

    Above 10000 2

    Total 100

    Inference:

    From the above table we infer that 75% of the respondents are earning less than 2500 in a month , 11%

    of the respondents earn between 2501 - 5000, 6% of the respondents earn between 5001-7500,6% of

    the respondents earn between 7501- 10000, and remaining 2% of the respondents earn more than

    10000

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    CHART 5.4

    75

    116 6

    2

    0

    10

    20

    30

    40

    50

    60

    70

    80

    Less Than

    Rs.2500

    Rs.2501 -

    Rs.5000

    Rs.5001 -

    Rs.7500

    Rs.7501 -

    Rs.10000

    Above

    10000

    Income per Month of Respondents

    Less Than Rs.2500

    Rs.2501 -Rs.5000

    Rs.5001 - Rs.7500

    Rs.7501 - Rs.10000

    Above 10000

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    TABLE 5.5

    Years of using ARASU salt No of respondents

    1-2 years 2

    3-4 years 3

    5-6 years 28

    Above 6 years 67

    Total 100

    Inference:

    From the above table we infer that 2% of the respondents are using ARASU salt for 1-2 years, 3 % of the

    respondents use it for 3-4 years, 28% of the respondents use it for 5-6 years and remaining 67% of the

    respondents use it for more than 6 years

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    Chart 5.5

    0

    10

    20

    30

    40

    50

    60

    70

    1-2 years 3-4 years 5-6 years Above 6years

    2 3

    28

    67

    Years of Using ARASU Salt

    1-2 years

    3-4 years

    5-6 years

    Above 6 years

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    TABLE 5.6

    Purchase of all food commodities at Ration Shop No of Respondents

    Yes 100

    No 0

    Total 100

    Inference:

    From the above table we infer that 100% of the respondents purchase all commodities at the Ration

    Shop

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    CHART 5.6

    100

    Purchase of all food commodities at

    Ration Shop

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    TABLE 5.7

    Type of ARASU salt purchase from Ration Shop No of respondents

    Crystal salt 2

    Refined free flow salt 85

    Both 13

    Total 100

    Inference:

    From the above table we infer that 2% of the respondents purchase only Crystal Salt, 85% of the

    respondents purchase refined free flow salt and the remaining 13% of the respondents purchase both

    the variants

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    CHART 5.7

    2

    85

    13

    Type of ARASU Salt Purchase

    Crystal salt

    Refined free flow salt

    Both

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    TABLE 5.8

    Quantity of ARASU salt purchase 1 KG 2 KG Above 2 KG

    Crystal Salt 13 2 0

    Refined free flow salt 4 77 4

    Total 17 79 4

    Inference:

    From the above table we infer that 13% and 4% of the respondents purchase Crystal salt and Refined

    free flow salt , 2% and 77% of the respondents purchase Crystal Salt and Refined free flow salt andremaining 4% of the respondents purchase Refined free flow salt

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    CHART 5.8

    13

    2 04

    77

    4

    0

    10

    20

    30

    40

    50

    60

    70

    80

    90

    1 KG 2 KG Above 2 KG

    Quantity of ARASU salt purchase

    Crystal Salt

    Refined free flow salt

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    TABLE 5.9

    Self and Family members satisfied after using ARASU salt No of Respondents

    Very Satisfied 18

    Satisfied 75

    No idea 4

    Dissatisfied 3

    Very Dissatisfied 0

    Total 100

    Inference:

    From the above table we infer that 18% of the respondents are Very Satisfied with ARASU salt , 75% of

    the respondents are Satisfied , 4% of the respondents have No idea , and 3% of the respondents areDissatisfied

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    CHART 5.9

    18

    75

    4 30

    0

    20

    40

    60

    80

    Self and Family members satisfied after

    using ARASU salt

    Very Satisfied

    Satisfied

    No idea

    Dissatisfied

    Very Dissatisfied

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    TABLE 5.10

    Opinion on ARASU salt in its Colour / Taste / Packing Opinion

    TotalFactors Very Good Good Bad Very Bad No idea

    Colour 25 70 5 0 0 100

    Taste 43 57 0 0 0 100

    Packing 11 63 15 11 0 100

    Inference:

    Colour : From the above table we infer that 25% of the respondents vote for Very Good for Colour , 70%

    of the respondents say Good, 5% of the respondents say bad

    Taste: From the above table we infer that 43% of the respondents agree the Taste is Very Good and the

    remaining 57% of the respondents say its Good

    Packing: From the above table we infer that 43% of the respondents say the packing is Very Good , 63%

    say it is Good , 15% of the respondents say it is Bad, 11% of the respondents say it is Very Bad

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    CHART 5.10

    25

    70

    50 0

    43

    57

    0 0 0

    11

    63

    1511

    00

    10

    20

    30

    40

    50

    60

    70

    80

    Very Good Good Bad Very Bad No idea

    Opinion on ARASU salt in its Colour /

    Taste / Packing

    Colour

    Taste

    Packing

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    TABLE 5.11

    Awareness that ARASU Iodized Salt is very helpful for body health particularly for

    childrens brain development

    No of

    Respondents

    Yes 87

    No 7

    No Idea 6

    Total 100

    Inference:

    From the above table we infer that 87% of the respondents are aware, 7% of the respondents are not

    aware and the remaining 6% of the respondents have No Idea .

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    CHART 5.11

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    TABLE 5.12

    Price of ARASU Salt is very reasonable and affordable No of Respondents

    Strongly Agree 87

    Agree 10

    No Comments 3

    Disagree 0

    Strongly Disagree 0

    Total 100

    Inference:

    From the above table we infer that 87% of the respondents Strongly Agree that the price is reasonable

    and affordable, 10% of the respondents agree and 3% of the respondents didnt comment on it

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    CHART 5.12

    87

    103 0 0

    0

    10

    20

    30

    40

    50

    60

    70

    80

    90

    100

    Strongly

    Agree

    Agree No

    Comments

    Disagree Strongly

    Disagree

    Price of Arasu Salt is very reasonable and

    affordable

    Strongly Agree

    Agree

    No Comments

    Disagree

    Strongly Disagree

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    TABLE 5.13

    Availability of ARASU salt in ration shop No of respondents

    Always 91

    Very Often 6

    Some times 0

    Rarely 3

    Not at all 0

    Total 100

    Inference:

    From the above table we infer that 91% of the respondents say ARASU salt is always available, 6% of the

    respondents sat very often , 3% of the respondents say it is rare

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    CHART 5.13

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    TABLE 5.14

    Health after consuming ARASU salt No of Respondents

    Improvement in Health 71

    No change in Health 22

    Deficiency in Health 0

    Can't say 7

    Total 100

    Inference:

    From the above table we infer that 71% of the respondents feel improvement in health, 22% of therespondents feel no change in health, and 7% of the respondents can't say

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    CHART 5.14

    71

    22

    0

    7

    Health after consuming ARASU salt

    Improvement in Health

    No change in Health

    Deficiency in Health

    Can't say

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    TABLE 5.15

    Government of Tamil Nadu provides awareness of Iodized ARASU salt No of Respondents

    Strongly Agree 5

    Agree 77

    No comments 15Disagree 0

    Strongly Disagree 3

    Total 100

    Inference:

    From the above table we infer that 5% of the respondents Strongly Agree that government provides

    awareness, 77% of the respondents agree, 15% of the respondents didnt comment and remaining 3%

    strongly disagree

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    CHART 5.15

    5

    77

    15

    0

    3

    Government of Tamil Nadu provides

    awareness of Iodized ARASU salt

    Strongly Agree

    Agree

    No comments

    Disagree

    Strongly Disagree

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    TABLE 5.16

    Promotion of Iodized ARASU salt among public No of Respondents

    Television 64

    News Papers 10

    Pamphlets 2

    Free Small Sachet 23

    Public meetings 1

    Total 100

    Influence:

    From the above table we infer that 64% of the respondents want the government to promote the

    product through television , 10% of the respondents vote on news papers , 2% of the respondents votefor pamphlets , 23% of the respondents vote for free small sachet , 1% of the respondents vote on public

    meetings

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    CHART 5.16

    6410

    2

    23

    1

    Promotion of Iodized ARASU salt

    among public

    Television

    News Papers

    Pamphlets

    Free Small Sachet

    Public meetings

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    TABLE 5.17

    Apart from ARASU Salt preferred brand No of Respondents

    TATA Salt 57

    Annapurna Salt 32

    I Shakthi 3

    Others 8

    Total 100

    Inference:

    From the above table we infer that 57% of the respondents prefer TATA salt, 32% of the respondents

    prefer Annapurna Salt, 3% of the respondents prefer I Shakthi and remaining 8% of the respondents

    prefer other private brands

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    CHART 5.17

    57

    32

    3

    8

    0

    10

    20

    30

    40

    50

    60

    TATA Salt Annapurna Salt I Shakthi Others

    Apart from ARASU Salt preferred brand

    TATA Salt

    Annapurna Salt

    I Shakthi

    Others

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    HYPOTHESIS TESTING

    Aim

    To find the relationship between years of using ARASU salt and Self and Family members satisfied after

    using ARASU salt Hypothesis

    Null Hypothesis Ho: There is no relationship between years of using ARASU salt and Self and Family

    members satisfied after using ARASU salt

    Years of using ARASU

    salt

    Self and Family members satisfied after using ARASU salt

    Tota

    l

    Very

    Satisfied

    Satisfie

    d

    No

    idea

    Dissatisfie

    d Very Dissatisfied

    1- 6 years 8 21 2 2 0 33

    Above 6 years 10 54 2 1 0 67Total 18 75 4 3 0 100

    Inference

    According to the null hypothesis There is no relationship between years of using ARASU salt and Self

    and Family members satisfied after using ARASU salt.

    Chi-Square Degree of freedom p-value

    0.99 1 0.3197

    Since P>0.05 , the null hypothesis is accepted at 5% level of significance Hence there is no

    relationship between years of using ARASU salt and Self and Family members satisfied after using

    ARASU salt .

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    Aim

    To find the relationship between Occupation of the respondents Awareness that ARASU Iodized Salt is

    very helpful for body health particularly for childrens brain development

    Hypothesis

    Null Hypothesis Ho: There is no relationship between Occupation of the respondents Awareness that

    ARASU Iodized Salt is very helpful for body health particularly for childrens brain development

    Occupation of the respondents

    Awareness that ARASU Iodized Salt is very helpful

    for body health particularly for childrens brain

    development

    TotalYES NO NO IDEAPvt Employee 47 7 6 60

    Govt Employee 2 0 0 2

    Small Business 12 0 0 12

    House Wife 26 0 0 26

    Total 87 7 0 100

    Inference

    According to the null hypothesis There is no relationship between Occupation of the respondents

    Awareness that ARASU Iodized Salt is very helpful for body health particularly for childrens brain

    development.

    Chi-Square Degree of freedom p-value

    4.57 1 0.03

    Since P

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    Aim

    To find the relationship between Income of the respondents and Price of ARASU Salt is very reasonable

    and affordable

    Hypothesis

    Null Hypothesis Ho: There is no relationship Income of the respondents and Price of ARASU Salt is very

    reasonable and affordable

    Income of the respondents

    Price of ARASU Salt is very reasonable and affordable

    Total

    Strongly

    Agree Agree

    No

    comments Disagree

    Strongly

    Disagree

    Less than 5000 77 8 1 0 0 86

    Above 500010 2 2 0 0 14

    Total 87 10 3 0 0 100

    Inference

    According to the null hypothesis There is no relationship between Income of the respondents and Price

    of ARASU Salt is very reasonable and affordable.

    Chi-Square Degree of freedom p-value

    0.05 1 0.823

    Since P>0.05 , the null hypthesis is accepted at 5% level of significance Hence there is no relationship

    between Income of the respondents and Price of ARASU Salt is very reasonable and affordable .

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    FINDINGS

    It is found that 7% of the respondents belong to the age group 21-30 yrs, 32% of therespondents belong to 31-40 yrs , 51% of the respondents belong to 41-50% and remaining 10%

    of the respondents belong to above 50 years age group

    It is found that 32% of the respondents are male and remaining 68% of the respondents arefemale

    It is found that that 60% of the respondents are private employees, 2% are governmentemployees, 12 % run small business, and remaining 26% are house wife

    It is found that 75% of the respondents are earning less than 2500 in a month , 11% of therespondents earn between 2501 - 5000, 6% of the respondents earn between 5001-7500,6% of

    the respondents earn between 7501- 10000, and remaining 2% of the respondents earn more

    than 10000

    About 2% of the respondents are using ARASU salt for 1-2 years, 3 % of the respondents use itfor 3-4 years, 28% of the respondents use it for 5-6 years and remaining 67% of the respondents

    use it for more than 6 years

    About 100% of the respondents purchase all commodities at the Ration Shop

    About 2% of the respondents purchase only Crystal Salt, 85% of the respondents purchaserefined free flow salt and the remaining 13% of the respondents purchase both the variants

    About 2% of the respondents purchase only Crystal Salt, 85% of the respondents purchaserefined free flow salt and the remaining 13% of the respondents purchase both the variants

    It is found that that 13% and 4% of the respondents purchase Crystal salt and Refined free flowsalt , 2% and 77% of the respondents purchase Crystal Salt and Refined free flow salt and

    remaining 4% of the respondents purchase Refined free flow salt

    It is found that that 18% of the respondents are Very Satisfied with ARASU salt, 75% of therespondents are Satisfied , 4% of the respondents have No idea , and 3% of the respondents areDissatisfied

    It is found that 25% of the respondents vote for Very Good for Colour , 70% of the respondentssay Good, 5% of the respondents say bad

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    It is found that 43% of the respondents agree the Taste is Very Good and the remaining 57% ofthe respondents say its Good

    It is found that 43% of the respondents say the packing is Very Good , 63% say it is Good , 15% ofthe respondents say it is Bad, 11% of the respondents say it is Very Bad

    About 87% of the respondents are aware, 7% of the respondents are not aware and theremaining 6% of the respondents have No Idea .

    About 87% of the respondents Strongly Agree that the price is reasonable and affordable, 10%of the respondents agree and 3% of the respondents didnt comment on it

    About 91% of the respondents say ARASU salt is always available, 6% of the respondents satvery often , 3% of the respondents say it is rare

    It is found that 71% of the respondents feel improvement in health, 22% of the respondents feelno change in health, and 7% of the respondents can't say

    It is found that 5% of the respondents Strongly Agree that government provides awareness, 77%of the respondents agree, 15% of the respondents didnt comment and remaining 3% strongly

    disagree

    It is found that 64% of the respondents want the government to promote the product throughtelevision , 10% of the respondents vote on news papers , 2% of the respondents vote forpamphlets , 23% of the respondents vote for free small sachet , 1% of the respondents vote on

    public meetings

    About 57% of the respondents prefer TATA salt, 32% of the respondents prefer Annapurna Salt,3% of the respondents prefer I Shakthi and remaining 8% of the respondents prefer other

    private brands

    It is found that P

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    It is found that P>0.05 , the null hypthesis is accepted at 5% level of significance Hence thereis no relationship between Income of the respondents and Price of ARASU Salt is very

    reasonable and affordable .