Alma De Agave Tequila presentation
Transcript of Alma De Agave Tequila presentation
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COMPETITIVE EDGE
• Alma tequilas are 100% agave, 100% natural, and 100% hand-crafted.
• Pre-chilled and pumped with oxygen which stabilizes the alcohols and give Alma A cleaner, smoother, and crisper taste.
• Alma cooks its pineapples as a whole (not split) which provides a more flavorable “aguamiel” (honey water).
• Alma is fermented organically and pot-stilled in small quantities of 1,000 liters at a time, providing a cleaner and finer juice than that of industrialized tequila brands.
• For the first time, Alma has introduced an ultra premium quality tequila at a greatvalue, giving its clients and consumers an alternative choice between the inexpensivewell-pour brands and the high-priced premium tequilas. In price and quality, Alma is the besttequila in the market.
• Eye-catching presentation: Its distinctive design and hand-crafted bottle, makes itStand out from other brands at retail shelves and on-premise bars.
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• Public Relations
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• Alma Cocktail Menus
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• Original Alma Cocktails
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• Industry Publication Ads
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• LA Dodger’s full page AD• Federation of Jalisco Annual Program AD
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• Latin Consumer Print Ad
• Downtown Disney Promo Poster
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POINT OF SALE
• Alma 12oz Glasses• Men / Women T-shirts• Square Shot Glasses• Promo Banners• Shelf-talkers• Key Chains• Specialty Cocktail Booklet• Alma Brochure• Alma Display Barrels• Bottle LED Glorifiers