ADVOCACY: LET’S SHOUT ABOUT LIBRARIES
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Transcript of ADVOCACY: LET’S SHOUT ABOUT LIBRARIES
ADVOCACY: LET’S SHOUT ABOUT LIBRARIES
Barbara BandCILIP Vice President
Head of Library & Resources, The Emmbrook School,
@bcb567
“The art of pleading or arguing in favour of something, such as a cause, idea or policy.”www.thefreedictionary.com
“An on-going effort to develop support and understanding through specific and sustained efforts over time, incrementally.”Ken Hacock, Director, School of Library & Information Science, San Jose, Calif.
“An on-going process of building partnerships so that others will act for and with you.”American Association of School Librarians
SELF ADVOCACY
Oxford Dictionary
“Promotion is an activity that supports or encourages a cause, venture or aim.”
STATISTICS• Number of public libraries:
2002 = 46082012 = 4265
• Active borrowers (% of population):2002 = 28%2012 = 18%
www.lboro.ac.uk
“Research presents overwhelming evidence that literacy has a significant relationship with a person’s happiness and success.” National Literacy Trust
WHY?• Influence• Inform• Status• Profile
“30% of our success is due to skills and experience but 70% is due to visibility.”
Steve Bowman, University of Chichester
TARGET AUDIENCE
HOW?
Your organisation
Your sector
The profession
HOW?
PERCEPTIONS
SYNERGY