Advert Analysis

ImagesThe layout is a typical layout for Linkin Park in terms of how they normally make their adverts; logo centre framed with their band name underneath. The style is also the same with the background being black with an atmospheric tone to it.

TextThe text is the usual font (Logo font) and is faded, this is also linked to the size and location showing it is the dominant feature in the advert. The dominant feature is the burning logo.

ReferencesThe image is the bands logo, which is plastered on everything to do with the band so no surprise there. However, the logo is burning which suggests one of the bands songs “¨Burn it Down” this was on purpose as it is meant to promote the bands single as it was a surprise for fans when it was announced. The fire creates smoke which is absorbed by the background creating the atmospheric effect and blending the images with one another.

AudienceA generic convention of Rock music is black clothing and the use of the colour black throughout the band’s timeline. As we can see the background is black and therefore links back to this. Effects are popular with the mainstream audience and the editing on this image is at high standards which will entice the mainstream audience member.

ColourThe background represents darkness and can also has features of sadness or even anger due to the mix of the smoke and fire, this is a reflection of some of the concepts that the band use to make their lyrics for their songs.

The image shows no relation to the label nor any album. The only reference is to their single “Burn it Down” as this was made into the single art and fans recognized it with the song.