Are You a Retailer With Products to Sell on Your Website?

If so, you need to have those products on Google Merchant Center.We’ll get them there for you!

Q&AQ: What is Google Merchant Center?A: Google Merchant Center is the central online place to upload and manage your product listings so shoppers can quickly

and easily fi nd them on Google and other sites that use Google’s search engine.

Q: Why should all my internet-listed products be on Google Merchant Center?A: Having all your e-commerce products on Google Merchant Center will increase their visibility to more internet users.

You’ll get increased traffi c from Google Search, Google Shopping, Google Maps and similar services. Google Merchant Center is used to submit your products to the appropriate Google database for the opportunity, through relevancy, to be shown in results from Google searches. Google Merchant Center makes your products available for search quicker than googlebot and other search “spiders” crawling your site.

Q: How does it work?A: Your products are uploaded to Google Merchant Center, where they will more quickly show up in Google searches (and

other sites that use Google’s search engine) with the links to them on your website.

Q: How much does Google Merchant Center cost?A; It’s free.

Q: If Google Merchant Center is free, what would we be paying you for?A: We create the required data feed (if not already available), upload it, update it, monitor it and provide reports with

metrics (impressions, clicks, etc.) Although not glamorously creative, it’s still advertising. One of our jobs is to add the most relevant attributes (different pieces of info about your products) to match your products to Google users’ queries. Managing your product data feed is more than just “data entry”. You’ll fi nd it more economical to have us manage your Google Merchant Center database than utilizing a data entry person or high-salary creative pro.

Q: How much does AdTex Advertising’s Google Merchant Center Services Cost?A: It depends on the size of your data feed (amount of products and information), how often you require updates (Google

requires monthly updates, but at least weekly updates are recommended) and complexity of your pricing programs (sales, specials, etc.). You’ll be surprised at how little it costs for AdTex Advertising to manage your Google Merchant Center data and increase your exposure.

Q: What’s the difference between Google Merchant Center and GoogleBaseA: Google recently changed their rules. Retail product data is no longer allowed on GoogleBase. It’s reserved for services,

real estate, etc. GoogleBase is now more like Craigslist and Google Merchant Center is now the central place to upload SKU-type products.

Let us help you grow your e-commerce sales with Google Merchant Center Services.

Call us at 817.244.5054 today! • www.adtexadvertising.com

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