Adding Value to Businness through Social Networkingsites
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Adding Value to Business through Social Networkingsites
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Transcript of Adding Value to Businness through Social Networkingsites
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Adding Value to Business through Social Networkingsites
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Social Network
• People• Information• Anything
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Social Network
• People• Information• Anything
![Page 4: Adding Value to Businness through Social Networkingsites](https://reader035.fdocuments.us/reader035/viewer/2022070319/557cd3a7d8b42a5a6b8b469f/html5/thumbnails/4.jpg)
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Strategic Advantage• ‘How can we compete
in this particular market?’ • ‘How can social networking sites
create added value in business?’
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Why Social Networking Sites?• People want to be connected with each other
anywhere at any time.
• MySpace: 110,000,000 unique members.Facebook has 97,800,000 members. Netlog: 34,000,000 users.
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Information
• content• free of charge• open• knowledge
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Primary Activities
• marketing demographics advertising one-to-one marketing
• sales
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Support Activities
• organization infrastructure
• personnel matters
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Technology
API’s