Activation at Scale Unlocking Local · Leverage corporate audiences at the local level with unique...

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Unlocking Local Activation at Scale Tiger Pistol for Agencies

Transcript of Activation at Scale Unlocking Local · Leverage corporate audiences at the local level with unique...

Page 1: Activation at Scale Unlocking Local · Leverage corporate audiences at the local level with unique configuration capabilities, enabling brands to distribute national Custom and Lookalike

Unlocking LocalActivation at Scale

Tiger Pistol for Agencies

Page 2: Activation at Scale Unlocking Local · Leverage corporate audiences at the local level with unique configuration capabilities, enabling brands to distribute national Custom and Lookalike

Most brands have robust national advertising campaigns, and whilethese are important for driving broad awareness through activation via traditional channels, they ultimately lack a local touchpoint thatallows them to reach potential customers when and where it counts.

Social media enables brands to activate locally, reaching consumers on their socialmedia feeds throughout the day - where they spend most of their time.

As an agency publishing on behalf of multi-location brands, you have two majorchallenges when it comes to social advertising:

Global-to-Local Social Advertising

Communicating the brand's messageand product positioning at scale

Activating local consumers to visit thebrand's locations/channel partners intheir area

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Facebook advertising through Tiger Pistol is built to meet these challenges.

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Page 3: Activation at Scale Unlocking Local · Leverage corporate audiences at the local level with unique configuration capabilities, enabling brands to distribute national Custom and Lookalike

A single campaign template thatcan be distributed to 1000’s of

locations effortlessly.

Tiger Pistol solves the core challenges that agencies face in managingand executing multi-location campaigns by providing a platform thatwas designed specifically to deliver global-to-local, best practice,Facebook and Instagram campaigns.

Platform Benefits

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DELIVER MORE > LOCAL SCALE, LOCAL CONNECTIONS, LOCAL TARGETING, LOCAL CUSTOMIZATION

Distribute and Publish at Scale Gain Performance through Local

Leverage Corporate Insights Personalize and Localize Ads

Campaigns run from locationFacebook Pages, increasing relevance

with localization and driving foottraffic to the location.

Leverage corporate audiences atthe local level with unique

configuration capabilities, enablingbrands to distribute national

Custom and Lookalike Audiences.

Distribute brand-approved templatesand determine level of location

control, from selecting pre-approvedimages to editing copy.

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Global-to-Local

Automatically Create Best Practice Local Campaigns

Simple Account StructureOptimized Spend

Automatic PlacementsPixel + Audience Sharing

Dynamic Local Copy

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Connecting local campaigns to brand-level initiatives unlocks significantvalue for brands who are focused on delivering performance to theirlocations and sales channels.

The Tiger Pistol platform is designed to work within this framework,giving agencies the tools to publish best-in-class campaigns optimizedfor smaller local budgets on behalf of their clients.

DELIVER MORE > VALUE

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Effortless Onboarding

Onboard locations and connect a brand's local Facebook Pageseasily, using a number of fast, simple tools

Mass upload using spreadsheet import Mobile-friendly sign-up tool enables face-to-face connectionSingle-location creation in 3 simple stepsYext Integration for automatic import and updates

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DELIVER MORE > EFFICIENCY

Page 6: Activation at Scale Unlocking Local · Leverage corporate audiences at the local level with unique configuration capabilities, enabling brands to distribute national Custom and Lookalike

Templatized Campaigns

Create campaign templates in single image, video, and carouselformatsShare brand and corporate custom and lookalike audiences with geo-targeting automatically applied for each locationDynamic content customization and localizationPainless distribution of campaigns to each location with intuitivereporting

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DELIVER MORE > LOCALIZATION

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Flexible Campaign Distribution

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Flexible media funding options support 100%brand- or corporate-funded to 100% location-funded and everything in betweenProvide locations and sales channels with alibrary of brand-approved creative assets togive them safe control over local campaignsEasily create campaign flights with flexibledates and location notifications for newcampaignsLocation-level dashboards provide real-timevisibility into campaign performance

DELIVER MORE > POTENTIAL

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Services and Support

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Go-to-Market and Brand-Level SupportTiger Pistol works with you from the get-go, offering guidance onpackaging and pricing, service models, and go-to-marketstrategies.

On top of our leading technology, Tiger Pistol can provide the consultation and service to support

agencies in offering a cost-effective social ads productfor your customers.

Training & OnboardingTiger Pistol provides complete training and onboarding to ensureyour team can successfully roll out social ads quickly and withlow overhead.

Dedicated Client Success ManagerAssigned to your account from day one, your dedicated clientsuccess manager will understand your unique needs and supportcontinuous improvement.

API, SaaS, and Marketing Service ModelsWe provide support according to your agency’s needs - from apure tech integration to complete hands-on service, all inclusiveof a responsive helpdesk.

Multi-language and Currency SupportPlatform user interface available in English, French, Spanish,German, Dutch, Italian and Portuguese, with support for bothMetropolitan French and French Canadian. We also support morethan 15 global currencies.

DELIVER MORE > EXPERTISE

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But Don't Just Take Our Word for It

Driving Efficiencies andTime-Savings for IntegratedLocal Marketing Agency

An integrated local marketing agencythat works with brands to publish socialadvertising across their local partners’thousands of local Facebook andInstagram pages needed to optimize thetime to onboard and create ads for eachlocal page as well as become morenimble at making changes and updatesto brand campaigns.

It has been such a pleasure working with [Tiger Pistol]. Youguys are always attentive to all matters and absolutely

handle our cases with a lot of detail, care, and attention.

Senior Ad Operations Manager,Leading Global Media Company

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300 HoursAverage Time Savings

Per Month

30X Fasterto Launch Campaign

45 MinutesTime to Publish Thousands

of Campaigns

Success Story

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Award-Winning

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Tiger Pistol is the most awarded and recognized socialadvertising platform of 2020.

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Ready to Deliver More?

See how your company can locallyactivate your social advertising at scale

with Tiger Pistol.

Tiger PistolAustin | Cleveland (888) 400-8845www.TigerPistol.com