Activating Social Media - Campaign Example - Gu Puds

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How are Gu Puds Driving Product Trial From Facebook?

description

By activating their Facebook page, Gu Puds were able to drive product trial, increase engagement and reward fans.

Transcript of Activating Social Media - Campaign Example - Gu Puds

Page 1: Activating Social Media - Campaign Example - Gu Puds

How are Gu Puds Driving Product Trial

From Facebook?

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Objective: Drive Product Trial

Gu Puds - Mango & Passion Fruit Cheesecake

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Activation: ‘Like’ To Get Your Coupon

Gu Puds - Mango & Passion Fruit Cheesecake

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Results: Rewarded New & Existing Fans; Incentivised Trial; Increased Engagement Gu Puds - Mango & Passion Fruit Cheesecake

Increased Engagement

Actively Incentivised Product Trial

Rewarded New & Existing Fans

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Discover How Coupons Can Help Activate Your Digital Campaigns

To find out more about Brand Activation, & view other Brand Activation examples from Gu, Bakers, Ribena, Tesco &

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