Activating Social Media - Campaign Example - Gu Puds
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How are Gu Puds Driving Product Trial From Facebook?
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By activating their Facebook page, Gu Puds were able to drive product trial, increase engagement and reward fans.
Transcript of Activating Social Media - Campaign Example - Gu Puds
How are Gu Puds Driving Product Trial
From Facebook?
Objective: Drive Product Trial
Gu Puds - Mango & Passion Fruit Cheesecake
Activation: ‘Like’ To Get Your Coupon
Gu Puds - Mango & Passion Fruit Cheesecake
Results: Rewarded New & Existing Fans; Incentivised Trial; Increased Engagement Gu Puds - Mango & Passion Fruit Cheesecake
Increased Engagement
Actively Incentivised Product Trial
Rewarded New & Existing Fans
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