A STUDY ON HR EXECUTIVES’ PERCEPTION ON HR SCORECARD
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Transcript of A STUDY ON HR EXECUTIVES’ PERCEPTION ON HR SCORECARD
A STUDY ON HR EXECUTIVES’
PERCEPTION ON HR SCORECARD
1
CHAPTER – I
INTRODUCTION
2
1.1 INTRODUCTION
HR practices are defined “as any practice that deals with enhancing competencies, commitment
and culture building can be considered as an HR practice”. The practice can take then form of a
system, a process, and an activity, norm, a rule or an accepted or expected habit. Today the HR
practices are aligned towards business results that make their performance measurable in all
aspects. The HR practices integrate the organizations goals with the individuals goals through
several measures like:
Financial incentives for excellent performance.
Work organization practices that motivate employee effort capture the benefits of know-
how and skill.
Talent acquisition and talent retention in the organization.
Leveraging competency models to map the right talent.
Fixing targets for the year and assessing the KRA (key result areas) accordingly.
Creating a learning organization, through extensive sharing of information with the
employees.
Enhancing employee involvement and empowerment practices.
Effective recruitment practices.
Measuring HR practices and policy implementation.
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For Further Details Contact:
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044-26821138
www.lacrosstechnologies.org
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1.2 OBJECTIVES
To study the HR executives opinion on the HR scorecard as an effective performance
management system.
To study the HR executives views n HR initiatives as a result of the HR Scorecard.
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1.3 RESEARCH METHODOLOGY
Research is an original contribution made to the existing stock of knowledge on the subjective
making for its advancement. It is the pursuit of the truth with the help of study, observation,
comparison and experiment. It is the search for knowledge through objective and systematic
methodology. The researcher has thus attempted to generalise and formulate a theory in this
research with the help of a standard methodology. The researcher has collected the data, analysed
them in an objective manner, in order to carry out a systematic research.
STATEMENT OF THE PROBLEM:
The HR Scorecard, being a framework of measurement for the HR department in organizations
to measure the Return of investment of human capital is a successful practice that has been
implemented in various organisations, and hence chosen as a topic for study.
SIGNIFICANCE OF STUDY:
The balanced scorecard that has specific measures fails to measure the HR practices and thus the
HR Scorecard clearly fills this gap by measuring the outcomes of the HR deliverables in
organisatons. This in turn makes the HR department in organizations a strategic partner in
business.
TITLE:
The title for research “HR executives perception on the HR Scorecard”.
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OPERATIONAL DEFINITIONS:
HR deliverables-
The outcomes of the HR architecture and system that serve to execute the firm’s
strategies are the HR deliverable. These deliverables include performance drivers
and enablers.
Strategic HR measurement system-
Developing strategic HR measurement system that includes a strategic and
operational HR measurement system that is measuring cost per hire activity and
maintaining a balance between financial and non-financial measures .
Measuring high –performance work system:
HR’s influence rests on the foundation of high –performing HR policies,
practices and processes.
Measuring HR system alignment:
The alignment here refers to the external and internal alignment of the HR
department with the organizations strategy.
Measuring HR efficiency –core versus strategic metrics:
Measuring HR efficiency by a wide range of benchmarks and cost standards. Core
efficiency measures HR expenditure that makes no direct contributions to the
firm’s strategy implementation. Strategic efficiency measures to assess the
efficiency of the HR activities and process designed to produce HR deliverables.
Leading change:
Change refers to the initiative that is brought out by the scorecard. This is done
through having sponsor who advocates the change like the head of the business
and the primary sponsor being the head HR who initiates a task force in
implementing the scorecard.
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Creating a shared need for change:
Creating a shared need for change is the responsibility of the HR team to create
awareness among employees about the significance of the HR initiatives.
Shaping a vision:
The vision of the HR scorecard defines the desired outcomes of the scorecard,
states what will measured and describes the data-collection process, this leads to
shaping a vision for the organization.
Mobilizing commitment:
HR Scorecards initiative requires commitment from both line manager and
HR professionals this refers to the commitment mobilized for implementing of HR
initiatives.
Building enabling systems:
The company makes the financial, technological investments for the
implementing the HR initiatives in the organization this refers to building
enabling systems through the scorecard.
Monitoring and demonstrating progress:
The extent of implementing HR initiatives have to benchmarked during the
implementation process and after the results of the initiative being a bench-
marked to understand the impact of the HR initiatives.
Making it last:
Making the change last is the responsibility of the HR team, where the HR
initiatives are implemented and has become a practice in the organization.
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RESEARCH DESIGN:
Research design is an important part of the study, as it helps in the systematic way of conducting
the research objectively. The methodology involved is mostly qualitative in nature producing
descriptive data. The research design followed is descriptive design.
UNIVERSE:
Universe is the totality of units from which the selected sample is selected or derived.
Here the universe refers to the HR departments in organizations that follow the scorecard
methodology .The following organizations were identified for research they include Tata
consultancy Services, Verizon, Future soft and LA Cross as the universe for research.
SAMPLING TECHNIQUE:
Since the universe was focused to certain organisations the sampling technique was a simple
random sampling technique.
SAMPLE SIZE:
The sample size chosen was 60 for the research.
PRE-TESTING:
The Pre-Testing was done to 10% of the sample size i.e. 6 respondents in December 2004 where
minor changes were made to the questionnaire.
FIELD OF STUDY:
The field of study chosen for the purpose of research is organisations that practice the HR
scorecard.
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CRITERIA FOR SELECTION:
HR executives of organisations that follow the HR Scorecard were chosen for the purpose of
research.
SOURCE OF DATA COLLECTION :
Data was collected for this study from both Primary and Secondary sources.
PRIMARY DATA
The primary data refers to the collection of information directly from the field that is the HR
executives from organisations that follow this form of measurement.
SECONDARY DATA
This is the data that has been gathered from various books, journals, magazines and articles from
related websites about the HR Scorecard.
TOOLS OF DATA COLLECTION:
The questionnaire method as an appropriate tool of data collection for the study. This is useful to
collect objective and quantitative data. It is also useful to collect qualitative data. The
questionnaire is based on the likerts scale that is widely used for an opinion study. This tool was
based on the
Discussion with the research guide.
Elimination of bias from the researcher’s side.
Time saving
Administered in English
Components of the tool
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HR deliverables
Strategic HR measurement
High performance work system
HR system alignment
HR efficiency
Leading change
Shared need for change
Shaping a vision
Mobilizing commitment
Building enabling systems
Monitoring and demonstrating progress
Making it last
Extent to which HR initiatives are deployed
Ranking of HR initiatives
ACTUAL COLLECTION OF DATA
Actual collection of data was during the month of January 2009 for the research.
ANALYSIS AND INTERPRETATION
The analysis was done using the statistical package for social sciences (SPSS).
LIMITATIONS:
Since the field of study has been restricted to organisations practicing the scorecard, it has been
difficult to find such organisations that follow this new form of measurement as it is a latest
method and is still in the experimental phase.
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CHAPTER – II
REVIEW OF LITERATURTE
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2.1 REVIEW OF LITERATURE
THE HR SCORECARD: LINKING PEOPLE, STRATEGY, AND PERFORMANCE
Introduction
Human capital has become the key element in creating and sustaining value in business. Yet
there is no consensus blueprint for recognizing, developing, managing, or measuring this
intangible asset. It is not enough for HR managers to be able to explain why and how they do
what they do. For human resources to transform to a truly strategic role, HR professionals must
be able to measure performance and to link HR’s contribution to the mission of the organization.
The HR Scorecard is a management system for filling the gap between what is usually measured
in HR and what is actually essential to the firm.
This is not a trendy pop business read about sixty-second solutions or lost cheese. It is a
research-driven analysis of HR, complete with detailed guidelines, a demonstration of in-depth
research, case studies, and a prescription for transforming a function long seen as irrelevant to
the success of the organization. Although the presentation is sometimes symptomatic of having
three authors, the through-line of the vision is consistent.
HR As A Strategic Partner
1. The economy is driven more by intellectual capital than physical capital, and HR must
show its contribution to the creation of value.
2. There must be a focus on the HR “architecture” - the sum of HR function, the broader HR
system, and the resulting HR behaviors - and how to measure the HR function in terms of
the value-creation process.
3. HR must move from a “bottom-up” perspective emphasizing compliance and
administrative support, to a “top-down” perspective stressing the implementation of
strategy. It must move from a focus on individual employees, jobs, and practices, to a
new source of competitive advantage.
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4. The benefits of HR, like most intangible strategic assets, are not always visible; they are
known only when aligned with the firm’s strategy implementation system.
5. Linking performance measurement with strategy implementation communicates the
intangible value of the firm to financial analysts, thereby adding to the market value of
the firm.
6. The measurement of intangible assets, and their relationship to the overall strategy of a
firm, will transform traditional accounting procedures that are bases on tangible assets.
The alignment of HR to overall strategy and the HR contribution to profits is a key
intangible asset.
7. Current accounting methods cast HR as a cost center despite the view of investors and
analysts that intangible assets are the most important part of valuing firms.
8. Most firms can demonstrate proficiency in technical HR functions, but find it difficult to
develop HR as a strategic player.
9. The High-Performance Work System (HPWS) is a model for an HR systems link with the
firm’s strategic goals. Based on data from more than 2,800 corporations, the model
maximizes human capital.
10. HPWS firms typically emphasize recruiting, energize training, tie compensation to
performance, use teams extensively, have larger HR staffs, and are less likely to be
unionized.
11. HPWS firms have clear strategic intent effectively communicated to employees, and they
have developed comprehensive measurement systems.
12. The alignment of the HR system with the strategy implementation process will link
ultimate financial goals with employee competencies and behaviors throughout the firm.
The management of people will be geared toward those competencies and behaviors.
13. Rather than measure only ending financial results, managers must identify and be
involved with those strategic implementation elements that create those results.
14. Effective measurement systems guide decision-making and serve as a basis for
performance evaluation.
15. A measurement system should provide a clear view of how each employee contributes to
success, should force managers to focus only on what matters (no more than twenty-five
measures), and should express those few measures in terms everyone understands.
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16. The book incorporates Kaplan and Norton’s Balanced Scorecard framework because it
measures the value-creation process rather than only the financial results event.
CREATING HR SCORECARD
1. The ideal scorecard for an HR measurement system will include four themes: identifying
the HR deliverables, identifying and measuring the High-Performance Work System
elements that generate those deliverables, developing a validated competency model that
will focus on outcomes, and identifying HR efficiency measures that link costs and
benefits.
2. In terms of architecture, the scorecard will include the leading indicators of HPWS and
HR system alignment, and the lagging indicators of HR efficiency and HR deliverables.
3. A measurement system must strike a balance between cost control and value creation,
and it is more important to understand the reasoning behind the scorecard than it is to
mimic any particular model.
4. HR doables are cost-focused with little opportunity to impact the bottom line; DR
deliverables are benefits-focused with a connection to the overall strategy. Both must be
measured, but the emphasis must be on the value creation of deliverables.
5. Measures of the High-Performance Work System reflect more of what should be rather
than what is.
6. HR system alignment measures will link directly to specific deliverables in the scorecard.
They will prompt managers to routinely think about alignment issues.
7. Efficiency measures come in two categories: core items represent expenditures that are
important but do not contribute to strategy implementation, and strategic items that are
designed as investments that produce value.
8. Measures of HR deliverables identify the ways the HR system creates value; if a metric
cannot be tied to the strategy map, it should not be included on the scorecard. Measures
that describe HR deliverables only in terms of capabilities tend to miss the connection
with strategy. To be concrete, focus on HR drivers and enablers that represent the human
capital of the firm.
Avoid the temptation merely to fill in the boxes on the scorecard; the key is to ask what you want
the tool to do. Each item should:
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Reinforce the distinction between doables and deliverables
Enable cost control and value creation
Measure leading indicators
Assess contribution to the bottom line
Let HR professionals effectively manage their strategic responsibilities
Encourage flexibility and change
Cost-Benefit Analyses for HR Interventions
1. An HR Scorecard measurement system identifies in quantitative terms the gap between
current and ideal HR architecture, and it provides data for either an operational or
strategic cost-benefit analysis.
2. Determining the return on investment (ROI) of specific HR interventions requires
knowledge of finance, accounting, and the process of capital budgeting.
3. To identify the most salient doable and deliverables, consider: strategic importance,
financial significance, widespread impact, linkage to a business element of considerable
variability, and focus on a key issue, problem, or decision facing line managers.
4. HR must take the view of other business disciplines in presenting its case in terms of
money – that is, the language of capital budgeting in the allocation of capital among
competing investments.
5. Identifying costs and benefits requires an understanding of fixed and variable costs, sunk
costs, and, the most difficult, the financial impact of employee performance.
6. Calculating benefits less costs in HR programs is difficult because the benefits unfold
over more than a single year. The calculation should use multiple time periods as well as
the time value of the money in terms of today’s dollars – an analysis known as net
present value (NPV).
7. Most firms do not routinely measure costs or benefits of HR, and therefore are not
focused on ROI. The few firms that do calculate HR costs and benefits, and do so on a
level that is objective and precise, are able to identify the programs that are providing
value and those that should be discarded.
8. Compared to HR Scorecards, cost-benefit analysis are narrower, more project focused,
provide only one specific answer, and are generally seen only by the managers involved.
16
Scorecards are developed to identify where the firm should be in the future, and ROI
analyses choose the most efficient way to get there.
Measuring HR Alignment
1. For HR to be a strategic asset, it must 1) align the HR system that produces deliverables
tied to the firm’s strategy implementation system, and 2) align the role expectations for
the HR function with the individual competencies to put the role into action.
2. A simple measure of internal alignment involves a survey of those who “live with” the
HR system and those whose behaviors the system is designed to influence. A short
survey of 100 employees and one or two focus groups can provide enough information.
The book contains a chart and case study that reveal the extent to which different HR
components fit or do not fit, and the values express the range of each relationship.
3. Internal misalignment can occur when there is too much emphasis on operational
efficiency and uniformity, or when there is too much emphasis on benchmarking to the
neglect of the specific needs of the firm’s own strategy. Practices are not commodities;
what works well in one firm will not necessarily work well in another.
4. Internal alignment flows from the extent to which the HR system is designed to
implement the firm’s strategy. This is the external alignment from which the internal is
constructed.
5. The first step in determining external alignment is to assess the fit between HR
deliverables and strategic performance drivers. Collect information from focus groups or
other cross sections of employees to determine the degree to which each deliverable
enables the appropriate driver. The focus should only be on the HR deliverables within
the strategy map.
6. The second step in determining external alignment is to measure the extent to which the
HR system produces the appropriate human performance required for the deliverables.
Again, data can be collected from focus groups, but the test comes from the experiences
and impressions of managers and employees outside HR. It does not matter that this
could be very subjective.
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7. Strategic human focus is a function of three interrelated elements – skills, motivation, and
understanding of the link to strategy. These three elements must connect to the HR
system.
8. There are many interdependent factors within HR and between the HR system and the
firm’s strategy. Any adjustment can have unintended consequences. These can be
understood with what the authors call a Systems Alignment Map (SAM), which is a
higher form of measurement.
9. Although the Galileo method of measurement is too complex for this book review, this
strategy lets managers understand employees’ perceptions of alignment. The steps are:
identify the key strategic drivers, identify the key elements of the HR system expected to
enhance strategy implementation, and ask a representative sample of employees to
provide a list of paired “alignment” evaluations for all elements in the first two steps.
Regardless of individual misconceptions or biases, the aggregate will be balanced
through the correct use of those measurement techniques.
ROI: MODELS TO CONSIDER
To date there are no solid data or research indicating that an ROI model in global mobility
currently exists or is being used by multinationals. Whilst there is a growing body of
literature alluding to the importance of ROI, there are only two general HRM return-on-
investment models currently in circulation.
The first is the balanced scorecard developed by Kaplan and Norton (1992), which espouses
a performance measurement system linked to organisational strategy, and which some years
later was further developed into the “HR Scorecard” by Becker, Huselid and Ulrich (2001).
The second model is human performance benchmarking developed by Jac Fitz-enz, which
in later years has been developed into strategies for measuring ROI of human capital (Fitz-
enz 2000, 2002).
Neither of these models specifically relate to the measurement of ROI in expatriate
management although both clearly illustrate that ROI in international HR management is
not simply a financial transaction.
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Both models clearly illustrate that the measurement of human performance and the value-
creation of human capital should be key components of any ROI model in HRM.
Model one: the HR balanced scorecard
The central concept behind the HR balanced scorecard is the realisation that HR’s strategic
potential lies within both tangible and intangible assets.
In other words, the measurement of ROI should include not only the financial transactions
that are readily available from the annual report (such as areas of profit and loss, PE ratios
and shareholder returns) but should also include the organization’s ability to retain a
committed and capable workforce who can sustain competitive advantage through
innovation and flexibility (Becker, Huselid and Ulrich 2001, p7).
One of the key components of this model is HR’s ability to apply different skills in the
measurement of intangible assets to those that would be used to measure tangible assets,
coupled with an acceptance that intangible assets can, and do, generate tangible (and
financially measurable) benefits (p8).
According to Becker et al, in general 35 percent of an investment analyst’s valuation model
is today made up of non-financial information, including variables such as “execution of
corporate strategy”, “management credibility”, “innovation”, and “research leadership”.
Whilst the concept of intangible assets does not originate from the Harvard Business School
(for example, see other research by Baruch Lev of the NYU/Stern Business School
investigating “Intangible Performance”), it is to date the most widely recognized and easily
applied model of its kind within the HRM field.
The measurement challenge faced with intangible assets is that traditional accounting
practices were not developed to capture and evaluate their value within the organization.
Intangible assets are not conventional assets; therefore, leveraging knowledge and investing
in human capital are not treated in the same way as money and equipment.
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According to Becker et al, expenditure in the management of intangible assets is usually
seen as an expense rather than an investment, unlike buildings and machinery, which are
capitalized and depreciated.
The result is that organizations can, and often do, invest in physical assets rather than human
capital, in spite of the latter having the potential to generate more value, both financially and
strategically (p11). Thus the HR scorecard attempts to flip this strategy and instead focuses
on causation, links, competencies, matrices, metrics, and detailed cost-benefit analyses.
Model two: human performance benchmarking
The central concept behind human performance benchmarking is similar to the balanced
scorecard in that it recognizes that organisational wealth is leveraged from both tangible and
intangible assets.
The model differs in that it clearly defines the importance of both quantitative and
qualitative economics in ROI, but also develops clear and concise measurement ratios that
can be readily applied to the expatriate management scenario.
By comparison, the balanced scorecard tends to focus exclusively on a cost-benefit ratio.
Components of human performance benchmarking includes metrics such as Human Capital
Revenue Factor (HCRV), Human Economic Value Added (HEVA), Human Capital Cost
Factor (HCCF), Human Capital Value Added (HCVA), and Human Capital Return on
Investment (HCROI), to name a few.
The workability of this model lies in the ease with which non-financial components can be
integrated within traditional and conventional accounting practices.
For example, human capital expenses are comparable to revenue and expenses found on the
income statement, with the principal costs of human capital being
1. Pay and benefits for employees
2. Pay costs for contingents (non-employees, eg. temporary and contract staff),
3. The cost of absenteeism, and
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The equations referred to earlier use one or more of these cost components to produce a
ratio indicating true returns on direct and indirect human capital expenditures (p37). The
result is workable ratios that add value within the financial statements because definite
relationships can be seen between human capital and productivity and profitability. In a
nutshell, the bottom line is affected.
So what should we measure?
As an ROI model in expatriate management does not currently exist, it is difficult to
ascertain what hard and soft issues are currently being measured and what should be
measured.
The hard issues in terms of “quantitative economics” such as labour and relocation costs
should be measured and are easily obtained from financial statements and annual reporting
procedures. According to Fitz-enz (2000) expatriate performance measures related to
increases in growth, profitability and market share should also be measured and can be
ascertained from performance reviews and income statements.
In terms of soft issues, the challenge is far greater in terms of justification for their inclusion
in an ROI model and how best to measure their benefit to the bottom line; this is largely due
to their intangible nature.
The case for the inclusion of repatriation and retention measures is supported by the
balanced scorecard model, which clearly illustrates that knowledge retention is a key factor
in continued organisational success. Similar acceptance is given to value-creation and brand
reputation, both of which can be strategically linked to financial performance measures
within traditional HRM functions.
THE EVOLVING PICTURE OF HR: From a professional to a strategic partner:
In the 1990s,a new emphasis on strategy and the importance of HR systems emerged.
Researchers and practioners alike began to recognize the impact of aligning those systems
21
with the company’s larger strategy implementation effort-and assessing the quality of that fit.
The following evolution of human resources as a strategic asset:
1. The personal perspective:
The firm hires and pays people but doesn’t focus on hiring the very best or
developing exceptional employees
2. The compensation perspective:
The firm uses bonuses, incentive pay and meaningful distinctions in pay to
reward high and low performers. This is a first step toward relying on people as a
source of competitive advantage, but it doesn’t fully exploit the benefits of HR as
a strategic asset.
3. The alignment perspective:
Senior managers see employees as strategic assets, but they don’t invest in
overhauling HR s capabilities. Therefore, the HR system can’t leverage
management’s perspective.
4. The high- performance perspective:
HR and other executives view HR as a system embedded within the larger
system of the firm’s strategy implementation. The firm manages and measures
the relationship between these two systems and firm performance.
HIGHLIGHTS OF HR SCORECARD:
Dr. T.V.Rao in his book the “HRD AUDIT” throws light on the HR Scorecard,
where he brings out the major functions of the measuring system, they are as follows:
If the HR function cannot show that it adds value, it risks being outsourced- he
argues to say that it denies an opportunity for the Company to utilize its human
capital and runs the risk of wasting potential of a critical function.
The differences in market value of any company are largely reflections of the
nature of intellectual potential it has.
22
HR s strategic potential hinges on the increasingly central role played by the
intangible asset and intellectual capital in today’s economy.
The intangible assets listed are
Execution of corporate strategy
Management
Quality of corporate strategy
Innovation
Ability to attract and retain talented people
Management expertise
The HR practices of high performing organizations differ substantially from those
of the low performing organizations, as they devote considerable more resources to
recruitment, training, and use teams to a grater extent.
A SEVEN STEP MODEL, FOR HR TO EVOLVE -AS A STRATEGIC PARTNER:
The seven-step model is an alignment of HR to its firm strategy, it emphasizes on certain
key areas where HR practices can evolve as a strategy to the firm itself. It includes the
following:
STEP 1: Clearly define business strategy -stating the firm’s goals in such a way that
employees understand their roles and the organization knows how to measure its success in
achieving them.
STEP 2: Build a business case for HR as a strategic asset-a clear business case for why
and how HR can support the business strategy.
STEP 3: Creating a strategy map –Clarifying the firms strategy lays the foundation for
enabling a HR strategy.
STEP 4: Identifying HR deliverables within the strategy map-HR deliverables or the
outcomes of the HR practices are mapped with the strategy to check its alignment to the
business.
23
STEP 5: Align the HR architecture with HR deliverables –the HR function should be in
place to realise their outcomes.
STEP 6: Designing the strategic HR measurement system-to check results, a model to
check HR outcomes.
STEP 7: Implement management by measurement – in implementing integrated
measurement systems.
This is the foundation or the road map to establish the measuring system like the HR
scorecard.
AN EXAMPLE OF HR SCORECARD AT HI- TECH (R&D) FUNCTION:
24
HIGH PERFORMANCE WORK SYSTEM
* Extent to which a validated competency model serves as the basis for hiring, developing, managing, and rewarding employees * Percentage of the workforce that is regularly assessed via a formal performance appraisal.
HR SYSTEMALIGNMENT
In R&D* Percentage of selection decisions based on competency model* Percentage of hires made at “elite” level.* Extent to which appropriate retention policies have been developed and implemented* HR Alignment index above 80 percentIn Manufacturing
* Recruiting cycle time at or below 14 days.* HR Alignment Index above 80 percent.
HR DELIVERABLES
* Percentage of employees who have the requisite technical competencies* Percentage of turnover among his performing R&D scientists*Percentage of open job requisition in manufacturing
IMPACT
Lower R&D cycle timeHR EFFICIENCY
* Cost per hire
2.2 COMPANY PROFILE
LA CROSS, unique solution provider unprecedented DATA PROCESS serving
organization in the global DATA PROCESS service. LA CROSS specializing and developing
the data processing service from micro to macro level client for various process and applications.
LA CROSS Technologies provides superior DATA PROCESS services for managing and
implementing of Management Systems, serving both the domestic and international sectors. LA
CROSS brings a fresh and innovative approach to DATA PROCESS services, acting as liaison
between the end-users. Our service exceed the expectations of every client by offering
outstanding DATA PROCESS service, which increase flexibility, and greater value, thus
optimizing system functionality and improving operation efficiency. Our service team members
are distinguished by their functional and technical expertise combined with their hands-on
experience, thereby ensuring that our clients receive the most effective and professional service.
Today, the company has vast experience in various DATA PROCESS, product
development and production service. Now LA CROSS have emerged as leader in global
personnel, with a wide range of skills in the ITES of intelligent DATA PROCESS applications-
as well as the development of customized service and process solutions for BPO-Non voice
service.
We have differentiated our process service to every individual client and we develop a
new process plan to enhance the client success and also our service, it has leaded us to long term
coordinal relationship with client. Whereas our innovative plans had accomplished the projects
success, from there implemented fully to utilize our professional service to be long-lasting in the
market. Our
Systemized process plan complies as 180o to 360o service, comparing to the normal
operating service ranges of -40 to +80 degrees in the industry.
MISSION & VISION
Our mission is to be a valuable “Partner” for the Data Processing Industry global. To
accomplish our Mission, our vision will perform and deliver the cost effective and
25
comprehensive solutions in the Data Processing and Data Management service of the global
needs.
Our major principles are:-
Providing Client satisfaction
Giving the highest possible service and support
Offering an excellent price/performance ratio
To maintain these principles LA CROSS employ highly trained technical personnel who
have experience in, or immediate access to, all areas of the information Technology industry.
SERVICE
LA CROSS decided to establish a new standard in the Data Process Service. Our experience
and knowledge are alienated the service’s for the client’s conveniences, since it helps to prove
our efficiency and capability in the project. The services of LA CROSS have its title and small
descriptions are stated below;
Data Entry Services
Data entry from Paper/Books with highest accuracy and fast turn around time (TAT)
Data entry from Image file in any format
Business Transaction Data entry like sales / purchase / payroll.
Data entry of E-Books / Electronic Books
Data Entry : Yellow Pages / White Pages Keying
Data Entry and compilation from Web site
Data Capture / Collection
Business Card Data Entry into any Format
26
Data Entry from hardcopy/Printed Material into text or required format
Data Entry into Software Program and application
Receipt and Bill Data Entry
Catalog Data Entry.
Data Entry for Mailing List/Mailing Label.
Manu scripting typing in to word
Taped Transcription in to word.
Copy, Paste, Editing, Sorting, Indexing Data into required format etc.
Data Conversion Services
Conversion of data across various databases on different platforms
Data Conversion via Input / Output for various media.
Data Conversion for databases, word processors, spreadsheets, and many other
standard and custom-made software packages as per requirement.
Conversion from Page maker to PDF format.
Conversion from Ms-Word to HTML format
Conversion from Text to Word Perfect.
Conversion from Text to Word to HTML and Acrobat
Convert Raw Data into required MS Office formats.
Text to PDF and PDF to Word / Text / Doc
Data Compilation in PDF from Several Sources.
27
E-Book Conversion etc.
Scanning, OCR with Editing & Indexing Services
High speed Image-Scanning and Data capture services
High speed large volume scanning
OCR Data From Scanned page / image Scan & OCR paper Book in to CD.
ADOBE PDF Conversion Services.
Conversion from paper or e-file to various formats
Internet / Online / Web Research
Internet Search, Product Research, Market Research, Survey, Analysis.
Web and Mailing list research etc.
28
Project Acquisition:
Once a project was undertaken for data entry and data processing, we survey the time to
spent, for the project. The survey will have all detailed questions regarding the technical terms,
and when the starting time and the ending time, Team Size, Tools Budget of the particular on the
project.
LA CROSS Project Objective:
The project required high degree of accuracy, as any omission of data would lead to
misinterpretation of results. Which LA CROSS will not allow, take place on the project.
LA CROSS Role:
LA CROSS will provide to the clients with the highest degree of accuracy and a
comprehensive report on the project. The accurate details on the project of the client are most
preferred clearly recorded. LA CROSS will provide the almost of highly qualified skill pool and
faster adoption of well-defined business processes lead to higher productivity gains without
compromising on quality.
Benefits:
The various benefits to the client were high accuracy of data and Data interpretation and
it saved considerable amount of time by the company in interpreting these data.
Clients
The extensive service portfolio as well as the exact industry specific solutions has resulted in a
high-degree of customer acceptance and satisfaction. The extensive know-how of our business
partners ensures that we can offer a solution which matches customer requirements. With this
joint know-how we are able to completely fulfill individual customer requirements.
29
CHAPTER - III
ANALYSIS
30
1.1 RESPONDENTS BY THEIR ORGANISATION
The table illustrates the distribution of respondents according to their organization
TABLE –1
Particulars No of respondents Percentage
TCS 41 68
VERIZON 10 17
FUTURE SOFT 4 7
LA CROSS 5 8
TOTAL 60 100
Vast majority of the respondents are from TCS (68%) and nearly one-fifth of the respondents are
from Verizon.The minimum number of respondents being from La Cross (8%) and Future soft
(7%).
The maximum number of respondents from TCS can be attributed to the larger number of HR
executives in the organization. It can also be inferred that the majority of the respondents are
from the software industry.
31
1.2. RESPONDENTS BY DEPARTMENT
Every organisation consists of a number of departments according to its function. Here the HR
department has specific function of recruitment.
TABLE 2
Particulars No of respondents Percentage
General HR 55 92
HR Recruitment 5 8
Total 60 100
The above table shows the respondents according to their department, on their perception of the
HR Scorecard.
Almost all of the respondents (92%) belong to the general HR department .A little less then one
–tenth of the respondents (8%)belong to the HR –Recruitment department.
The maximum number of respondents belonging to the general HR department can be attributed
to the respondents not specifying their department.
32
1.3. RESPONDENTS BY AGE
Age can be expressed in terms of years, which represents the age of existence of respondents.
TABLE 3
Particulars No of respondents Percentage
Below 25 yrs 34 57
Above 25 yrs 26 43
Total
60 100
The above table illustrates the distribution of respondents according to their age.
Majority of the respondents, (57%) are below 25 years of age and more than two –fifth of the
respondents (42%)above 25 years of age
The majority of the respondents (57%) being below 25 years can be attributed to the availability
of these respondents at the time of data collection.
33
1.4. RESPONDENTS BY DESIGNATION
It is the level given to the individual based on the education qualification, experience or both.
TABLE 4
ParticularsNo of respondents Percentage
Executive 39 65
Manager 21 35
Total
60 100
The above table demonstrates the distribution of respondents according to their designation.
Vast majority of the respondents are executives (65%) and a little more than one –third of the
respondents (35%)are Managers.
The number of respondents (65%)can be attributed to the availability of executives as
compared to managers (35%) at the time of data collection.
34
1.5. RESPONDENTS BY THEIR YEARS OF EXPERIENCE
Experience may be explained as a year of service that the person has put in an organisation or a
field. In this context the years of experience refers to years of service the respondent has put in
the organisation
TABLE- 5
ParticularsNo of respondents Percentage
Below 3 yrs 34 57
Above 3 yrs 26 43
Total
60 100
The above table demonstrates the respondents according to their years of experience, on their
perception of the HR Scorecard.
Almost majority of the respondents (57%) have a work experience of below three years and little
less than half of the respondents (43%) have a work experience of above 3 years.
Almost majority of the respondents (57%)belong to the category of having work experience of
below 3 years which can be attributed to the availability of respondents at the time of data
collection
35
2. HR DELIVERABLES THROUGH THE HR SCORECARD
2.0. RESPONDENTS OPINION ON HR DELIVERABLES
HR deliverables
HR deliverables are the different aspects given to the results of the HR function .The HR
deliverables through the scorecard can be understood by the HR understanding the strategies
used by HR for organisation success. The next aspect of the HR deliverables is the ability of the
HR department is to link the job performance to organisation success to assess the success of the
HR department. These aspects make the organisation perceive the HR department as a value
added service.
TABLE 6
* The values in the bracket represent the percentage
The above table illustrates the distribution of respondents on “HR deliverables being met
through the HR Scorecard ’’.
Understanding HR strategies through the scorecard
The scorecard helps in interpreting HR strategies through the scorecard to link it to organisations
strategy in quantifying the success of the HR department.
36
HR Deliverables Through
HR Score Card
Strongly
Agree
Agree DisagreeTotal
Understanding HR strategies 26
(43)
33
(55)
1
(2)
60
(100)
Linking job performance &
organization success
16
(27)
44
(73)
0 60
(100)
A value added service 18
(30)
40
(67)
2
(3)
60
(100)
Almost all the respondents (98%) agree to the statement that HR strategies can be understood
through the scorecard, out of which almost two-fifth strongly agree to the statement .
2.1 HR Scorecard linking job performance and organization success.
The scorecard helps in linking job performance of the individuals in organisations to the extent
of success or failure of the organisation.
Almost all the respondents (100%) agree to HR Scorecard linking job performance and
organization success, out of which a little more than one –fourth of the respondents
(27%)strongly agree to the statement.
2.2 HR department being perceived as a value added service in their organization
The HR scorecard makes the HR department measure intangibles and hence the organisation
perceives HR as a value added service.
Except a negligible amount of respondents less than one –tenth (3%) disagree to HR being a
value added service where as almost all respondents (97%) agree to the statement out of which
nearly one –third (30%) of respondents strongly agree to HR being perceived as a value added
service by the organisation.
The above table illustrates that the respondents agree that the HR deliverables is being met
through the HR Scorecard whereas only an insignificant number of respondents have disagreed
on the same. It can also be inferred that among the three HR deliverables the most favoured
deliverable is “HR Scorecard linking job performance and organization success ”. This can
be attributed to the framework of the HR Scorecard metrics that ensures HR deliverables at every
juncture in all HR processes.
37
3. STRATEGIC HR MEASUREMENT THROUGH THE HR SCORECARD
3.0. RESPONDENTS OPINION ON STRATEGIC HR MEASUREMENT
Strategic HR measurement
Strategic HR measurement is the significant aspect of the scorecard, which makes the HR
department a strategic partner in business. This can be understood through the three aspects of
HR linking itself to individual performance with compensation, by balancing financial and non-
financial rewards and HR ‘s contribution to the business.
TABLE –7
*The values in the bracket represent the percentage.
The above table illustrates the respondents opinion on “Strategic HR measurement being
linked through the HR Scorecard”.
3.1. HR Scorecard linking individual performance with compensation
Linking individual performance with compensation is the primary aspect of strategic HR
measurement where the employee’s performance is benchmarked with organisations success.
38
Strategic HR Measurement Strongly
Agree
Agree Disagree Strongly
Disagree
Total
Linking Individual performance
with compensation 18
(30)
41
(68)
1
(2)
0 60
100
Balancing financial measures
and non-financial rewards
24
(40)
34
(56)
1
(2)
1
(2)
60
100
The HR strategies measures HR
‘s contribution to the business
19
(31)
39
(65)
1
(2)
1
(2)
60
100
Almost all the respondents (96%) agree to HR Scorecard linking job performance with
compensation, out of which nearly one –third of the respondents (30%)strongly agree to the
statement and only negligible amount less than one –tenth of respondents (2%) disagree to HR
Scorecard linking job performance with compensation.
3.2. HR Scorecard balancing financial and non –financial rewards
The scorecard makes the HR department strategic to a great extent by balancing financial and
non-financial rewards; here the strategic measurement of HR is in replacing the traditional
methods of measurement with new value based forms of measurement for employees.
Almost all the respondents (96%) agree to HR Scorecard balancing financial and non –financial
rewards, out of which two –fifth of the respondents (40%)strongly agree to the statement and
only negligible amount less than one –tenth of respondents (4%) disagree to HR Scorecard
balancing financial and non –financial rewards.
3.3. HR Strategies drawn from the HR Scorecard measuring HR’s contribution to business.
HR’s contribution to business can be assessed through the HR strategies drawn by the scorecard
is linked to meet the business goals of the organisation.
Almost all the respondents (96%) agree to HR Strategies drawn from the HR Scorecard
measuring HR’s contribution to business, out of which more than one–fourth of the respondents
(31%)strongly agree to the statement and only negligible amount less than one –tenth of
respondents (4%) disagree to HR Strategies drawn from the HR Scorecard measuring HR’s
contribution to business.
From the above table it can be understood that respondents agree that the HR Scorecard makes
the HR department strategic by linking the HR strategies to the business as the number of
respondents who disagree on the same are negligible. Among the three factors for strategic HR
measurement the most favoured is the “HR Scorecard linking individual performance with
compensation”. This can be attributed to respondents considering HR as a strategic business
partner due its alignment with the organizations strategy.
39
4. HIGH PERFORMANCE WORK SYSTEM THROUGH THE HR SCORE CARD
4.0. RESPONDENTS OPINION ON HIGH PERFORMANCE WORK SYSTEM
High performance work system
The high performance work system is a significant attribute of the HR Scorecard where the
practice of a validated competency model is required to enhance the working of the HR
department in all aspects. The competency model is a framework that helps in validating the key
HR processes of recruitment and in defining roles for the organisation.
TABLE –8
High Performance
work system
No of
respondentsPercent
Strongly agree 16 26
Agree 42 70
Disagree 1 2
Strongly Disagree 1 2
TOTAL 60 100
The above table illustrates the distribution of respondent’s opinion on HR Scorecard adopting a
validated competency model for the HR function in their organisation
Except negligible amount of respondents less than one –tenth (4%) disagree on HR Scorecard
adopting a validated competency model for the HR function in their organisation, almost all
respondents (96%) agree out of which a little more than one –fourth of respondents (26%)
strongly agree on the HR Scorecard adopting a validated competency model for the HR function
in their organisation.
From the above table it can be understood that the respondents agree to the adoption of the
validated competency model to the HR function through the Scorecard as only an significant
number of respondents disagree on the same. This can be attributed to the nature of the
scorecard, which makes the HR function adopt a high performance work system in the
organisation.
40
5. HR SYSTEM ALIGNMENT THROUGH THE HR SCORECARD
5.0. RESPONDENTS OPINION ON HR SYSTEM ALIGNMENT
The HR system alignment is another component of the scorecard that aligns HR and its sub –
systems towards the organisations strategy. This creates a synergetic HR department where HR
deliverables are looped to organisations goals ensuring HR deliverability.
TABLE – 9
HR System
Alignment
Strongly
Agree
Agree Disagree Total
HR system with
organization
17
(28)
42
(70)
1
(2)
60
(100)
HR subsystems to the
organization
22
(37)
36
(60)
2
(3)
60
(100)
*The values in the bracket represent the percentage
The above table illustrates the respondent’s opinion on “HR System Alignment through the
HR Scorecard”
5.1. HR system alignment through the HR Scorecard
The alignment of the HR department towards business is done through the scorecard and the
system alignment leads to HR being able to be linked to business through the scorecard.
As far as HR systems alignment with organization is considered almost all respondents (98%)
agree that the system is aligned with the organization out of which a little more than one –fourth
(28%)of the respondents strongly agree to the alignment of HR towards its business through the
scorecard.
41
5.2. HR Scorecard aligning the HR subsystems to the organisation.
The HR Scorecard aligns the HR subsystem or the specific functions of the HR department to the
organisation goals to enable the deliverability of the HR services.
Almost all the respondents (97%) agree to, HR Scorecard aligning the HR subsystems to the
organisation, out of which more than one–third of the respondents (31%)strongly agree to the
statement
From the above table it can be understood that the respondents agree to the alignment of the HR
and its subsystems to the organisation through the scorecard as only a negligible amount of
respondents have disagreed. This can be attributed to the respondents experience in aligning the
HR department to the organisations strategy through the scorecard.
42
6. MEASURING HR EFFICIENCY THROUGH THE HR SCORECARD
6.0 RESPONDENTS OPINION ON MEASURING HR EFFICIENCY
HR efficiency –core versus strategic metric
The HR Scorecard is known for measuring the intangibles and creating value to the organisation.
This is made possible by measuring the two important aspects of the tangibles and the
intangibles. The ability to quantify the expenditures of the HR department falls under the
category of the tangibles that can be measured and the intangibles like measuring cycle time for
HR processes is a strategic metric which is also assessed through the scorecard.
TABLE -10
Measuring HR efficiencyStrongly
AgreeAgree Disagree
Strongly
DisagreeTotal
Quantifying the expenditures
incurred by the HR department
8
(13)
50
(83)
1
(2)
1
(2)
60
(100)
Measuring cycle time for HR
processes in the HR department
18
(30)
42
(70)
0 0 60
(100)
*The values in the bracket represent the percentage
The above table illustrates the distribution of respondent’s opinion on “Measuring HR
efficiency through the HR Scorecard’’.
6.1 HR Scorecard Quantifying the expenditures incurred by the HR department
The scorecard quantifies expenditures incurred by the HR department as a tangible asset and
hence HR efficiency is measured as a core HR metrics.
43
Almost all the respondents (96%) agree to, HR Scorecard Quantifying the expenditures incurred
by the HR department out of which little more than one–tenth (13.3%) of the respondents
strongly agree to the statement.
6.2 Measuring cycle time for HR processes in the HR department
This is the strategic metrics of the HR scorecard that measures the intangibles in the HR
department and hence creates value in the organisation.
All the respondents (100%) agree to, HR Scorecard measuring cycle time for HR processes in
the HR department out of which little more than one–fourth (30%) of the respondents strongly
agree to the statement.
From the above table it can be understood that the respondents agree on the HR scorecard
measuring HR quantitatively and as strategic HR measurement for HR process as only an
insignificant amount of respondents have disagreed on the same. Among the two aspects on
measuring HR efficiency, the favoured measure of efficiency is the HR Scorecard ‘s ability to
“Measuring cycle time for HR processes in the HR department.” This can be attributed to
the respondents practicing the strategic form of measurement in their organizations.
44
7. LEADING CHANGE THROUGH THE HR SCOREARD
7.0 RESPONDENTS OPINION ON LEADING CHANGE
Leading change
Leading change is the extent of which the HR initiative is implemented in the organisation,
through the scorecard. The scorecard facilitates the alignment of HR initiative to HR strategy,
through a leader who champions the initiative and a primary sponsor who implements the
initiative. It also focuses on, the various department heads recognizing these HR initiatives.
TABLE -11
*The values in the bracket represent the percentage.
The above table illustrates the respondent’s opinion on “HR initiatives implemented as leading
change in the organisation through the HR scorecard.”
45
Leading Change Strongly
Agree
AgreeDisagree
Total
Aligning HR initiatives to HR
strategy through the Scorecard
20
(33)
39
(65)
1
(2)
60
(100)
Facilitating a leader who owns
and champions the HR initiative
19
(32)
41
(68)
0 60
(100)
Facilitating a primary sponsor
in implementing these
initiatives
12
(20)
48
(80)
0 60
(100)
The departments recognizing
the HR initiatives through the
scorecard
16
(27)
44
(73)
0 60
100
7.1 Success of HR initiatives is in aligning the HR strategy with the organizations strategy.
The success of HR initiatives is in aligning the HR strategy with organisations strategy though
the structure of the scorecard that aligns the HR system and sub systems to the organisation.
Almost all the respondents (95%) agree to, success of HR initiatives in aligning the HR strategy
with the organizations strategy, out of which one–third (33%) of the respondents strongly agree
to the statement.
7.2 HR Scorecard facilitating a leader who champions the HR initiative
The scorecard facilitates a leader who champions the cause for implementing the HR initiatives
in the organisation.
All the respondents (100%) agree that, the HR Scorecard facilitates a leader who champions the
HR initiative out of which nearly one–third (31%) of the respondents strongly agree to the
statement.
7.3HR Scorecard facilitating a primary sponsor who owns and champions the HR initiative
The primary sponsor is the head HR who organizes a task force in implementing the initiative
through out the organisation.
All the respondents (100%) agree to, HR Scorecard facilitating a primary sponsor who owns and
champions the HR initiative, out of which one–fifth (20%) of the respondents strongly agree to
the statement. The ratios between agree and strongly agree being 4:1 respectively.
46
7.4 HR Scorecard encouraging department heads in recognizing HR initiatives in the
organisation.
The department heads in organisations form the next layer of support in implementing HR
initiatives in the organisation and the scorecard encourages them in realising the significance of
the initiatives in the organisation.
All the respondents (100%) agree that, the HR Scorecard encourages department heads in
recognizing HR initiatives in the organisation, out of which nearly more than one–fourth (26%)
of the respondents strongly agree to the statement.
From the above tables it can be understood that the respondents agree that the HR scorecard has
facilitated in bringing out a leading change in organisation through a specialized task force in
implementing HR initiatives, through the encouragement of the department heads in the
organisation. When the factors related to leading change are studied, it can be inferred that all
the three factors are favoured compared to the first factor which is the aspect of the “success of
HR initiatives is in aligning the HR strategy with the organizations strategy”. As the respondents
who disagreed or strongly disagreed are negligible it can be inferred that the scorecard
spearheads change through initiatives.
47
8. CREATING A SHARED NEED FOR CHANGE THROUGH THE HR SCORECARD
8.0 RESPONDENTS OPINION ON CREATING A SHARED NEED FOR CHANGE
Shared need for change
Any change should be shared to ensure that the change is implemented in the organisation. The
HR Scorecard facilitates a shared need to implement initiatives in the organisation by creating
awareness about the initiatives among employees and ensuring their co-operation in
implementing these HR initiatives.
TABLE –12
Shared Need for change Number of respondents Percentage
Strongly Agree 12 20
Agree 44 73
Strongly Disagree 4 7
TOTAL 60 100
The above table illustrates the respondent’s opinion on “Creating a Shared need for change
through the HR Scorecard”.
Almost all the respondents (93%) agree to, creating a Shared need for change through the HR
Scorecard, out of which one–fifth of the of the respondents (20%) strongly agree to the
statement.
From the above table it can be understood that the respondents agree to the Scorecard creating
awareness among employees about the HR initiatives in the organisation as only an insignificant
number of respondents have disagreed on creating a shared need for change. This can be
attributed to the nature of the respondents in actually implementing these initiatives in the
organisation by creating awareness to employees about HR initiatives and its significance in the
organisation.
48
9. THE HR SCORECARD SHAPING A VISION FOR THE ORGANISATION
9.0 RESPONDENTS OPINION ON SHAPING A VISION
Shaping a vision
The vision for an HR Scorecard defines the desired outcomes of the scorecard, states what will
be measured, these desired outcomes are to make informed HR investment choices, to
accomplish business goals though HR thus shaping a vision for the organisation.
TABLE -13
Shaping a vision Number of respondents Percentage
Strongly Agree 16 26
Agree 30 50
Disagree 13 22
Strongly Disagree 1 2
TOTAL 60 100
The above table illustrates the respondent’s opinion on “Shaping a vision for the organisation
through the HR Scorecard”
A little more than three –fourth of the respondents (76%)agree that the HR Scorecard shapes a
vision for the organisation, out of which more than one fourth of respondents (26%)strongly
agree .It is also interesting to note that nearly one –fifth of the respondents (20%)disagree to the
statement.
From the above table it can be understood that the respondents agree to the Scorecard shaping a
vision for the organisation as only an insignificant number of respondents have disagreed. This
can be comprehended as the respondents differ in their opinion of the HR Scorecard not being
the only way to shape the vision of the organisation.
49
10. MOBILISING COMMITMENT THROUGH THE HR SCORECARD
10.0 RESPONDENTS OPINION ON MOBILISING COMMITMENT
HR Scorecard mobilizing commitment for implementing HR initiatives by forming a
coalition of support in the organisation .
Change is more effective when those affected by the change are committed to it. Commitment
comes when these individuals have information about the changing process, participates in
shaping the process and behaves as if they are committed. HR Scorecards require commitment
from both line managers and HR professionals.
TABLE- 14
Mobilizing Commitment Number of respondents Percentage
Strongly Agree 6 10
Agree 47 78
Disagree 7 12
TOTAL 60 100
The above table illustrates the respondent’s opinion on “HR Scorecard mobilizing
commitment for implementing HR initiative ”
Most of the respondents (88%) have agreed on the HR Scorecard creating a shared,
concentrated effort in implementing initiatives in the organisation out of which one- tenth of the
respondents (10%) have strongly agreed on the statement. It is very interesting to note that nearly
one –fifth of respondents (11.7%) disagree to the scorecard mobilizing commitment.
From the above table it can be understood that the respondents agree to the Scorecard mobilizing
a support team for implementing these initiatives the organisation as only a negligible amount of
respondents have disagreed on the same. This can be attributed to the respondents’ role in
mobilizing support for the implementation of these initiatives in their organisation.
50
11. BUILDING ENABLING SYSTEMS THROUGH THE HR SCORECARD
11.0. RESPONDENTS OPINION ON BUILDING ENABLING SYSTEMS
HR Scorecard building enabling systems to sustain the change in the HR system.
Change is more likely to happen when a company makes the financial, technological and HR
investments required to support the change. It also means that the results of the scorecard need to
be communicated widely throughout the business and it also means helping to communicate the
firm’s strategy map to the work force.
TABLE- 15
Building Enabling
Systems
Number of respondents Percentage
Strongly Agree 6 10
Agree 49 82
Disagree 5 8
TOTAL 60 100
The above table illustrates the respondent’s opinion on “HR Scorecard building enabling
systems to sustain the change in the HR system.’’
Almost all respondents (92%) have agreed on the HR Scorecard building-enabling systems to
sustain the change introduced by the initiatives in the HR System out of which One- tenth of the
respondents (10%) have strongly agreed on the statement
From the above table it can be understood that respondents agree to the HR scorecard creating or
building an enabling system to sustain and cope with the changes that comes from the initiative
as only an inconsequential amount of respondents disagree on the same. This can be attributed to
the effort of the respondents in their organizations in building support for these HR initiatives.
51
12. MONITORING AND DEMONSTRATING PROGRESS THROUGH THE HR
SCORECARD
12.0. RESPONDENTS OPINION ON MAPPING PROGRESS OF THE INITIATIVE
Monitoring and demonstrating progress through the HR Scorecard
Change is more likely to happen when a firm monitors progress toward the change. Monitoring
the progress at each stage of implementing the initiatives ensures the progress of the initiative.
This process leads to benchmarking of progress on two aspects, on the results of the initiative
and on implementing these initiatives.
TABLE -16
*The values in the bracket represent the percentage
The above table illustrates the respondent’s opinion on “Monitoring and demonstrating
progress through the HR Scorecard”
52
Monitoring & demonstrating
Progress
Strongly
Agree
Agree Disagree Total
HR team benchmarking
progress team on the results of
the HR initiative
11
(18)
48
(80)
1
(2)
60
100
HR team benchmarking
progress on implementing
the initiative
15
(25)
45
(75)
0 60
100
12.1. HR team benchmarking progress team on the results of the HR initiative
The HR team benchmarking progress on the results of the initiative is to understand the progress
of the initiative in terms of the success of the initiative in line with the organizations goals.
Almost all respondents (98%) have agreed on the HR team benchmarking progress team on the
results of the HR initiative out of which a little more than one- tenth of the respondents (18%)
have strongly agreed on the statement.
12.2. HR team benchmarking progress on implementing the initiative
The HR team benchmarking progress on implementing initiatives monitors progress in terms of
the effectiveness of the initiative and the extent of implementing the initiative.
All respondents (98%) have agreed on the HR team benchmarking progress on implementing
the initiative, out of which a little more than one- fourth of the respondents (25%) have strongly
agreed on the statement.
From the above table it can be understood that the respondents agree to the Scorecard monitoring
and demonstrating progress on the results of HR initiative and the implementation of the
initiative as none of the respondents have disagreed on the same. It can be inferred that out of the
two initiatives “HR team benchmarking progress on implementing the initiative ’’ has
been favoured by the majority. It can be attributed to the respondents’ effort in effectively
evaluating initiatives in their organisation.
53
13. MAKING THE CHANGE LAST THROUGH THE HR SCORECARD
13.0. RESPONDENTS OPINION ON MAKING THE CHANGE LAST
HR initiatives sustaining because of the HR Scorecard
Change is more likely to happen when a change effort garners early success builds in continuous
learning about what is working and what is not, adapts to changing conditions, celebrates
progress, and can be integrated with other work. Ensuring early successes of the initiative,
integrating the initiative of the scorecard with all dimensions are all methods of making these
initiative last in the organisation.
TABLE -17
Making the change
last
Number of
respondents
Percentage
Strongly Agree 10 17
Agree 41 68
Disagree 9 15
TOTAL 60 100
The above table illustrates the respondent’s opinion on “Making the change last through the
score card”
Most of the respondents (85%) have agreed on the making the change last through the scorecard
out of which a little more than one –tenth of the respondents (16.7%) strongly agree to the
statement.
From the above table it can be understood that the respondents agree to the HR Scorecard
making the initiative last through the HR Scorecard where as none of the respondents have
disagreed on the same. This can be attributed to HR initiatives lasting by their efforts in the
organisation.
54
14. RESPONDENTS OPINION ON THE EXTENT TO WHICH HR INITIATIVES
HAVE BEEN IMPLEMENTED
The HR initiatives have to be studied to understand the extent of application of the initiatives in
organisations. For this purpose commonly listed HR initiatives were and Were marked to assess
the extent of implementing these initiatives in organisations
TABLE –18
INITIATIVESVERY
LOWLOW HIGH
VERY
HIGHTOTAL
Improving delivery of HR services 2
(3)
17
(29)
40
(66)
1
(2)
60
100
Improving adaptability of the business to
new opportunities
0 16
(27)
43
(71)
1
(2)
60
100
Facilitating organization change 1
(2)
13
(21)
45
(75)
1
(2)
60
100
Improving employee engagement 0 17
(28)
35
(59)
8
(13)
60
100
Competency based recruitment 0 18
(30)
33
(55)
9
(15)
60
100
Employer branding initiative 2
(3)
13
(22)
40
(66)
5
(9)
60
100
Diversity initiative program 1
(2)
16
(27)
41
(68)
2
(3)
60
100
Organization Communication 1
(2)
17
(28)
38
(63)
4
(7)
60
100
Aligning learning strategies with business
goals
23
(38)
33
(55)
0 4
(7)
60
100
Improving the efficiency of training
operations
0 19
(32)
39
(65)
2
(3)
60
100
55
Enhancing work life balance 0 18
(30)
38
(63)
4
(7)
60
100
Reducing cycle time for HR processes 0 11
(18)
40
(67)
9
(15)
60
100
Creating awareness on appraisal 0 13
(21)
43
(72)
4
(7)
60
100
Bench marking against using PCMM/ISO 0 16
(26)
37
(62)
7
(12)
60
100
Conducting employee satisfaction survey 0 17
(28)
36
(60)
7
(12)
60
100
*The values in the bracket represent the percentage
The above table illustrates the respondents’ opinion on the extent of HR initiatives deployed
in their organisation.
14.1. Improving delivery of HR services
The HR initiative on improving delivery of HR services is significant as it is the most common
out-come of the HR Scorecard
Nearly three-fourths of the respondents (66%)are of the opinion that this initiative is high where
as an inconsequential number of respondents a little less than one-third (28.3%) of the
respondents are of the opinion that this initiative is low.
14.2. Improving adaptability of the business to new opportunities
This HR initiative signifies the extent of flexibility the HR team has with respect to new business
opportunities with regard to mergers, acqustions or any other technological change in the
organisation.
Nearly three-fifth of the respondents (68%) are of the opinion that improving adaptability of the
business to new opportunities is high where as a negligible amount of respondents a little less
56
than one-third (32%) of the respondents are of the opinion that the initiative is low in their
oraganisations.
14.3. Facilitating organization change
The HR initiative in spear heading organisation change is the outcome of implementation of any
initiative that brings out change in the organisation and makes a lasting impression on the
organisation.
Almost three –fourth of the respondents (73%) are of the opinion that facilitating organization
change initiative is high where as an insignificant number of respondents a little less than one-
fourth of the respondents (27%) feel that the initiative is low in their organizations.
14.4. Improving employee engagement
The HR initiative on Employee engagement is common practice in HR Teams in organisations to
increase levels of motivation thereby creating value to the organisation.
Almost three- fourth (71%) are of the opinion that improving employee engagement initiative is
high where as a little less than one-third of the respondents (29%) are of the opinion that
initiative is low in the organizations.
14.5. Competency based recruitment
This HR initiative is related to the practice of a validated competency model, which ensures the
right fit to the organisation.
Almost three- fourth of the respondents (70%) are of the competency based recruitment opinion
that this initiative is high and a little less than one-third of the respondents (30%) are of the
opinion that the initiative is low in organisations.
57
14.6. Employer branding initiative
The employer branding initiative is the HR initiative that shapes the face of the organisation to
attract fresh talent in organisations.
More than three- fourth of the respondents (76%) are of the opinion that Employer branding
initiative this initiative is high and a little less than one-fourth of the respondents (21.7%) are of
the opinion that the initiative is low in organisations.
14.7. Diversity initiative program
In the globalised era the diversity initiative is significant as the role of HR is to integrate the
people into the organisation during mergers and acquisition.
Nearly three – fourths of the respondents (71%) are of the opinion that diversity initiative
program this initiative is high where as a little less than one-third of the respondents (29%) are of
the opinion that the initiative is low in organisations.
14.8. Organization Communication
The HR initiative in enhancing organisation communication enhances the knowledge sharing
process in the organisation.
Nearly a three –fourth of the respondents (70%) are of the opinion organization Communication
that this initiative is high where as a little less than one-third of the respondents (30%) are of the
opinion that the initiative is low in organization.
14.9. Aligning learning strategies with business goals
The HR initiative in aligning learning strategies with business goals is to ensure holistic
organisation growth.
58
It is interesting to note that almost all (93%) is considered aligning learning strategies to business
goals as an initiative that is low compared to less than one –tenth (7%)who have considered it to
be high in their organisations.
14.10. Improving the efficiency of training operations
This HR initiative ensures the deliverability of the HR department as it measures the out –come
of the HR process thereby adding value to the organisation.
A vast majority of the respondents (68%) are of the opinion that improving the efficiency of
training operations initiative is high where as a little less than one-third of the respondents
(32%) are of the opinion that initiative is low in their organisations.
14.11. Enhancing work life balance initiative
Enhancing work –life balance is a HR initiative to strike a balance between the two quadrants of
life that need equal amount of importance in today’s organisation.
Almost three-fourth of the respondents (70%) are of the opinion that enhancing work life
balance initiative is high where as a little less than one-third of the respondents (30%) are of
the opinion that this initiative is low in their organisations.
14.12. Reducing cycle time for HR processes
This strategic HR initiative enhances the quality of the HR department leading to business
excellence.
Most of the respondents (82%) are of the opinion that reducing cycle time for HR processes
initiative is high where as one-fifth of the respondents (18%) are of the opinion that the initiative
is low in their organisations.
59
14.13. Bench marking against using PCMM/ISO
The initiative in bench – marking against quality frame works would enhance HR ‘s role in the
business.
Almost three –fourth (74%) of the respondents are of the opinion that bench marking against
using PCMM/ISO initiative is high where as a little less than one-fourth of the respondents
(26%) are of the opinion initiative is low in their organisations.
14.14. Conducting employee satisfaction survey
The HR initiative in conducting employee satisfaction survey is to assess the needs of employees
at regular intervals in organisations and take corrective action accordingly.
Almost three –fourth (72%) of the respondents are of the opinion that conducting employee
satisfaction survey initiative is high where as a little less than one-third of the respondents (28%)
are of the opinion that initiative is low in their organisations.
From the above table it can be inferred that out of the fifteen HR initiative that is high according
to most of the respondents (82%) is “Reducing cycle time for HR processes’’ where as the HR
initiative that has been ranked as low by almost all respondents (93%) is “Aligning learning
strategies with business goals.”
This can be attributed to the respondents’ opinion on the HR initiative reducing cycle time for
HR processes as it adds value to the HR department in organisations and measures the
intangibles making HR a strategic partner in business. The initiative on aligning learning
strategies with business goals takes the lowest place as the respondents’ opinion on the initiative
not being responsible for growth strategies in organisations.
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15. RESPONDENTS OPINION ON EXTENT OF IMPLEMENTING HR INITIATIVES
IN ORGANISATIONS
The HR initiatives were taken to measure the extent to which it was implemented in
organizations. For this purpose fifteen commonly practiced initiatives (please refer
table 18) for were listed and respondents were asked to mark the extent of implementing these
initiatives in their organisation. The extent of implementing these initiatives were studied to
understand the level of HR initiatives practiced in the organisation.
TABLE –19
Extent of implementing
initiativesNumber of Respondents Percentage
HIGH 18 30
LOW 42 70
TOTAL 60 100
The above table elucidates the distribution of respondents on their opinion on the extent
implementing HR initiatives in organisations.
A little less than half of the respondents (70%)are of the opinion that the HR initiatives are low
in their organisations and nearly one –third of the respondents (30%) are of the opinion that the
HR initiatives because of the HR Scorecard are high
The overall opinion of the respondents is that the extent of implementing HR initiatives are low
in organisations. This can be attributed to the respondents not being able to drive these initiatives
and the lack of support for the initiatives through out the organization
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16. ORGANISATION VS HR INITIATIVES
The purpose of this cross tabulation is to find out to what extent HR initiatives have been
implemented in organisations.
TABLE- 20
Organisation HR Initiatives
TotalHigh Low
TCS 3
(7)
38
(93)
41
(100)
VERIZON 10
(100)
- 10
(100)
FUTURE SOFT - 4
(100)
4
(100)
LA CROSS 5
(100)
- 5
(100)
TOTAL
18
(30)
42
(70)
60
(100)
*The values in the bracket represent the percentage
The above table elucidates the respondents according to the company and their opinion on
the extent of implementing HR initiatives because of the HR scorecard.
Almost all the respondents (93%) from TCS are of the opinion that the initiatives are low in
their organisations and one –tenth (7%)are of the opinion that the initiatives are high
It is very interesting to note that all respondents from Verizon and La Cross (100%) are of the
opinion that the HR initiatives are high in the organisation.
62
It is also very interesting to note that all the respondents (100%)from Future soft are of the
opinion that the HR initiatives driven by the scorecard are low in the organisation.
From the above table it can be inferred that almost all the respondents (93%) from TCS are of the
opinion that the initiatives are low where as nearly all respondents from La Cross and Verizon
(100%) are of the opinion that the HR initiatives are high in their organisations.
17. AGE VS HR INITIATIVES
The purpose of this cross tabulation is to find out if age of the respondents influence extent of
implementing HR initiatives.
TABLE –21
Age HR Initiatives
TotalHigh Low
Below 25 yrs 9
(27)
25
(73)
34
(100)
Above 25 yrs 9
(34)
15
(66)
24
(100)
TOTAL
18
(30)
42
(70)
60
(100)
*The values in the bracket represent the percentage
Calculated Chi Square value is 1.702
The degree of freedom is 1
The above table elucidates the respondents according to their age and their opinion on the
extent of implementing HR initiatives because of the HR scorecard.
63
Three –fourth of the respondents (73 %) below twenty-five years are of the opinion that the
initiatives are low and nearly one –fourth (26%)are of the opinion that the initiatives are high in
their organisations.
A vast majority of the respondents (62%) above twenty-five years are of the opinion that the
initiatives are low and nearly two-fifth (37.5%)are of the opinion that the initiatives are high in
their organisations.
From the above table it can be understood that the respondents below twenty –five years of age
nearly three-fourth of the respondents (73.5%) are of the opinion that initiatives are low where as
respondents above twenty-five years nearly two-fifth (37.5%)are of the opinion that the
initiatives are high.
18. EXPERIENCE VS HR INITIATIVE
The purpose of this cross tabulation is to find out if the years of experience of respondents
influence on the extent of implementing HR initiatives.
TABLE –22
*The values in the bracket represent the percentage
64
Age HR Initiatives
TotalHigh Low
Below 3 yrs 11
(38)
18
(62)
29
(100)
Above 3 yrs 7
(27)
24
(92)
31
(100)
TOTAL
18
(30)
42
(70)
60
(100)
Calculated Chi Square value is 0.772
The degree of freedom is 1
The above table elucidates the respondents according to their years of experience and their
opinion on the extent of implementing HR initiatives because of the HR scorecard.
Among the respondents below three years of experience a vast majority of the respondents
(62%)are of the opinion that the initiatives are low and remaining one –third (38%)are of the
opinion that the initiatives are high in their organisations .
At the same time a little more than three –fourth of the respondents (77%) above three years are
of the opinion that the initiatives are low and nearly a little more than one–fourth (23%)are of the
opinion that the initiatives are high in their organisations.
From the above table it can be understood that high level of low - level of initiatives are felt by
respondents above three years of experience and low level of high level initiatives are felt by
respondents below three years of experience.
The above table also shows that since the calculated chi-value is less than tabulated chi-value
there is no statistical significance between years of experience and the extent of implementing
HR initiatives. Hence it can be understood that years of experience does not influence the
respondents’ opinion on extent of implementing HR initiatives.
65
19. DESIGNATION VS HR INITIATIVES
The purpose of this cross tabulation is find out if there is influence of designation of respondents
on the extent of implementing HR initiatives.
TABLE –23
DesignationHR Initiatives
TotalHigh Low
EXECUTIVE 14
(36)
25
(64)
39
(100)
MANAGER 4
(22)
17
(40)
21
(100)
TOTAL 18
(30)
42
(70)
60
(100)
*The values in the bracket represent the percentage
Calculated Chi Square value is 1.13 with Yates Correction.
The degree of freedom is 1
The above table elucidates the respondents according to their designation and their opinion
on the extent of implementing HR initiatives because of the HR scorecard.
Nearly a vast majority of the executives (64%)are of the opinion that the initiatives are low and a
little more than one –third (36%) executives are of the opinion that the initiatives are high.
Among managers most of the respondents (82%)are of the opinion that the initiatives are low
and the remaining one–fifth (17.6%) of the managers are of the opinion that the initiatives are
high in their organisations.
66
From the above table it can be understood that high level of low - level of initiatives are felt by
executives and low level of high level initiatives are felt by managers in their organisations.
The above table also shows that since the calculated chi-value is less than tabulated chi-value
there is no statistical significance between designation and the extent of implementing HR
initiatives. Hence it can be understood that designation does not influence the respondents’
opinion on extent of implementing HR initiatives.
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19. DEPARTMENT VS HR INITIATIVES
The purpose of this cross tabulation is find out if there is an influence over the department of the
respondents and extent of implementing HR initiatives.
TABLE –24
DepartmentHR Initiatives
TotalHigh Low
GENERAL
HR
16
(29)
39
(70)
55
(100)
HR-REC2
(20)
5
(80)
5
(100)
TOTAL18
(30)
42
(70)
60
(100)
*The values in the bracket represent the percentage
The above table elucidates the respondents according to their department and their opinion
on the extent of implementing HR initiatives because of the HR scorecard.
Nearly three –fourth of the general HR department (70%)are of the opinion that the initiatives
are low and a little less than one –third (29%) of the general HR department are of the opinion
that the initiatives are high
Most of the respondents of the HR –recruitment department (80%)are of the opinion that the
initiatives are low and one–fifth (20%) of the respondents are of the opinion that the initiatives
are high.
68
Most of the respondents of the HR – recruitment department (80%)are of the opinion that the
initiatives are low and nearly one –third (29%) of the general HR department are of the opinion
that the initiatives are high.
20. OVERALL RANKING OF THE HR INITIATIVES IN ORGANISATIONS BY
RESPONDENTS
The HR initiatives have been ranked by the respondents to understand the HR initiatives that are
important in organisations with respect to their order of priority. The total scores indicate
individual scores of these initiatives on which it has been ranked accordingly. The ranks have
been categorized into three categories of priority (first order of priority, the second order of
priority and the last order of priority) that indicate the level of significance it has in organisations
according to the respondents.
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TABLE -25
70
INITIATIVES RANKTOTAL
SCORES
Improving delivery of HR services 2 637
Improving adaptability of the business to new opportunities 1 930
Facilitating organization change 7 501
Improving employee engagement 4 546
Competency based recruitment 3 590
Employer branding initiative 8 471
Diversity initiative program 9 439
Organization Communication 14 380
Aligning learning strategies with business goals 5 541
Improving the efficiency of training operations 13 390
Enhancing work life balance 15 297
Reducing cycle time for HR processes 6 525
Creating awareness on appraisal 12 407
Bench marking against using PCMM/ISO 11 445
Conducting employee satisfaction survey 10 456
The above table elucidates the respondents ranking of the HR initiatives in the order of priority
from 1 to 15 as a result of HR Scorecard deployment in their organizations.
The HR initiatives that ranks in the first order of priority are
1. Improving adaptability of the business to new opportunities
2. Improving delivery of HR services
3. Competency based recruitment
4. Improving employee engagement
5. Aligning learning strategies with business goals
The HR initiatives that ranks in the second order of priority are
6. Reducing cycle time for HR processes
7. Facilitating organization change
8. Employer branding initiative
9. Diversity initiative program
10. Conducting employee satisfaction survey
The HR initiatives that ranks in the last order of priority are
71
2
1
711
3
89
14
5
13
15
6
1210
4
0
100
200
300
400
500
600
700
800
900
1000Improving deliveryof HR services
Improvingadaptability of thebusiness to newopportunities
Facilitatingorganizationchange
Bench markingagainst usingPCMM/ISO
Competency basedrecruitment
Employer brandinginitiative
RANKS
11. Bench marking against using PCMM/ISO
12. Creating awareness on appraisal
13. Improving the efficiency of training operations
14. Organization Communications
15. Enhancing work life balance
From the above table it can be inferred that the HR initiative ranked in the order of priority as
the first rank is the initiative in improving adaptability of the business to new opportunities.
The HR initiative that ranks the lowest the fifteenth in the order of priority is the Enhancing
work life balance initiative. This can be attributed to the respondents’ opinion on the general
trends in the booming industry where focus is given to achieving business objectives over
personal goals.
OVERALL RANKING OF HR INITIATIVES
72
73
CHAPTER –IV
FINDINGS AND CONCLUSION
74
4.1 FINDINGS
The maximum number of respondents from TCS can be attributed to the larger number of
HR executives in the organization. It can also be inferred that the majority of the
respondents are from the software industry. The maximum number of respondents
belonging to the general HR department can be attributed to the respondents not
specifying their department.
The majority of the respondents (57%) being below 25 years can be attributed to the
availability of these respondents at the time of data collection.
The number of respondents (65%)can be attributed to the availability of executives as
compared to managers (35%) at the time of data collection.
All the respondents (100%) were found to be post graduates, in MBA and MSW
specilising in HR.
Almost majority of the respondents (57%)belong to the category of having work
experience of below 3 years which can be attributed to the availability of respondents at
the time of data collection
HR DELIVERABLES
Nearly all respondents (98%) agree that the HR deliverables is being met through the HR
Scorecard whereas only an insignificant number of respondents have disagreed on
the same.
It can also be inferred that among the three HR deliverables the most favoured
deliverable is “HR Scorecard linking job performance and organization success
”. This can be attributed to the framework of the HR Scorecard metrics that ensures
HR deliverables at every juncture in all HR processes.
75
STRATEGIC HR MEASUREMENT
Almost all respondents (96%) agree that the HR Scorecard makes the HR department
strategic by linking the HR strategies to the business as the number of respondents who
disagree on the same are negligible .
Among the three factors for strategic HR measurement the most favoured is the “HR
Scorecard linking individual performance with compensation”. This can be attributed
to respondents considering HR as a strategic business partner due its alignment with the
organizations strategy.
HIGH PERFORMANCE WORK SYSTEM
Nearly all respondents (96%) agree to the adoption of the validated competency model
to the HR function through the Scorecard as only a significant number of respondents
disagree on the same.
This can be attributed to the nature of the scorecard, which makes the HR function adopt
a high performance work system in the organisation.
HR SYSTEM ALIGNMENT
Almost all the respondents (98%) agree to the alignment of the HR and its subsystems to
the organisation through the scorecard.
Only a negligible amount of respondents have disagreed on the same.
This can be attributed to the respondents experience in aligning the HR department to the
organisations strategy through the scorecard.
76
MEASURING HR EFFICIENCY –CORE VERSUS STRATEGIC METRIC
All respondents (100%) agree on the HR scorecard measuring HR quantitatively and as
strategic HR measurement for HR process as only an insignificant amount of respondents
have disagreed on the same.
Among the two aspects on measuring HR efficiency, the favoured measure of efficiency
is the HR Scorecard ‘s ability to “Measuring cycle time for HR processes in the HR
department.”
This can be attributed to the respondents practicing the strategic form of measurement in
their organizations.
LEADING CHANGE
All the respondents (100%) agree that the HR scorecard has facilitated in bringing out a
leading change in organisation through a specialized task force in implementing HR
initiatives, through the encouragement of the department heads in the organisation.
When the factors related to leading change are studied, it can be inferred that all the
three factors are favoured compared to the first factor that is the aspect of the
“success of HR initiatives is in aligning the HR strategy with the organizations
strategy”.
As the respondents who disagreed or strongly disagreed are negligible it can be inferred
that the scorecard spearheads change through initiatives.
A SHARED NEED FOR CHANGE
Almost all the respondents (93%) agree to the Scorecard creating awareness among
employees about the HR initiatives in the organisation.
77
Only an insignificant number of respondents have disagreed on creating a shared need for
change.
This can be attributed to the nature of the respondents in actually implementing these
initiatives in the organisation by creating awareness to employees about HR initiatives
and its significance in the organisation.
SHAPING A VISION
Almost more than three-fourth (76%)the respondents agree to the Scorecard shaping a
vision for the organisation
Only an insignificant number of respondents have disagreed.
This can be comprehended as the respondents differ in their opinion of the HR Scorecard
not being the only way to shape the vision of the organisation.
MOBILISING COMMITMENT
Most of the respondents (88%)that the respondents agree to the Scorecard mobilizing a
support team for implementing these initiatives the organisation
Only a negligible amount of respondents have disagreed on the same.
This can be attributed to the respondents’ role in mobilizing support for the
implementation of these initiatives in their organisation.
BUILDING ENABLING SYSTEMS
Almost all the respondents (92%)agree to the HR scorecard creating or building an
enabling system to sustain and cope with the changes that comes from the initiative.
78
Only an inconsequential amount of respondents disagree on the same.
This can be attributed to the effort of the respondents in their organizations in building
support for these HR initiatives.
MONITORING AND DEMONSTRATING PROGRESS
Nearly all respondents (98%) agree to the Scorecard monitoring and demonstrating
progress on the results of HR initiative and the implementation of the initiative.
None of the respondents have disagreed on the same.
It can be inferred that out of the two initiatives “HR team benchmarking progress on
implementing the initiative ’’ has been favoured by the majority. It can be attributed to
the respondents’ effort in effectively evaluating initiatives in their organisation.
MAKING THE CHANGE LAST
Most of the respondents (85%) agree to the HR Scorecard making the initiative last
through the HR Scorecard where as
None of the respondents have disagreed on the same.
This can be attributed to HR initiatives lasting by their efforts in the organisation.
IMPLEMENTING HR INITIATIVES IN ORGANISATIONS
Out of the fifteen HR initiatives, the extent to which these are implemented as, high
according to most of the respondents (82%) is “Reducing cycle time for HR
processes’’
79
The HR initiative that has been ranked as low by almost all respondents (93%) is
“Aligning learning strategies with business goals.”
This can be attributed to the respondents’ opinion on the HR initiative reducing cycle
time for HR processes as it adds value to the HR department in organisations and
measures the intangibles making HR a strategic partner in business.
The initiative on aligning learning strategies with business goals takes the lowest place as
the respondents’ opinion on the initiative not being responsible for growth strategies in
organisations
The overall opinions of the respondents on the extent of implementing HR initiatives are
low in organisations. This can be attributed to the respondents not being able to drive
these initiatives and the lack of support for the initiatives through out the organization
ORGANISATION VS HR INITIATIVES
Almost all the respondents (93%) from TCS are of the opinion that the initiatives are low.
Nearly all respondents from LA Cross and Verizon (100%) are of the opinion that the HR
initiatives are high in their organizations.
AGE VS HR INITIATIVES
The respondents below twenty –five years of age nearly three-fourth of the respondents
(73.5%) are of the opinion that initiatives are low.
As respondents above twenty-five years nearly two-fifth (37.5%)are of the opinion that
the initiatives are high.
The calculated chi-value is less than tabulated chi-value there is no statistical significance
between age and the extent of implementing HR initiatives. Hence it can be understood
80
that age does not influence the respondents’ opinion on extent of implementing HR
initiatives.
EXPERIENCE VS HR INITIATIVE
High level of low - level of initiatives are felt by respondents above three years of
experience in their organisations.
Respondents below three years of experience feel low levels of high-level initiatives in
their organisations.
The calculated chi-value is less than tabulated chi-value there is no statistical significance
between years of experience and the extent of implementing HR initiatives. Hence it can
be understood that years of experience does not influence the respondents’ opinion on
extent of implementing HR initiatives.
EDUCATIONAL QUALFICATION VS HR INITIATIVE
As all respondents are post –graduates in MBA and MSW specializing in HR from their
organizations and do not influence extent of implementation of HR initiative.
DESIGNATION VS HR INITIATIVES
Executives feel high managers in their organisations feel levels of low - level of
initiatives are practiced in their organisations.
Managers feel that low levels of high-level initiatives are practiced in their organisations.
Calculated chi-value is less than tabulated chi-value there is no statistical significance
between designation and the extent of implementing HR initiatives. Hence it can be
understood that designation does not influence the respondents’ opinion on extent of
implementing HR initiatives.
81
DEPARTMENT VS HR INITIATIVES
Most of the respondents of the HR – recruitment department (80%) are of the opinion
that the initiatives are low
Nearly one –third (29%) of the general HR department are of the opinion that the
initiatives are high.
RANKING OF THE HR INITIATIVES IN ORGANISATIONS
The HR initiative ranked in the order of priority as the first rank is the initiative in
improving adaptability of the business to new opportunities.
The HR initiative that ranks the lowest the fifteenth in the order of priority is the
Enhancing work life balance initiative.
This can be attributed to the respondents’ opinion on the general trends in the booming
industry where focus is given to achieving business objectives over personal goals.
82
4.2 SUGGESTIONS
It can be studied that the scorecard has been effective in their organizations but the extent of
initiatives have been low this tells us that if the HR Scorecard is implemented then the there has
to be :
A coalition of support to ensure that the scorecard is implemented in organisatons.
Organizations support to match the scorecard framework
To implement the HR scorecard in the organization by creating awareness among
employees about the scorecard.
To benchmark results of the HR initiative.
To understand the significant results of the scorecard.
To create HR deliverables that can be measured at each step
To align the HR strategy with the organization strategy in clear terms to ensure outcomes.
83
4.3 CONCLUSION
“The Human –Resource performance –measurement system plays a key role in
determining HR’s place in your organization including securing HR ‘s credibility…it
influences organizations credibility to capitalize on HR as a strategic asset…”
Brian Becker
Developing a world class performance measurement system hinges on a clear understanding of
the firms competitive strategy and operational goals and a definitive statement of the employee
competencies and behaviors required to achieve the firms strategy. The HR system internal and
external alignment creates a true competitive advantage. Measurement systems for the firm as a
whole or for the HR functions can create value only when they are carefully matched with the
organizations strategy and operational goals.
84
BIBLIOGRAPHY
85
REFERENCES
Books
Brian. E Becker HR Scorecard 2001 Harvard Business School, press, Boston
Massachusetts
Robert S. Kaplan The Balanced scorecard1996 Harvard Business School, press, Boston
Massachusetts
T.V. Rao HRD Audit 1999 Response books A division of
sage publication New Delhi
Websites
www.personneltoday.com
www.hrfolks.com
www.hrinovators.com
www.google.com
86
QUESTIONNAIRE
This questionnaire has been prepared to study the HR executives perception on the HR
Score card. I request your assistance in completing the questionnaire
1.COMPANY:
2.DEPARTMENT 3.AGE: 4.DESIGNATION: 5.EDUCATIONAL QUALIFICATION:
6. YEARS OF EXPERIENCE:
HR DELIVERABLES: 7) Our HR strategies are understood, through HR Scorecard across the organization
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
8)The HR Scorecard makes us understand the relationship between our job performance and organizations success
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
9) The HR Scorecard has made the senior management, perceive the HR Department, as a value added service in your organization.
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
87
STRATEGIC HR MEASUREMENT: 10) In our organization, an individual’s performance is linked with compensation.
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
11) In our organization, financial measures and non-financial rewards are balanced.
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
12) Our HR strategies, also measures, HR’s contribution to the business.
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE 13) Our HR policies are linked with the organization performance.
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
HIGH PERFORMANCE WORK SYSTEM: 14) Our organization has adopted a validated competency model as a basis for HR functions.
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
88
HR SYSTEM ALIGNMENT: 15) Our HR Scorecard has aligned the HR system with the organization strategy.
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE 16) Our HR Scorecard has aligned the various HR subsystems to the organization.
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
MEASURING HR EFFICIENCY-CORE VERSUS STRATEGIC METRICS
17) The HR Scorecard, quantifies the expenditures, incurred by the HR Department annually.
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
18) The HR Scorecard, measures cycle time for, HR processes in the HR Department.
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
LEADING CHANGE:
19) Do you agree that, the success of HR initiatives is in aligning the HR strategy, with the organization strategy.
89
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
20) The HR Scorecard facilitates a leader who owns and champions the initiative in our organization.
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
21) The HR Scorecard facilitates a primary sponsor, (head HR), who assigns a task force to implement these initiatives in our organization.
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
22) The HR Scorecard, has encouraged our department heads, in recognizing the HR initiatives in our organization.
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
CREATING A SHARED NEED FOR CHANGE: 23) HR Scorecard has created an awareness among employees about the HR initiatives in our organization..
STRONGLY AGREEE AGREE
DISAGREE STRONGLY DISAGREE
SHAPING A VISION: 24) Do you agree that the HR Scorecard is the only way to shape the vision of your organization.
90
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
MOBILISING COMMITMENT: 25) The HR Scorecard has created a coalition between HR and other department heads for implementing HR initiatives.
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
BUILDING ENABLING SYSTEMS: 26) The HR Scorecard, tought us how to sustain the change by modifying HR system.
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
MONITORING AND DEMONSTRATING PROGRESS: 27) Do you agree that the HR team benchmarks progress on the results of the HR initiatives STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
28) The HR team, benchmarks the progress based on the implementation process of the initiative.
STRONGLY AGREEE AGREE
91
DISAGREE STRONGLY DISAGREE
MAKING IT LAST:
29) Do you agree that the HR initiatives sustain because of the HR scorecard.
STRONGLY AGREEE AGREE DISAGREE STRONGLY DISAGREE
30. To what extent have the HR initiatives been deployed in the Organization?
SNO INITATIVESVERY LOW
LOW HIGHVERY HIGH
a Improving delivery of HR services
bImproving adaptability of the business to new opportunities
c Facilitating organization change d Improving employee engagement e competency based recruitment f Employer branding imitative g Diversity imitative program h Organization communication
IAliening learning strategies with business goals
jImproving the efficiency of training operations
k enhancing work life balance l Reducing cycle time for HR processes m Creating awareness on appraisal n Bench marking against using PCMM/ISO o Conducting employee satisfaction survey
92
HR INITIATIVES
31. Please rank from 1 to 15 the following HR initiatives ( in order of priority) that
have been taken up as a result of HR Scorecard deployment?
SNO INITATIVES RANK
a Improving delivery of HR services
bImproving adaptability of the business to new oppurtunities
c Facilitating organisation change
d Improving employee engagement
e competency based recruitment
f Employer branding imitative
g Diversity imitative program
h Organization communication
I Aliening learning strategies with business goals
j Improving the efficiency of training operations
k enhancing work life balance
l Reducing cycle time for HR processes
m Creating awareness on appraisal
n Bench marking against using PCMM/ISO
o Conducting employee satisfaction survey
93