An Introduction to Social Media Marketing in about 10 Minutes Ian Hardacre

Bridging the gap between business ... and social media marketing

LinkedIn Your LinkedIn Public Profile Your #1 Task

So after LinkedIn … which one next?

We suggest that you start with Twitter #1 All your posts can be seen by your Followers (no advertising driven algorithms get in the way) #2 Very easy to get started, after all a Tweet is only 140 characters long #3 Active users do follow brands/companies, easily used for promotions or discounts #4 Hashtags available to highlight not only your services or products but your location #5 Can easily ‘talk’ to your customers and prospects

Twitter

Make sure your graphics fit and that your logo (or picture) fits into the square profile picture. And worth designing a changed one like we did at the Bureau

Now the hard part • When to post

• Follow people found using hashtags in their tweets,

• Or via who they follow

• Post using hashtags especially for places

• Post regularly (but too often and NOT immediately after each other)

• Mix up your posts (text, pictures, links etc)

• And ‘talk’ to people by putting their username first

• LISTEN ! ! !

Tell everyone you are on social media especially in places where customers

are

What about our website?

Ask 2

For more details contact via Ianhardacre.com Or TheSocialMediaBureau.com

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Remember my interests from my public LinkedIn profile? Here’s a recent sunset over the North Sea

Thank you

Ian Hardacre