A History of BP Branding and Logo Development. The BP Logo Timeline BP’s Advertising Agency:...

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A History of BP Branding and Logo Development

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Transcript of A History of BP Branding and Logo Development. The BP Logo Timeline BP’s Advertising Agency:...

A History of BP

Branding and Logo Development

The BP Logo Timeline

BP’s Advertising Agency: Olgivy & Mather

BP Logo History

1921-1922

Beyond Petroleumgas was

approximately 11 cents per

gallon.

1922-1930

1930-1947

1947-1958

1989-1998

1998-2000

Amoco and BP Merged

Amoco’s Torch appears

next to BP Shield

2000-Present

Helios—Greek Sun God

Dynamic Forms of

Energy

Price of BP in 2011 is

$3.29/gallon.

New Slogan for the 21st Century

Better people, better products, big picture, beyond petroleum.

Environmental News

March, 2006--A spill of about 267,000 gallons (1 million liters) of oil in the tundra of Alaska's North Slope.

April, 2010--Deep Horizon Gulf Oil Spill. One million barrels or more spilled into the Gulf.

References

http://www.bp.com/sectiongenericarticle.do?categoryId=9014509&contentId=7027666

http://news.nationalgeographic.com/news/2006/03/0320_060320_alaska_oil.html

http://www.scientificamerican.com/report.cfm?id=bp-gulf-of-mexico-oil-spill-anniversary

BP’s Oil Spill Claims Exceed $68,000,000,000

BP’s Oil Spill Claims Exceed $68,000,000,000

BP Annual Report and Accounts 2007 · BP uses this measure to assist investors to assess BP’s performance from period to period. ... Amoco The former Amoco Corporation and its ...

BP Annual Report and Accounts 2007 · BP uses this measure to assist investors to assess BP’s performance from period to period. ... Amoco The former Amoco Corporation and its ...

BP Notice of Meeting 2015 · Notice of BP Annual General Meeting 2016 1 Dear shareholder I look forward to welcoming you at BP’s 107th Annual General Meeting (AGM), at ExCeL London

BP Notice of Meeting 2015 · Notice of BP Annual General Meeting 2016 1 Dear shareholder I look forward to welcoming you at BP’s 107th Annual General Meeting (AGM), at ExCeL London

Refinery General Rules Booklet - Toledo BP: Hometoledobp.com/pages/cm/docs/BP Toledo Rules Book.pdf · BP’s COMMITMENT TO HEALTH, ... regulators - to raise the standards of our

Refinery General Rules Booklet - Toledo BP: Hometoledobp.com/pages/cm/docs/BP Toledo Rules Book.pdf · BP’s COMMITMENT TO HEALTH, ... regulators - to raise the standards of our

BP’s Deepwater Horizon Oil Spill Crisis and its s Deepwater Horizon Oil Spill Crisis and its Recovery Through Team USA Olympic Sponsorship ... negative sentiment about BP went

BP’s Deepwater Horizon Oil Spill Crisis and its s Deepwater Horizon Oil Spill Crisis and its Recovery Through Team USA Olympic Sponsorship ... negative sentiment about BP went

Hello and welcome. This is - BP · Hello and welcome. This is BP’s second-quarter 2016 results webcast and conference call. I’m Jess Mitchell, BP’s Head of Investor Relations

Hello and welcome. This is - BP · Hello and welcome. This is BP’s second-quarter 2016 results webcast and conference call. I’m Jess Mitchell, BP’s Head of Investor Relations

Your guide to BP’s flexible benefits planwelcome.bp.com/offers/ukdocs/BP-DB-Flex-eGuide-13-V6.0.pdf · income tax and National Insurance savings. 3. Quality products at your fingertips

Your guide to BP’s flexible benefits planwelcome.bp.com/offers/ukdocs/BP-DB-Flex-eGuide-13-V6.0.pdf · income tax and National Insurance savings. 3. Quality products at your fingertips

Your guide to BP’s flexible benefits planwelcome.bp.com/offers/ukdocs/BP-DC-Flex-eGuide-13-V6.0.pdf · to BP’s flexible benefits plan. 2 your benefits, your way DC fiex e-guide

Your guide to BP’s flexible benefits planwelcome.bp.com/offers/ukdocs/BP-DC-Flex-eGuide-13-V6.0.pdf · to BP’s flexible benefits plan. 2 your benefits, your way DC fiex e-guide

ayout 1 - Ship Management International SHIPMANAGEMENT NEWS AND REPORTS FROM AROUND THE WORLD BP’s Singapore-based crewing agent BP Maritime Services is pulling out all the stops

ayout 1 - Ship Management International SHIPMANAGEMENT NEWS AND REPORTS FROM AROUND THE WORLD BP’s Singapore-based crewing agent BP Maritime Services is pulling out all the stops

BP’s impact on the economy in › content › dam › bp › country-sites › en_gb › ...BP’s impact on the French economy in 2016 2 3 Source: BP BP’s spending with suppliers

BP’s impact on the economy in › content › dam › bp › country-sites › en_gb › ...BP’s impact on the French economy in 2016 2 3 Source: BP BP’s spending with suppliers

Discovery Porthole · This project is funded through a grant from the BP Gulf of Mexico Research Initiative. NGI received the grant from BP’s Independent University Research funds

Discovery Porthole · This project is funded through a grant from the BP Gulf of Mexico Research Initiative. NGI received the grant from BP’s Independent University Research funds

BP CLAIMS PROCESS...Natural Resource Damage The United States Coast Guard has a significant role in overseeing BP’s Claims Process in addition to being responsible for …

BP CLAIMS PROCESS...Natural Resource Damage The United States Coast Guard has a significant role in overseeing BP’s Claims Process in addition to being responsible for …

SRI annual meeting - BP...2013/11/11 · BP may apply Project 20K technology and the expected volume of BP’s current and future resources globally that could be accessed by Project

SRI annual meeting - BP...2013/11/11 · BP may apply Project 20K technology and the expected volume of BP’s current and future resources globally that could be accessed by Project

4 Options Assessed - BP · The design options assessment process has been aligned with the BP’s Capital Value Process (CVP) to allow consistency across all major projects within

4 Options Assessed - BP · The design options assessment process has been aligned with the BP’s Capital Value Process (CVP) to allow consistency across all major projects within

BP’s impact on the economy in · BP’s impact on the Austrian economy in 2016 4 5 Summary Including BP’s direct impact and supply chain impact, the company supported an estimated

BP’s impact on the economy in · BP’s impact on the Austrian economy in 2016 4 5 Summary Including BP’s direct impact and supply chain impact, the company supported an estimated

Lies Opportunity» Russia was in 2003, joining TNK-BP as ...rca.spe.org/files/7914/6770/9650/mitrova_eng.pdf · David Campbell is accountable for all of BP’s activities and investments

Lies Opportunity» Russia was in 2003, joining TNK-BP as ...rca.spe.org/files/7914/6770/9650/mitrova_eng.pdf · David Campbell is accountable for all of BP’s activities and investments

BP’s impact on the UK economy in 2017 2 BP’s …...Members of the public attending a BP Big Screen performance relayed live from the Royal Opera House to a screen in Trafalgar

BP’s impact on the UK economy in 2017 2 BP’s …...Members of the public attending a BP Big Screen performance relayed live from the Royal Opera House to a screen in Trafalgar

How BP is Leveraging Technology to Energize Supplier … · 2019-08-28 · IACCM insights on the evolution of relationship management The inside view of BP’s data-driven supplier

How BP is Leveraging Technology to Energize Supplier … · 2019-08-28 · IACCM insights on the evolution of relationship management The inside view of BP’s data-driven supplier

Hello and welcome.This is BP’s first-quarter 2016 results ... · Hello and welcome.This is BP’s first-quarter 2016 results webcast and conference call. ... BP of around $330 million

Hello and welcome.This is BP’s first-quarter 2016 results ... · Hello and welcome.This is BP’s first-quarter 2016 results webcast and conference call. ... BP of around $330 million

Goldman Sachs Global LNG Seminar. BP’s Global Gas Position Bolivia Trinidad Tangguh BP Gas ResourcesBP Gas Sales Northwest Shelf Angola Vico Egypt.

Goldman Sachs Global LNG Seminar. BP’s Global Gas Position Bolivia Trinidad Tangguh BP Gas ResourcesBP Gas Sales Northwest Shelf Angola Vico Egypt.

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