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    CONFIDENTIAL

    University Cycle Works

    Business Plan

    Prepared April 2012

    Contact Information

    Josh [email protected]

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    Table of Contents

    Executive Summary .....................................................................................................................1Who We Are..........................................................................................................................1What We Sell ........................................................................................................................1Who We Sell To ...................................................................................................................2Financial History .................................................................................................................2Company Chapter........................................................................................................................3Company Overview ............................................................................................................3Management Team..............................................................................................................3Products and Services .................................................................................................................5Products and Services .........................................................................................................5

    Competitors ..........................................................................................................................6Target Market ...............................................................................................................................8Market Review.....................................................................................................................8Market Needs .......................................................................................................................8Key Customers .....................................................................................................................8Market Trends......................................................................................................................9Market Growth ..................................................................

    ................................................10Strategy and Implementation.....................................................

    .............................................11Marketing Plan ..................................................................................................................11Milestones...........................................................................................................................13

    i

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    Table of Contents

    Competitive Edge ..............................................................................................................13Strategic Alliances.............................................................................................................14Financial Plan .............................................................................................................................15Personnel Plan....................................................................................................................15Sales Forecast......................................................................................................................16Budget..................................................................................................................................19Cash Flow Assumptions...................................................................................................21Loans and Investments.....................................................................................................22Projected Profit and Loss Statement..............................................................................23Projected Balance Sheet ...................................................................................................26

    Projected Cash Flow Statement ......................................................................................27Appendix .....................................................................................................................................30Monthly Financial Details ...............................................................................................30

    ii

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    University Cycle Works

    Executive Summary

    Who We Are

    UniversityCycleWorksisanestablishedbicyclespecialtystore,offeringretailsalesofnewbicycles,partsand

    accessories,clothing,andmaintenanceandrepairservice.Itislocatedinaheavily

    trafficked,university-focusedarea.

    UniversityCycleWorksisasubchapterScorporation,

    andiscurrentlyownedbyHanDelbar.HubertWheeler,current

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    assistantmanagerofUniversityCycleWorks,ispurchasingUniversityCycleWorksfromDelbar,acquiringexistinginventory,andassumingoutstandingaccountspayableanddatingprogram

    debtstosuppliers,locationlease,customerbaseandinformation,andUniversityCycleWorks'

    businessnameandgoodwill.ThebusinesswillcontinuetobeasubchapterS

    corporation.ExchangeofownershipwilloccuronJuly1,of

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    thisyear.

    WheelerhasbeentheassistantmanagerofUniversityCycleWorksforfiveyears,withanadditionalsevenyearsofbicycle

    industryretailsalesandserviceexperience.Hefirstbeganinvestigatingtheownershipof

    abikebusinesstwoyearsago,however,thelocalMetroburgmarketseemedsaturated

    withshops.Realizingthatamorepracticaloptionwouldbe

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    tobuyanexistingshop,heapproachedhiscurrentboss.TheresultoftwoyearsofnegotiationswillbethesaleofUniversityCycle

    WorkstoWheeler,takingeffectJuly1st.Thegoalwillbeaseamless

    transferofownership,withstaff,bikelines,location,andoperationsunchanged.

    What We Sell

    Bicycles.Wesellnewbicycles,predominantlyinthe

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    mountainbikestyle,retro-cruiserisaclosesecond,andsport/touring/racingroadbikesadistantthird.Wealsosellsomeusedbikeswhichwetake

    inontradeasaservicetoourcustomerswhoarebuyingnew

    bikes.

    Accessories.Weofferawidevarietyofaccessories.Locks,computer

    speedometers,fenders,cargoracks,comfortableseats,headlights,helmets,waterbottles,

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    1

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    University Cycle Works

    panniers/backpacks/messengerbags,childseatsandtrailers,bikestorageracks,andautoroofracksystemsallfallinthiscategory.

    Clothing.Werotateourclothingbasedontheseason.Forexample,in

    Autumn,westockjacketsandGore-Tex.InWinter,weofferhelmetcoversand

    liners,insulatedjerseysandpants,gloves,andshoecovers.In

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    theSpring,westartdisplayingsummerjerseys,andracingshorts

    Parts.Partsgenerallyreferstopiecesormaterialsnecessarytothebasic

    functioningofthebicycle.Generally,partsareinstalledduringserviceandarean

    additionalchargebeyondtheservicefees.

    Who We Sell To

    Theprimarymarket

    forUniversityCycleWorksistheuniversitystudentpopulation,which

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    normallyhasaturnover/growthofapproximately25%eachyear.Thesecondarymarketistheuniversityfacultyandstaff,andthetertiarymarketisthe

    greaterMetroburgcommunity.

    Financial Summary

    Thisfinancialplanwasdevelopedbased

    uponpreviousyears'datafortheexistingstore,trackingtrendsinrevenuesand

    expenses.Afive-monthtrackofsales,accountsreceivablesandpayables,

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    andinventoryfromayear-endbenchmarkwasmade.Thecurrentowner,HanDelbar,hassoldthebusinesstoHubertWheelerfor$140,000.Theseller,

    buyer,andtheaccountantworkedtogetherontheplantobalanceoptimismwith

    reality.Anattorneywasconsultedonspecificsofthesalecontract.

    Salesforthefirstyearofnewownershipareprojected

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    above$500,000,withagrossmarginofalmost65%.Profitabilityisexpectedatthemid-waypointofthefiscalyear,inMarch.

    2

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    University Cycle Works

    Company

    Company Overview

    UniversityCycleWorksisasubchapterScorporation,andiscurrentlyownedbyHanDelbar.HubertWheeler,

    currentassistantmanagerofUniversityCycleWorks,ispurchasingUniversityCycleWorksfrom

    Delbar,acquiringexistinginventory,andassumingoutstandingaccountspayableanddatingprogramdebts

    tosuppliers,locationlease,customerbaseandinformation,andUniversity

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    CycleWorks'businessnameandgoodwill.ThebusinesswillcontinuetobeasubchapterScorporation.ExchangeofownershipwilloccuronJuly1st.

    Toestablishanaccurateaccountingofexistinginventoryandoutstandingdebts,

    theprioryear'sclosinginventoryandyearendfinancialstatementasreviewedby

    thebusiness'CPAwereusedasbenchmarks.Thesales,orders

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    placed,deliveriesreceived,andaccountspayablepaymentsmadehavebeentrackedeachmonth,andatrialbalanceofthesewillberunJune15

    toestablishthefinalpurchasepriceforinventoryonhand,andtheamount

    ofAccountsPayableassumed.Thefigurespresentedhereareconservative,realisticestimatesused

    forplanningpurposes.

    Management Team

    Thecurrentassistant

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    manager,HubertWheeler,isbuyingUniversityCycleWorks,andwillmanagethebusiness.HehasaB.S.degreeinEconomicsandanM.A.in

    ComparativeLiterature.Hispassionhoweverhasalwaysbeencycling.Heoriginallyworkedat

    hislocalbikeshopwhenhewasincollege.Afterseveralyearstrying

    tofindsuitableworkinhisdegreefield,hegave

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    upchasingthechimeraofthesefieldsanddecidedtoworkwithsomethingsubstantial,andreturnedtohisyouthfulenjoymentofbicycles.

    Heattendedtwoofthemajorbicyclemechanictrainingprograms,atNewEngland

    BicycleAcademyandtheUnitedBicycleInstitute.Thesecoursescoveredmechanicalserviceand

    maintenance,framebuildingandrepair,wheelbuilding,andshop

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    3

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    University Cycle Works

    organization,sales,andmanagement.Hehas12yearsofprogressivelyresponsibleexperienceinbicycleshopswiththelastfiveatUniversity

    CycleWorks.

    Oneoftheotherfull-timeemployees,ValeriePedehas

    expressedinterestinlearningmoreaboutthebikeindustryandshewillbe

    promotedtobethenewassistantmanager.Valhasbeen

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    withusforthreeyears.ShegraduatedfromStateUniversityatMetroburgwithtandemB.S.degreesinExercisePhysiologyandRecreationManagement.Sheloves

    tocycle,andhaskepthercontactsattheuniversityactive.Herknowledge

    andexpertisedrawsmanywomenbicycliststoourstorewheretheyknowthey

    willgetthecareandattentionwhichisusuallymissing

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    fromtraditionallymalestaffedshops.

    Thecurrentowner,HanDelbarwillbeavailableasaresource.

    Additionalresourcesare:

    OrderOutofChaos,ourfull-cyclebookkeepingservice.ContinentalShelf

    Bank.NewtRia,apartneratWeasel,Stoat,Muskratwhoadvisedon

    thesale/purchasearrangements.4

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    third parties without the express written consent of the plan author.

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    University Cycle Works

    Products and Services

    Products and Services

    RetailSales

    1.Bicycles.Wesellnewbicycles,predominantlyinthemountainbikestyle,retro-cruiser

    isaclosesecond,andsport/touring/racingroadbikesadistantthird.Wealso

    sellsomeusedbikeswhichwetakeinontradeasaservice

    toourcustomerswhoarebuyingnewbikes.2.Accessories.

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    Weofferawidevarietyofaccessories.Locks,computerspeedometers,fenders,cargoracks,comfortableseats,headlights,helmets,waterbottles,panniers/backpacks/messengerbags,childseats

    andtrailers,bikestorageracks,andautoroofracksystemsallfallin

    thiscategory.Itisnotpossibletocarryeverypossibleaccessory,sowe

    trytocarefullychosethosewhichwillbemostuseful

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    ordesiredbyourtargetmarkets.Whenwereceivespecialrequestsforanewitem,we'lloftenorderseveraltotestthelocaldemand,

    andifadequate,willaddittoourregularstock.3.Clothing.Clothing

    appealstoallcyclists,whetheritisalogoemblazonedT-shirtora

    pieceofwaterproofrainwear.AtUniversityCycleWorks,werotate

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    ourclothingbasedontheseason.JustbeforetheautumnrainswestockjacketsandGore-Tex.Comewinterweofferhelmetcoversandliners,

    insulatedjerseysandpants,gloves,andshoecovers.Andwhenspringarrivesand

    thefirstcrocusappearsthroughthemeltingsnow,westartdisplayingsummerjerseys,

    andracingshorts.4.Parts.Partsgenerallyreferstopieces

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    ormaterialsnecessarytothebasicfunctioningofthebicycle.Generally,partsareinstalledduringservice[seebelow]andareanadditionalchargebeyond

    theservicefees.Some,likecranksets,pedals,tires,derailleursorbrakes,areboth

    integralpartsandupgradeaccessories.Others,suchasheadsets,bottombrackets,spokes,chains,

    cables,andcablehousingsarestrictlymaintenance,thoughsomewill

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    besoldtocyclistswhoprefertoworkontheirbikesthemselves.5

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    University Cycle Works

    Service

    UniversityCycleWorksisafull-servicespecializedbicycleshop.Ourserviceofferingincludes,butisnotlimitedto:

    Free30-day/100-miletuneupwitheverynewbikesold.

    Quickrepairsforflattires,brokenchains,brakecables,etc.Scheduledtune-ups,

    replacementofallbearingsurfaces,repackingoflubricants,andadjustments

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    ofderailleursandbrakesystems.Installationofallaccessories.Authorizedwarrantyrepairsonthebikes.Customwheelbuilding.Framesetrepairs

    byoutsourcingtoViaPorcocustomframebuilders.Competitors

    Settingasidethe

    discountdepartmentstores,UniversityCycleWorkshasthefollowingdirectcompetitors.

    Onelocalmulti-sportstoreatthelocalmegamall

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    OnestatewidechainofbicycleshopswhichstartedoutasSchwinn-onlyshops,buthashadtotakeonotherbrandsandproducts.One

    usedbikestorethathasmadeafinebusinessreputationforitself,dealing

    strictlyinusedbikes.Threelocal,includingtheoldestshopintown.

    Onelocalmulti-locationchain,thathasspecializedinopening

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    shopsinsmalllocalmallsinareasofnewhousingdevelopment.Severalgaragemechanicsofferingserviceonly.Noneofthesecompetitorsiswithin

    twomilesoftheuniversity,andso,forthepresent,wehavefirst

    accesstoourchosenmarketsegments.Oneofthelocalshopshaschosen

    6

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    University Cycle Works

    totargettheburgeoningyoungroadracersegment,anotherisfocusingonrecumbentsandfoldingtravelcycles.

    Thetwo

    strongestcompetitorsaretheOldestShopinTownwhichcarriesthecacheof

    beingthemoststable,andmostwellknown--aMetroburginstitution.TheMountain

    BikeSpecialisttargetsthesameathletic,young,performanceandimage

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    consciousriderthatwetargetintheuniversitystudentpopulation.Thesecyclistsareparticularabouttheirbikeandwillgowherethenamebrand

    theywantissold,orwilltryeverybikeandthenbuythe

    onethatfitsbest,regardlessofstoreloyalty.

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    University Cycle Works

    Target Market

    Market Overview

    ThepredominantmarketsegmentforUniversityCycleWorksistheuniversitystudentpopulation.Wealsocaterto

    theuniversitystaff,localbusinessemployees,and,alongwitheveryotherbicycleshop

    intown,thegreaterMetroburgpopulation.

    Inpartthelocalmarket

    isdrivenbythelackofparking.Bicycletransportationis

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    moreeconomical,aswellastimeandspaceefficientintheuniversityneighborhood.Partofthemarketispriceconstrainedandanotherpartis

    hookedonthelatestfad,beitframestyle,numberofgears,or

    portrayedimage.Aslongasnewstudentsarriveeachyear,ourmarketsegment

    growthisassured.

    Market Needs

    Ourmarketniche

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    hasseveralneedswhichwestrivetomeet:

    Qualitybikesatseveralpricepoints.Variousstylesandsizesofbikes,

    leaningheavilytowardthestylesmostpopularwiththestudentpopulation.Range

    ofaccessoriesmostpracticalinthelocalsetting,suchaslocks,fenders,lights,

    tires,seats,rainwear,etc.Plentyofreplacementcomponentsand

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    serviceparts.Friendlypersonalrelationshipsbetweencyclistsandshopstaff.Promptandconvenientservicefromon-the-spotflattirefix,todropin

    repairs,toscheduledmajormaintenance,wheretheridercandroptheirbikeoff,

    headtoclassorwork,andbeassuredthattheirbikewillbe

    readyfortheridehome.Key Customers

    Theuniversitystudents

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    areourmaintargetmarket.

    8

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    University Cycle Works

    1.Theyaremostlyundergraduates,sothereisa25%annualturnover.2.Thelackofparkingintheuniversityarea

    andthegeneraleaseofbikemobilitythroughoutMetroburgmotivatesthemtouse

    bicyclesasinexpensivetransport.Athleticpursuitsdrawthem,andthenearbyareasfor

    useofmountainandtrailbikesprovidesagreatplace

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    toride.3.ThereisanewenthusiasmforretroCruiserbikes,andhighertechcruiser-stylebikeswithmultiplegears,goodbrakes,etc.among

    thecollegeagepopulation.4.Also,mainmarketforracks,locks,throughout,pannier/bags,

    fenders,rainwear,etc.5.Theywantconvenienceforsalesandservice.Universityemployees

    areanotherprimemarketsegment.

    1.Smallgrowth

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    andturnover,butonthewhole,thegroupisprettystable.2.Arewillingtocommutebybicycletowork.3.Theywanta

    stable,comfortablebikeandafullrangeofaccessories.4.Whentheirbikes

    needserviceandmaintenance,localdropoff/pickupconvenienceisimportant.5.Theyhave

    familieswhoridebicyclesalso,andwillpatronizeashop

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    thatgivespersonalservice.GreaterMetroburgpopulation.

    Thissegmenthasachoiceofgoingtoanybikeshopinthearea,and

    willprobablychooseashoplocatedclosertotheirhome.Theyarenot

    themaintargetmarketsegmentofUniversityCycleWorks,andwemarketto

    themcasually,onlyasacollateraleffecttoouruniversity-oriented

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    efforts.

    Market Trends

    Trendsinthebicycleindustryusuallylastforatime.Someofthemhavebeen:

    1960s

    -Bigrushon10speeds.1970s-Touringbikesbecamepopular.1980s

    and1990s-Hugegrowthofmountainbikes9

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    University Cycle Works

    1990s-Therumoredbutexaggerateddeathof"roadbikes"andtheunfulfilledprophesyofaboominthetandemmarket.

    2000s-Popularityofretro'cruisers.'Market Growth

    ThebulkofUniversityCycle

    Works'marketgrowthistheregularmatriculationofstudentsfromtheStateUniversity

    inMetroburg.Whiletheoverallmarketnumberschangeinsmall

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    increments,usuallylessthan10%,themarkethasaturnoverof22-26%yearly.Inalongertimeframethenumberofstudentsandthe

    numberofuniversityemployeesgrowsandshrinkswitheconomicchanges,andwithpopulation

    demographics.

    Forthenextthreeyearsweforeseeasteadygrowth

    intheoveralluniversitypopulationaswellascontinuedgrowth

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    ofMetroburgasadesirableplacetolive.

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    University Cycle Works

    Strategy and Implementation

    Marketing Plan

    Overview

    Ourmarketingstrategyseekstooptimizeouradvantageofprimelocation.Wewanttheuniversity

    populationtoseeusastheirbikeshop,evenournamesaysso,

    UniversityCycleWorks.Wewantthemtoseeusaspartoftheir

    dailyexperience,andashoptheycandependonfor

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    quickrepairandmaintenanceservice.

    Positioning

    WeareUniversityCycleWorks,andwearepassionateaboutbicycles.

    Pricing

    Retail

    Pricingofbicyclesisverytightwithamarkupof

    between30%and40%dependinguponthebrandandmodel.Manypeoplebelieve

    thatbicyclesarepricedlikeautomobilesandareopenfor

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    negotiation,andmakealmostinsultingoffers.Theshopshavelittleleewayhere.

    Partsandaccessoriesaregenerallykeystonepriced.Somesmallitems

    costmoreinhandlingandsalesthantheydotobuyfromsuppliers.

    Thesecanbedoubleandtriplekeystoned,becausecustomerswon'tbuythemif

    theydon'thaveaminimumperceivedvalue.Ontheplus

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    side,thesearegreat"throw-in"itemsusedtoclosethesaleofabike.Whennewtechnologyarrivesinbicycles,andifthesupply

    islimited,almostanypricecanbedemanded.Thiswasthecasein

    themid-1990swhenRockShoxintroducedsuspensionforksformountainbikes.Thebikenobs

    wouldpaywhateverwasaskedjusttogetthoseforks.

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    Ofcourse,inthistypeofsituationtheprice,bothwholesaleandretail,lowers.

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    University Cycle Works

    Otheraccessories,suchasstep-inpedals,pannierracks,helmets,orheadlightsaresometimesheavilymarketedbythemanufacturers.Whilethisdrives

    demandandbringspeopleintotheshoptogettheseitems,thesuggested

    manufacturer'sretailpricemaylimitmarkup.

    Themarkuponclothes,shoes,

    jackets,glovescanvaryfromkeystonetotriplekeystone,depending

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    uponproduct,manufacturer,countryoforigin,andcustomerperceptionofvalue.PearlIzumiandBurleyDesignrainwearcandemandpremiumpricesastop-ofthe-linegarments,

    butmanybudget-consciousstudentscanonlyafforda$35nylonwindbreaker.Ithas

    beenandalwayswillbeademandingjobforustoadequatelystock

    garmentsatthevariouspricepoints.

    Service

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    Wetrytomaintainabasic"Hourlyshoprate"at$45/hour.Standardrepairsarethenpricedbaseduponanaveragetimeforcompletion.

    Somerepairs,suchasaflattire,arelimitedbycustomerperceptionof

    difficulty.Examples:

    FlatTire--$7.50InstallFenders--$10.00

    BrakeAdjustment--$25.00Tune-up--$65.00Overhaul--$100.00All

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    partsusedinrepairsarepricedatkeystone,andaddedtothelaborservicecharge.

    Withseveralotherbicycleshopsinthe

    city,therearesomepriceconstraintsbasedoncompetition.Couponsandspecialscan

    balancepriceceilingsbydrawingincustomers.

    Promotion

    Ourmarketing

    programsarelocallyfocused,wherewecaneffectourmain

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    targetmarket.

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    University Cycle Works

    Backtoschoolspecials,atthebeginningofeachterm,includingperhapsafreeKryptonitelockwithanewbikepurchase.

    Wewilltrytohaveaspecialpurchaseofaneconomyvaluebike

    foreachterm.

    Springspecial.Thiscoincideswiththebeginningof

    springterm,butwewilldirectsomeofouradvertising

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    atthewiderpopulationaspeoplehanguptheirskisandtuneuptheirbikes.

    Coupons.Onceeveryothermonthwewill

    runacouponforaservicespecialintheuniversitynewspaper,theDaily

    Hyperbole.WealsorunthiscouponasabanneradintheDaily

    HyperboleOnline.

    Website.Ourcontentsitewillalso

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    serveasamarketingmedium.Weofferdownloadablemapsofthecitybikeroutes,mapsofridesoutsidethecityarea,giveinformationabout

    thestore,andannouncesales.Webelievethatcyclistswillregularlyaccessour

    siteforthevaluableinformationwewillprovide,andthiswillreinforcetheir

    ofawarenessofUniversityCycleWorks,andwewillbecome

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    theirbikeshopofchoice.

    Printadvertising.Inadditiontoourcoupons,wewillkeepasmall3columninchadappearing

    onarecurringscheduleintheDailyHyperbole.Toboostcitywideawarenessof

    oursalesspecialswewillalsorunslightlylargeradsintheMetroburg

    Bombast-Obfuscatorduringtheweekendspriortothesale.

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    Competitive Edge

    TheforemostcompetitiveadvantageofUniversityCycleWorksisouruniversitylocation.Theuniversityisover100yearsoldandasit

    hasgrown,Metroburghasgrownaroundit.Parkingisalmostnonexistent,withall

    campusparkingpermitormetercontrolled,andlocalstreetsfilledtocapacitywith

    thevehiclesofresidents.Bicyclesareanobviousandpopular

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    transportationsolution.

    Ourlocation,inthefirstblockoffcampusinacommercialareafeaturingtheuniversitybookstore,aprivatebookstore,bank,

    cafes,coffeeshopsandpopularwateringholesisideal.Wegetconstant,daily

    visualexposure.Studentsandstaffthrongthesidewalkoutsideourdoor,andwe

    reapthebenefits.Ournearestcompetitorisalmostamile

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    13

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    University Cycle Works

    away.Forthestudentcustomer,onfoot,inahurry,UniversityCycleWorksistheimmediatesolutiontotheirneeds.

    Afterthatfirstparkingticket,wearethefirstbikeshopthe

    newpedestriansees.Weareconvenientlylocatedwhenacyclistgetsaflat

    tireonthewaytoclass.Thefirsttimea

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    ridergetstoclasswithawetbacktheycomeinatlunchforasetoffendersandarainjacket.

    Thenegotiationsofthepasttwoyearsalsobringstheadvantageofcontinued

    financialagreementswithmajorsuppliers.Thisisanadvantageoverastart-upbicycle

    shop,but,ismorealevelingofthebikepath

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    whencomparedtootherestablishedshopinMetroburg.Traditionallyastart-upstorewillbeplacedonaCashOnDelivery(COD)statusbybicycle

    manufacturersandparts/accessoriessuppliers.TheCODstatusstaysineffectuntilthenew

    shopdemonstratesitsabilitytomanageitsordersandcashflow.Thisalso

    meansthenewshopmusthavemorefundingtobe

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    abletowritechecksonamomentsnotice,forlargeamounts.

    UniversityCycleWorkswillbecontinuinganestablishedsystemofdating

    programs,ordering,delivery,andinvoicing/accountspayable,stabilizingourfundingneedsandmonthlycash

    flow.

    Strategic Alliances

    Bicyclemanufacturers-continuationofdatingprogramsand

    financialagreements.Accessorysuppliers-continuationoffinancialagreements.

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    MetroburgParksDept.-wesponsorprintedmapofcitybikepathstopublishonourwebsite.UniversitySecurityOffice-maintenance,supplyservicecontract

    forcyclesecurity.HooDaThunkIt-websitedesignandmaintenance,searchengineplacement.14

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    University Cycle Works

    Financial PlanSales ForecastSales Forecast Table

    FY2013 FY2014 FY2015

    SalesNew Bicycles $116,000 $133,400 $153,410Accessories and Parts $150,000 $172,500 $198,375Clothing $68,000 $78,200 $89,930Repair and Service $166,000 $190,900 $219,535University Patrol Service Contract $1,200 $1,380 $1,587Total Sales $501,200 $576,380 $662,837

    Direct CostNew Bicycles $78,880 $90,712 $104,319Accessories and Parts $75,000 $86,250 $99,187Clothing $23,800 $27,370 $31,475Repair and Service $0 $0 $0University Patrol Service Contract $0 $0 $0Total Direct Cost $177,680 $204,332 $234,981

    Gross Margin $323,520 $372,048 $427,856

    Gross Margin % 65% 65% 65%

    15

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    University Cycle Works

    Sales by Month

    About the Sales Forecast

    Salesvaryseasontoseasonandwiththeacademicschoolyear.Surprisingly,summeristhe

    slowestseasonbecausetherearefewerstudentsintown.Businesspicksupin

    Augustwiththereturnofthestudentsandstaff,andflourishesinSeptember.

    Accessoriesandrainwearsalesincreaseintheautumnandearly

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    winter.Repairsandmaintenancearesteady.Holidaysalesarebrisk,thoughgenerallyleaningagaintoaccessories,parts,rainwear,gloves,helmets,headlights,etc.Wintersales

    aremoderate,andthenpickupinspringtimeaspeopleputawaytheir

    skiesandlookforwardtolocaloutdooractivities,longerdaylighthours,anddrier

    weather.

    Wehavethreelargesalespromotionseach

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    year.

    1.BacktoschoolinAugust/September.Thisisourbiggestsaleoftheyear.Newbicycles,locks,helmets,racks,fenders,backpacks.

    Wealwayssearchforaspecialpurchaseofgoodquality,butvaluepriced

    bikesforthissalesuchasyearendmodels,slowsellers,newline

    lookstobreakintothemarket.Thesebikeswillalmost

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    alwayssellouttostudentsseekinggreatvalues.16

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    University Cycle Works

    2.Year-endholidays.ThisalsooverlapsthebeginningofWinterterm.Theretailmarketdemandssomeparticipationinthisannualbuying

    frenzy,yet,thissaleproduceslowerrevenuethanourothertwoevents.We

    sellfewerbikes,andmoreaccessoriesandclothing.3.Spring.Thiscoincideswith

    boththereturnofniceweather,andbeginningofSpring

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    term.Wefeaturenewbicycles,andrepair/maintenance/tune-upspecials.Itisimportanttoustohaveagoodselectiononhandatthistime.When

    peopledecidetheywantthatnewbike,theywantitnow.Ifwe

    don'thavethebikethen,andmakethesaleimmediately,manyriderswill

    decidethattheyreallycangetanotherseasonoutof

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    theiroldbike,andwillspendtheirdiscretionaryincomeonsomeotherpurchase.Additionally,wehavesomespecialbuysavailableforJunegraduation.

    Wegetsomesmallmonthlyrevenuefromthesesources:

    Saleofusedbicyclestakeninontrade.Repairclassestaughtat

    theUniversityOutdoorCenter,onceaterm.Monthlyservice

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    contractforrepairsandpartswiththeUniversitySecurityOffice.Personnel Plan

    Personnel Table

    FY2013 FY2014 FY2015

    Hubert Wheeler $34,800 $36,540 $60,000Valerie Pede $27,000 $28,350 $30,000Dee Ray $23,400 $24,570 $25,799Jean-Baptiste Kape $19,800 $20,790 $21,830Part-time Employees $18,900 $25,200 $25,200Total $123,900 $135,450 $162,829

    17

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    University Cycle Works

    About the Personnel Plan

    ThestaffwillconsistofHubertWheeler,thenewowner,ValeriePede,andtwootherfull-timeemployeesDeeRay,

    andJean-BaptisteKape.

    Tomeettheneedforadditionalhelpduring

    theyear,UniversityCycleWorkshirestwotofourpart-timeemployeesfromthe

    universitypopulation.Welookforpeoplewhoareenthusiasticabout

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    cycling,andwhohaveamechanicalaptitude.Someofthesefolkshaveworkedforusthroughouttheirentirecollegesojourn.Theirhoursvarydepending

    onthestore'sneedsandtheirclassschedules.

    Budget

    Budget Table

    FY2013 FY2014 FY2015

    ExpensesSalary $123,900 $135,450 $162,829Employee Related Expenses $30,993 $33,864 $40,708Marketing & Promotion $24,866 $27,420 $30,521Rent $88,000 $88,000 $88,000Utilities $3,600 $3,600 $3,600Leased Equipment $1,800 $1,800 $1,800Insurance $4,200 $4,500 $4,725Starting Expenses $13,300 $0 $0Total Expenses $290,659 $294,634 $332,183

    Major PurchasesLong-term asset $1,200 $0 $0Total Major Purchases $1,200 $0 $0

    18

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    information and is shared only with the understanding that you will not share its contents or ideas withthird parties without the express written consent of the plan author.

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    University Cycle Works

    Expenses by Month

    About the Budget

    Oursalarytotals,employeebenefitsandmonthlyexpenseprojectionsareincludedintheBudget.A

    rentdepositwasmadetothelandlordasasecurityduringthetransfer

    ofthebusinesstothenewowner,inordertokeepthecurrent

    leaseagreement.If,attheendofthefirstyear,

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    thebusinessisstillsolvent,thedepositwillbeappliedtothetwelfthmonth'srent.

    Startup Costs

    Ourestimatedstartingexpensestotal

    $13,300.Theyinclude,legalandaccountingcoststotransferownershipofthebusiness,

    stationery,etc.,promotionalmaterials,insurance,andthedownpaymenttowardthepurchaseof

    thebusiness.

    19

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    s contents or ideas withthird parties without the express written consent of the plan author.

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    University Cycle Works

    Cash Flow Assumptions

    Cash Flow Assumptions

    Cash Inflow

    % of Sales on Credit 0%

    Cash Outflow% of Purchases on Credit 100%Avg Payment Delay (Days) 45

    InventoryMonths to Keep on Hand 1Minimum Inventory Purchase $1,000

    About the Cash Flow Assumptions

    Wehaveaccounts

    payablesetat45days.Wealsokeepapproximatelyonemonth'sworthof

    inventoryonhand,withaminimumpurchaseof$1,000,onaverage.Wehad

    astartinginventorybalanceforthisplanat$17,000from

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    thepreviousowner,whichcarriedforwardwiththebusinesstransfer.

    Wedonotselloncredit.

    20

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    University Cycle Works

    Loans and Investments

    Loans and Investments Table

    FY2013 FY2014 FY2015

    Family investment (interest free)Financing at 0% interest $10,000 $0 $0Current BorrowingFinancing at 10% interest $2,000 $0 $0Business purchase priceLoan at 7% interest for 72 mos. $130,000 $0 $0Total Amount Received $142,000 $0 $0

    Sources of Funds

    Thecurrentowner,HanDelbar,

    hassoldthebusinesstoHubertWheelerfor$140,000.Thevalueofthe

    existingcompany,itsreputation,assumptionofthebusinessname,existingclientbase,etc.

    isrecognizedaspartofthepurchase.Itappearsas

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    astart-upexpenseinthefollowingtableasDownPayment.Thebalanceappearsasalong-termliability.

    Wheelerisinvestingsomeof

    hisownmoney,partiallyahomeequityloan,inthecompany.Anadditional

    amountisbeinginvested,asshort-terminterestfreeloans,byfamilymembers.This

    plancallsfortheseloanstoberepaidinthe

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    firstyear.

    21

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    University Cycle Works

    Use of Funds

    Projected Profit and Loss Statement

    Projected Profit and Loss Statement

    FY2013 FY2014 FY2015

    Income $501,200 $576,380 $662,837Direct Cost $177,680 $204,332 $234,981Gross Margin $323,520 $372,048 $427,856Gross Margin % 65% 65% 65%ExpensesSalary $123,900 $135,450 $162,829Employee Related Expenses $30,993 $33,864 $40,708Marketing & Promotion $24,866 $27,420 $30,521Rent $88,000 $88,000 $88,000Utilities $3,600 $3,600 $3,600Leased Equipment $1,800 $1,800 $1,800Insurance $4,200 $4,500 $4,725Starting Expenses $13,300 $0 $0

    Total Expenses $290,659 $294,634 $332,183Operating Income $32,861 $77,414 $95,673Interest Incurred $7,966 $7,354 $5,942Depreciation and Amortization $12,320 $12,540 $12,540Income Taxes $3,144 $14,380 $19,298Net Profit $9,431 $43,140 $57,893Net Profit/Sales 2% 7% 9%

    22

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    University Cycle Works

    Gross Margin by Year

    Net Profit (or Loss) by Year

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    University Cycle Works

    About the Projected Profit and Loss Statement

    Innegotiatingthesmoothtransitioninownership,thelandlordagreedtocontinuethecurrentleaseunchanged.Assurety,one

    month'srentwasrequiredasadepositatthetimeofsale.This

    isshowninthestartingexpenses.Further,thelandlordagreedthatif,after

    11monthsoperationthenewcompanywassolventandcurrent

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    inleasepayments,thatthedepositcouldbeappliedtothetwelfthmonth'srent.

    Themid-summermonthsofJulyandAugustare

    slowmonthswhenalargepartoftheuniversitypopulationisgoneon

    summerbreak.Themid-wintermonthsaretraditionallylossmonths.Theweatheristhe

    mostinclementanddiscretionaryincomeisatitslowestafter

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    theholidaybinges.However,wetrytokeepourentirestaffonboardtoworkonourowninventory,storerefurbishing,andstafftraining.

    24

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    University Cycle Works

    Projected Balance Sheet

    Projected Balance Sheet

    As of Period's End Starting Balances FY2013 FY2014 FY2015

    Cash $0 $142,440 $183,550 $233,747Accounts Receivable $0 $0 $0 $0Inventory $17,000 $17,026 $19,580 $19,583Total CurrentAssets $17,000 $159,466 $203,130 $253,330

    Long-Term Assets $61,500 $62,700 $62,700 $62,700AccumulatedDepreciation $0 ($12,320) ($24,860) ($37,400)Total Long-TermAssets $61,500 $50,380 $37,840 $25,300

    Total Assets $78,500 $209,846 $240,970 $278,630

    Accounts Payable $27,800 $36,025 $43,467 $43,884

    Sales Taxes Payable $0 $0 $0 $0Short-Term Debt $0 $200 $0 $0Total CurrentLiabilities $27,800 $36,225 $43,467 $43,884

    Long-Term Debt $0 $113,490 $94,232 $73,582

    Total Liabilities $27,800 $149,715 $137,699 $117,466

    Paid-In Capital $25,000 $25,000 $25,000 $25,000Retained Earnings $0 $0 $9,431 $52,571Earnings $0 $9,431 $43,140 $57,893Total Owner's

    Equity $25,000 $34,431 $77,571 $135,464

    Total Liabilities &Equity $52,800 $184,146 $215,270 $252,930

    25

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    University Cycle Works

    About the Projected Balance Sheet

    Ourgoalistorepaytheloansfromourfamilywithinthefirstyear,andweprojectpayingHan

    Delbarhisentirepurchasepricewithinfiveyears.Otherbalancesheet

    informationisshowninthetable.

    Projected Cash Flow Statement

    Projected Cash Flow Statement

    FY2013 FY2014 FY2015

    OperationsNet Profit $9,431 $43,140 $57,893Depreciation and Amortization $12,320 $12,540 $12,540Decrease in Accounts Receivable $0 $0 $0Decrease in Inventory ($26) ($2,554) ($3)Increase in Accounts Payable $8,225 $7,442 $417Increase in Sales Taxes Payable $0 $0 $0Net Cash Flow from Operations $29,950 $60,568 $70,847

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    Investing & FinancingAssets Purchased ($1,200) $0 $0Investments Received $0 $0 $0Increase in Short-Term Debt $200 ($200) $0Increase in Long-Term Debt $113,490 ($19,258) ($20,650)Net Cash Flow from Investing & Financing $112,490 ($19,458) ($20,650)

    Cash at Beginning of Period $0 $142,440 $183,550Net Increase in Cash $142,440 $41,110 $50,197Cash at End of Period $142,440 $183,550 $233,747

    26

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    University Cycle Works

    Projected Cash Flow by Month

    Projected Cash Flow by Year

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    University Cycle Works

    About the Projected Cash Flow Statement

    Thecashflowreflectstheseasonalityofbicyclesalesandthevaryingpaymentprograms.Attimes,thebusinessis

    inventoryheavy,stockingupforthebeginningofschoolrush,orspecificsales.

    Atothertimes,thereisnegativecashflowaslong-termaccountspayable,net

    90,net60paymentscoincidewithregularnet30invoices.

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    28

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    University Cycle Works

    Starting BalancesSalesSales Last Month $0Sales 2 Months Ago $0Sales 3 Months Ago $0Sales 4 Months Ago $0Sales 5 Months Ago $0Sales 6 Months Ago $0

    ExpensesExpenses Last Month $0Expenses 2 Months Ago $0Expenses 3 Months Ago $0Expenses 4 Months Ago $0Expenses 5 Months Ago $0Expenses 6 Months Ago $0

    AssetsCash $0Accounts Receivable $0Inventory $17,000

    Long-Term Assets $61,500Accumulated Depreciation $0

    LiabilitiesAccounts Payable $27,800Sales Taxes Payable $0

    Capital

    Paid-In Capital $25,000

    29

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    University Cycle Works

    Retained Earnings $0

    30

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    University Cycle Works

    AppendixMonthly Financial DetailsSales Forecast Table (With Monthly Detail)

    FY2013 Jul '12 Aug '12 Sep '12 Oct '12 Nov '12 Dec '12 Jan '13 Feb '13 Mar '13 Apr '13 May '13 Jun '13

    SalesNew Bicycles $9,500 $14,000 $14,000 $9,500 $6,500 $10,000 $7,500 $6,500 $8,000 $9,500 $11,000 $10,000Accessoriesand Parts $11,000 $17,500 $16,000 $11,000 $10,000 $15,000 $9,500 $8,000 $13,000$15,000 $11,000 $13,000Clothing $3,500 $3,500 $4,500 $6,500 $10,500 $7,500 $4,500 $3,500 $4,500 $6,500$7,500 $5,500Repair andService $11,000 $11,000 $13,000 $14,000 $12,000 $11,000 $12,000 $14,000 $16,000$18,000 $18,000 $16,000UniversityPatrol ServiceContract $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100

    Total Sales $35,100 $46,100 $47,600 $41,100 $39,100 $43,600 $33,600 $32,100 $41,600 $49,100 $47,600 $44,600

    Direct CostNew Bicycles $6,460 $9,520 $9,520 $6,460 $4,420 $6,800 $5,100 $4,420 $5,440 $6,460 $7,480 $6,800Accessoriesand Parts $5,500 $8,750 $8,000 $5,500 $5,000 $7,500 $4,750 $4,000 $6,500 $7,500$5,500 $6,500Clothing $1,225 $1,225 $1,575 $2,275 $3,675 $2,625 $1,575 $1,225 $1,575 $2,275 $2,625 $1,925Repair andService $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0

    UniversityPatrol ServiceContract $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0Total DirectCost $13,185 $19,495 $19,095 $14,235 $13,095 $16,925 $11,425 $9,645 $13,515 $16,235 $15,605 $15,225

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    University Cycle Works

    Gross Margin $21,915 $26,605 $28,505 $26,865 $26,005 $26,675 $22,175 $22,455 $28,085 $32,865 $31,995 $29,375

    Gross Margin % 62% 58% 60% 65% 67% 61% 66% 70% 68% 67% 67% 66%

    FY2013 FY2014 FY2015

    SalesNew Bicycles $116,000 $133,400 $153,410Accessories and Parts $150,000 $172,500 $198,375Clothing $68,000 $78,200 $89,930Repair and Service $166,000 $190,900 $219,535University Patrol Service Contract $1,200 $1,380 $1,587Total Sales $501,200 $576,380 $662,837

    Direct CostNew Bicycles $78,880 $90,712 $104,319Accessories and Parts $75,000 $86,250 $99,187Clothing $23,800 $27,370 $31,475Repair and Service $0 $0 $0University Patrol Service Contract $0 $0 $0

    Total Direct Cost $177,680 $204,332 $234,981

    Gross Margin $323,520 $372,048 $427,856

    Gross Margin % 65% 65% 65%

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    University Cycle Works

    Personnel Table (With Monthly Detail)

    FY2013 Jul '12 Aug '12 Sep '12 Oct '12 Nov '12 Dec '12 Jan '13 Feb '13 Mar '13 Apr '13 May '13 Jun '13

    Hubert Wheeler $1,800 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000Valerie Pede $2,250 $2,250 $2,250 $2,250 $2,250 $2,250 $2,250 $2,250 $2,250 $2,250 $2,250 $2,250Dee Ray $1,950 $1,950 $1,950 $1,950 $1,950 $1,950 $1,950 $1,950 $1,950 $1,950 $1,950 $1,950Jean-BaptisteKape $1,650 $1,650 $1,650 $1,650 $1,650 $1,650 $1,650 $1,650 $1,650 $1,650 $1,650 $1,650Part-timeEmployees $0 $700 $1,400 $2,100 $2,100 $2,100 $2,100 $2,100 $2,100 $2,100 $1,400$700Total $7,650 $9,550 $10,250 $10,950 $10,950 $10,950 $10,950 $10,950 $10,950 $10,950 $10,250 $9,550

    FY2013 FY2014 FY2015

    Hubert Wheeler $34,800 $36,540 $60,000Valerie Pede $27,000 $28,350 $30,000Dee Ray $23,400 $24,570 $25,799Jean-Baptiste Kape $19,800 $20,790 $21,830Part-time Employees $18,900 $25,200 $25,200Total $123,900 $135,450 $162,829

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    University Cycle Works

    Budget Table (With Monthly Detail)

    FY2013 Jul '12 Aug '12 Sep '12 Oct '12 Nov '12 Dec '12 Jan '13 Feb '13 Mar '13 Apr '13 May '13 Jun '13

    ExpensesSalary $7,650 $9,550 $10,250 $10,950 $10,950 $10,950 $10,950 $10,950 $10,950 $10,950 $10,250 $9,550EmployeeRelatedExpenses $1,914 $2,389 $2,564 $2,739 $2,739 $2,739 $2,739 $2,739 $2,739 $2,739 $2,564 $2,389Marketing &Promotion $1,618 $2,073 $4,268 $1,798 $1,738 $1,998 $1,698 $1,528 $1,813 $2,313$1,993 $2,028Rent $8,000 $8,000 $8,000 $8,000 $8,000 $8,000 $8,000 $8,000 $8,000 $8,000 $8,000 $0Utilities $300 $300 $300 $300 $300 $300 $300 $300 $300 $300 $300 $300LeasedEquipment $150 $150 $150 $150 $150 $150 $150 $150 $150 $150 $150 $150Insurance $350 $350 $350 $350 $350 $350 $350 $350 $350 $350 $350 $350

    StartingExpenses $13,300 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0TotalExpenses $33,282 $22,812 $25,882 $24,287 $24,227 $24,487 $24,187 $24,017 $24,302$24,802 $23,607 $14,767

    MajorPurchasesLong-termasset $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $1,200Total MajorPurchases $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $1,200

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    FY2013 FY2014 FY2015

    ExpensesSalary $123,900 $135,450 $162,829Employee Related Expenses $30,993 $33,864 $40,708Marketing & Promotion $24,866 $27,420 $30,521Rent $88,000 $88,000 $88,000Utilities $3,600 $3,600 $3,600Leased Equipment $1,800 $1,800 $1,800Insurance $4,200 $4,500 $4,725Starting Expenses $13,300 $0 $0Total Expenses $290,659 $294,634 $332,183

    Major PurchasesLong-term asset $1,200 $0 $0Total Major Purchases $1,200 $0 $0

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    Loans and Investments Table (With Monthly Detail)

    FY2013 Jul '12 Aug '12 Sep '12 Oct '12 Nov '12 Dec '12 Jan '13 Feb '13 Mar '13 Apr '13 May '13 Jun '13

    Familyinvestment(interest free)Financing at 0%interest $10,000 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0CurrentBorrowingFinancing at 10%interest $2,000 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0Businesspurchase priceLoan at 7%interest for 72mos. $130,000 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0Total AmountReceived $142,000 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0

    FY2013 FY2014 FY2015

    Family investment (interest free)Financing at 0% interest $10,000 $0 $0Current BorrowingFinancing at 10% interest $2,000 $0 $0Business purchase priceLoan at 7% interest for 72 mos. $130,000 $0 $0Total Amount Received $142,000 $0 $0

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    Projected Profit and Loss Statement (With Monthly Detail)

    FY2013 Jul '12 Aug '12 Sep '12 Oct '12 Nov '12 Dec '12 Jan '13 Feb '13 Mar '13 Apr '13 May '13 Jun '13

    Income $35,100 $46,100 $47,600 $41,100 $39,100 $43,600 $33,600 $32,100 $41,600 $49,100 $47,600 $44,600Direct Cost $13,185 $19,495 $19,095 $14,235 $13,095 $16,925 $11,425 $9,645 $13,515 $16,235 $15,605 $15,225Gross Margin $21,915 $26,605 $28,505 $26,865 $26,005 $26,675 $22,175 $22,455 $28,085 $32,865 $31,995 $29,375Gross Margin % 62% 58% 60% 65% 67% 61% 66% 70% 68% 67% 67% 66%ExpensesSalary $7,650 $9,550 $10,250 $10,950 $10,950 $10,950 $10,950 $10,950 $10,950 $10,950 $10,250 $9,550EmployeeRelatedExpenses $1,914 $2,389 $2,564 $2,739 $2,739 $2,739 $2,739 $2,739 $2,739 $2,739 $2,564 $2,389Marketing &Promotion $1,618 $2,073 $4,268 $1,798 $1,738 $1,998 $1,698 $1,528 $1,813 $2,313

    $1,993 $2,028Rent $8,000 $8,000 $8,000 $8,000 $8,000 $8,000 $8,000 $8,000 $8,000 $8,000 $8,000 $0Utilities $300 $300 $300 $300 $300 $300 $300 $300 $300 $300 $300 $300LeasedEquipment $150 $150 $150 $150 $150 $150 $150 $150 $150 $150 $150 $150Insurance $350 $350 $350 $350 $350 $350 $350 $350 $350 $350 $350 $350StartingExpenses $13,300 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0TotalExpenses $33,282 $22,812 $25,882 $24,287 $24,227 $24,487 $24,187 $24,017 $24,302$24,802 $23,607 $14,767Operating

    Income ($11,367) $3,793 $2,623 $2,578 $1,778 $2,188 ($2,012) ($1,562) $3,783 $8,063 $8,388 $14,608Interest Incurred $0 $773 $764 $754 $745 $734 $724 $715 $705 $694 $684 $674Depreciation andAmortization $1,025 $1,025 $1,025 $1,025 $1,025 $1,025 $1,025 $1,025 $1,025 $1,025 $1,025 $1,045Income Taxes $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $3,144

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    Net Profit ($12,392) $1,995 $834 $799 $8 $429 ($3,761) ($3,302) $2,053 $6,344 $6,679 $9,745NetProfit/Sales (35%) 4% 2% 2% 0% 1% (11%) (10%) 5% 13% 14% 22%

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    FY2013 FY2014 FY2015

    Income $501,200 $576,380 $662,837Direct Cost $177,680 $204,332 $234,981Gross Margin $323,520 $372,048 $427,856Gross Margin % 65% 65% 65%ExpensesSalary $123,900 $135,450 $162,829Employee Related Expenses $30,993 $33,864 $40,708Marketing & Promotion $24,866 $27,420 $30,521Rent $88,000 $88,000 $88,000Utilities $3,600 $3,600 $3,600Leased Equipment $1,800 $1,800 $1,800Insurance $4,200 $4,500 $4,725Starting Expenses $13,300 $0 $0Total Expenses $290,659 $294,634 $332,183Operating Income $32,861 $77,414 $95,673Interest Incurred $7,966 $7,354 $5,942Depreciation and Amortization $12,320 $12,540 $12,540Income Taxes $3,144 $14,380 $19,298Net Profit $9,431 $43,140 $57,893

    Net Profit/Sales 2% 7% 9%

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    Projected Balance Sheet (With Monthly Detail)

    As of StartingPeriod's End Balances Jul '12 Aug '12 Sep '12 Oct '12 Nov '12 Dec '12 Jan '13 Feb '13 Mar '13 Apr '13 May '13 Jun '13

    Cash $0 $151,706 $152,532 $153,407 $152,374 $145,149 $148,191 $144,414 $136,288$135,178 $142,143 $145,971 $142,440AccountsReceivable $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0Inventory $17,000 $19,495 $19,095 $14,235 $13,095 $16,925 $11,425 $9,645 $13,515$16,235 $15,605 $15,225 $17,026TotalCurrentAssets $17,000 $171,201 $171,627 $167,642 $165,469 $162,074 $159,616 $154,059 $149,803 $151,413 $157,748 $161,196 $159,466

    Long-TermAssets $61,500 $61,500 $61,500 $61,500 $61,500 $61,500 $61,500 $61,500 $61,500 $61,500 $61,500 $61,500 $62,700Accumulated

    Depreciation $0 ($1,025) ($2,050) ($3,075) ($4,100) ($5,125) ($6,150) ($7,175) ($8,200) ($9,225) ($10,250) ($11,275) ($12,320)Total Long-Term Assets $61,500 $60,475 $59,450 $58,425 $57,400 $56,375 $55,350 $54,325 $53,300 $52,275 $51,250 $50,225 $50,380

    Total Assets $78,500 $231,676 $231,077 $226,067 $222,869 $218,449 $214,966 $208,384 $203,103 $203,688 $208,998 $211,421 $209,846

    AccountsPayable $27,800 $51,518 $50,532 $46,304 $44,932 $43,637 $43,867 $43,697 $43,377$43,577 $44,220 $44,150 $36,025Sales Taxes

    Payable $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0Short-TermDebt $0 $11,850 $11,700 $11,550 $10,400 $8,750 $6,100 $4,950 $4,800 $4,650 $4,500 $1,850 $200TotalCurrentLiabilities $27,800 $63,368 $62,232 $57,854 $55,332 $52,387 $49,967 $48,647 $48,177 $48,227 $48,720 $46,000 $36,225

    Long-TermDebt $0 $130,000 $128,542 $127,076 $125,601 $124,118 $122,626 $121,125 $119,616$118,098 $116,571 $115,035 $113,490Total

    Liabilities $27,800 $193,368 $190,774 $184,930 $180,933 $176,505 $172,593 $169,772 $167,793 $166,325 $165,291 $161,035 $149,715

    Paid-In Capital $25,000 $25,000 $25,000 $25,000 $25,000 $25,000 $25,000 $25,000$25,000 $25,000 $25,000 $25,000 $25,000

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    RetainedEarnings $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0Earnings $0 ($12,392) ($10,397) ($9,563) ($8,764) ($8,756) ($8,327) ($12,088) ($15,390) ($13,337) ($6,993) ($314) $9,431TotalOwner'sEquity $25,000 $12,608 $14,603 $15,437 $16,236 $16,244 $16,673 $12,912 $9,610 $11,663 $18,007 $24,686 $34,431

    TotalLiabilities &Equity $52,800 $205,976 $205,377 $200,367 $197,169 $192,749 $189,266 $182,684 $177,403 $177,988 $183,298 $185,721 $184,146

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    As of Period's End Starting Balances FY2013 FY2014 FY2015

    Cash $0 $142,440 $183,550 $233,747Accounts Receivable $0 $0 $0 $0Inventory $17,000 $17,026 $19,580 $19,583Total Current Assets $17,000 $159,466 $203,130 $253,330

    Long-Term Assets $61,500 $62,700 $62,700 $62,700Accumulated Depreciation $0 ($12,320) ($24,860) ($37,400)Total Long-Term Assets $61,500 $50,380 $37,840 $25,300

    Total Assets $78,500 $209,846 $240,970 $278,630

    Accounts Payable $27,800 $36,025 $43,467 $43,884Sales Taxes Payable $0 $0 $0 $0Short-Term Debt $0 $200 $0 $0Total Current Liabilities $27,800 $36,225 $43,467 $43,884

    Long-Term Debt $0 $113,490 $94,232 $73,582

    Total Liabilities $27,800 $149,715 $137,699 $117,466

    Paid-In Capital $25,000 $25,000 $25,000 $25,000Retained Earnings $0 $0 $9,431 $52,571Earnings $0 $9,431 $43,140 $57,893Total Owner's Equity $25,000 $34,431 $77,571 $135,464

    Total Liabilities & Equity $52,800 $184,146 $215,270 $252,930

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    Projected Cash Flow Statement (With Monthly Detail)

    FY2013 Jul '12 Aug '12 Sep '12 Oct '12 Nov '12 Dec '12 Jan '13 Feb '13 Mar '13 Apr '13 May '13 Jun '13

    OperationsNet Profit ($12,392) $1,995 $834 $799 $8 $429 ($3,761) ($3,302) $2,053 $6,344 $6,679 $9,745DepreciationandAmortization $1,025 $1,025 $1,025 $1,025 $1,025 $1,025 $1,025 $1,025 $1,025 $1,025 $1,025 $1,045Decrease inAccountsReceivable $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0Decrease inInventory ($2,495) $400 $4,860 $1,140 ($3,830) $5,500 $1,780 ($3,870) ($2,720) $630 $380 ($1,801)Increase inAccountsPayable $23,718 ($986) ($4,228) ($1,372) ($1,295) $230 ($170) ($320) $200 $643 (

    $70) ($8,125)Increase inSales TaxesPayable $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0Net Cash FlowfromOperations $9,856 $2,434 $2,491 $1,592 ($4,092) $7,184 ($1,126) ($6,467) $558 $8,642 $8,014 $864

    Investing &FinancingAssetsPurchased $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 ($1,200)

    InvestmentsReceived $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0Increase inShort-TermDebt $11,850 ($150) ($150) ($1,150) ($1,650) ($2,650) ($1,150) ($150) ($150) ($150) ($2,650) ($1,650)Increase inLong-TermDebt $130,000 ($1,458) ($1,466) ($1,475) ($1,483) ($1,492) ($1,501) ($1,509) ($1,518) ($1,527) ($1,536) ($1,545)Net Cash Flowfrom Investing& Financing $141,850 ($1,608) ($1,616) ($2,625) ($3,133) ($4,142) ($2,651) ($1,6

    59) ($1,668) ($1,677) ($4,186) ($4,395)

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    Cash at Beginningof Period $0 $151,706 $152,532 $153,407 $152,374 $145,149 $148,191 $144,414 $136,288 $135,178 $142,143 $145,971Net Increase inCash $151,706 $826 $875 ($1,033) ($7,225) $3,042 ($3,777) ($8,126) ($1,110) $6,965 $3,828 ($3,531)Cash at End ofPeriod $151,706 $152,532 $153,407 $152,374 $145,149 $148,191 $144,414 $136,288 $135,178 $142,143 $145,971 $142,440

    FY2013 FY2014 FY2015

    OperationsNet Profit $9,431 $43,140 $57,893Depreciation and Amortization $12,320 $12,540 $12,540Decrease in Accounts Receivable $0 $0 $0Decrease in Inventory ($26) ($2,554) ($3)Increase in Accounts Payable $8,225 $7,442 $417Increase in Sales Taxes Payable $0 $0 $0Net Cash Flow from Operations $29,950 $60,568 $70,847

    Investing & FinancingAssets Purchased ($1,200) $0 $0Investments Received $0 $0 $0Increase in Short-Term Debt $200 ($200) $0Increase in Long-Term Debt $113,490 ($19,258) ($20,650)Net Cash Flow from Investing & Financing $112,490 ($19,458) ($20,650)

    Cash at Beginning of Period $0 $142,440 $183,550Net Increase in Cash $142,440 $41,110 $50,197Cash at End of Period $142,440 $183,550 $233,747

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