5 seconds test by Gokul Rangarajan
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Transcript of 5 seconds test by Gokul Rangarajan
5 seconds testIn UX
By Gokul Rangarajan
@uxmessiah
www.uxpeek.com
5 seconds is typically is the timetaken by a user to decide whetherto keep reading or hit the back button
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So if the first 5 seconds of the user make the crucial part of the business
How this test works ?
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A user is shown the user interface or website for 5 seconds
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After the 5-second test, the user is then asked what he can remember
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And what he really understood
This is very useful method in finding out CTA works or not
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Things to ask to the participant after test !!!!!
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What do you remember ?
What is the CTA ?What is the website about ?Where would you go next ?Theme of the website ?
The 5-second test can therefore highlight if these are not visually optimized
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Now a days 5 seconds test is majorly done only for Wireframes and paper prototypes
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Sample
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This can be done with logo, company slogan, or the copy in home page presentation
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5 seconds testing is a very iterative process
Caution
And its subjected to participants Psychology influence and bit subjective
But one of the most effective and scientific way of design approachesso grab some people for your 5 seconds test for your designs before your publish
Thank You For Watching
Gokul [email protected]@uxpeek.com