5 Rock Solid Reasons to DITCH Your Business Cards

Presented by: Shauna Zamarripa – Tech guru, marketing wiz, puppy peddler & wine aficionado.

Facebook: /shauna.zamarripawww.281Advantage.net

#1: Your Business Card…Isn’t a Business Card• Business cards don’t give people a reason to do business with you.• Most business cards end up in the purse (or pocket) vortex.• They are great tools…for people to throw away – thanks for

contributing to the landfill.• No, really…business cards are great…scratch pads. • Most get lost, misplaced or intentionally thrown away. • Do you enjoy losing money?

#2: You Are Losing “Old School” Customers Online• Over 90% of your market is making a decision on who they will do

business with online.• You won’t even have a shot at giving them a business card unless you

have connected with them ‘socially’ online first. • Stay online…stay top of mind….and email doesn’t cut it anymore. • The day of the business card is dead. • 5 BILLION people are online…not lookingAt your business card.

#3: The “New” Card is….Your Content• People select professionals based on the content they are putting out

online, not a smiling face on a card. • Blogs and social media have become the new business card…and

follow up tools of the future. • Your blogs, your vlogs and your C-O-N-T-E-N-T is the new handshake…

the new business card hand out.

#4: Business Cards Only Work Once….• Other things that only work once:• Phone calls• Door knocking• Flyers• Snail mail

• Content marketing works for you 24/7, 365 days a year….and….if done right, it pays YOU.

#5: Not Having One, Makes You Unique• "I don't carry business cards, but connect with me on (insert social

platform here),“ Produces a: Wait. What? Response. (Gets attention)• Using a digital business card, with your social media links already

plugged in captures your audience now. • Exchanging digital information makes follow up a breeze. • You are in control, not the other way around.

So what should you use?

Programs like Ever Note, Icon.me, Bump, TwtBizCard, SnapDat, or Scan Card – for those who won’t get with the program are viable solutions for a digital world. Pick a platform (or two) and never lose contact information…and stay top of mind using social media to convert more leads!

Tell me how you ditched your cards!

• Follow me on /shauna.zamarripa

@WitchofCibolo

icon.me/shaunazamarripa

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