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Key Areas That De� ne What It Means To Be A

Values-Based Leader And Build A World-Class Organization

BEST SELFYou actualize who you are meant to become with fuller self-knowledge and a deeper understanding that in order to positively in� uence and lead people, you � rst need to relate to them.

BEST TEAMAll team members understand and appreciate what they’re doing, why

they’re doing it, and how that � ts with and ful� lls the goals and objectives of the organization.

BEST PARTNERThe organization and its vendors and suppliers forge a partnership in order to enhance the customer experience. Each party understands what the organization is trying to do and why, as it provides products and/or services.

BEST INVESTMENTEveryone in the organization focuses on generating a return for the owners (whether stockholders, debt holders, a foundation, or other

stakeholders) through positive and meaningful actions that support the mission, vision, and values of the organization. As a best investment, an enterprise also commits to developing its greatest asset—the talented

team members at every level of the organization. The “hard numbers” of best investment are also the proof points that values-based leadership

truly does elevate performance over the long term.

BEST CITIZENFrom the C-suite to the most junior levels of the organization, everyone is focused not only on success, but also signi� cance, through social responsibility and making a difference in the world, beyond the organization and its people. Beyond philanthropy for charity’s sake, best citizenship embraces a broader purpose in what we think of as social responsibility.

Empower yourself and put the principles of values-based leadership in action

harrykraemer.org

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