5 Insanely Actionable SEO Hacks To Drive More Leads
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Transcript of 5 Insanely Actionable SEO Hacks To Drive More Leads
Jae BurnhamJaebirdSEO.Com
5 Insanely Actionable SEO Hacks to Drive More Traffic and
Cash-in-hand Leads
SEO stands for “search engine optimization.”
It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search
engines.
These are organic
search results
SEO can increase your traffic 100%
…or More
Getting on the Map
Why Being On Google Maps Is Important
1)Google LOVES Google products2)Google gives greater importance to it’s own product
3)It’s the best backlink/citation in the search engines
Green Eggs and
SPAM!
Pros and Cons of Spamming • Will get your site crawled quickly• Can raise your results faster• Increases traffic to your website• Improves your social media
engagement• Gives you more exposure
• If done incorrectly can get your site sandboxed
• Google may penalize your site forever in done wrong
• Google/Search Engines may ban you from the internet.
What you can safely spam• Social media sites like Facebook, Youtube, Twitter and so forth.• Private blog networks (PBNs) but only on a limited basis, and ONLY IF
your PBNs are set up properly• Citation sites like Yellowpages, Yelp, Angie’s List, etc.• High traffic blogs/news sites where you have an article like Lansing
State Journal, Mlive, Huffington Post, CNN, FOX, MSNBC, Forbes, etc• Directories like Yahoo, Google, Local directories and the like.
Where to cheaply spam your content.
• Fiverr.com• Konker.io• Black Hat World• SEO forums• FaceBook SEO groups• Twitter SEO specialist
What Is A Backlink?Backlink: an incoming hyperlink from one web page to another website.
What To Get Backlinked• Main page of website (moneysite)• Important pages on the site. E.g. Free guides, Coupon page, Estimate
page, Blog, Contact Us page, Info pages.• Major social media pages: Linkedin, Facebook, Twitter, Google +• For Ecommerce Checkout page, Product info pages, Caparison guides, • Internal linking from on page to another.
Getting Backlinks That MatterTier 1: Linked directly to site
• Social media• Citations• Guest Posts• Article write ups• Press Releases• Blog comments• PBNs (with caution)
Tier 2: Linked to sites that link to you
• Spam• Sape links• PBNs• Mom/Dad blogs
Simple Lead Funnel System
•Attract •Inform
•Capture•Repeat
How To Use Content To Attract Customers
• Title should be clickbait with topical keywords• Be at least 1500 – 2000+ words (longer the better)• Table of contents for every long article• No more than 300 – 500 words per section• Appropriate pictures with citations as necessary (infographics are best)• Should have video (YouTube is best)• Turn article into a PDF and ask your customer to download it• Ensure you link out to authority sites (Wikipedia, News, Etc.)• Internal linking is a MUST